You are on page 1of 13

Faster Foods

William Donavan, Amar Saleh, Garin Moi,


Ahmad El-Khalili, Brent McDonald, Neil Nguyen
Introduction
Our mission is to provide grocery shoppers with a grocery delivery service
that is easy to use, affordable, and convienent
Target Audience working professional men aged 25-35 and who have a
median income of just over $50,000 and are dedicated to their early career.
Area DFW
Who will be delivering ?
How will we launch ?
We will launch our services starting in the DFW
metroplex.
Already currently partnered with Wal-Mart, we will seek
to provide services to 87 stores.
Customers can download our Faster Foods app where they
can order food and complete purchases.
Pricing
Faster Foods will charge a service fee between 7-12 %
depending on the total amount of the purchase
$30 $50 = 7%
$50 - $100 = 10%
$101+ = 12%
* A max of 50 items per order
Promotions
Social Media
Coupons
Passing Flyers
Stands
In-Store Flyers
Internal Factors (Strengths and
Weaknesses)
Internal Factors Strengths Weaknesses

Management Small management team dedicated to perfecting the Delivery drivers cannot be micromanaged to ensure
service offering. Management team very familiar with speedy and high quality delivery
local markets.

Offerings Unique localized service that's both high-quality, and Delivery may not make expected times because of
competitively priced. accidents and traffic.

Marketing Strong brand name will build recognition. No national awareness

Personnel Small dedicated workforce, little turnover. Not enough delivery personnel to keep up with orders.
External Factors (Opportunities
and Threats)
External Factors Opportunities Threats

Consumer/Social The idea of attractive women delivering groceries may stir Consumers fail to adapt to using new grocery delivery
up talk. service.

Competitive Partnership with Uber . Partnership with other major Grocery chains develop in-house grocery delivery service.
grocery chains.

Technological Grocery-delivery app expand to multiple devices. Unwanted bugs or server crash, possible credit card hacks.
(Ipad,Iphone,Tvs)

Economic High consumer income. Metropolitan areas stress More consumers are eating take out. Premium pricing of
importance of convenience. delivery may not appeal to the masses.
Survey
Based on the 66 UT Dallas individuals --
including students and staff/faculty --
surveyed, Faster Foods is a service that
we believe to be important in the ever-
growing faster-paced 21st century. At
least 72% indicated that they spend at
least 21 minutes to complete a shopping
trip. At least 77% individuals indicated
that they visit the grocery at least 3
times per month. Customers that use this
app can potentially save up to 6.67 hours
using FasterFoods service.
Financial Projections
Financial Projections

Financial Projections
Points of Difference
The point of difference that make Faster Foods service unique relative
to competitors fall into three important areas:
Partnership with Walmart. This will allow our customers to have a large selection of
products at a low and affordable price.
Convenience and timely deliveries. There are Wal-Mart Supercenters all around the
Worth metroplex Dallas/Fort.
Woman delivery drivers. Unique delivery service using all female delivery workers.
Positioning
There has never been a localized grocery delivery service that is both convenient and
cost efficient. Faster Foods seeks to revolutionize the way that busy consumers buy
groceries.
Goals and Projections
For the first year Faster Foods seeks to achieve the following goals:
Nonfinancial goals
To establish an image as the highest-quality grocery delivery service business in
the markets it competes.
To enter 3 new metropolitan markets.
Partner with Uber to contract delivery of groceries in major markets.
Financial Goals
To obtain a growth in earnings per share of 10 percent per year over time.
To obtain a return on investment of at least 15 percent.
To have a public stock offering by the end of 2016.
Conclusion

Seeking 200k for 25%


Im gonna invest
ARE YOU?
Questions?

You might also like