Professional Documents
Culture Documents
EXECUTIVE SUMMARY
7. Man Power: -
1 17 14 13
9. Cost of Project: -
(Rs. In 000)
340351
1 Fixed Cost
390979
3 Total Cost
Total assets
917688 1445199 1941260
IFRR 154.44%
14. Terms and Conditions: - Rate of interest on NBP loan from the
date of disbursement is 16%, securities
that will collateral for this loan will be
our machinery and in case of loss level
land will also be kept as collateral.
security.
INTRODUCTION
There are many firms operating in food and beverages industry and developing many
food products. We choose food and beverages industry to impose project and we made
Ice-Cream factory named Milky Bites Ice-Cream factory at Faruz Pur Road near Masjid
Ibrahim Lahore. We select this site because many establishing firms are operating here
and this site is best for availability of raw materials, labor, near to market utilities,
availability of communication system and it is free from poisoned effluents. By selecting
this site due to these properties of site we will purchases a land of 500 marlas because we
take a survey of companies that are working in this sector. So this land will be enough for
our project. After approving map of project, construction and then of installation of
machinery, building on site will start and completed in 11 months. After that our projects
operation will started. We will made 12 products named as Khulfa 2 liter pack khulfa 1
liter pack. ,Khulfa liter pack, Khulfa Cup Mango 2 liter pack, Mango Mango 1 liter
pack, Mango lite pack, Mango cup, Vanila stick, Chocbar stick, Orange Lolly,
Pineapple lolly
There will be three main ingredients of our products Milk, Butter and suger. Firstly we
will supply our products in Lahore, Okara, Fasilabad, Gujranwala, Sheikpura, Baseer Pur
and with the passage of time we will increase our target area.
We will finance our project through 40% equity and 60% loan.
MANAGEMENT
The overall management and control of the firm will be actively managed by its active
partners who will actively participate in management decisions and control the affairs of
the firm.
Partners Name Designation
1. Nadeem Meraj Managing Director
The partners will contribute equally in the equity of the project and will equally
participate in the profit and loss of the firm's business.
SPONSORS
The sponsors of the project are professionally qualified and have valuable and extensive
experience of business management in industrial fields. They have got good trading
contacts and market reputation in the industry. Moreover, they are professionally
qualified in the field of business Management from the Islamia University of Bahawalpur
under BBA Program. The sponsors experience would assist the firm in its smooth and
profitable operations.
The sponsors are financially sound and capable to contribute their part of equity in the
proposed project.
The Sponsors detail is as under:-
Introduction
In Pakistan there are lots of ice cream manufacturing companies working. Most well
known products of industry are kulfa, choc bars, vanilla flavors, strawberry tutti-frutti
that make large portion of sales of industry. Major raw materials are milk, butter and
sugar. e.g. 11% solid milk, 10% butter and 15% sugar.
Historically Walls is the oldest and largest company which started its working firstly in
Pakistan. Then it had a number of followers like yummy, Hecco, Rocco and in new firms
are Omore and gourmet that are now providing valuable products in noticeable volumes
in market and competing with market giants. Most of the units are working with latest
technology machinery like yummy is totally using latest technology in the whole industry
that is automated plant.
But the firms which are operating locally are not using automated plants they are using
local machineries. So when talk about whole ice cream industry the market share is
shared by both large and small firms as well because a larger portion of our population is
not brand conscious.
Present Capacity:
At present there are 3 giant companies Walls having back of gigantic parent organization
unilever, Yummy and the new born Omore the subsidiary of a big name Engro Pakistan
ltd. Other major companies of the industry are Hecco, Pearl, Panda, Rocco and gourmet.
These all are mainly located in Punjab. Most of the units are equipped with advance
technologies and are continuously striving to get most advance and latest technology.
According to an estimate totally 80130000 liter ice cream is delivered by these major
companies in the market.
Following are the ice cream units which are operating at their different levels of
percentage like Walls is operating at 85% and other units, their locations and current
capacities are as following:
CURRENT
NAME OF FIRM/COMPANY LOCATION
CAPACITY
Walls Lahore 21000000
Yummy Lahore 16800000
Omore Sahiwal 16500000
Hecco Lahore 6300000
Gourmet Lahore 12600000
Pearl Lahore 2100000
Rocco Lahore 4200000
Panda Lahore 630000
Demand Forecast:
We are forecasting our demand of ice cream on the basis of expected growth in our target
population. The consumption of ice cream increases as population increases that will
definitely increase overall demand.
Yearly increase in population and future demand is given below.
