1 Today, your business success depends on how well you tap the potential o technology.Small and mid-sized enterprises (SMEs) are taking a larger share o the business pie, and increasinglydriving economic growth. This powerul trend is driven largely by technology and connectivity,creating a world in which smaller, more nimble, better connected companies can outsmart theirmonolithic larger brethren, competing globally and tapping opportunities as they arise.Using technology well in business is proving to be one o the most prominent drivers o success.Almost every aspect o business is becoming driven by technology. The SME Tech Summit is an intense day o learning in which we’ll discover the practicalities o usingsocial media to attract customers and generate sales, building an online presence so customers caneasily nd you, generating revenue while you sleep with eCommerce, selling eectively with emailmarketing and leveraging your relationships with powerul CRM.We’d like to take this opportunity to thank our sponsors and partners, and to encourage you to shareyour knowledge, insight and experience with ellow delegates or an ever richer learning experience.We’d also like to take this opportunity to thank our speakers and presenters whose experience andpassion or business will today help deepen your own.We hope that you’re able to tap our exible agenda to your greatest advantage and gain theknowledge rom today that will help with planning an incredibly successul 2010 or your business.See the website or speakers’ notes and ollow the Twitter back channel at twitter.com with tag#smetech.Kind regards,
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The Insight ExchangeLevel 14, 309 Kent StreetSydney NSW 2000Phone 02 9994 8980www.theinsightexchange.com
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The Insight Exchange Team
Beth EtlingCEORoss DawsonChairmanJess NelsonCommunicationsManagerJulianne ComminsSupport Services
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