Professional Documents
Culture Documents
Haidong Song
1
May 2012
Copyright © 2011, Oracle and/or its affiliates. All rights
reserved.
Introducing Fusion Customer Hub
Address Validation / Valid address identification and correction Fusion Data Quality
Cleansing
Address Cleansing**
Matching and Spot / eliminate duplicates & identify related Fusion Data Quality
Linking entities
Matching**
**Prerequisite for Fusion DQ Options *On Premise Option Only
• Fusion Customer Data Management Foundation (for Connector with Fusion CRM) Not Integrated with Fusion
• Fusion Customer Hub Data Steward (for DQ UI Access)
Customer
• Streamlined migration utility
Product
Location
Employee
Supplier
Financial
Asset
• Integrated diagnostic tests
• Embedded business rules engine and
change management workflows
• Complex event processing and business
activity monitoring
Logic
Layer Merge Rule Web
CRM Extensibility
EO VO Extensibility
Agreement Services
Interfaces Schema
Data Quality Services Merge Framework
UI
Workflow
Fusion Middleware
Integration
BPEL OBR ESS ODI
Layer
• Customer Master on the Cloud to consolidate data from multiple CRM, ERP applications,
improve data quality, and enforce enterprise governance.
• Customer data management foundation for Fusion CRM, evolving into a full scaled
customer master in Phase II.
CRM u New/Updated
CRM
Fusion u New/Updated Fusion
ERP Customer Customer ERP Customer Customer
Hub Hub
SCM Consoli- SCM Consoli-
date date
HCM Cleanse
HCM Cleanse
FIN Master FIN v Master
v Consolidated Govern Consolidated Govern
Web Customer Web Customer
DW Share DW Share
Fusion Customer Hub will link customer Fusion Customer Hub will consolidate
data and distribute to datawarehouse, customer data and distribute to txn apps
Customer data in txn apps are not impacted and datawarehouse
18 Copyright © 2011, Oracle and/or its affiliates. All rights
reserved.
Starting Point:
All Modules in eBS
DW
Web Legacy
Fusion eBS
Customer Hub Customer Data Hub
ERP
FINS
HCM
CRM
Fusion eBS
Customer Hub Customer Data Hub
CRM ERP
FINS
HCM
Fusion eBS
Customer Hub Customer Data Hub
CRM ERP
FINS
HCM
Fusion
Customer Hub
CRM
FINS
HCM
ERP