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Social Media

WHAT IS SOCIAL MEDIA?


 Social is referring to interacting with other people by sharing information
with them and receiving information from them.
 Media is referring to an instrument of communication, like the internet
(while TV, radio, and newspapers are examples of more traditional forms
of media).
 Social media are web-based communication tools that enable people to
interact with each other by both sharing and consuming information.
WHAT IS IT’S PURPOSE
• Sharing • Learning
- Different outlets allow you to publish - You can get updates about your
your own ideas in writing, with pictures, friends and family, or learn about
or through videos and voice recordings; what’s happening in your community
and you can also hyperlink your and around the world.
audience to interesting articles, pictures, - The information flow allows you to
and videos. get the gist of the latest news almost as
-The information you share can be it happens.
either private or public
• Interacting • Marketing
- Social media break the traditional barriers of time and - Businesses use social media to promote
distance between people. themselves and their products.
- With video chat technologies like Skype, you can talk to - Individuals market themselves to prospective
people face-to-face anywhere in the world. employers.
- On Facebook and whatsapp, you can chat digitally and text - At the same time, you can use social media to
with your friends and family. promote ideas and events that are important to you.
- Twitter even allows you to interact with media members,
public officials, professional athletes, and celebrities.
IMPACT OF SOCIAL MEDIA
• IMPACT OF BUSINESS
• EFFECTS ON SOCIALIZATION
• NEGATIVE EFFECTS OF SOCIAL MEDIA
• CYBER BULLYING AND ONLINE HARASSMENT
• IMPACT ON PRODUCTIVITY
• IMPACT ON PRIVACY
THE MOST EFFECTIVELY SOCIAL MEDIA
1. FACEBOOK
2. TUMBLR
3. INSTAGRAM
4. TWITTER
5. SKYPE
6. SNAPCHAT
7. YOUTUBE
ADVANTAGES
• CONNECTS WITH THE PEOPLE
• EASY AND INSTANT COMMUNICATION
• REAL TIME NEWS AND UPDATES
• GREAT OPPORTUNITIES FOR BUSINESS
• FUN AND ENJOYMENT
DISADVANTAGES
• INFORMATION IS OVERWHELMING
• PRIVACY ISSUES
• SOCIAL PEER PRESSURE OR CYBER BULLYING
• SUBSTITUTION FOR OFFLINE INTERACTION
• AFFECTS LIFESTYLE
WHAT DO YOU THINK OF SOCIAL MEDIA WHEN
YOUR HEAR THE WORLD SOCIAL MEDIA?
• FRIENDS
• NEWS
• FAMILY
• PICTURES
• GOSSIP
• ARTICLE
• FASHION
CONCLUSION

• SOCIAL MEDIA HAS THE BAD AND GOOD SIDE


• IT HAS POSITIVE AND NEGATIVE IMPACT WHICH DEPEND ON HOW THE PERSON UTILIZE IT
• IF WE COULD USE THE SOCIAL MEDIA SMARTLY, HAVING SOCIAL MEDIA WILL BECOME A GOOD CHANGE
FOR US.