Company - Pixar

Sector Investigated ² ANIMATION.

Finding Nemo. ‡ . Cars in 2006.Services and products Pixar provides. Pixar·s eleventh film Toy Story 3. Ratatouille and WALL-E. ‡ ‡ Pixar started in 1979 as the Graphics Group. WALL-E in 2008 and Up in 2009 (the first Pixar film presented in Disney Digital 3-D). Monster·s Inc in 2001. is scheduled for release on June 18. All six Pixar films released since the inauguration of the Academy Award for Best Animated Feature in 2001 have been nominated for the award. with four. winning it. The Walt Disney Company bought Pixar in 2006 Pixar has made 10 feature films beginning with Toy Story in 1995 and each one has received critical and commercial success. the most commercially successful Pixar film. Finding Nemo in 2003 (which is. The Incredibles in 2004. Toy Story 2 in 1999. The Incredibles. to date. grossing over $800 million worldwide). Ratatouille in 2007. Pixar followed Toy Story with A Bugs Life in 1998. 2010. a part of the Computer Division of Lucasfilm before it was bought by Apple cofounder Steve Jobs in 1986.

about the 1906 San Francisco earthquake. featuring a number of live-action elements). with the Buss Lightyear of Star Command film and TV series. ‡ Expansion to television ² Toy Story was the first Pixar film to be extended into television. a series of shorts ( three to five minutes) running between regular Disney Channel shows and featuring Mater (the tow truck voiced by comedian Larry the Cable Guy) Animation and live-action ² All Pixar films to date have been dominantly computer-animated features (WALL-E has so far been the only Pixar film to not be completely animated. 1906.µ ‡ . Bird has stated that he was ´interested in moving into the live-action realm with some projectsµ while ´staying at Pixar (because) it·s a very comfortable environment for me to work in. A live action film is being planned by Brad Bird.Services and products Pixar provides. Cars was expanded to television via Car Toons. which is currently in development.

‡ . which will be filled later by development and storyboard artists.Key Stages Of The Production Process ‡ A story idea is pitched ² A pixar employee pitches his or her idea to the other members of the development team in a way that·s reminiscent of a sales pitch. The real challenge is to get the audience to believe in the idea and see the possibilities in it. many treatments of the same idea will be developed in order to find the right balance between solid and open possibilities. Sometimes. The text treatment is written ² A treatment is a sort document that summarises the main idea of the story.

when the story and dialogue are further along. and the best reading is eventually animated. professional actors begin recording the character voices. Actors must record lines several different ways. Voice talent begins recording ² First. Each storyboard artist receives script pages and/or a ´beat outlineµ. Later. draw them out and then ´pitchµ their work to the director. Using these as guidelines. reading from a script and improvising. a map of the characters emotional changes that need to be seen through actions. ‡ . the artists envision their assigned sequences.Key Stages Of The Production Process ‡ Storyboards are drawn ² Storyboards are like a hand drawn comic book version of the movie and serve as the blueprint for the action and the dialogue. temporary ´scratchµ voices are recorded by Pixar artists for the storyboard reels.

The art department creates the look and feel ² Based on the initial text treatment.Key Stages Of The Production Process ‡ Editorial begins making reels ² A reel is a videotape that allows the cleaned up storyboard sequence to stand alone. props. storyboards and their own creative brainstorming and development work. the art department creates inspirational art illustrating the world and the characters. It also designs sets. which are impressionistic pastel illustrations that emphasise the light in scenes. A pitch can be successful because the storyteller is strong. visual looks for surfaces and colours and colour scripts for lighting. ‡ . so reels are an essential step to validate the sequence and are the first instance that the ´timingµ of the sequence is understood. Editorial uses the information to fix the length and other elements of each shot in a sequence. without a pitch person to tell the story.

