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By Ahmed Syed
Master head is for basically engaging and interesting the audience. I have used the title Sli X because its short and catchy. I have include kickers, which this gives idea to the reader what this magazine contains. Cover line is essential part of magazine front cover, which this helped me to create a new unique layout, which this will attract more audience. Catchy dialogue which matches the artist personality. It has a menu strip at the bottom to advertise other things which includes in the magazine. This also encourages audience to buy the magazine. I have placed a Date because this show the audience when it was released .
This is the main picture on my front cover. Which this is standing out because its by its self. Its also covering most of the page because this will catch the audience eyes. This appeals to my magazine
I have used Bar code to make my magazine look more professional and realistic.
I have used plug because this can be helpful for me to demand the audience to buy it.
I have added a strip on the top including offers , which this will increase my demand for people to buy it.
I have placed a issue number and content to help the audience to identify this page as the content page while keeping up with the issue number. I did this as it was part of the codes and convention. I have added few more images of the artist nest to the content page with number on the top left corner of the image, this is because it matches with the content number in the Review section.
I have band index to show the audience which artist are in which page.
This is the main image of the content, because its standing out in front of the text. Its not necessary it has to be the main artist picture because there's normally band logo images.
Double page spread
Heading and introductory comment are for holding the audience into the magazine. This will help me and interest the audience to buy the magazine. Through out my research I saw a different type of lifestyle of artist which match their images to target the audience. Quotes for RnB artist are more like snappy. Due to this I believe that I have developed my image and quotes in the appropriate mode of address. I have used correct use of code and convention such as continue use of house style font.
Through out whole of my front cover the rule of thirds is used carefully, as you can see there are use of similarities and difference between them . On the top left of the both magazine, in the first row of rule of third they both contain their master heading. In the middle row of the third they both include kickers. In my magazine the bar code in in the middle row and in the Scratch magazine the bar code is placed at bottom row on the left. The body language of the artists are similar and represent R&B genre.
The both magazine include secondary image as you can see. My secondary image is at the bottom row on the left and in the Scratch magazine the secondary image is aligned with two rows, the middle and the bottom. I have tried to evenly distribute all features on the cover as to create a professional-looking product. I have avoided adding to many convention as to maintain a fresh and clean layout of the magazine which mirrors my genre.
The colour scheme I have used for my magazine are black, grey and purple because they are the colour which stand out in the magazine cover and on the content. I didn t use many different colour because the magazine will not look professional so I just stick with mainly two colours which is black and grey. Through out my magazine I have used the same font for my content title and for my double page spread this is because it matches the lifestyle of the main artist. In my front cover I have used normal font for the title because so it doesn t look to funky. I have used different style of angle shots through out my magazine which this makes my magazine more creative and can demand the audience to buy to check out new styles.
My magazine target audience are teenagers and young adults by various convention and other magazine I have researched upon this is because my artist which is dressed up as a smart looking person which young adults and teenagers would be attracted by him. The dressing he has done shows his part of his lifestyle e.g. Looking smart. Due to my research I was able to pick right clothing for my photo shoot, which allowed me to make my magazine more specific for my target audience. He has dressed up smart to show the young audience and adults that he is capable of them. Its also showing that he is up to date with fashion and generation. The language, clothes and pose are related to certain subcultures. The quotes and image which all together are related my images to RnB social group. The language I have used which matches the average teenager it is essential and critical part of any magazine. The font are one of the bases of the magazine which will the magazine will be able to reach at higher market when it has its genre and its specific audience. I have chosen the font which relates to my magazine genre R&B. I did this because it will create my magazine very efficient. Overall I believe that my magazine uses all the codes and conventions I have discussed and analysed.
What kind of media institution might distribute your media product and why?
