@JohnLiu2013 Follower Report

Key Metrics: @JohnLiu2013 and @JohnCLiu | May - 15 - 2013

Tweets 1,647 @JohnLiu2013 had 4,068 Twitter followers, @JohnCLiu had 5,808 Twitter followers and we've classified the ones we could into Consumer, Business, and Private (i.e. locked) accounts. The rest, which we label

Followers 4,068 Following 1

Total Audience

4,068 5,808
Social Pull

Unidentified, are an assortment of anonymous and spam accounts, which we do not factor into our audience metrics.

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity Pull is a good measure of how influential @JohnLiu2013 's and @JohnCLiu 's audience is, compared to the average Twitter account - 1x is average, 2x is twice as much as average, and so on. Influence, for the

16x 19x

purposes of this calculation, is gauged by how well connected @JohnLiu2013 's Twitter followers and @JohnCLiu 's Twitter followers are across sixty social sites, compared to the average consumer. A higher Pull suggests you have important people in your audience, and are thus better able to spread your message far and wide.

Identified Audience
Tweets 1,357

Followers 5,808 Following 670

JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

IDENTIFIED AUDIENCE

Audience Reach Insights

Insights : - On average, each of @JohnLiu2013's followers has 1,685 connections across all social media platforms. - On average, each of @JohnCLiu's followers has 1,543 connections across all social media platforms.

Tweets

1,647

Followers 4,068 Following 1

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity

AVERAGE NETWORK SIZE

Audience Demographics
Insights : -*Statistics based on 80% of @JohnLiu2013's followers, whose sex we were able to determine. -*Statistics based on 79% of @JohnCLiu's followers, whose sex we were able to determine.

Tweets

1,357

Followers 5,808 Following 670

SEX

JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

Audience Demographics [continued]

Insights : - 31% @JohnLiu2013's audience is between 26 35. - 33% @JohnCLiu's audience is between 26 35. - *Statistics based on 18% of @JohnCLiu's followers, whose age we were able to determine by identifying through social profile or public records data. - *Statistics based on 19% of @JohnLiu2013's followers, whose age we were able to determine by identifying through social profile or public records data.

Tweets

1,647

Followers 4,068 Following 1

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity

AGE RANGE

Tweets

1,357

Followers 5,808 Following 670

Insights : - Compared to the average @JohnLiu2013's female followers tend to be more in the 36 - 45 age range.

JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

FEMALE FOLLOWERS BY AGE

Audience Demographics [continued]

Insights : - Compared to the average @JohnLiu2013's male followers tend to be more in the 46 - 55 age range.

Tweets

1,647

Followers 4,068 Following 1

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity

MALE FOLLOWERS BY AGE

Audience Geographic Insights

Tweets 1,357 Insights : - @JohnLiu2013 has a higher percentage of followers from Queens, New York than the typical Twitter user. - @JohnCLiu has a higher percentage of followers from Queens, New York than the typical Twitter user.

Followers 5,808 Following 670

JohnCLiu
@JohnLiu2013 | Jul 06 2009

TOP CITIES
The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

Audience Geographic Insights [continued]

Insights : - @JohnLiu2013 has a higher percentage of followers from New York than the typical Twitter user. - @JohnCLiu has a higher percentage of followers from New York than the typical Twitter user.

Tweets

1,647

Followers 4,068 Following 1

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity

TOP STATES/PROVINCES

Tweets

1,357

Followers 5,808 Following 670

Insights : - @JohnLiu2013 has a higher percentage of followers from USA than the typical Twitter user. - @JohnCLiu has a higher percentage of followers from USA than the typical Twitter user.

TOP COUNTRIES
JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

Audience Interests Insights

Insights : - Compared to the average audience, @JohnLiu2013's audience's top three interests are Politics, Food, and Movies. - Compared to the average audience, @JohnCLiu's audience's top three interests are Politics, Food, and Movies.

Tweets

1,647

Followers 4,068 Following 1

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity

Tweets

1,357

Followers 5,808 Following 670

INTEREST AFFINITY

JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

Audience Career Insights

Insights : - @JohnLiu2013's consumer audience has a high level of income compared to the average. - @JohnCLiu's consumer audience has a medium level of income compared to the average.

Tweets

1,647

Followers 4,068 Following 1

INCOME LEVEL
JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity Insights : - Compared to the average audience @JohnCLiu's top three industries are Entertainment, Financial, and Music.

Tweets

1,357

Followers 5,808 Following 670

INDUSTRY

JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

Audience Education Insights

Insights : - @JohnLiu2013's followers attend Community College schools more than the average Twitter audience. - @JohnCLiu's followers attend Ivy League schools more than the average Twitter audience.

Tweets

1,647

Followers 4,068 Following 1

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity

EDUCATION TYPE

Audience Social Media Usage

Insights : - @JohnLiu2013's consumer audience is active on at least 5,283 social profiles and/or blogs.

Tweets

1,357

Followers 5,808 Following 670

SOCIAL MEDIA USE

JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

Audience Social Media Usage [continued]

Insights : - 77% of @JohnLiu2013's followers have Facebook profiles. - @JohnLiu2013's has more followers who use MySpace than does the typical Twitter user. - 77% of @JohnCLiu's followers have Facebook profiles. - @JohnCLiu's has more followers who use MySpace than does the typical Twitter user.

Tweets

1,647

Followers 4,068 Following 1

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity

SOCIAL MEMBERSHIPS

Tweets

1,357 Insights : - 13% of @JohnLiu2013's consumer audience has been identified as a Blogger. - 14% of @JohnCLiu's consumer audience has been identified as a Blogger.

Followers 5,808 Following 670

JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

ONLINE ACTIVITIES

Audience Cross Over

Tweets

1,647

Followers 4,068 Following 1

JohnLiu2013
@JohnLiu2013 | Jan 06 2009 Comptroller of the City of New York. Candidate for Mayor, not just of the 1% but of the 100%. #OneCity

AUDIENCE CROSS OVER

Tweets

1,357

Followers 5,808 Following 670

JohnCLiu
@JohnLiu2013 | Jul 06 2009 The New York City Comptroller, an independently elected official, is the Chief Financial Officer of the City of New York. Account maintained in part by staff.

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