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Presented By-

Prathmesh Bhosale
Chandrashekhar Singh
Mufaddal Nazmi
Case study analysis Sanjay Prajapati
Nikhil Burde
 The Akshaya Patra Foundation (TAPF) Mid-day Meals
 Akshaya Patra program provides unlimited freshly cooked,
nutritious meals to 1.4 million underprivileged school going
children in India, everyday throughout the school year.
 Started in 2000, with 1500 Children.
 Currently reaches out to about 1.3 million children in over
9000 schools across 9 states of India.
 Daily expenditure incurred – Rs. 26 lakhs – Distribution &
logistics accounts for 19% of expenditure

Vision – “No child in India shall be deprived of

education because of hunger”
“To feed 5 Million Children by 2020”
 2.6 kilograms of rice or wheat per child for students in class 1 to 7 + excise
duty exemption from the central government of India.
 Rs 1.31 for students in class 1 to 7 – state government of Karnataka.
 Rs 1 for students in class 1 to 5 – state government of Uttar Pradesh.
 Rs 1.50 for students in class 1 to 5 + sales & road tax exemption – state
government of Rajasthan .
 Rs 1.65 for students in class 1 to 5 + sales tax exemption – state
government of Orissa
 In addition, the government also gave 100 percent Income Tax Exemption for
donations made to the Akshaya Patra program under section 35 AC/80GGA
(bb) of the Indian tax code.
 By March 2007, there were over 16,000 private donors.
Sector Analysis
 India is failing its rural poor with 230 million people being
undernourished- the highest for any country in the world.
Malnutrition accounts for nearly 50% of child deaths in India as
every third adult (aged 15-49 years) is reported to be thin (BMI
less than 18.5)

 According to the latest report on the state of food insecurity in

rural India, more than 1.5 million children are at risk of becoming
malnourished because of rising global food prices.
Category Analysis- Key objectives
 Protecting children from classroom hunger
 Increasing school enrollment & attendance
 Improved socialization among children belonging to all castes.
 Addressing malnutrition which is also one of the millennium goals
of the UN
 Social empowerment through provision of employment to
 Improving absenteeism rates in rural areas.
Key characteristics of Innovation
The School meal is
◦ A strategic initiative to address two crucial and inter linked issues: hunger
& illiteracy
◦ A wholesome, nutritious, three item menu, prepared in stringent hygienic
conditions, as per the nutritionist’s recommendations
The Program is
◦ Implemented using a technology intensive, centralized model that can be
efficiently scaled and replicated
◦ Secular and inclusive, with the child as the focus
◦ Transparent, professionally managed and run by a Board of trustees with
support of committed professionals and volunteers
◦ Audited by KPMG, one of the leading providers of internal audit and
regulatory services.
Akshaya Patra Vasanthapura Operating Model
 Cooking in centralized kitchens and distributing it to schools
in the surrounding areas
 Vasanthapura in South Bangalore had a cooking capacity of
50,000 meals a day
 Delivered food to about 530 schools using a fleet of 35
 Cooking starts at 4 AM and the first batch of cooked food is
available around 7 AM
 The cooked food to be delivered at schools before 1 PM
 The total daily trip length of Vasanthapura region as per their
existing routing was about 1400 kilometers
Vasanthapura Kitchen Activities
 Gravity kitchen • Serves around 530 schools • Feeds ~
50,000 children everyday • 26 routes • 16 - 20 schools
per route
 Activities-Cooking • Packing • Loading • Despatch

 Vehicles for food logistics • Mix of own & hired vehicles

– Mixed fleet with varying capacity • Custom fitted with
racks – Three types of vessels – small, medium & large •
4 people for every route – Driver – Route supervisor –
Loading/unloading boys

Chapatti making machine – 10000

chapattis per hour

Cooks rice for 1000 students in 15


Prepares sambhar or dal for 6000

students in 2 hour
 Cost Effectiveness
◦ Minimal Overhead
◦ Rs 6 per child per day.(When Akshaya Patra first began serving the rural areas, it cost 10
rupees per day to feed each child. )

 Efficient Process
◦ Steam as Cooking medium
◦ Mechanised cutting of vegetables
 Quality Control measures
◦ ISO 2000-2005 certification for kitchen
◦ Training in Hygiene & cooking method
Centralized distribution model Decentralized distribution model

 Benefits of scale  Human resource issues

 Able to feed the largest number of  Targets Rural area

children for the lowest cost  Quality control & hygiene issue

 Targets Urban area  Transportation issues

 Better Supply chain management  Lack of Infrastructure

Operational Models for Growth

Strengths Weakness

 Fresh Supplies  Darker side of trust people who are

 Incoming materials, delivery and misusing the public fund
storage  Less expansion in past 10 years
 SOP’s
 Maintenance of records
 Code of conduct
 Technology to cook food fast
 Hygiene

Strengths & Weakness

Opportunities Threats

 Not only for children, poor women  Other Organization like Adhama
also Chetana

 To scale up in other parts of the  Commercialization of funds available

country from public bodies

 To take up other feeding projects like

mid day meals for labourers and daily
wage earners

Opportunities & Threats

Measuring Success
 Akshaya Patra measured success in the number of children fed.
 Six years after establishment, as of December 31st 2006, Akshaya
Patra was feeding 522,000 underprivileged children in over 2,000
 The number of children below the optimal nutrition level was reduced
from 60% to almost 0%
 Anemia was reduced from 40% to less than 5%
 Skin infections decreased from 80% to almost 0%
 children developed better resistance to diseases, and they
showed significant improvements in height and weight
Measuring Success
 Children gained ½ kilo (1.1 lbs) of weight per month
 In a study the Akshaya Patra program conducted by the Department of
Education, Government of Karnataka, 99.6% of students felt that they could
pay better attention
 93.8% of teachers reported overall academic improvement.
 In Bangalore, the headmaster of a school that served 560 students reported
that 25% of students were totally dependent on Akshaya Patra midday meals
 attendance was more consistent, drop-outs and long absences decreased
 concentration improved, as did height and weight, and students were more
mischievous because they were more energetic.
Some Statistics…..
Future Plans
 Adding Values
◦ Micronutrients
◦ Pregnant mothers
◦ Increased Standards
◦ Better Impact assessment
 Long Term Partnerships
◦ NGOs
◦ Government
◦ Private Sector
◦ Student Groups
Extension of Services
 Distribution of medical services

 Inclusion of infants and expectant or nursing mothers

 Feeding adult laborers

 Leveraging corporations and other NGOs

Scale of innovation
 The Innovation is capable of being scaled up as it is
relevant to a lot of Govt. schools which have a high rate
of abseentism
 The distribution pattern shall be the most important in
the case of scaling up.
 The biggest challenge is maintaining standard quality of
food in other states and preventing misuse of funds.
 Quality of teachers
◦ Hardworking and trained teachers will engage children in activities
to genuinely teach them.
 Tie ups with NGOs
◦ NGOs which are recognized by ISO or approved by government
can be tied up with to provide similar service in other states
 Dabba systems for the labourers
◦ As a feeding project, a dabba system can be started for labourers
and daily wage earners, generally the livelihood of the parents of the
Thank You.

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