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Web Business Basics
Plus dos & donts
By Jeff Couret
WebNola
How your business will benefit from a
web presence
±Business legitimacy
±The use of advanced statistics
Learn what works and what doesnt
Use what works best to convert more visitors to buyers
±Increased exposure
±New partnerships and opportunities
Affiliate marketing
Content syndication
Who to hire?
±In-house
The good
±Site can be more active
±Instant turnaround for requests
The bad
±A low-cost web designer may not have the experience to
make the most of your investment
±High recurring costs
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