You are on page 1of 20

Scotch® Clean Removal

Strapping Tape 8899HP


into Transportation
Market
Agenda

Clean
High Success
Removal
Strength Stories
Strapping
TPP with
Tape
Tapes 8899HP
8899HP

© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 2
Agenda

Clean
High Success
Removal
Strength Stories
Strapping
TPP with
Tape
Tapes 8899HP
8899HP

© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 3
What are high strength tapes?

High strength tapes are reinforced tapes for


applications where additional strength is
needed

High strength tape performance is the


combination of tensile and adhesion
Filament Tape TPP (MOPP) Tape

© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 4
Tensilized polypropylene tapes (TPP) also
deliver high strength

Tape
structure
Easy release surface – the outside of the roll allows the tape to be unwound

Tensilized polypropylene – specific, opaque film that provides strength

Functional adhesive – provides adhesion to the surface

Note: May also be referred to as MOPP (monoaxially-oriented polypropylene) tape

In TPP tape, strength comes from the tensilized polypropylene backing


© 3M 2017. All Rights Reserved. 3M Confidential. 10
Agenda

Clean
High Success
Removal
Strength Stories
Strapping
TPP with
Tape
Tapes 8899HP
8899HP

© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 6
Where is 8899HP used?
Temporary Holding
Application
High strength tapes are used as process aid in the industrial applications for
holding, securing, and protecting the moving parts temporarily during assembly
and shipping.

Appliance Transportation Metalworking

© 3M 2018. All Rights Reserved. 3M Confidential. 7


WHY Scotch® Clean Removal Strapping Tape
8899HP??
Superior Shear
20% Strength
New & cost Large
improveme
100
Competiti Volume
ve
nt* Business
Product *vs previous version

Quick Win %
clean
© 3M 2015. All Rights Reserved. 3M Confidential. 8
Performance Comparison
Internal Testing
Leading
Technical
8915 8898 8899HP direct
Property
competitor
Clean HIPS (US) 25-50% 50-75% clean clean
Remova HIPS (China) 25-50% 50-75% clean 0-2%
l Lexan Polycarbonate 25-50% 15-25% clean clean
80C/48 Stainless Steel 1-5% 0-2% 0-2%
hrs
(%resid ABS 10-15% 50-75% clean clean
ue) ^
Adhesion to SS (oz/in) 65 75 45 45
Shippin
Tensile (lb/in) 170 160 160 170
g
Testing Dynamic Shear lbf/0.5 66 45
in
Total Thickness (mil) 6 4.6 4.8 4.5
White/Blue/Ivory/Ora
Color Color None Ivory/Blue
nge
White/Blue/Ivory
Transparency Clear Opaque  Opaque Opaque

^ Note: Refers to the amount of adhesive residue left behind on the surface after removal of the tape. It may be possible to remove adhesive residue
from some surfaces.

© 3M 2018. All Rights Reserved. 3M Confidential. 9


Value proposition focused around strength and
3M provides
clean more than that
removal

Tensile STRONG EASY to


Clean
strengt REMOVE
h removable
Adhesion
performance Colorful/Visible
Dynamic
shear

EASY to SERVICE One stop


Conformabl
e HANDLE shop
Thin Tech service

Easy to
apply Innovation

© 3M 2018. All Rights Reserved. 3M Confidential. 10


1 Incentivize trial – ideas for local
execution

S s u bs &
U
i n a h ave
Ch
ocal
their l
sales
ign
campa
 Get a free automated dispenser for
trial of 8899HP
or
 Get a free automated dispenser for a
XX volume of tape purchase
© 3M 2015. All Rights Reserved. 3M Confidential. 11
2 Use the power of
demo
Superior shear strength

1) Get one strip of 8899HP tape and


competitive tape
2) Apply both on top of the table
3) Pull both tape straight with the same
strength and at the same time
4) Competitive tape will come out the table
first
© 3M 2018. All Rights Reserved. 3M Confidential. 12
2 Prepare your demo and use the power
Clean removal
of demo  Create demo ahead of time and
bring test panels to customer

