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  • Opportunities and Growth

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    Rohit Vatwani
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    The document discusses opportunities for growth in India's national and international environments. Nationally, there has been impressive economic growth, population growth leading to a larger middle class, and increased incomes and purchasing power. Internationally, increased exposure to media and ease of travel have made people more aware of global trends. This represents a growing market as untapped consumer segments are reached, fueled by socioeconomic changes like more youth and higher incomes. Rapid employment growth in the retail sector also indicates opportunities for expansion.

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    FDI

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    The document discusses opportunities for growth in India's national and international environments. Nationally, there has been impressive economic growth, population growth leading to a larger middle class, and increased incomes and purchasing power. Internationally, increased exposure to media and ease of travel have made people more aware of global trends. This represents a growing market as untapped consumer segments are reached, fueled by socioeconomic changes like more youth and higher incomes. Rapid employment growth in the retail sector also indicates opportunities for expansion.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    6 views6 pages

    Opportunities and Growth

    Uploaded by

    Rohit Vatwani
    The document discusses opportunities for growth in India's national and international environments. Nationally, there has been impressive economic growth, population growth leading to a larger middle class, and increased incomes and purchasing power. Internationally, increased exposure to media and ease of travel have made people more aware of global trends. This represents a growing market as untapped consumer segments are reached, fueled by socioeconomic changes like more youth and higher incomes. Rapid employment growth in the retail sector also indicates opportunities for expansion.

    Copyright:

    Attribution Non-Commercial (BY-NC)
    Download as PPTX, PDF, TXT or read online from Scribd
    Flag for inappropriate content
    of 6

    Opportunities and growth

    National enviroment
    Impressive increase in economic growth rate. Increase in population leading to growing size of consuming class Increase in per capita income leading to increase in purchasing power

    International enviroment
    Increased exposure to telvision and internet resulted in openness and awareness of international developments Ease of travelling abroad providing better experience of foreign markets

    Growing Market
    Consumers from untapped markets are being reached

    Socio cultural change


    Increasing number of youth and increment in income
    level

    Increased employment opportunities


    The annual employee turnover of Wal-Mart is

    more than the entire workforce of General Motors Approx. 18% of the US workforce is employed in retail

    Growth Drivers Middle Class Population

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