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person, or event that create a state of readiness. Emotions are typically organized into a
bi-polar circle (circumplex) based on their pleasantness and activation. Emotions differ
from attitudes, which represent the cluster of beliefs, feelings, and behavioral intentions
toward a person, object, or event. Beliefs are a person’s established perceptions about the
attitude object. Feelings are positive or negative evaluations of the attitude object.
Attitudes have traditionally been studied as a rational process of analyzing the value
and expectancy of outcomes of the attitude object. Thus, beliefs predict feelings, which
predict behavioral intentions, which predict behavior. But this traditional perspective
overlooks the role of emotions, which have an important influence of attitudes and
behavior. Emotions typically form before we think through situations, so they influence
this rational attitude formation process. Emotions also affect behavior directly.
dissonance. People also have the personality traits of positive or negative affectivity
Emotional labor refers to the effort, planning, and control needed to express
common in jobs with frequent and lengthy customer interaction, where the job requires a
variety of emotions displayed, and where employees must abide by the display rules.
Emotional labor creates problems because true emotions tend to leak out, and conflict
between expected and true emotions (emotional dissonance) causes stress and burnout.
However, stress from emotional dissonance can be minimized through deep acing rather
emotion in thought, understand and reason with emotion, and regulate emotion in oneself
and others. This concept includes four components arranged in a hierarchy: self-
Job satisfaction represents a person's evaluation of his or her job and work context.
Satisfaction depends on the level of discrepancy between people expect to receive and
what they experience. Although surveys indicate Canadians are highly satisfied with
their jobs, these results may be somewhat inflated by the use of single-item questions and
consequences of job dissatisfaction. Job satisfaction has a moderate relationship with job
performance and with customer satisfaction. Job satisfaction is also a moral obligation in
many societies.
with lower performance and organizational citizenship. Companies build loyalty through
justice and support, some level of job security, organizational comprehension, employee
The psychological contract refers to the individual’s beliefs about the terms and
conditions of a reciprocal exchange agreement between that person and another party.
whereas relational contracts are long-term attachments that encompass a broad array of