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PTC final project

PTC final project

Ratings: (0)|Views: 4,648|Likes:
Published by Rehan Yousaf
This project depicts the complete strategies of PTC, along with a case study on international tobacco industry slump but growing PTC.
A project by Quaidianz
This project depicts the complete strategies of PTC, along with a case study on international tobacco industry slump but growing PTC.
A project by Quaidianz

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Published by: Rehan Yousaf on May 30, 2009
Copyright:Attribution Non-commercial


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Chapter # 1
Organizational Description
Pakistan Tobacco Company
Pakistan Tobacco Company Limited (PTC) is a part of British American Tobacco - the world'smost international tobacco group - with brands sold in 180 markets around the world. PakistanTobacco's operations in Pakistan began in 1947, making it one of Pakistan's first foreigninvestments.
Principal line of business:
The company produces high quality tobacco products to meet the diverse preferences of millionsof consumers, and it works in all areas of the business - from seed to smoke.The company provides a number of reputed brands of cigarettes to consumers in Pakistan,including Benson and Hedges, Embassy, Gold Flake, Capstan and Gold Leaf.
Registered Office:
Pakistan Tobacco Company LimitedDubai Plaza, Plot No. 5Street 20, Salman Market, F-11/2P.O. Box 2549Islamabad-44000Telephone: +92 (51) 2083200, 2083201Fax: +92 (51) 2111913Web:www.ptc.com.pk 
Regional Sales Offices:
 North Punjab & N.W.F.P.House # 57-A/6, Satellite TownRawalpindiTelephone: +92 (51) 4582390-91Fax: +92(51) 4582392
Total Number of Employees:
Total number of employees as at December 31, 2008 was 1,655 (2007: 1,668).
Reason for decreasing Employees
Organizational restructuring
Telecom sector attracted many employees of the company at high pays, as a result highturnover of employee observed. This issue is somewhat now resolved by the company asit has started paying more incentives to the employees and also giving training anddevelopment courses to its employees. 
Awards Won in the current year:
The Company was awarded the following Awards:
Corporate Excellence Award by the Management association of Pakistan
BAT’s Global Environmental Health & Safety Award
BAT’s Global Leaf Award
25th Corporate Excellence Award in Business and Industry Category
PTC Annual Report for 2007 was recognized as the best in its category by ICAP

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Hey for which degree program and university and this project was made?
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