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Advertising Agency

Advertising Agency

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Published by jareshak

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Published by: jareshak on Aug 26, 2009
Copyright:Attribution Non-commercial


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Advertising departmentAdvertising department
Functions of advertising manager Functions of advertising manager 
Plans the ad campaign and prepares anPlans the ad campaign and prepares anad budget.ad budget.
In smaller org., creates and produce ad.In smaller org., creates and produce ad.
In larger org., interacts with the accountIn larger org., interacts with the accountexecutive of an ad agency also prepareexecutive of an ad agency also preparesales promotional materials.sales promotional materials.
Handles admin department.Handles admin department.
Co-ordinates with operation andCo-ordinates with operation andmarketing dept to facilitate the workingmarketing dept to facilitate the workingof the sales dept.of the sales dept.
Supervises the promotional activity andSupervises the promotional activity andevaluates the result.evaluates the result.

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