TATA MOTORS

Presented by:
Ankit Arora (203)
Debashish Chakraborty (211)
Jyoti Bhushan (216)
Lawi Anupam (221)
TATA MOTORS
 India's largest automobile company
 Formerly known as TELCO (TATA Engineering and Locomotive
Company)
 Established in 1945
 Headquartered in Mumbai, India
 Manufacturing base
 Jamshedpur (Jharkhand),
 Pune (Maharashtra),
 Lucknow (Uttar Pradesh),
 Pantnagar (Uttarakhand) and
 Dharwad (Karnataka).
 2nd largest passenger car manufacturer
 2nd largest bus manufacture
 4th largest truck manufacturer
 5th largest medium and heavy commercial vehicle manufacturer
 Tata Motors employs 23,000 employees

 Revenues of Rs.70,938.85 crores ($14 billion) in 2008-09

 Popular brands – are Tata Indica, Tata Indigo, Tata Sumo and Tata Safari

 Strategic alliance with Fiat in 2005

 In January 2008, Tata Motors unveiled its People’s Car, the Tata Nano

 Vision – “Best in the manner in which we operate best in the products we

deliver and best in our value system and ethics.”

CORPORATE SOCIAL
RESPONSIBILITY
 Pioneer among Indian corporate
 Philosophy – to give back to the society
 Earlier philanthropic CSR but now project based CSR
 Tata’s approach – Participatory CSR Project
 Process of brand building and building relationship with the community

Value of CSR Commitment

• Integrity • Community initiatives

• Understanding • Environment
• Excellence • Employee relations
• Unity • Corporate governance
• Responsibility
MAJOR CSR THEMES
 Community initiatives
 Environment
 Employee relations
 Other CSR programs
 Tata township
 Tata mini jungle
 Environment waste management
 Voltas for women
 GRAM VIKAS KENDRA

For rural development

Initiated National Environment Awareness Campaign
Solid waste management
Regional workshops at Hazaribagh, Ranchi, Deoghar, Dumka districts

TOTAL SANITATION CAMPAIGN

GVK implemented in Jamshedpur and Potka blocks

Achievement – 100% sanitation coverage in each household, school and
anganwadi centres.

WATERSHED DEVELOPMENT

14 water harvesting structures created at Gopalpur, Narayanpur, Patharchakri

70 acres of land brought under perennial irrigation
 SHIKSHA PRASAR KENDRA
Convert Hindi medium school into CBSE pattern.
Interschool competition organized.
Coordinate health checkup with company’s medical department.
Meritorious students are given Tata Hitachi Awards.
Adivasi employees’ children are given financial assistance.
Collect funds for welfare of families of Army personnel.
Adult literacy program organized for poor women.

NAV JAGRAT MANAV SAMAJ

7 leprosy centres/ashrams opened in Jamshedpur
Medical program run weekly
Around 3000 patients have been treated till date
Mass awareness and health education program conducted
Program for education and personality development
Opened school for drop out children through Jharkhand Education Project
Eye checkup camps organized
Self employment and training programs to youths and women
 INTEGRATED VILLAGE PLANNING PROCESS

Started in collaboration with UNICEF

Project – capacity building
250 youths imparted 5 days residential training
Train villagers to take up the initiatives for the development of their villages
Vocational training imparted on various rural programs

TREE PLANTATION PROGRAM

1,75,628 plantations of timber and fruit varieties planted on watershed to

convert into cultivable land
Area covered Chandil, Jamshedpur and Potka
Trees planted – Seasem, Mango, Guava and Pomegranate
AWARDS FOR CSR
 CII Award for Corporate Sustainability Reporting

 Award for presenting a balanced picture of its economic, environmental and

social performance

 Good Corporate Citizen Award, 1999-2000, for the company’s role in

community development

 Central Pollution Control Board Award for Environment Protection in 2000

 Golden Peacock Environment Management Award - 2003

 Golden Peacock Global Award for Corporate Social Responsibility in 2004

 Hellen Keller Award for CSR

 Bombay Natural History Award for Green Governance

EMPLOYEES
 Housing facility
 24 hours electricity and water supply
 Free medical facility
 Assists in higher education
 Employment to one children of their employee
 VRS and ERS facility provided
 Transportation facility
 Cheap and best food provided within the premises of the plant
 Clubs , Library etc membership free
 8 hours working day
 Maternity leave
SUPPLIERS

 Loyalty with suppliers

 Acts as a mother industry for suppliers of SSI’s

 Maintenance of efficient roads within city

 Parking facility for heavy vehicles outside city

Customers
 Introducing Nano

 Tata Motor Finance (TMF)

 Passenger Vehicles
 Commercial Vehicles
 Ranging from 1yr to 4 yr

 Tie up with banks Commercial

 Dec, 2004: State Bank of India Vehicles
 Oct, 2009: Andhra Bank
 Dec, 2009: Vijaya bank
 Dec, 2009: IDBI Bank
Passenger vehicles
 100% finance
 1st year 8.5% Int. then 3% less than BPLR
Customers Cont.
 Gold Club Membership Plan
 Free service, attractive discount, & Priority service

 Mega Service Camp

 with 20 or more Original Equipment Manufacturers
 Attractive freebies, fun events, gifts & prizes

 Free service check-up Camp

 24 hours helpline & a break down helpline vehicle

 On-time Delivery

 Follow-up call after service

 Shareholders
 Tata Motors’ M&A
 In 2004, Acquire Daewoo Commercial Vehicle Company
 In 2005: Merging with Tata finance ltd (TFL)
 8:100 Ratio
 In 2006: Joint Venture with Fiat Motors
 In 2008: Acquisition of Jaguar and Land Rover
 Oct, 2009 acquired 100% share Hispano Carrocera

 Sep, 2008: Raising  Rights Share of Rs. 4145.8 Cr.

 Jan, 2009: Raising borrowing from Shareholder
 Rs. 772.59 Cr out of Rs. 2704.07 Cr.

 May, 2009: lunched Prima World truck

 40 Ton capacity with over 700 km per day
 Oct, 2009: lunched Tata Manza
 Government
 March 2008: Signed MoU with Govt. of
Maharashtra
 Expansion of manufacturing plant in pune
 Invest about Rs. 6000 cr. over 4 to 5 years
period 
 Generate employment of an additional 1500 nos

 Withdraw the Nano project from Singur

 14 Dec, 2009: Delhi Government fined of Rs 4

Cr.
  Failing to ensure proper maintenance of low-floor
buses
 What is Corporate Governance?

Corporate governance is a term that refers broadly to the rules,

processes, or laws by which businesses are operated, regulated,
and controlled. The term can refer to internal factors defined
by the officers, stockholders or constitution of a corporation, as
well as to external forces such as consumer groups, clients, and
government regulations
 Benefits of good Corporate
Governance
Good corporate governance helps an organization achieve several objectives:

 Developing appropriate strategies that result in the achievement of

stakeholder objectives
 Attracting, motivating and retaining talent
 Creating a secure and prosperous operating environment and improving
operational performance
 Managing and mitigating risk and protecting and enhancing the company’s
reputation.
 CORPORATE GOVERNANCE:
TATA MOTORS
• Importance to stakeholders other than shareholders
• Implementation of Tata Business Excellence Model, Tata Code of
Conduct
• Compliance with the requirements of Corporate Governance of
Indian stock exchanges
• Compliance with US regulations:
• Risk management and internal control functions
THANK YOU