NEW BUSINESS DEVELOPMENT

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PRESENTED BY: AAKRITI GARG (10) VIKRAM GUPTA (19) HARSH NAULIA(35) SHASHANK OBEROI(38) VINEET CHAUDHARY (39) PREETI JAIN (53)

DREAM HOMES:

‡The idea behind Dream Homes is to build a home for high profile customers, interior designing and residential painting services. ‡The company will accomplish this by using the highest quality materials and apply them in the most professional manner.

‡Every customer will be dealt with in a personal and friendly manner and every project will be viewed as a personal reflection of the company.

‡Continue to profitably offer the highest quality interior finishes and service ‡Modernize and update business practices .OBJECTIVES OF DREAM HOMES ‡The main objective behind Dream homes is to construct dream homes for its customers in best location in best style possible and with best interiors ±´ A dream home in every sense´ .

Every customer will be dealt with in a personal and friendly manner and every project will be viewed as a personal reflection of the company.MISSION STATEMENT The mission of Dream Homes Interiors is to offer high quality interior commercial and residential facilities for its high profile customers. The company will accomplish this by using the highest quality materials and apply them in the most professional manner. .

CHAIRMAN AND MANAGING DIRECTOR DIRECTOR (FINANCE) DIRECTOR (PERSONNEL) DIRECTOR (TECHNICAL) DIRECTOR (PROJECTS) .

FINANCE HUMAN RESOUCES DIRECTOR (FINANCE) DIRECTOR (PERSONAL) IT AND COMMUNICATION COMMERCIAL BUSINESS DEVELOPMENT LAW MEDICAL SERVICES .

DESIGN AND ENGINEERING SURVEY AND INVESTIGATION DIRECTOR (TEHNICAL) DIRECTOR (PROJECTS) OPERATIONS AND MAINTAINENCE R&D CONTRACTS CONSTRUCTION EQUIPMENT PLANNING .

OPERATIONAL PLAN: The operating plan section describes the physical necessities of your business' operation. and a description of the manufacturing process. facilities and equipment. such as your business' physical location. It may also include information about inventory requirements and suppliers. . the operating section of the business plan is divided into two parts. the Stage of Development section and Production process section.

‡ ‡ ‡ ‡ ‡ We will use ready mix plant . Modular kitchens with the help of agreement with companies like Godrej. It will reduce labor work and time. we will use cemented blocks. High quality material will be used.The operating section of the business plan is divided into two parts: 1. . Stage of Development section -describe how your product or service will be made. ‡ Instead of small bricks . We will provide contracts to contractors according to per square feet area. The company has contracts with nine builders with several others interested .

‡ We will employee civil engineers for construction . ‡ We will use quality products to provide maximum satisfaction to customers. . ‡ The company currently has no intention on becoming a huge painting contractor and wishes to stay at two employees for a while. ‡ Latest painting design will be use for decoration.

Hours of operation would be 9 am to 7 pm and business will be open for all 7 days. It includes:‡General : Hours of operation. ‡The physical plant :What type of premises are they and what is the size and location? the size of our premises would be large and in Delhi. If the business is seasonal. and the days the business will be open. be sure to say so . .2.Production process sectionIt lays out the details of your business day to day operations.

cement. such as water or power needs. . The equipments would be different machines for construction purpose and we will need them according to the size of land. ‡Special requirements: special requirements. ‡Equipment: describing the equipment necessary and how much of it you need.‡Material: materials would be cemented blocks. area for workers. example would be Ready mix plant. ‡Production: The time frame of production would be according to the construction area and requirements. wooden things etc through different suppliers in different areas. etc.

Segmentation Primarily we are targeting Delhi.NCR region    Residential Builders Commercial Other .

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Each segment was chosen because of its relationship to quality and skill required.Target Market Segment Strategy  Dream Homes recognizes that its quality and skills capabilities position it in a higher end customer segment. The new home construction segment was chosen because it is increasingly requiring higher quality painting    The high end commercial segment again needs quality above cost .

A strategy for sudden and rapid growth would jeopardize the quality and service   . The company wishes to maintain its course while adding a few additional contractors.GROWTH STRATEGY  The strategy of Dream Homes is to continue to provide the highest quality finishes to its clients.

. regardless of size and the company will do whatever it takes to do the job right. Dream Homes sizes quality on all jobs.Competition The company has a competitive edge over its competition in the quality of work provided.

Promotional activities The marketing strategy is focused around generating more new home contracts and adding new commercial contracts. For awareness we are using Banners Pamphlets .

ONE TIME INVESTMENT ‡Tools & equipments = 30000 ‡Computer & accessories = 60000 ‡Vehicles (5*35000) = 175000 ‡Furniture = 30000 ‡Website = 10000 ‡Security = 80000 ‡Office interior = 150000 ‡AC = 18000x2= 36000 ‡Registration charges = 40000 ‡Total = 611000 .

Monthly Investment         Office rent = 35000 Water & electricity = 15000 Telephone = 7000 Petrol Charges = 7000 Servants (2*1500) = 3000 Engineers (5*30000) = 150000 Advertisement = 30000 Total = 247000 .

Estimated cost of 2bhk flat Expenditure for (2bkh): Contractor = 2300000  Interior decorate = 200000  Other Facilities :Furniture = 80000 3 AC & power = 80000 2 TV @28800 = 57600 Refrigerator (185 L) = 10500 Total = 2728100 .

Estimated cost of 3bhk flat Expenditure for 3bkh : Contractor = 3250000  Interior decorate = 250000  Other Facilities :Furniture = 120000 4 AC & power = 110000 3 TV @28800 = 86400 Refrigerator (185 L) = 10500 Total = 3826900  .

Total Fixed cost =611000 Total Monthly expenses =2964000 (247000X12) Total expenses =3575000 .

One year plan ( target 25 customer) Types Rate No. 2bhk 3bhk total 3000000 4000000 15 10 amount 4500000 4000000 8500000 Total generated income =8500000 Total estimated expenses= 3575000 Gross Profit (Less) capital Net profit =4925000 =2500000 =2425000 .

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