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Stroop Effect

-named after J. Ridley Stroop
-described in the 1930s
-referred to these tests as RCNs or Reading Color Names –
where participants were required to repeat the written word with
differing colored fonts
-and NCWs or Naming Colored Words – where participants
were asked to verbally identify the color of each printed color
name
-Stroop noticed a large increase on the time take to complete the
NCW portion of the test
-doesn’t improve with practice!
-theorized that there was interference caused by the
automatization of reading
-where the mind automatically determines the semantic
meaning of
the word and overrides its first impression which
is the identification
of the color
-in other words – once we learn to read – this takes
priority over
identifying something more simple as color (i.e.
RCN>NCW)

Stroop test #1 (NCW) • Read the color of the word • Piece of cake right?? .

Stroop test #2 (RCN) • Read the word and time yourself – NOT the color • Still easy right? .

. Read the color of the word and time yourself – NOT the word • Not so easy.Stroop test #3 • Now…. eh?? .

The results • Reading a color is simple right? • Only when it matches the word! • When the color and word match its easy. That’s RCN – But you are actually reading the word and NOT the color – RCN>NCW • But when the RCN and NCW are different – you slow down!!! .

Number Stroop test • Read the word in the box Set #1 cat cat cat flag flag flag cat cat pen pen car door car door door door door hand hand door door door ball ball pen pen pen pen car car ball ball ball ball hand hand flag flag flag flag flag ball hand hand hand cat pen pen pen .

• Count the number of words in the box • Which task was easier/faster?? cat cat cat flag flag flag cat cat pen pen car door car door door door door hand hand door door door ball ball pen pen pen pen car car ball ball ball ball hand hand flag flag flag flag flag ball hand hand hand cat pen pen pen • Be honest …… You slowed down didn’t you? .

• Again…say the words first • Then count the number of words in the box three three two two two one one one one one one three two four two two two four four two two two three four four one one one three three two two two two four three three one one one one four four two two two one one one .

Directional Stroop • Name the word in the box .

• Again – words take precedence? • Plus – girls are lousy at right/left!  • Don’t laugh boys – at least girls ask for ..• Give the Direction of the word in the box – Is it on the top? On the left? Etc….

Stroop for kids • What is the animal? (don’t read the word) • • Aha! But you are still reading the word Don’t believe me?? .

• Read the word .

Identify the animal again .• Now….

The Stroop effect and Pain • Researchers have postulated the Anterior Cingulate gyrus is also involved in pain processing • Your perception of pain can be decreased by performing the Stroop test • Don’t believe me? • Have your partner repeat these tests while you punch him/her! • JUST KIDDING!!!!!! .