Introduction

Introduction Contd.
SWOT Analysis
 Problem Statement

Should Shouldice Hospital

expand operations to cater to
growing
demand?
Alternatives
 Criterion of Evaluation

• Stakeholder’s acceptance

• Feasibility

• Maintaining current quality of

treatment
• Profitability and Growth

• Time horizon
 Option 1 Status Quo

• Has no bearing on stakeholder’s

acceptance

• Quality of Treatment can even be

enhanced

• Profitability and growth will not meet

Option 2 Increasing capacity

• Stakeholder’s acceptance is low

• Feasible to implement in short term

• Quality of treatment can be

compromised

• Profitability and growth will increase in

short term
 Option 3 Adding Facility

• Stakeholder’s acceptance is unknown

• Feasible to implement in longer term

• Requires higher investment

• Quality of treatment can be maintained in

long run

• Profitability and growth will increase in long

 Plan of Action
• Option 3 Adding Facility at a new
location
– Investment of the order of $10 million
– Time frame of 2-3 years before start of
operations
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THANK YOU