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Competing in the age of data

Rifan Kurnia
rifankurnia@gmail.com
+62 87780804805
Brief Background

Head of Data Science Insurance


Advisor Fintech startup
Specialist/Manager, Advanced Analytics - Telco
Sr. Analyst, Advanced Analytics - Banking
Risk Analytics - Consulting

Bachelor of Statistics
M.Sc in Applied Statistics
Data Boom
How it was all started?
Analytics is coming from the explosion of Data
The Hype Cycle by Gartner
The six stages of Analytics in Business
Analytics components

Infrastructure The person The product

Data Analyst/ Research,


Data Scientist Actionable model &
insights,
Recommendation
Analysts/
Analytics components Data Scientist

Machine Learning

Data
Infrastructure
Data Scientist vs Analytics
Data Scientist vs Analytics
What we are looking for

Data Scientist
How to work within Data Analytics field

01 WHERE TO START

02 WHAT TO LEARN

03 WHATS NEXT?
01 Where to Start

50% business 40% business 20% business 30% business 10% business
30% math 20% math 10% math 20% math 10% math
20% programming 40% programming 70% programming 50% programming 80% programming
01 Where to Start

*source: continuum analytics


02 What to Learn
Data
DWH treatment Stats model Art Technology
02 What to Learn
02 What to Learn
02 What to Learn

You need to
understand the
BUSINESS
1. How the management think
2. How the customer think
03 Whats Next Solve the problem

01 02 03 04
Churn Customer Underwriting Cross-sell & Up-
Prediction Segmentation sell
03 Whats Next Innovate
Apples Siri
Amazons Product
Recommendation

Ubers matchmaking algorithm


03 Whats Next Collaborate
Without DATA,
You are just another person with an opinion
- Edward Deming, The father of quality evolution
Rifan Kurnia
email: rifankurnia@gmail.com
mobile: +62 87780804805
LinkedIn: Rifan Kurnia