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Customer Perception Apple iPhone

Customer Perception Apple iPhone

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Published by fkkfox

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Published by: fkkfox on Aug 10, 2013
Copyright:Attribution Non-commercial


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Customers’ Perception and Comparative
 Analysis of i-phone with its majorcompetitors in India
Project submitted to Asia-Pacific Institute of Management, NewDelhi as a partial completion towards Post-graduate Diploma inManagement
Project Guide Submitted byMs Piyali Halder Kunal Anand
Asia-Pacific Institute of Management
Plot No. 3 & 4, Institutional Area, Jasola, New Delhi-110025
Asia Pacific Institute of Management1
I would like to acknowledge and extend my heartfelt gratitude to the following persons whohave made the completion of the project possible:Our Director Dr. D.K. Banerjee for his vital encouragement and support.
Ms. Piyali Halder
my Project Guide for helping me to select the topic of the project andconstantly guiding me during all the phases of the project and correcting me whenever I wrongin the project work.
Ms. Ritu Anand
my subject faculty for giving me all necessary information andencouragement about the subject matter.
Soumitra Das, General Manager, Oracle India Pvt. Ltd.
Mr. Syed Ali Regionalmanager, Oracle India Pvt. Ltd.
for sparing their valuable time providing me all necessaryinformation from their organization.Most especially my friends and class mates who helped me in collecting the necessary datafrom various sources.Kunal AnandRoll No. 2k71a04Date :10/01/2009
Asia Pacific Institute of Management2
I hereby declare that the project entitled
“Customers’ Perception and
Comparative Analysis of i-phone with its major competitors in India
submitted by me in partial fulfillment towards the requirement of the award of PGDM (full time), is my original work and the project has not been previouslyused for the award of any degree, associate -ship,
fellowship or any other similar titles.
Kunal AnandPlace: New DelhiDate: 10/01/2009

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