The shots are laid out ² Translating the story into three dimensional scenes. such as chairs.Key Stages Of The Production Process ‡ Models are sculpted and articulated ² Using the art departments model packet ² a set of informational drawings ² the characters. The sets are dressed ² After the sets are built in 3-D they must be dressed with prop models. Set dressers work closely with the director to ensure that the directors vision for the environment is being realised. ‡ ‡ . to create a believable world. which the animator will use to make the object or character move. sets and props are either sculpted by hand and then scanned in three dimensional or modelled in 3-D directly in the computer. Woody has 100 avars in hi face alone. They are then given ´avarsµ or hinges. curtains and toys. the layout crew choreographs the characters in the set and uses a virtual camera to create shots that capture the emotion and story point of each scene. Layout often produces multiple versions of shots to provide the editorial department with choices for cutting the scene for maximum storytelling effect.

Key Stages Of The Production Process ‡ The shot is animated ² Pixars animators neither draw nor paint the shots. models. they choreograph the movements and facial expressions in each scene. ‡ . which the animator adjusts as necessary. For example. Sets and characters are shaded ² The shader is separate from the surface to which it is attached. The shading process is done with ´shadersµ software programs that allow for complex variations in the colour or colour shaping. while the surface colour and texture is determined by the shader. animators are like actors or puppeteers. this process allows the colour to shift in different lighting like the reflections on Woody·s polished eyes. Because the character. The computer then creates the ´in betweenµ frames. In other words. the shape is determined by the model. dialog and sound are already set up. Using Pixars animation software. They do this by using computer controls and the characters avars to define key poses. layout. as is required in traditional animation.

every scene is lit in much the same manner as stage lighting. Key. Each frame represents 1/24 of a second of screen time and takes about six hours to render.Key Stages In The Production Process ‡ ‡ Lighting completes the look ² Using ´digital lightµ. The computer data is ´renderedµ ² Rendering is the act of translating all of the information in the files that make up the shot ² sets. And the photoscience department records the digital frames to film or to a form appropriate for digital projection. Effect animation adds special effects. Lighting takes its inspiration from the moody colour scripts created by the art department. Final touches are added ² Editorial oversees the completion and addition of the musical score and the other sound effects. colours. fill and bounce lights and room ambience are all defined and used to enhance the mood and emotion of each scene. ‡ . though some frames have taken as many as 90 hours. character movement etc ² into a single frame of film. Pixars Renderfarm is a huge computer system that interprets the data and incorporates motion blur.

It is one of the most critically acclaimed film studios of all time. When Disney executives saw how impressive the workin-progress imagery for the sequel was. The resulting change in status of Toy Story 2 was one of the major causes of the disagreement between the two companies that nearly led to a split.How is this sector different from the others? ‡ Pixar Animation Studios is a CGI animation production company based in Emeryville. ‡ .animated feature films which are created with PhotoRealistic Renderman. It is best known for its CGI. Sequels ² To date. they decided it should be reworked as a theatrical release. 60minute film. Toy Story 3 will be the second theatrical sequel when it is released on June 18 2010. California. four Golden Globes. is scheduled for release summer 2011. USA. To date. among many other awards. the third theatrical sequel. and three Grammys. Cars 2. acknowledgments and achievements. Toy Story is the only Pixar film to have sequels. its own implementation of the industry-standard Renderman image-rendering API used to generate high-quality images. the studio has earned ten Academy Awards. Toy Story 2 was commissioned by Disney as a direct-to-video.

after Pixar announced their unsuccessful attempt to make a new deal. Disney announced that they would go ahead with sequels to Pixar·s film·s with or without Pixar. despite their right to do so. although they stated they would prefer Pixar to agree to work on them. Circle 7 animation. .How is this sector different from the others? ‡ Pixar is not against sequels. Toy Story 3 was back in pre-production at the new CGI division of Walt Disney Feature Animation. In 2004. Pixar and Disney had a gentleman·s agreement that Disney would not make any sequels without Pixars involvement. Following the release of Toy Story 2. but believe that they should only be made if they can come up with a story as good as the original.

‡ .Evidence ‡ ‡ Structure of the sector ² Large Company. Wikipedia. Type ² Private (Subsidiary of The Walt Disney Company). Director. motion pictures. Art Department. Story Artists and Visual Sound. Co-Director. Your sources of information ² Pixar website ² www. Industry ²CGI animation. Executive Producer. Editorial Department. Types of disciplines (job types) to be found in the sector ² Animator. Writer. Production Designer.