 After removing tape, panel can be


dusted with carbon black, then
rinsed with water, any adhesive
residue will be easier to see
Interface
mark: where  Putting loops in the tape creates
adhesive an air-interface where competition
exposes on
the leading often fails and 8899HP will
edge remove cleanly

 Loops also simulate going around


an edge or corner in the
after aging after dusting
residue is notwith carbon appliance, another potential
easily visible black failure for competitive tapes

© 3M 2015. All Rights Reserved. 3M Confidential. 13


Agenda

Clean
High Success
Removal
Strength Stories
Strapping
TPP with
Tape
Tapes 8899HP
8899HP
Temporary Holding – Windows
Commodity 2860 High Strength Tapes
Target Customer Specialty vehicle manufacturers, automotive OEM
Application description Temporary holding application on the side windows, back
and key application window and windshield. Tape is used after bonding process
requirements: to keep the windows securely during the curing time of the
liquid adhesive.
Tape needs to have high initial tack and good adhesion on
window and painted surface, holds the windows securely
until it gets removed. And it needs to be clean removal.
Competitive advantage:  Higher strength than other tapes
 Clean removable
 Competitive price
 Meeting temperature resistance requirement – up to
60oC
Competitor information Tesa
Success Story: China - Ford
Customer & Industry inc Ford Light Commercial Vehicles
SIC code:
Sales by (direct, distributor Distributor (NanChang RuiZong Ltd)
or channel): Recommended Products:
Sales Rep: Hanks Jiang 8899HP
ADE: Phil Feng 8898: higher adhesion
Marketer: Liming Zhang
Annual sales in USD:
© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 100K USD 15
Temporary Holding- Protection

© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 16
Temporary Holding – 5th Door (most recent spec-in)
Commodity 2860 High Strength Tapes
Target Customer Automotive OEM, specialty vehicle manufacturers
Application description Temporary holding application on the 5th door. Tape is used
and key application to hold 5th door securely between lines while assembly
requirements: process to avoid the door to swing.
Tape needs to have high initial tack , good adhesion on
painted surface, and high tensile strength. And it needs to
be clean removal.
Competitive advantage:  Less tape consumption
 Higher tensile strength
 Higher shear strength
 Clean removal
 Competitive price
Competitor information
Success Story: It is still being tested ( Mexico- GM)
Customer & Industry inc GM
SIC code:
Sales by (direct, distributor or -
channel):
Sales Rep: Etiopia Rodriguez
ADE: Israel Martinez Castro
Marketer: Francisco Gonzalez Recommended Product:
8899HP
Annual sales in USD: -
© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 17
Temporary Holding – Packaging Materials
Commodity 2860 High Strength Tapes
Target Customer Automotive OEM, OEM Spare Parts & Accessory Centers,
Logistic centers who is in charge of spare part transportation
Application description Attaching packaging support materials on the hood, door and
and key application fender liner.
requirements: Tape needs to have high initial tack and good adhesion on
painted surface, corrugated paper and to hold the heavy
pack securely until it gets removed when the parts arrives to
final point.
Competitive advantage:  Less packaging material and less tape
 Higher strength than other tapes
 Adhesion to different surfaces (glass, metal, corrugated,
paper, plastic)
 Clean removable
Product description/SKU For Bumper : 24mm width
number: For Fender liner and Door : 48mm width
Success Story: Japan - Subaru
Customer & Industry inc SUBARU logistics
SIC code: *Specified by SUBARU-US
Sales by (direct, distributor or Niimura – Mitsuyama chemical goods – SUBARU logistics Recommended Products:
channel): 8899HP
Sales Rep: Kenji Iwasawa 8898: higher adhesion
Marketer: Yuushi Utagawa
© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 18
Annual sales in USD: 95K USD
Global Contacts
If you want the global team to send out FREE
samples please send an e-mail

Asena Kok Yucebilgic Wayne Morris Amy Preszler Prince


Global Portfolio Manager Global Application Engineer SSB Lab Manager
High Strength Tapes High Strength Tapes Project Leader for 8899HP

Paige Wera
Marketing Coordinator
SSB

© 3M
8/22/18
. All Rights Reserved. 3M Confidential. 19
Thank You

Related Interests