Organizational Communication and Its impact on employee behaviour

 Introduction  Importance of Communication  Functions of Communication  Communication process  Direction of Communication

 Interpersonal communication
 Organizational communication  Choice of communication Channel

 Barriers to effective communication
 Global Implications

and storing messages within a system of human interrelationships – Fred Jablin  Communication is the process of conveying the message from one person to the other in such a way that the recipient of the information understands the content and the meaning of the message .Introduction  Organizational communication as a discipline seeks to help people understand the central nature of communication in all aspects of organizational functioning  Organization communication is the process of creating. interpreting (correctly or incorrectly). exchanging.

Importance of Communication in Organization  Open communication is positively correlated with      employees‟ satisfaction Quality of communication is closely associated with is associated with employees‟ job satisfaction and motivation Plays an important role in organizational change Important for employee‟s organizational commitment Effective communication leads to better group performance Communication is one of the central components of every organization thus better understanding of .

Functions of Communication  Controls the member‟s behavior in formal & informal occasion  Motivation for employees by clear communication about their performance  Emotional expression of feelings in group  Information to facilitate decision making .

Communication process .

Direction of Communication .

logical and clear . formal one-on-one.Interpersonal Communication  Oral communication  Speeches. group discussions. informal rumor  Advantages are speed and feedback  Message gets distorted when passed through a number of people  Written communication  Any device that transmits via written words or symbols  Message is tangible and verifiable best for recording purpose  Important for lengthy and complex communication  These are well thought out.

Non Verbal Communication  Body language  Doesn‟t by itself have any precise meaning but when linked with spoken language. it gives fuller meaning to sender‟s message  Intonations  Can change the meaning of a message  Facial Expressions  Along with intonations. Shyness & other characteristic  Physical distance between . can show fear.

Organizational Communication  Formal Small-Group Networks  Chain rigidly follows the formal chain of commands  Wheel relies on a central figure like a strong leader in a team to act as the conduit for all the group‟s communication  All channel network permits all group members to actively communicate with each other like a selfmanaged teams  The Grapevine  Informal communication network in a group or organization  Its not controlled by management  Employee perceived it as more believable & reliable than formal communication  Largely used to serve the interest of the people .

Electronic Communication  71% communication the medium is electronic  Types of medium are  Email  Instant Messaging or SMS  Networking Software  Blogs  Video Conferencing .

Choice of communication channel  Media richness helps in selecting channels for the transmission of message  Channel differs in their capacity to convey information  Features of rich channels: handle multiple cues simultaneously  Facilitate rapid feedback  Be very personal  Choice of channel depends on whether the message is  Routine messages are straightforward & have minimal ambiguity so channel with low richness can carry them efficiently  Non-routine are complicated and have the potential .

Choice of communication channel .

motivations. passover. experiences.Barriers for Effective Communication  Filtering  Purposeful manipulation of information by sender so that the receiver will see it more favorably  Selective Perception  Receiver selectively see and hear based on their needs. ignore. & other personal characteristics  Information overload  Individual tend to select. or forget information which results into loss of information & less effective communication .

age & context are the two biggest factors for the same  Silence  Silence means lack of information thus proper action cannot be take  Less likely where minority opinions are treated with respect & high procedural justice .Barriers for Effective Communication  Emotions  extreme emotions are most likely to hinder communication  Language:  Within same language words mean different things to different people.

Barriers for Effective Communication  Communication apprehension  Limiting communication out of fear  Gender Differences  Men tend to use talk to emphasize status whereas women tend to use it to create connections.  “Politically Correact” Communication  Being inoffensive thus meaning & simplicity are lost or free expression is hampered .

.Global Implications  Cultural Barriers  Barriers caused by semantics  Barriers caused by word connotations  Barriers caused by tone differences  Differences in tolerance for conflict and methods for resolving conflicts  Cultutal Context  Degree to which context influneces the meaning individuals take from communication.

Cultural guide  Assume differences until similarity if proven  Emphasis description rather then interpretation or evaluation  Practice empathy  Treat your interpretation as a working hypothesis .

Effective Organization communication Effectiveness may depend on the sender being viewed by the receiver as having:  Integrity (reputation for honesty)  Competence  Consistency  Loyalty  openness .

Employee Behavioral Aspects  Most important role of organizational communications      is relationship building relationship building will provide strong basis in case of crisi management & help in facing the changes in organization It will raise the moral of employees and make contribution to strategic goals of the organization Bad communication between managers and employees will results in conflicts This will lead to moral decline thus it will not possible to reach company‟s strategic goals Regular communication. especially with young employees will stimulate employee‟s creativity .

their enjoyment in the job and what is most important to motivate employees to be devoted to sharing the values of the company.  Effective communication improves employee retention & reduces turnover rates  Employee loyalty increases when managers exercise direct communication and consultation .Employee Behavioral Aspects  Communication process is the representation of a company – from leadership style to team work among employees  Every top management has a task to develop a consciousness about the effective communication and its importance in the company and to impact employee‟s career development through that communication.

and are motivated and committed to achieving those goals  Staff loyalty is a result of setting goals and encouraging open and clear lines of communication across the organization  Ability to maintain the integrity of the message is called as a “Communication competence” which plays a large role in employee job satisfaction and job performance. .Employee Behavioral Aspects  Direct two way communication and staff interaction foster employee engagement  Business potential can only be realized if employees are fully aware of the company goals and their role in reaching those goals.

politics & influence as three factors that as part of a manager‟s role.Employee Behavioral Aspects  Transparency is the key in communication and communication should be regular. influence employees‟ behavior . the more likely it is that the level of effectiveness and assimilation of the messages of the messages will be negatively affected  Power. open and verbal to increase trust between employee and the management  The more layers of hierarchical structure that messages need to penetrate.

Conceptual model of communication during organizational change .

Principles for communicating change  Communicate the context and the full picture  Communicate the „why‟ as well as the „what‟  Communicate probabilities and scenarios  Make face-to-face the main communication channel  Use involvement to get commitment .

being an effective listener. and using feedback can make for more effective communication  Electronic media is a great boon but should be used wisely  In virtual organizations. we must know all communication flows as well as how it works  Choosing the correct channel. communication is expected to play a growing role in promoting not only task-oriented goals but also relationshiporiented ones .Conclusion  Communication is a complex process and in order to survive in a company.

“The most important thing in communication is to hear what isn‟t being said”. Drucker .Dr Peter F.

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