The media institution I might use to distribute my media product is Future PLC. Future PLC base on everything around clusters of like minded individuals who are passionate about their interests. The type of magazine they provide is from video games to film, from cycling to music making. There biggest selling magazine include 3, Total Film, Classic Rock, Guitar World, and Official Xbox Magazine. Future PLC sells more than 3 million magazine each month and they attract more than 23 million unique visitors to their website. Future PLC host 27 annual live events that attract hundred of thousand public. Future exports or syndicates publications to 90 countries internationally, making us the UK s number one exporter and licensor of monthly magazines. It also has 1,189 people employed in the UK, US and Australia. Revenue split by destination (2009) : 1. UK 53% 2. US 33% 3. Mainland Europe 7% 4. Rest of world 7% This show us that larger company may have more capital to devote to you and I may benefit from working with companies it is associated with. The category the company falls into is megacorporation. Through out my secondary research Future PLC is known as a big company . Big companies can afford more ambitious plans and offer the opportunity to work with other media such as TV and radio. Future PLC share price is 26.00(p). Overall it shows Future PLC is successful company. Future Plc is best media institution for my magazine to target the audience.
Who would be the audience for your media product
Firstly I needed to find out that who will be interested in my magazine , and needed to research what type of target audience will I need for my magazine. To find this out I created a questionnaire to weather see if the target audience range would be appealed by the magazine. After receiving my result most of the audience preferred RnB music . I then used my artist image to further attraction for my target audience. In this picture the use of facial expression, accessories, lighting is to portray the emotions and moods of the artist. This is important because most of the RnB artist look happy, moody, straight forward or look in pain. Overall through out my audience research, I interviewed some of the audience about what they think about the R&B music magazine. The interview is on this website below: http://ahmedsyedcoursework.blogspot.com/2010/11/audience-research.html The social grade they are in is B because they re middle class people. My magazine s audience fits into the psychographic profile of emulator-achievers.
How did you attract/address your audience
The language that I use on the front cover is aspirational. Future Of RnB this shows the audience to look ahead and think about the future. Which this also inspire the audience to buy the magazine. To attract my target audience even more I have added a plug in my front cover which says Win 2 tickets to Hollywood which this is also part of inspiring the audience to buy the magazine. The title Sli X is small and catchy for my target audience. Sli X known as looking smart or looking sexy. I have added similar quotes which match my magazine title Smart Is The New Sexy . The top bar is another way of forcing my target audience to buy the magazine this is because it talks about different topic and different artist, which this will make my target audience think that there's more then one chapter to read.
To attract my target audience for my magazine I have added a strip on the top of the magazine which includes offers of buying the magazine online, this will attract all sort of audience to buy my magazine. The main picture of the content is the picture at the bottom right. His wearing a black vest to show how powerful and hard is he, like I said the artist is someone who aspire people. The picture is standing out from all the rest of the text this is because all the text are written behind the picture, which this makes my artist to stand out more clear. It also create and sell a lifestyle to the target audience. My second main images for this page are the small images with number on the top left corner. These images are to show extra bits in my magazine to show which content title they are in, this will emphasise my target audience to buy the magazine to check new pictures out of the artist. I have made the background simple and used the same colour I used in my front cover to make it look more professional and look like a standard magazine, which this also effect my target audience to buy the magazine. The set out of my content is very different to all other R&B magazine because I have laid it out different to theirs, I wanted to try something different which will make my content very different to other magazine and it also has covered most of the space in the page so the page doesn't look to boring for my target audience.
The use of interviews in my double page spread within my magazine article allows me to create a lifestyle which I will be successfully market and advertise to the target audience. However the use of mode of address and language that I have used this will make the audience feel at home. Future more I have used large font to catch the audience eye and grab their attention. This will drag them into the article the use of language, font and images. I have put two boxes with different topics in them, this will also grab their attention because its separate from the article.
