AHMAD ASHRAF MBA (finance 3rd sem
Karvy stock broking is a premier integrated financial service provider and ranked among the top five in the country in all the business segments, service over 16 million individuals investors in various capacities and provides investors to over 300 corporates comprising who of corporate India. Karvy covers the entire specturm of financial products mutual fund , bonds, fixed deposits, equities, insurance broking, commodities broking, personal finance, advisory services, merchant banking a
And corporate finance, placement of equity, ipo·s among others. Karvy has a professional management team and ranks among the best in technology operations and research of various industrial segment.
Head office-- Hyderabad Chairman---- C Parthasarathy·s Branches-----1500 Established---- 1979
Objectives of study:
To know about the scenario of derivatives To know about the investors perception regarding derivatives.
Research methodology This section with the research design used sampling method used field work carried out analysis and interpretation done in the project Research design: Descriptive
Data collection Primary data- through structured questionnaire. Secondary data-newspaper, television, internet etc. Sample size: 100 Area: Ludhiana
1-Do you know about the share market?
70% people are aware about the share market 30% people are not aware about the share market
2--)Do you have interest to invest in share market?
80 60 40 20 0 Yes No
25% people are invested in the share market. 75% people are not interested to invest in share market.
3--)In which way do you want to invest your amount?
a) b) c) d) e) f)
Share----32% Derivatives---12% Fixed deposits³20% Bonds---12% Ulips³20% Commodities---4%
4--)In what form you deal in stock market?
a)Delivery---75% b)Intraday---15% c)Derivatives---10%
5--)Have you ever listen about karvy stock broking?
6--)Which company demat account do you have?
a)Karvy market share---20% b)India bulls market share---14% c)Share khan market share---16% d)Reliance market share---17% e)Religare market share---15% f)Kotek mahindra market share---18%
7)---Which type of trading do you prefer more?
20% investors do trade through on-line and 80% off-line.
8--)For how long you have been trading with on line trading?
50% people doing online trading from last one year, 40% from last two year,30% from last three year 20% from last four year.
9--)What amount of money you invest normally?
50% people invest up to 100000 20% people invest up to 200000 15% people invest up to 300000 10% people invest up to 500000 5% people invest up to more than 500000
10--)From where you get the information about the stock market?
60 50 40 30 20 10 0 News paper TV Agents Magzine
10% investors get information news paper 30% investors get information through T V 50% investors from agents 10% from magzine
FINDINGS Only 3% investors trade in the derivatives. Only 20% investors invest by own and most of them are doing trade from last one or two year. 75% investors follow delivery pattern. Most of the investors get information through agents. Every fifth demat account holder is karvy customer.
People are hesitate to disclose information regarding financial portfolio. 45 days training is not sufficient . The biggest problem faced is the very wide and vast geographical area of the city and resources were limited. 100 people are not the real representative of all the customers.
To keep good relation with customer. To provide good tips while they are trading. The company should give proper information to customers of their dealing via e-mail , fax or telephone at regular intervals.
CONCLUSION Karvy stock broking itd is one of the most reputated brokerage house in the financial market. Having 20% market share it means having good reputation among the investors.It provdes online and offline trading services at most competitve brokerages.
if you don·t follow the stock market, you are missing some amazing drama. Mark Cuban -
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