Professional Documents
Culture Documents
resource for fashion creatives, entrepreneurs y Founded in 2007 by Imran Amed y Started as a project of passion y Provides intelligence on : emerging designers disruptive technologies global brands
executives
and
11.01.12
11.01.12
11.01.12
12.01.2012
Croc phenomenon
How Crocs Moved from Fashion Trend to $1 Billion Phenom
Moschino at LFW
Moschino Cheap & Chic moves to London Fashion Week
Pre-Fall confusion
The Pre-Autumn Leaves Start Changing Color
Palmer y September 2011-Palmer Hardings debut at London Fashion Week y Focus on crisp white shirt y Duo aim- to perfect their shirts before moving on to a full line
13.01.2012
Self-service
Can I Help You? Irks the WebSavvy Customer
2012. y Sales will rise by 20% in Asia, 6 % in the U.S., 5 % in Europe and 2.5 % in Japan. y They consider Asia to be real growth propeller.
more
than
100
independent
boutiques
Over 56000 customers in 100 countries Customer service problem in 1 st 18 months Growth > 200% per year Customer metric scale rates it 72 on a scale of
-100 to 100
Raised $18m from Index Venture, e-Venture
Capital Partners and existing investors to Fuel growth in Europe, US and Brazil
Total capital raised- $25m