Expected Annual
Year Population Growth consumption per Total Demand
chances person(liter)
2010-11 172144947 1.95 1 172144947
2011-12 174985338 1.65 1.25 218731672
2012-13 177872596 1.65 1.5 266808894
2013-14 180807493 1.65 1.5 271211239
2014-15 183790816 1.65 1.5 275686224
Here we try to find out the gap that exists between supply and demand of ice cream.
We will find it by taking total production and total demand of one year. When we subtract
total production from total demand the gap comes. This gap shows the potential for new
entrants to enter the market or not. Yearly increase in gap is shown in the table below:
Price of Products:-
TECHNICAL ANALYSIS
MANUFACTURING PROCESS: -
It is step by step process and it includes following steps.
Pasteurization:-
At this step milk is heated at 85 C in till milk boils properly and become pure
from germs.
Homogenization:-
At this step all milk is homogenized mean milk , its cream and butter and suger is
broken into small molecules and mix in all milk. In this Homogenizer mixing is done at
2000 pressure.
Cooling:-
At this step all milk is cooled and it passes through cooling pipes and when it
reaches in next in chiller flavor according to product added in this chiller. The
temperature of these cooling pipes is 4C.
AGING:-
In this chiller all the materials stay for 4 to 6 hours and stay here until it thick and
thin.
FREEZING:-
At this step all the processed material comes in continuous freezer and freeze.
FILLING:-
After freezing of material it come in GMF machine it start filling into cups or liter
peals and packed.
COLD ROOM:-
After filling of material packing then all finished products go to cold room where
the temperature is - 25C.
MANUFACTURING PROCESS
Nadeem Meraj Submitted To: MAM Tabinda Kiran
Page 15 of 50
FILLING
COLD ROOM
CHOICE TECHNOLOGY:-
We have chosen our technology on the basis of the machinery that is using in its sector
firms.
MATERIAL INPUT AVAILABILITY:-
Our raw material lies in 3rd type of raw material which is from livestock. We get
milk and butter from it which is main ingredients and basis inputs for our products.
LOCATION AND SITE SELECTION:-
Following factors taken into account while selecting the location for project.
Transportation Cost:-
The proposed location is Farooz Pur Road near Masjid Ibrahim Lahore. The
project will be there where transportation can be easily possible and cost of transportation
means for delivery of products and coming of raw material to factory will be less costly.
Utilities:-
Utilities are easily available there because as we already explained there are so
many firms operating in this area so electricity, water and communication medias are
easily available.
Labor Situations:-
Labor situations are positive and favorable for our project. We need 27 semi
skilled and 17 for labor and admin staff are requires for admin staff we checked the labor
is productive and hardworking and there is no any unionization labor exist.
Govt. Policies:-
The project that we are going to impose follows the Govt. policies and we will
work by residing within the Govt. policies for private limited firms.
Climate Condition:-
The site that we have selected for our proposed project climate are favorable here
because ice cream is mainly a summer season operating firm and for reserving it from hot
climate we will always put it into cold stores.
Living Condition:-
The site of our project is suitable for living conditions also because here many
firms are operating already and living facility is easily available.
Environmental pollution:-
Our proposed project site is not harmful for environment it will create sound
pollution but not more than enough so it is situated at industry area where the residential
area is not so much near to it.
Annexure-I
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
RS in (000)
2 site preparation 60
3 Registration fees 50
4 Stamp duty 5
Annexure-II
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
ESTIMATED COST OF CIVIL WORK
(RS in 000)
Area
Sr. Type of Unit of
Description Covered Unit Cost Total Cost
No. Building Construction
(Marlas)
Production
2 RCC 170 Sft 119.83 20371
Building
Brick
6 Boundary walls 19.64 Sft 57.26 1125
work
Security Brick
7 1 Sft 93.15 93.15
Room/Hut work
Total Cost of
57798
Civil Work
Annexure-III
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
ESTIMATED COST OF MACHINERY (LOCAL)
(RS in 000)
Annexure-III B
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
ESTIMATED COST OF MACHINERY (IMPORTED)
(Rs In 000)
Unit Exchange
Sr.No Description Currency Quantity Total Cost
Cost Rate
GMF (cup filler, Role
1 374770 Euro 1 106.732 40000
20)
Annexure-IV
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
ESTIMATED COST OF PROJECT
1 Land 175235
2 Building 57798
5 Inland Charges 20
7 Contingencies 5000
Annexure-V
Nadeem Meraj Submitted To: MAM Tabinda Kiran
Page 22 of 50
Cash 661
Annexure-VI
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
(Rs in 000)
Year ending October 31 2012 2013 2014
COST OF SALES
Excise Duty 0 0 0
OPERATING EXPENSIS
OTHER EXPENSES
Bank Borrowings 0 0 0
Amortization of Preproduction
333 333 334
Expenses
Tax Provision 0 0 0
Ratios: (%)
Annexure-VI-A
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
ASSUMPTION UNDERLYING THE EARNINGS FORECAST
The proposed ice cream unit would be equipped with 5 products lines which are capable of
producing different levels of production. GIF and Techno ice can produce 600 liters per hour, Sedum
can produce 300 liters per hour, GMF produce 6000 cups per hour, and Rollo 20 can produce 600
pieces per hour. Following is the detailed specification of products.