What have you learnt about technologies from the process of constructing this product
I have learned that every technology are advance and important in their way. I discovered this when I was using power software such as designing and Photoshop. This has boosted my confidence of using such high quality of software. Before I didn t know how to use Photoshop, now I am so much professional using it. I was making progress using these technology and getting better. I was able to cut my old photo and put it into my content page adding effect on it by through Photoshop. Through out my subject we had to make our blog (profile) on www.blogger.com , which we had to include our music scenes and our pictures and everything that was related to our artist e.g. analysing the music scenes. Through out this I had a great experience of using the blog. The use of photographic and lighting allowed me to be like a actual photographer. I have taken different angle photos of me and I have learned names of different angle shoot such as medium shot, full shot and close up shot. The image at the below is taken in medium shot, where you can t see your legs , you can just see half of you body. Taking photos from the digital camera has helped me take better photo s for my magazine.
This is the Marquee tool with which we can cut and edit chunks of pictures. Right-click to find rectangular and elliptical.
This icon is for to move any pictures.
This is use to change colours
This is the Selection tool with which we pick out individual items so that we can work only on them and avoid affecting other things on the same layer. This tool is used for to crop the image. This is the Clone Stamp tool with which we can repair missing parts of The eraser tools are my layers using parts of the favourite. Right-click the existing layer icon to choose a tool. It will offer eraser , background or magic . This icon is called healing tools. Right-click to find: spot healer , healing brush , patch tool and red eye tool . This tool is use to add text
This is use to bluer the edges
To edit any pictures, you need to select the correct layer.
This is the Dashboard, you use it when you edit your profile, here you can create different blogs, add pictures or details and reach various other account and change settings
This is to create a new blog.
Your profile pictur This is where you following others.
You find the people who you have followed. Which this give you some idea how to set up a blog.
This where you can make money
If you work in this tab then you can cut and paste writing across from other applications such as MS Word.
The menu bar works much like MS Word but with some other features. These four icons are: spellchecker , add pictures , add videos and remove formatting respectively. Save Now is used to save your work but it s only when you click Publish Post that you will see the post on your blog.
Look back at your preliminary task (the college magazine), what do you feel you have learnt in the progression from it to full product?
Looking back at my preliminary task the college magazine which I have made and refined my knowledge and skills in creating a magazine. This has helped me to create a better magazine layout, better font applied to match the genre. In my preliminary task I didn t know much about Photoshop and didn t know many skills, but know which now am use to it using it and I feel very confident using it. This has helped me to create a final piece of magazine. It is important to target your audience and the music tribe to create a sense of aspiration because this make the people to buy the magazine. I have learned the slight change of colour because in my preliminary task the college magazine I have used colour green the most on my front cover which now I don't thinks this is the best way to attract people to buy the magazine. Future back when I was making my college magazine I didn t know much about language and the mode of address. Now through out my research I now that the target audience would like to read the language of their level. E.g. Smart Is The New Sexy . Through out the progress I was making in my music magazine I learned about the plug, before I didn t know about it, if I did I would have added in my college magazine
Which this will make the person to buy the magazine. The use of language I have used in my music magazine has enabled my magazine to sound friendly which automatically allowed me to advertise my artist to my targeted audience.
Music magazine (new)
During my research, I research about versus music tribes which allowed me to pick right tribe for my music magazine. I picked R&B music for my magazine tribe, this is because I was interested in R&B music in the beginning. It also seemed the easiest for me to construct as R&B is one of the largest music tribe. The improvement I have is that my music magazine content looks more professional then my college magazine as you can see. In my music magazine I have covered most of the page which this will make my target audience more interested in my magazine there is more to look at than my college magazine. During my preliminary task I received some feed back from my teacher and friends who helped me progress by helping me realise the excellence and not so excellence part of my college magazine. Steve : For a practice task, it looks very appealing as it's bright, uses sensible layout conventions and the text sizing is about right. Take care to make sure that it all holds together though...your house style isn't quite followed through both pages...and the different stories featured in the pictures may need some headlines and anchorage text.
Preliminary task (college Magazine)