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while it also looks to double the reach of its fast food chain 'Devil's Workshop'. .a micro-nutrient rich beverage targeted at the bottom of the socio economic pyramid. Coca-Cola India is currently working on a pilot project in Orissa in association with an NGO to launch 'Vitingo'-.. Rasna will not keep the price of the new product above Rs 10. This health drink is specially targeted at children and will provide nutrients and supplements Company's strategy focusing on the mass market and mainly in the rural segment.Rasna to enter health drinks segment  Rasna announced launch of a glucose-based powder product branded     as 'Rasna Glucose Plus. Rasna joins the likes of companies such as Coca-Cola which are preparing to launch mass market products in the health segment.

which have been termed as potential location for setting up a park by the Ministry of Food Processing Industries y Punjab's first mega food park.Punjab's first Mega Food Park to come up at Fazilka y Punjab is among the four states. the park would boast of hi-tech infrastructure meant for agro or food-processing sector along with value chain from farm to market that would help in attracting investments in food processing sector and fetch remunerative returns for farmers .involve capital infusion of up to Rs 150 crore. would be developed at Fazilka in Ferozepur district by a consortium led by agro unit International Fresh Farm Products y To be spread across 50 acres of land.

2009.Colgate Palmolive gets HC nod to merge with CC Health Care y Consumer goods major Colgate Palmolive has received the judicial approval to merge its wholly owned subsidiary. which has finally become effective from Sep 1. 2010 y Colgate Palmolive had applied to the High Court for the amalgamation with the company from April 01. CC Health Care Products with itself.2010. y The High Court of Judicature at Andhra Pradesh has sanctioned the scheme of amalgamation of CC Health Care Products by its order dated August 11. .

HUL's India operations become talent hub for overseas business y Faced with stagnancy in the US and Western Europe. the world s third-largest food and consumergoods company. In 2009. This lets consumers trade down or up. depending on their reading of the economy . Unilever. Central and Eastern Europe (AAC) as its prime growth driver. HUL offers Wheel. Rin. y Current Unilever CEO Paul Polman is encouraging other markets to replicate HUL s strategy of having an array of brands at various price points for example. these markets accounted for 50% of Unilever s revenues of $39 billion. is looking at Asia. in detergents . Africa. Surf and Surf Ultra.

according to industry estimates. purchased about 5000 kg every month.200 tonnes of PET waste from Mumbai s streets every day. Ramesh Chauhan stepped in and built a partnership with rag pickers. Another 700 tonnes are collected from the rest of Maharashtra. commissioned collection centres. processed it and sold it to companies like Reliance Industries.Bisleri boss Ramesh Chauhan plots new rags-to-riches story y Bisleri International chairman. . announced attractive prices for PET garbage. y His intervention birthed an entire PET recycling ecosystem that now collects about 1.

y Supply the gamut of WiMax systems to hasten BSNL s WiMax broadband rollout over the next six months valued at 300 crore. ZTE bags 300-cr BSNL contract y After China s Huawei clinched a plum 3G network equipment contract from Tata Teleservices.After Huawei. it was rival ZTE Corp s turn to land a 300-crore contract to supply WiMax systems to state-owned Bharat Sanchar Nigam Ltd (BSNL) for its broadband rollout. .

will chart future strategy. widely perceived as Mr Premji s successor at Wipro. y He will report to the joint CEOs. .Rishad Premji is Wipro's new strategy boss y Rishad Premji. will get a chance to prove his management mettle at the top echelons of Wipro after he was appointed chief strategy officer of India s third-biggest software services exporter. one of the heirs to Azim Premji s nearly $17b empire. y 33-year-old Rishad. identify new business areas and help draw up a vision plan. Suresh Vaswani and Girish Paranjpe.

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