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the production of plastic bags consume millions of gallons of oil that could be used for fuel and heating. and in the process it separates into smaller and smaller toxic particles that contaminate soil and water. .000 years to break down. plastics have seemed to acquire an inevitable position in the city. Furthermore.Introduction Plastic that gets buried in landfills may take up to 1. Yet.
Mission & Objective Mission: To promote the evolution of a greener planet and safer atmosphere through the wide distribution of ecofriendly products in and around the city. Objectives: A city like Chennai. witnessing developments in every field has to equip itself with an environment-friendly attitude. Our primary aim is to make eco-friendliness easily accessible by segments of the society that have the highest need for them. To combine our efforts in showing the way towards a plastic-free city and promoting healthy environment with a partnership business venture .
Product Line shopping bags (2 sizes) medicine packaging pouches dust-bin liners. clinical waste bags clear bags with Sealking Scope of expansion: Setting up manufacturing unit in Chennai .
Bags can also be custom-made to display company names and logos. . Our bags are light weight and easy to maintain. our bags come with messages for healthy life and surroundings. The bags come in various colours and designs to suit the ambience of the different places they might be used in. etc. For example. facts and tips for a clean environment on shopping bags. printed with natural inks like vegetable oils. In an attempt to reach out to the society in building a sense of social responsibility and general health.Features The most importantly feature of Ecoplast bags is that they are capable of being fully degraded in a time span of 180 days. medicinal remedies and health tips on bags from chemists and on medicine pouches and packaging used in hospitals.
In Tamil Nadu. . we are banking on better publicizing than those of others. biodegradable bag dealers do not usually foray into advertising through public interaction such as campaigning. local newspapers and internet (social networking). These media can be of great help to let people know about our products and also create awareness on the ill effects of plastics.Marketing Strategy The manufacturing plant is located at Puducherry. As we are planning distribution here among the few Chennai competitors.
supermarkets. Target Market: Chennai Target Customers: Hospitals. pharmaceuticals. . hotels and restaurants. corporate organizations.
. The next sector we could focus on is that of restaurants and hotels as they churn out a high level of plastic content used for packaging. Lastly. Hospitals and pharmaceuticals make use of plastic covers and bags to a great extent and on a daily basis.000 plastic bags a month.WHY TARGET THEM? Every locality in Chennai city is apparently brimming with numerous supermarkets that churn out plastics to every customer. And Odyssey's nine bookstores in Chennai give out about 30. It has been found out that every Nilgiris supermarket outlet in the city receives an average of 15. corporate organizations in and around the city are also in need of biodegradable plastics for storage and wastes. Hence they make the ultimate targets.000 plastic bags a month.
LIABILITIES and ASSETS: Our business is a partnership of three persons with equal investments. Loan for Tempo Van: 3. EOQ= 2(annual usage in units) (order cost) (annual carrying cost per unit) . INVENTORY CONTROL: The inventory/stock level will be maintained on the basis of Economic Order Quantity (EOQ)-economic lot sizes through which we can minimize inventory costs and maximum economy in placing an order. We are to invest a total amount of 9 lacs. Our office and go down are both at the outskirts of Chennai (Porur).INVESTMENTS.5 lacs.
For instance.DEMAND FORECASTING: Our sales will largely depend on the average daily sales of our target customers. For hospitals. . the number of patients and casualties per day will be surveyed. the survey of the number of customers for restaurants and supermarkets that may be interested in our product will let us determine the demand per day.
Big-1 rupee Dust-bin liners: Rs. Sold at: Shopping bags: small-80 ps. Dust-bin liners: Rs.50 Clinical waste bags: Rs.Products are purchased at: Shopping bags: small-60 ps.1.50 Medicine pouches: 80 ps. 1. 1.75 Medicine pouches: 1rupee. Big-80 ps. Clear bags with SealKing: 80 ps.1.20 Clinical waste bags: Rs. . Clear bags with SealKing: 60 ps.
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