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HINDUSTAN NEWS PAPER

Presented By Rajiv Singh PGDM A NHLI09PGDM071

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NEW HORIZON LEADERSHIP INSTITUTE

COMPANY PROFILE
The Hindustan Times finally came into being on

September 1924 and was inaugurated by Mahatma Gandhi. The newspaper was to become a premier nationalist newspaper of the capital in the turbulent years preceding independence. This is one of the most popular newspaper in the most populated cities & states in India. 1936 The Hindi daily Hindustan was launched, which remains the dominant newspaper in the core Hindi belt of northern India.
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1937 Devdas Gandhi was appointed the Managing Editor of the newspaper and remained the managing editor till his death in 1957. 1960 The hindi literary magazine Kadambini was launched. 1964 The group started actively targeting the youth of India and launched the Nandan magazine. 2006 Fever 104 FM is launched, in technical collaboration with the Virgin Group. 2007 Mint, the business paper in partnership with the Wall Street Journal was launched in Delhi and Mumbai.
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VARANASI... (HT News Paper)

Varanasi Newspapers - Explore the most complete list of newspapers from Varanasi. Varanasi news, current events, politics and business; read articles and commentaries about Varanasi sports, travel, real estate, culture and entertainment; search obituaries and classifieds ads; as well as browse Varanasi newspapers archives.

Mint = Business News. MILAP = URDU News.

Hindustan Times
India National newspaper in English.

Hindustan
India National newspaper in Hindi. NEW HORIZON LEADERSHIP
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OBJECTIVES
Readers satisfaction.
Provides latest news for the readers. Current updates. Proper Time Management.

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ACHIEVEMENT
HT has a good track record at the IFRA and has won

several awards this year. Hindustan is the third largest daily newspaper in India with a readership of 9.3 million (Source: IRS, R2 2009). The Hindustan Times records a current average circulation of 5,02,729 copies. Popular in North India.

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MERGERS & ACQUISITIONS


The first signs of co-operation between Delhis arch rivals Hindustan

Times and The Times of India were seen in Mumbai. When The Hindustan Times was launched in Mumbai, The Times of India group lent its distribution infrastructure to the newspaper. The Birla-owned newspaper, in turn, printed Mumbai Mirror for The Times of India at its own printing facilities.
Hindustan Times tied up with Amar Ujala for cross-selling space in the

two papers. Hindustan Times Media group has bought social networking site Desimartini.com, through its online subsidiary Firefly e-Ventures.

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Hierarchical Structure
Director Chairman K. K. Birla Mr. Y C Deweshwar

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Vice Chairperson and Editorial Director Ms. Shobhana Bhartia CEO Amit Chopra

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HR Manager (Varanasi)

= Lok Nath Singh Chief Financial Officer = Piyush Gupta Managing Editor of HT = Samar Halarnkar Editor-in-Chief of HT = Sanjoy Narayan Member of B&F Committee = Rajiv Verma

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Functional Department
HR Department

Finance Department
Marketing Department

Distribution Department
R&D Department

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SWOT ANALYSIS
Strenght More Publication in the Northern, Eastern and Central regions of the country. Single largest English daily edition in the country with a circulation of over 9.2 lakhs. Weakness The Mumbai edition is expected to incur losses for a couple of years. HTML faces immense competition from the established The Times of India and Indian Express.

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Contd
Opportunity Newspapers only reach 35% of the adult population, of which 65% is literate, there is significant room for growth. Circulation could rise by a whopping 14% riding the back of the advertising boom. Threat In Mumbai, HTM faces immense competition from the established The Times of India and Indian Express. In addition, other competitors have entered the Mumbai market like DNA.

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MISSION & VISION


Mission HMVL maintain there present image in the market scenario in term of the first news provider in media field.

Vision HMVL wants to be in the first largest news provider company of the Indian Media Market.

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FINDINGS
Many of the respondent and readers have said that the opportunities of large potential target in News & Media sectors but they provided us the maximum way for the knowledge about their country and as well as International also. Our Hindi language news site Livehindustan.com where wed asked them to help us undertake activities to aide our social, paid and organic marketing initiatives.

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LEARNING EXPERIENCE
Media is very important for every person. I am able to know that company works because they motivate the employees giving awards and rewards of company depends upon their advisers because they talk with people and sell the news. Advisers are those persons, adviser have good source in the market and good communication then that person can sell the news very easily. Surviving is very tough because there are so much pressure by the head dept. and target is not so easy for everyone. And finally, I just want to say that the Maha Mantra of this field is Right time At The Right Place
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CONCLUSION
Newspapers like Hindustan Times, Hindustan Hindi Daily, and other part of the Hindustan Media Venture Ltd. have done a lot in the direction of informing people about regular happenings around India and around the world also. Hindustan Media Venture (nicknamed HT) is a really good newspaper, containing all the functions of mass communication, setting standards from the times before our independence.

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..THANK..YOU..

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