Products Specification
a
Kulfa 2 Liter
)
Milk 600 gm
Butters 180 gm
Suger 200gm
Flavour 2 ml
Almond 150 gm
Pista 25 gm
b) Kulfa 1 Liter
Milk 300gm
Butters 90gm
Solid Milk 100gm
Suger 100gm
Flavour 1ml
Almond 25gm
Pista 12gm
Milk 150gm
Butters 45gm
Suger 50gm
Flavour 0.5ml
Almond 12gm
Pista 08gm
Butters 90gm
Suger 100gm
Flavour 1ml
Almond 25gm
Pista 12gm
e) Mango 2 liter
Milk 600gm
Butters 90gm
Suger 200gm
Flavour 2ml
Butters 45gm
Suger 100gm
Flavour 1ml
Butters 22gm
Suger 50gm
Flavour 1/2ml
I Liter
h) Mango Cups
(12 Cups)
Milk 300gm
Butters 45gm
Suger 100gm
Flavour 1ml
Mango pulp 75gm
I Liter
I) vanila Stick
(12 Sticks)
Milk 300gm
Crme 50gm
Suger 100gm
Flavour 1ml
I Liter
J) Choc Bar
(12 Sticks)
Milk 300gm
Crme 50gm
Suger 100gm
Flavour 1ml
Choclate 2000gm
I Liter
K) Ice Lolly Orange
(20 Sticks)
sugar 200gm
100gm
tatary
Galucose 100gm
tatary 100gm
Galucose 100gm
Annual Production
Annual Production of Products Annual production (In Litter)
1- The above capacity is based on 365 working days per annum at 100% capacity and
project would start operation 12,2011.
2- Operation efficiency of project assumed that 80% in first year of the operation and
85% in 2nd year.
4- We assumed to sell 100% of our production in local market selling prices assumed
in accordance with the prevailing rates in the market.
Based on these assumptions following are the year vice detailed of production sales
and sale revenue of a proposed project.
( In Liter)
(In Liter)
b Year ending 30 April 2012 2013 2014
b) Variable FOH
Power: 1000 kw x0.80*8*365*16 37376
Furnace oil 30
Total Variable Cost 37406
Depreciation Cost
Plant and Machinery (Cost Rs. 56070) @ 7%
3925
Building (Cost of Rs.) @ 5% 2890
Furniture and Fixture (cost Rs.5000) @ 5%
250
Vehicles (Cost Rs 12500000) @ 10%
1250
Total Depreciation Cost 8315
Administration Salaries and General Expenses
Administration Salaries
Category No. Salary Annual
G.M 1 40 480
Deputy Manager 3 25 900
Cashier 1 7 84
Clerks 2 6 144
Drivers 5 8 480
Security Guards 3 6 216
Sweeper 2 1 29
Total 17 93 2333
Fringe benefit 40% 933
Total Admin salary cost 3266
General Expenses
Travelling and conveyance 100
Painting and stationary 90
Telephone 150
Haj 200
Medical Facility 50
Miscellaneous 20
Total General Expense 610
Annexure-VII
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
ESTIMATED CASH FLOW STATEMENT
End of
Operating Years
Construction
(Rs in 000)
Year
Year ending October 31 2011 2012 2013 2014
SOURCES OF FUNDS
Operating Profit 0 564576 638489 633804
Add back: Depreciation 0 8315 8315 8315
Total Fund From Operation 0 572891 646804 642119
OTHER SOURCES
Loans 234587 0 0 0
Term Finance Certificates 0 0 0 0
Bank Borrowings 0 0 0
Paid up capital 156392 0 0 0
Total Sources of Funds 390979 572891 646804 642119
APPLICATION OF FUNDS
Investment in Fixed Assets 311823 0 0 0
Financial Charges during construction 27528 0 0 0
Pre-production Expenses 1000 0 0 0
Repayment of:
NBP Loans 0 0 48536 48536
Term Finance Certificates 0 0 0 0
Bank Borrowings 0 0
Financial Charges
Long Term Debts 0 37534 35774 33731
Bank Borrowings 0 0 0 0
PAYMENT OF
Taxes 0 0 0 0
Dividends 0 0 0 25023
Worker's Fund Payable 0 0 26335 30119
Short Term Investment 0 0 0
Increase in Current Assets (other than Cash) 47525 50184 7141 499
Total Applications of Funds 387876 87718 117786 137909
Cash Surplus 3103 485173 529018 504210
Cash at beginning of Year 0 3103 488276 1017294
Cash at end of the year 3103 488276 1017294 1521504
Debt service coverage (Times) 13 7 7
Annexure-VIII
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
ESTIMATED BALANCE SHEET
End of
Construction Operating Years
Year
Year ending October 31 2011 2012 2013 2014
ASSETS
CURRENT ASSETS
Inventories
Raw Material 47025 28607 30395 30395
FIXED ASSETS
CURRENT LIABILTIES
Bank Borrowings 0 0 0 0
Tax payable 0 0 0 0
Loans
EQUITY:
Paid-Up-Capital 156392 156392 156392 156392
Retained Earnings 0 500374 1047615 1584524
Total Equity 156392 656766 1204006 1740916
Ratios: (%)
Annexure-IX
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
