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Thursday, July 07, 2011
The CocaCola Company
Submitted to: PROF.SAJAD SANDHU
Submitted by: Waqar Munir Faqeer Abbas Asif Ali Sawal Abdullah Rasheed bc07126 bc07123 bc0712 bc07115
Thursday, July 07, 2011
The CocaCola Company
I wish to express my sincere appreciation and Profound gratitude to my respectable teacher my SAJAD SANDHU fro his skillful guidance in the development of this report.
Thursday, July 07, 2011
The CocaCola Company
DEDICATED TO Our parents and teachers who are praying all the time and every moment for our success. 2011 The CocaCola Company 4 . Thursday. July 07.
The Coca-Cola Company operates in more than 200 countries and markets more than 500 brands and 3. These products include sparkling beverages and still beverages.BUSINESS PROFILE Established in 1886. Diet Coke. such as waters. sports drinks and energy drinks. 2011 The CocaCola Company 5 . Thursday. Sprite and Fanta. coffees. teas. juices and juice drinks. July 07.300 beverage products. We have four of the world s top five nonalcoholic sparkling beverage brands: Coca-Cola.
owns the brands.The Coca-Cola System We are a global business that operates on a local scale in every community where we do business. who then sell our products to consumers. which comprises our Company and our bottling partners more than300 worldwide. 2011 The CocaCola Company 6 . July 07. and is responsible for consumer brand marketing initiatives. We create global reach with local focus because of the strength of the Coca-Cola system. package. Our bottling partners manufacture. merchandise and distribute the finished branded beverages to our customers and vending partners. Thursday. beverage bases and syrups to bottling operations. Our Company manufactures and sells concentrates.
Controlling InterestD. Other1 56% 23% 11% 10% Thursday. July 07.COMPANY S 2009 WORLDWIDE UNIT CASEVOLUME BY BOTTLER RELATIONSHIP A. 2011 The CocaCola Company 7 . Noncontrolling Equity Interest B. No Ownership Interest C.
disability. July 07. gender. The Company strives to create an inclusive work environment free of discrimination and physical or verbal harassment with respect to race. national origin. or veteran status. for religious beliefs and whenever else appropriate. 2011 The CocaCola Company 8 . religion. age. Consistent with this value. sexual orientation. color.Equal Opportunity Policy The Coca-Cola Company values all employees and the contributions they make. We will make reasonable accommodations in the employment of qualified individuals with disabilities. which are integral parts of our corporate environment. the Company reaffirms its long-standing commitment to equal opportunity and affirmative action in employment. gender identity and/or expression. Thursday.
July 07. and to Company policy in the areas of equal employment opportunity and affirmative action. equal employment opportunity and affirmative action. Thursday. as well as to prevent acts of harassment within their assigned area of responsibility. The Company maintains equal employment opportunity functions to ensure adherence to all laws and regulations. Further. 2011 The CocaCola Company 9 . All managers are expected to implement and enforce the Company policy of nondiscrimination. it is a part of every individual s responsibility to maintain a work environment that reflects the spirit of equal opportunity and prohibits harassment.
Thursday. Our 2020 Vision As we enter an exciting new decade of growth for our Company. Our widely recognized and valued brands. we do so with a strong foundation. July 07. solid financial position and unmatched global presence give us great confidence that we can continue to capture a growing share of the projected $1 trillion market for nonalcoholic ready-to-drink beverages by 2020. 2011 The CocaCola Company 10 .
PRODUCTIVITYBe a highly effective. 2011 The CocaCola Company 11 . PARTNERSNurture a winning network of customers and suppliers with whom we create mutual. July 07. Thursday. lean and fast-moving organization that considers efficiency in everything we do. PEOPLEFoster open work environments as diverse as the markets we serve. enduring value. PROFITMaximize long-term return to shareowners while being mindful of our overall fiscal responsibilities. where people deliver superior results. PORTFOLIOBring to the world quality beverage brands that anticipate and satisfy people s desires and needs. PLANETBe a responsible citizen that makes a differenceby helping build and support sustainable communities.
What are the aims and missions of the organization? The world is changing all around us... It declares our purpose as a company and serves as the standard against which we weigh our actions and decisions. 2011 The CocaCola Company 12 . Thursday. We must get ready for tomorrow today. we must look ahead. To refresh the world. To inspire moments of optimism and happiness. understand the trends and forces that will shape our business in the future and move swiftly to prepare for what's to come. To continue to thrive as a business over the next ten years and beyond. July 07. which is enduring. Our Mission Our Roadmap starts with our mission. To create value and make a difference.
What is the goal of the organization? Our goal is to quench every thirst and every need.6 billion servings of our beverages. July 07. but also to support life-enhancing experiences. life stage and occasion based on individual needs. in more than 200 countries around the world. We have a great responsibility to each and every one of these people: not only to help fulfill consumers' daily needs hydration. people enjoy 1. 2011 The CocaCola Company 13 . Quenching the world s thirst Every day. Provide and tailor beverages for every lifestyle. Offer quality products you can trust all the time. Thursday.
