Philippine Postal Corporation

Promoting the Philippine

Postal Corporation-United
States Postal Service
Remittance Project
8th Empowerment Conference
of the NaFFAA
at the Westin Hotel in Seattle, Washington
 NaFFAA: National
Federation of
Filipino-American
Associations
 NaFFAA - an organization of most
active Fil-Am leaders in the United
States
 Founders include Alex Esclamado,
publisher emeritus, Philippine
News; Loida Nicolas Lewis, global
business leader and lawyer; Greg
Macabenta, advertising and
publishing executive; Rodel Rodis,
lawyer, former City College of SF
Voice of 4.4 M Fil-
Ams in US
 NaFFAA – loud voice fighting for
Fil-Ams all over the United States
 2007 Census: 3.4 million Fil-Ams
 Wikepedia: 4.4 million Fil-Ams
 Fil-Ams annual income: $30 Billion
(Equivalent to Philippine National
Government Budget of P1.27
Trillion)
 Annual Remittance to RP - $7 to
$8 B,
more than half of OFW remittance
around the world
NaFFAA: Key to Success
of PPC-USPS Remittance
Project
 PPC Board of Directors approved
participation of PostGen and CEO Hector
RR Villanueva and Director Alfred Gabot
to NaFFAA Seattle Conference upon
request by the PostGen
Participation approved by CICT Chairman
Ray Anthony Roxas-Chua III
Rationale: Cheapest way to promote project;
one-time sitting in one place; instead of
going around
all over U.S.
Philpost-USPS Bilateral
Agreement
on Money Transfer Signed
 Promotion of upcoming
remittance project in
keeping with PPC-USPS
Bilateral Agreement on
International Money
Transfer signed by
Chairman F. Loyola
for PPC and Senior Vice
President Paul Vogel of
USPS in Washington D.C.
on July 21, 2008
Target Implementation and
Launch in US: December
Fast, Safe, Sure & Cheap
Remittance Project
 Philpost-USPS agreement calls for
fast, safe, sure and cheap post
office-to post office, post office-to-
bank, post office-to-client remittance
service
Project in keeping with President
Arroyo’s
order to bring down remittance fees
for OFWs
Project supported by CICT, DFA
NaFFAA Support
Assured
 Participation of Philpost at NaFFAA
Conference in Seattle ensured Fil-Am
leaders support to project
 NaFFAA co-founder, chair emeritus Loida
Nicolas Lewis endorsed project, especially
so because Filipinos in far-flung areas will
be served
 Outgoing NaFFAA chair Alma Q. Kern and
new chair Greg Macabenta hailed PPC,
USPS
 NaFFAA leaders in East Coast led by
Ernesto Ramos, Midwest led by
 Other Groups Support
Project
 Groups within and outside NaFFAA all-out for PPC-USPS
project
 These include Doctors for Peace led by Dr. Juan Montero
(Virginia); educators led by C. C. “Mel” Alfarero of
International Graduate University, Washington D.C.; city
governments led by Victoria Galinato of Seattle City
Government
 Fil-Am Publishers and Editors want project like the biggest,
Roger Oriel (Asian Journal of New York, New Jersey, San
Francisco, Los Angeles and Las Vegas), George Nervez
(Filipino Guardian), Sluggo Rigor (Fil-Am Bulletin), Rey
Fortaleza (Philippines News Today), Libertito Pelayo (Filipino
Reporter), Val Abelgas (Ang Peryodiko), Marilyn King
(Philippines Today), Francis Espiritu (Philippine News), Greg
Macabenta (Filipinas Magazine) and others
 RP Consul Generals All-
Out
 All the Philippine Consul Generals in the United States
expressed support to Philpost-USPS remittance project
 They are Minister Domingo P. Nolasco (RP Embassy in
Washington D.C.), Cecilia Rebong (New York), Blesila
C. Cabrera (Chicago), Mary Jo Aragon (Los Angeles),
Ariel Abadilla (Hawaii) and Antonio Morales (Deputy
CG, San Francisco)
 Earlier, Ambassador Willy Gaa, Minister Patricia Paez,
Minister Danilo Sorreta and Consul Angelito Nayan
endorsed the project
Promotion Ways &
Campaign
 Information and Promotions
Drive backed by 1,000
copies of full-color
“Philippine Postal
Corporation Agenda”
Newsletter highlighting
PostGen and CEO Hector
Villanueva personally
carried and distributed by
PPC Director Alfred Gabot
 Person-to-person and
group-by-group
 City of Seattle
Campaign
 The info and promotions campaign not confined to
NaFFAA conference at Westin Hotel
 Campaign carried in Seattle through the city
government, Filipino community, including Choy Alas,
former president of the Philippine Postal Savings Bank,
and Fil-Am educators and historians like Fred Cordova
of the Filipino-American Historical Society
San Francisco, Daly City, San
Jose
 Campaign not limited to Seattle
 On the way to Seattle and after Seattle, awareness
campaign also started in the Fil-Am community of San
Francisco, Daly City, the Filipino town; San Jose, San
Bruno, Milpitas, Colma, Burlingame, Palo Alto, Vallejo,
Redwood City and others
 Post office, remittance center visits also made in San
Francisco and Seattle
Tribute to Carlos
Bulosan
 The NaFFAA Conference also a Tribute to
Carlos S. Bulosan, pioneer Filipino
workers’ union organizer (ILWU Local 37)
and minority rights fighter, and famous
Filipino novelist (America is in the Heart),
essayist (Freedom from Want), short
story writer (The Laughter of My Father),
poet (Chorus of America), publisher,
editor, and journalist in America
 As a grandson and lone relative of Carlos
Bulosan present and acknowledged at
the Conference, NaFFAA waived my
conference fee of $195
 Mission Accomplished
 Remittance Project also publicized in Filipino Reporter,
Filipino Express, Ang Peryodiko, Asian Journal,
Philippines Today, Philippine News and others and
aired over The Filipino Channel (TFC)
 The millions of Filipinos and Filipino-Americans in the
United States are now in great anticipation of the start
of the Philpost-USPS Remittance Project which APMG
Liza Tungol says will bring millions of pesos in
revenues to Philpost.
 Thank you for your time to listen
 Mission accomplished!