Entrepreneur3 min read
How to Win Over Dissatisfied Customers
Some people aren't nice when they don't love your product. But you can change them. All you need is a little psychology.
Entrepreneur2 min read
Six Ways to Get Your Productivity On Track
“We try to focus on the biggest task that needs to be accomplished, but if it’s not going as planned, you’re best off not spending too much time on it. Stop that process, take a step back, regain momentum, then start again.” -- James Peisker, cofound
Entrepreneur2 min read
How Mailchimp's Headquarters Fuels Creativity
Mailchimp wants its employees to think creatively -- and the company will do just about anything to get its staffers’ minds to open. The online marketing company hosts weekly innovation labs, design studios, and brainstorming sessions. Once a month,
Entrepreneur3 min read
Is Your Business Idea Good? Here's How to Find Out
In nearly 10 years of consulting, there’s one question I wish more clients asked: Is my business idea a good fit for the market? This is the first place we start when working with a client. A company has to identify core customers, understand how to
Entrepreneur3 min read
Why This Air Force Vet Became a Marco's Pizza Franchisee
Beginning in 1985, Stephanie Mosely spent seven years as an Air Force intelligence analyst with top-secret clearance, running a division that oversaw the highest- and fastest-flying aircraft ever built. Which is to say, she never thought she’d end up
Entrepreneur3 min read
This Franchisor Leans on His Experience In the Military to Lead His Team
As the director of operations for Dogtopia, Air Force Vet Jeff Farnell knows it's all about people.
Entrepreneur5 min read
Why Netflix Co-founder Marc Randolph Doesn't Regret Stepping Down as CEO
Listen to Marc Randolph on our podcast, Problem Solvers: Marc Randolph speaks with rare humility, like a man with no regrets. “The decision to step down as CEO and bring Reed [Hastings] in,” he says, “was probably the best decision I ever made at Net
Entrepreneur3 min read
How to Find the Best CRM for Your Franchise
From Dan Tyre, sales director at HubSpot, a CRM provider In 2019, every company has to be a technology company. It doesn’t matter if you’re a franchise, a small business, or a nonprofit -- buyers expect you to provide good service, and to do that, yo
Entrepreneur3 min read
Having Trouble Selling Your Product? Rethink Your Sales Force
When police-uniform brand Her BlueWear struggled to sell its products to cops, it built a sales team its customers would trust.
Entrepreneur2 min read
How a Taxidermy Caribou Head Made Me a Better CEO (Really)
When I was a kid, my dad, J.R. “Pete” Peterson, was the president of three liquor distributorships in Illinois. He wasn’t an entrepreneur, but he was great at what he did. I eventually started asking questions about the business and why he was so suc
Entrepreneur3 min read
A Strong Network Can Be Your Business's Best Safety Net
When I lost my job, I felt like I lost everything. But I hadn't. Here's how I built a network that helped me rebound even stronger.
Entrepreneur8 min read
Supermodel Karlie Kloss's Lesson to Young Women: Never Be Afraid to Ask Questions!
The Project Runway host built a coding school, Kode With Klossy, to inspire a generation of tech-savvy women. But her real mission, she says, is much broader.
Entrepreneur9 min read
There's a Skilled Trade Labor Shortage. Can We Fix It?
Back in Vinnie Sposari’s day, plumbing was considered a good, honest living. Before shop classes started disappearing from high schools and four-year college was championed as the only respectable career path, Sposari could put a classified ad in Sun
Entrepreneur3 min readTech
CBD Is a Crowded Industry. Here's How One Brand Learned to Stand Out.
In an industry as crowded as CBD, how can any startup stand out? It’s a question everyone in the space must answer, as a tsunami of CBD-infused products flood onto store shelves nationwide. So when the cofounders of Feals entered this space, they coo
Entrepreneur3 min read
How Cannabis Company Caliva Survived a Business-Ending Regulation
When a new law limited how companies can deliver cannabis, Caliva just invested more in their delivery service.
Entrepreneur3 min read
Why This Entrepreneur Went from Independent Business Owner to Franchisee
Nikki Taheri grew up in Tehran during the Iranian Revolution and was raised on tales of her trailblazing grandmother -- a six-foot-tall woman who chose to forgo a hijab and dressed as a man in order to pursue a career in trade. Taheri never met her g
Entrepreneur2 min read
She Sold Botox in Beverly Hills. Now She's Changing the Industry's Face
Nicci Levy wanted to create a better experience for women who got medical skincare treatments. Three years later, Alchemy 43 has locations on both coasts.
Entrepreneur3 min read
How to Find Your Passion (If Your Passion Isn't Your Product!)
Jonathan Barnett launched Oxi Fresh Carpet Cleaning as a way to support his true passions in life. But he found that supporting his employees is his greatest achievement.
Entrepreneur3 min read
Need to Make A Change? Do It Immediately!
I want to see change coming to a major industry? Just watch a little kid in front of a TV. I did it earlier this summer. My 4-year-old son and I were on a JetBlue flight, and he started flipping around the in-seat TV channels. This was a foreign expe
Entrepreneur9 min read
Jazzercise Still Thrives After 50 Years... and Its Startup Fee Is Only $1,250
It is 9:45 a.m. on a Wednesday morning in Oceanside, Calif., and the crown jewel of the Jazzercise class schedule is hitting its stride. It’s called Dance Mixx, and it’s taught by Shanna Missett Nelson, the daughter of Jazzercise’s founder and CEO. N
Entrepreneur5 min read
Bobbi Brown's Guide to Success: Go To Fewer Meetings, and Take More Action
What do you do for a second act, when your first act literally changed an industry? That was the question facing makeup powerhouse Bobbi Brown, whose simple line of lipsticks blossomed into the billion-dollar company Bobbi Brown Cosmetics. She left i
Entrepreneur2 min read
How a Woodworking Hobby Helps This Entrepreneur Be a Better Businessman
As the founder of travel-clothing company Paskho, I travel a lot for work. You name the far-flung city, I’ve been there. I encounter a lot of long, sleepless nights in hotel rooms, but instead of using that extra time to pore over new clothing concep
Entrepreneur5 min read
Why Charities Are Launching For-Profit Businesses
Kenton Lee was traveling through Nairobi when he had, as he says jokingly, “the only idea I’ve ever had.” He saw an orphan girl’s shoes that were way too small; someone had cut off the front so her toes could stick through. “Right there, I thought, W
Entrepreneur3 min read
Want to Make a Deal? Stop Selling and Start Connecting.
ABC. Always be closing.” Everyone in sales has heard that line. The rest of the world probably knows it from the 1992 film Glengarry Glen Ross, where Alec Baldwin’s character treats it as gospel. It’s taken as truth in the sales world. But here’s the
Entrepreneur2 min read
Six Ways to Find and Recruit Talent
“We give first access to internships to members of our brand ambassador program, Dormifam. We’ll post roles on The Muse jobs site and then let our Dormifam Facebook group know about them a few days before we post them to other job platforms like Link
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