Profit: Maximize long-term return to shareowners while being mindful of our overall responsibilities. 2011 The CocaCola Company 14 . Planet: Be a responsible citizen that makes a difference by helping build and support sustainable communities. People: Be a great place to work where people are inspired to be the best they can be. Partners: Nurture a winning network of customers and suppliers. quality growth. Productivity: Be a highly effective. enduring value. lean and fast-moving organization. Thursday. What is your vision statement? Our Vision Our vision serves as the framework for our Roadmap and guides every aspect of our business by describing what we need to accomplish in order to continue achieving sustainable. together we create mutual. Portfolio: Bring to the world a portfolio of quality beverage brands that anticipate and satisfy people's desires and needs. July 07.
2011 The CocaCola Company 15 . Today we lead the beverage industry with more than 500 beverage brands -. we have been a driver of marketplace innovation and an investor in local economies. But while our business opportunities are enormous.including four of the world's top-five sparkling brands. July 07. our commitment to our consumers and the communities in which we operate is even greater. Thursday. How much you are successful in attaining the mission and vision statement? Since our first soda fountain sales in 1886.
Thursday. What is your quality policy? We measure key product and package quality attributes to ensure our beverage products in the marketplace meet Company requirements and consumer expectations. 2011 The CocaCola Company 16 . July 07. Consistency and reliability are critical to our product quality and to meeting global regulatory requirements and Company standards. The global nature of our business requires that the CocaCola system has the highest standards and processes for ensuring consistent product safety and quality -from our concentrate production to our bottling and product delivery.
Distil these into the values that your organization has or should have. human value in that mission. identify what you. Next. Thursday. and polish the words until you have a vision statement inspiring enough to energize and motivate people inside and outside your organization. 2011 The CocaCola Company 17 . Combine your mission and values. How you achieve your goals and aims and what are your steps? First identify your organization s mission. July 07. your customers and other stakeholders will value most about how your organization will achieve this mission. Then uncover the real.
an earnest attempt at persuasion Incitement Persuasion. 2011 The CocaCola Company 18 . suasion .a speech of exhortation attempting to instill enthusiasm and determination in a team or staff.the act of exhorting. July 07.the act of persuading (or attempting to persuade). What is your philosophy to achieve your goals? Exhortation . Thursday. pep talk . communication intended to induce belief or action of our employees and workers.
2011 The CocaCola Company 19 . July 07. Think Reliability provides investigation services and root cause analysis training to clients around the world and is considered the trusted authority on the subject. Our Cause Mapping analysis method of root causes captures the complete investigation with the best solutions all in an easy to understand format. failures. defects. How you remove your problems and their causes? Specialists in applying root cause analysis to solve all types of problems. losses. outages and incidents in a wide variety of industries. Thursday. We investigate errors.
Suppliers that continually look for ways to lower our costs. Suppliers that adopt the latest purchasing related technologies in order to maintain a competitive edge and enhance capabilities and responsiveness. Suppliers that are prepared to work with us to ensure that we continue to comply with all necessary regulatory requirements. What kind of supplier you prefer? Suppliers that are committed to providing quality customer service. 2011 The CocaCola Company 20 . Suppliers are required to complete the College's questionnaire regarding Corporate Social Responsibility and Sustainability Thursday. Suppliers that are focused on making purchasing easy whilst meeting or exceeding our requirements. Suppliers that strive for continuous improvement. July 07. support and responsiveness.
the environment. How you control your cost keeping quality? To ensure such consistency and reliability. 2011 The CocaCola Company 21 . incorporating Hazard Analysis and Critical Control Points (HACCP) into our system standards. integrating preventive action as a management tool. including more rigorous demands when planning new product and service introductions. which holds all of our operations system wide to the same standards for production and distribution of our beverages. the Coca-Cola system is governed by The Coca-Cola Management System (TCCMS). It guarantees the highest standards in the management of product quality. and defining problem-solving methodologies and tools to drive continuous product safety and quality improvements. July 07. TCCMS is our integrated quality management program. and health and safety throughout the Coca-Cola system. Thursday. It guides our product safety and quality by integrating and aligning business and quality objectives with consistent metrics to monitor performance.
Ensuring adequate human resources for expansion into new programs. Enhancing the company's ability to adopt and use advances in technology because of a sufficiently knowledgeable staff. effective and highly motivated team. 2011 The CocaCola Company 22 . July 07. Thursday. which enhances the company's competitive position and improves employee morale. Do you think that institute training important for the employees? Yes it is important for both the organization and employees due to Creating a pool of readily available and adequate replacements for personnel who may leave or move up in the organization. Building a more efficient.
Increased efficiency resulting in financial gains. Reduced employee turnover. in Increased productivity. July 07. Employees frequently develop a greater sense of self-worth. dignity and well-being as they become more valuab Thursday.What are Purposes of Training and Development? Research has shown specific benefits that a small business receives from training and developing its workers. 2011 The CocaCola Company 23 . Decreased need for supervision.