Commercial Break-Even in the First Operating Year:
(at 85% Capacity)
Rs In
"000"
Selling Expenses 28 0 28
Fixed Cost
Break Even Point =
Sales variable cost
221757
= x 80.00%
1381500 - 646769
= 24.15%
Annexure-IX-A
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
Cash Break-Even in the Third Operating Year:
(at 85% Capacity)
(Rs In "000")
Tax 0 0 0
127744
= x 85.00%
1545096 - 710631
= 13.01%
Annexure-X
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
WEIGHTED AVERAGE COST OF FUNDS
(Rs In "000")
Annexure-XII
MILKY BITES ICE CREAM FACTORY (PROPOSED) FAROOZ PUR ROAD
LAHORE
MILKY BITES ICE CREAM FACTORY
(Rs in "000")
Net Cash
Depreciation
Operating
Net Cash
Capital Workers Return
Profit
Years Taxes Inflow
Outlay Fund (3+4)-
(7-2)
(5+6)
0 360348 0 0 0 0 0 -360348
Assumption:-
Calculation Of IFRR for the project has been carried out under the following
assumptions:- The economic life of the project would be 15 years;
I. The entire capital outlay would be incurred one year prior to the commencement of
commercial operations.
II. Motor Vehicles and operating equipment would be replaced after every 5 years.
III. Salvage value at the end of the life of the project represents the recovery of working
IV. Capital, book value of building, office furniture and fixture and original value of
land.
ECONOMY ANALYSIS
What ever the project is imposed by anyone but the thing that is considering is that how
much it is contributing to development of the economy as a whole because if you are
going to impose the project that will be not for your personal benefits only you have to
see how much beneficial for our society or for our country.
The project that we will operate is not a so much big but it will provide employment to
27 persons as labor and 17 persons for admin staff. It will not only provide employment
but also made them skilled persons. We will hire them and provide them proper training
about how to work with automated machinery and how to operate it. So through this we
will convert unskilled people to skilled people.
Whenever we see our contribution in economy we cant measure it accurately as separate
firm because seeing position in economy we will se our sector contribution to overall
economy. For increasing our contribution to overall economy firstly we will increase the
our contribution in our sector then as our contribution in sector increases then our
contribution in overall economy will also increases. So, as we will get profits through this
project it will provide employment to people and helpful for making then skilled people,
and our sector contribution increases in overall economy and our economy indicator will
lead our economy to grow.
CONCLUSION
After making all the estimation and calculations of proposed project we conclude
that our project can work good if it is operated efficiently because we select this project
on the base of gap that exist in market in supply and demand of Ice-cream. Our target
areas are Lahore, Okara, Gujranwala etc here a portion of population is living and
eating ice-cream and for any new project starts must be on small level thats why we
select these target areas firstly and these areas are in surroundings of our site so on time
delivery can be easily possible. The products that we will offer are prepared on specific
quality standard and with latest automated machinery so products quality would
increase demand of our products. We take estimation of land, building construction,
loan sanctioning and overall cost of project on accurate measurement so according to
our efforts conclude that this project is feasible in almost all of aspects is should have to
be implemented.
After the careful analysis of this project we are come to the opinion that the project will
be INSHALLAH successful
RECOMMENDATIONS
After analyzing financial statements this project is viable for investment so it should
be financed.
It has high liquidity due to high current ratio so it can easily serve its short term
liabilities.
Due to its profitability it can repay its loans.
ANNEXURES