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The first Iphone was launched by the former CEO of Apple, Steve Jobs in the year 2007 and the 5th generation Iphone In the year 2011
Existing market
Year 2009, Apple launched Iphone 3GS, which had compass, faster processor and a higher resolution camera including video recording at 480p. Existing market
In the year 2010,with a higher-resolution 960 X 640 display , Iphone 4 came in to the market with a rear and front facing camera for face time video calling and use of Apps like Skype . Later on on the same year came the CDMA version. The fifth generation iphone 4s was launched recently in October this year added with a high resolution camera (8mega pixel) with 1080p video recording, face detection, and video stabilization , dual core processor and a natural voice recognition system called Siri.
New Market
Opened themselves in twenty-two countries worldwide Australia Austria Belgium Denmark Finland France Germany Hongkong Ireland Italy Japan Mexico Netherlands New zealand Norway Portugal Spain Sweden Switzerland UK
Diversification
New product
New market
Related Diversification I Pad is a line of tablet computers designed , developed and marketed by Apple Inc.
Unrelated Diversification iPod is a line of portable media players created and marketed by Apple Inc.
Iphone in US
New Market
22 countries
I pad