There are many factors in improving or maintaining high employee satisfaction. take fewer days off. which wise employers would do well to implement. 2011 The CocaCola Company 24 . as happy workers will be more likely to produce more. Are employees satisfied with your organization? Employee satisfaction is a measure of how happy workers are with their job and working environment. Keeping morale high among workers can be of tremendous benefit to any company. and stay loyal to the company. July 07. Even if you are the most introverted person that loves to generally be left alone and work on projects by yourself from Thursday. Most work environments require at least some social interaction between you and your co-workers.
We greatly enhance our ability to build share owner value overtime by using (VBM) Thursday. 2011 The CocaCola Company 25 . WHAT ARE YOUR PERFORMANCE TOOLS? We value based management as a tool to help improve pure performance in planning and execution. July 07.(VBM) principles assist us in managing ecomomic profit clarifying understanding of what create values and what destroys it and encouraging us increase value.
COMPANY OBJECTIVES Gujranwala beverages wanted to achieve following goals To maintain the quality of the product. July 07. 2011 The CocaCola Company 26 . Product should be supplied in the market in such a way that it must fulfill the consumer desires To fulfill their sales projections To maintain their repute To maintain their relations with distributors whose network is spread all over the area To make coca cola products no1 in the area Thursday.
WHAT IS THE COMMUNITY INVOLVEMENT? The coca cola sponsors the Basant festival in Lahore. 2011 The CocaCola Company 27 . Thursday. a festival that marks the beginning of spring and marks the beginning of spring and attracts visitors from all over the world. Part of the festival is the coca cola kite flying championship. July 07.
Economic instability. Packaging changes. SWOT ANALYSIS STRENGTHS The product image. WEAKNESSES Declines in unit case volume. High turnover of employees. July 07. Well developed stir. 2011 The CocaCola Company 28 . OPPORTUNITIES Brand recognition. THREATS New viable competitors. Distributor s excellent service. Thursday. Increase distribution of product. Coca cola bottling system. Existing customer base is high. Political instability in the country. Financial position and credit rating are strong. Less motivated staff. Rapid technological changes.
July 07. Leadership Passion Integrity Accountability Collaboration Innovation Quality Thursday. To ensure uniformity and to monitor quality. the Company maintains laboratories around the world that regularly examine samples of beverages produced by individual bottling plants. sugar. and other ingredients used in our brands to make certain they are of the highest quality and meet all regulatory requirements. How company ensures the quality? The Coca-Cola Company ensures the quality of its products by continually monitoring and analyzing the treated water. What are values of Coca-Cola? We are guised by shared values that we live by as company and as individual. 2011 The CocaCola Company 29 .
What is the quality system? At the Coca-Cola company quality is more than just something we taste or seer measure or management. Quality shows its self in our every action It encompasses every thing we do From processing to packaging to pouring any thing less than 100% is unacceptable. Our consumers through out the world deserve the highest quality beverages we can produce every time Thursday. 2011 The CocaCola Company 30 . July 07.
July 07. What is your promise to customer? The cocoa cola company exists to benefit and refresh everyone it touches. then we successfully nurture and protect our brands. Thursday. When we bring refreshment value. That is the key to fulfilling our ultimate obligation to promise consistency attractive returns to the owner of the business. solid and time less. joy and fun to our stakeholders. particularly coca coal. 2011 The CocaCola Company 31 . The basic proportion of our business id simple.
2011 The CocaCola Company 32 . Supplier Understand What Is the Expected Of Them And Take Responsibility for Delivering High Quality Data and Materials at the Time They Re Needed and At or Below the Agreed Upon Cost Estimates Thursday. HOW IS THE SUPPLIER AND ORGANIZATION RELATIONSHIP? In The Coca-Cola Suppliers Are Considered To Be Partners In The Pursuit Of Satisfying Customer Needs Requirements And Desires. July 07.
2011 The CocaCola Company 33 . July 07. What are the business principles of the CocaCola business? The symbol of quality Customer and consumer satisfaction A responsible citizen of the world Thursday.
This is the linking a linkage between planning and production system so that everyone in the organization can access progress to plan Thursday. Ideas and best practices are freely shared through out the organization. 2011 The CocaCola Company 34 . What are the techniques for Quality control and improvement? In Coca-Cola improvement is the order of the day. Techniques are available to gather and analyze performance data so that improvement can be empowered to do something constructive about them. July 07.
Thursday. Skill development is dressed so that employee is as flexible as possible in their work assignment and comfortable with the changes in the work processes and technology. 2011 The CocaCola Company 35 . Training and development of the employees is important? In Coca-Cola training is continuous. July 07.
July 07. 2011 The CocaCola Company 36 . Thursday.fear uncertainty and doubts are overcome by the free exchange of information about policy. How much strong is the communication in the organization? Information is the source rather than hoared. Technologically is employed to maximize horizontal communication which leads to empowerment and more effective team work. plans and performance.
2011 The CocaCola Company 37 . July 07.Thursday.