Global Information


and growth of . organization of social life on a global scale.Go Global Going Global Global Pertaining to the entire globe rather than a specific region or country. Globalization can be defined as the “expansion of global linkages.

Philippines Russia INTEGRATION UK Europ e United States China .

Why Businesses are “Going Global?” Businesses realized the commercial value of the Internet .

E-business The Internet Major factor in the Simplify widespread use of communication global information systems Builds on the Change business advantages and relationships structures of traditional business .

.Consumers can engage in comparison shopping more easily through internet.

The processes and tools that allow an organization [ to use Internet-based technologies and infrastructure.What is E- business? [ E-business (electronic business) is the conducting of business on the Internet. .

What is E- business? [ Stands for electronic business. . [ A new-tech jargon word used more for marketing than for technical description.

What is E- business? Web  Universal Access  Standards e-business Using internet technologies to transform key business processes IT  Data  Applications e-business = Web + IT  Core business processes  Reliability. security and availability .

Global Information System [ a system of hardware and software used for storage. and development planning. and analysis of geographic data. retrieval. [ used for scientific investigations. . mapping. [ Is any information system which attempts to deliver the totality of measurable data worldwide. resource management.



Global information system (GIS) • Defined in terms of two dimensions: – Control VS Coordination Control – Centralized architecture for data. standardized definitions used across the organization – Standard formats for reports – Defined behaviors for different processes – Performance-tracking system .

Coordination – Decentralized architecture for data – Standardization within departments – Ability to communicate these standards to other departments – Collaboration systems – Technologies that support informal communication and socialization .

The structure demands a setup that simultaneously organizes work and personnel along three lines: .product or service. .functional activities such as marketing .geography .Organizational Structure Multinational Structure .

legal 4. sociocultural 2.Multinational Structure Complexities of doing business require adjusting to: 1. political and economic system . technological 3.

sales.Multinational Structure • Production. and marketing are decentralized • Financial management remains the parent’s responsibility • Focus on local responsiveness • Reduces the need for communication between subsidiaries and headquarter • Each subsidiary operates on a different platform .

Global Structure • Highly centralized information system • Subsidiaries have little autonomy • Sometimes called a “franchiser” • Extensive communication network necessary • Difficult and impractical – Heavy reliance on headquarters for new products and ideas .

Thank You… .