value proposition: ayam xxl, safety, clean, "healthy?", (++ baked chicken?

) customer segments: passers by, men and women, age 10-25? channels: magazines, newspaper, internet, web customer rlationship: membercard? to make sure they will come back... (stamp col lecting, etc) key activities: NOT YET key resources: brand patent, ISO and halal, modal, employee, recipe, menu partner: no need