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Knowledge Process Outsourcing

Welcome to the world of outsourcing…

Presented by
Arvind Kumar Sivanuri (4)
Minita Thakkar (15)

Wednesday, October 15, 2008 1


KPO???

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KPO - high intellect "cousin"
of  BPO
• Outsourcing of higher complexity processes which
require
 talented professionals
 extensive education
 experience credentials

• KPO business entities provide


 domain-based processes
 advanced analytical skills
 business expertise

• Where BPO focuses mainly on process expertise

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The Evolution….

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Evolution of KPO
KPO

Customer
Care
Processing
Telemarketing
Services
Value

Medical
Transcription

Transaction
Services

Time
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Source: Equinox Corporation
Evolution of KPO

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Source: Technology Partners International, Inc.
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Services Offered

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KPO Services
Investment Research
• Corporate finance
• Financial modeling
and analysis
• Investment banking
Legal Research support Market Research
• Legal, Para-legal content • Data acquisition and
and services data entry
• Drafting, review of • Data processing
documents and contracts • Presentation
• Legal research (case
history) Knowledg
e Services
Sourcing Analytic Services
Management • Data warehousing
• Spend data analysis • Data preparation, ETL
& supplier intelligence services
• Low-cost country Information
• MIS & reporting
sourcing Management
• Business intelligence
• Advisory service • Database creation • Statistical and
• Quantitative/financial econometric modeling
statement analysis • Optimization
• Data/information modeling and or
synthesis solutions

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Source: Equinox Corporation
Resources Performing KPO
Work

Source: NASSCOM
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KPO vis-à-vis BPO growth

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India
• India as a leading Hub
• Cost effective comparatively to the Foreign
Counterparts
• Skilled human capital availability in India vis-à-vis
the developed countries like the USA and UK
• English speaking labor pool
• domain expertise
• internationally accepted quality standards and
processes
• Challenges
• Are we still low cost?
• high attrition rates in the industry and an unstable
political climate.

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Location

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Coimbatore

www.indianground.com/
www.indianrealtynews.com
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Why fly when u can slide?

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Nagpur

www.indianground.com/
www.indianrealtynews.com
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Ghaziabad

www.indianground.com/
www.indianrealtynews.com
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Head office in mumbai

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People and money
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Proximity to high literacy
area

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• Indian outsourcing companies pay an average
of 60% that of the salaries paid in the US.

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www.payscale.com
24
Wednesday, October 15, 2008
www.payscale.com
25
Work culture

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The moment of
truth…

27
Wednesday, October 15, 2008
Our Services
Marketing Analytics Market Research
Customer Acquisition Survey
Services Bundling in the IT Programming
Industry Data Processing
Lifetime Time Value (LTV) and Analysis
analysis for Credit Cards
Report Writing
Pricing Analysis for
Automobile, Consumer Project
Appliances, and Credit Management
Card companies
Customer Churn
Customer Attrition
Credit Risk Evaluation
Bad Debt Collection

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Business Process
Design of research
methodology

Plan and conduct a


Define the research secondary research
objective

Need for Information Plan and conduct a


primary research
KPO

Applying Tabulation and analysis


recommendation

Report writing and


presentation

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Organization Chart

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Function Brief
• Human Resources
 The HR team is split is to three four divisions corporate, generalist, staffing
,training
• Administration
 This team takes care of the infrastructure and the travel desk
• Business Development
 Branding Building, Acquiring Clients, maintaining relation and Corporate
Communication
• Operations
 This team takes care the legal, documentation and rousting mainly from the
Head office
• Business
 Conducting Market Research, Business Research, Intellectual Property
Rights with the help of research associates, analyst, researchers and legal
team
• Finance
 Essentially takes care of the accounts, tax and budgeting
• IT
 This team provides huge support in data security, selection and maintenance
of various software and basic support
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At the centers

Business Head

Administration Operations Market Research Marketing IT HR


Analytics

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CEO

Administration Operations Business Development Marketing Research


COO Sr VP Business Head

Finance Marketing Research


Manager

Legal Client Servicing Quality


Manager

Quality Control Analysis

Rostering Programmers

Editors

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CEO

Marketing Research Marketing Analytics Information Technology Human Resources


Business Head Business Head CTO Sr VP HR

Research Business Technology Staffing


Manager Analyst

Quality Programmers Software Corporate


Manager Development

Analysis Information Maintenance Training


Analyst

Programmers Security Payroll

Editors

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Employee break down

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We thank
• You for listening to us
• Computers for helping us make this presentation
• Technology for internet
• God for making man who invented technology

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