Ice- cream industry occupies important place in India.

It is one of the consumer goods Industries its

product is popular diet.

India is an agriculture country because of large number of cattle and large milk production most of
dairy and Ice-cream Industries has developed and India is well rank in the world.

Ice-cream Industry has brought magnificient change in the rural economy. It provides employment to
the marginal farmers.

Today the competition in Ice-cream of players like Amul, Kwality walls, Vadilal etc as Ice-cream has been
regular edible item the consumption of Ice-cream is more.

In 1983 when Indian Governtmnet Issued a control in which the certain price level was fixed.

It has animportant role in employment generationand reducing the migration of villlagres towards the
town and cities for livelihood.

Intorducion to havmor