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Functional and operational implementation of Click to strategies edit Master subtitle style

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Presented By: Priyanka Sharma

Functional strategies
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Functional Strategy deals with a relatively plan designed to achieve objective in a specific functional area, allocation of resources among different operation within that functional area and co-ordination among different functional areas for optimal contribution to the achievement of the business and corporate level objectives
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Vertical and Horizontal Fit


Corporate level Strategies Business Level Strategies Functional Level Strategies

Marketi ng Plans & Policies

Financia l Plan & Policies

Operati on Plan & Policies

HRM Plan & Policies

Info Mgmt Plan & Policies

Vertical Fit

Horizontal Fit 3/21/12

Continues.
A key task of strategy implementation is to align or fit the activities and capabilities of an organization with its strategies
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Vertical Fit Strategies operates at different levels and there has to be congruence and co-ordination among these Strategies. Such congruence is the Vertical Fit.

Horizontal Fit there has to be congruence and co3/21/12 ordination among different activities a

Functional Plan And Policies


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For effective implementation, strategies have to provide directional to functional managers regarding the plans and policies to be adopted. The effectiveness of Strategic Management depends critically on the manner in which strategies are implemented.
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Need
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The Strategic decisions are implemented by all the parts of an organization. There is a basis available for controlling activities I the different functional areas of the business Coordination across different functional place where necessary
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the takes

Configuration
Financial Plan & Policies Operation al Plan & Policies

Marketing Plan & Policies

Integration of Functional Plan & Policies

Personnel Plan & Policies

Info Mgmt Plan & Policies

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Operational plan and Policy


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The plan and policy for operation are related to the production system, operational planning and control and research and development(R&D). As shown in the diagram how Strategies may influence operations plans and policies
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Relating Operational Plans & Policies to strategy


Corporate level Strategies Business Level Strategies Functional Level Strategies

Marketing Plans & Policies

Operation Plan & Policies Operational System Objective Operational System Structure 3/21/12

Info Mgmt Plan & Policies

Operations Plan And Policies

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Thank you

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