Professional Documents
Culture Documents
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Opportunities
Contact
ARVO Sales
Contents
1801 Rockville Pike, Suite 400
Advertising Opportunities
Rockville, Md. 20852 at a Glance
sales@arvo.org
www.arvo.org Member Demographics
Online and Print Publications
Annual Meeting Advertising
Annual Meeting Event Support
Annual Meeting Corporate Support
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ARVO Opportunities
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Year-round Publications (Section A)
ARVONews newsletter ● ●
ARVOJobs ●
ARVO Web site ● ●
Events & Education e-newsletter ● ●
Insight e-newsletter ●
IOVS Web site ● ●
JOV Web site ● ●
Exhibits (Section E)
Annual Meeting booth space rental ●
ISIE exhibit space rental ●
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page 1
Member
Demographics
Basic
Research Clinician
Scientist Scientist
Members Members
Clinical Members Profile
50% 50%
Diseases/disorders seen in their practice
56% Non-diabetic retinal diseases ARVO’s members are your
best customers!
54% AMD
Researcher Members Profile From basic research scientists to
Clinical Research Areas 54% Glaucoma clinicians, ARVO provides the perfect
Retina 56% forum for you to reach your clients
50% Cataracts
and prospects. Connect with faculty
Cornea 29% 47% Uveitis and clinical staff at universities and
Glaucoma 23% 45% Diabetic retinopathy medical colleges, teaching hospitals,
private practices, clinics and managed
Lens 16% 36% Dry eye care practices. Reach eye and vision
Cataract 15% 35% Corneal disease investigators at private research
facilities, in industry, at community or
Eye movement/Neuro-ophthalmology 13% 27% Ocular trauma government hospitals and government
agencies in over 80 countries.
Basic Science Research Areas Percent of clinicians performing
Biochemistry 42%
surgery (by type) Why market with ARVO now?
■ 63% Cataract
2010 was ARVO’s most successful
■ 52% Glaucoma
Physiology/Pharmacology 40% year ever, with advertising up, more
■ 76% Laser
Retinal Cell Biology 37% attendees at our Annual Meeting and
highly satisfied exhibitors. In fact, 98%
Visual Neuroscience 37% Work settings (most work in multiple settings!)
of exhibitors said the 2010 ARVO
66% Medical schools
Anatomy/Pathology 36% Annual Meeting was successful for
37% Teaching hospitals them*; many plan to return to the
Immunology 15%
26% Clinics or managed care practice
ARVO Exhibit Hall in 2011. With Na-
tional Eye Institute funding for eye and
19% Private practice vision research expected to increase
Academic Degrees
75% hold a PhD degree 12% Universities (non-medical school) to $11 billion in 2011, you can benefit
14% hold both PhD and MD degrees from more attendees to sell to and
11% hold OD, DVM, DO and other 12% Private research or industry more dollars being spent.
advanced degrees
10% Community or government hospitals
* Based on Exhibitor Survey, June 2010.
10% Other, including government
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page 2
Year-round Online
and Print Publications
Section A
Position 1
Position 2
“
ARVO Web Site
ARVO is certainly one of the
most important meetings for ■ Duration of ad: One month from start date. Position 1 and 2
our business and it’s probably ■ We require animated gif, gif, or jpeg files along Above fold, right sidebar, stacked. Choose either
the most enjoyable as well. with a separate link to the advertiser’s product a banner ad or a box ad for position 2 or 3
Our core business and the or corporate Web site. (depending on availability).
objectives of this meeting are ■ Leader ads may have more than one advertiser
a perfect match and I wish in a position, and if so, will be rotated equally
Banner Ad (125 x 45 px)
other organizations would unless extra time is purchased.
”
Position 1: $1,800
take note of this meeting’s
Position 2: $1,600
true interest in exhibitors” and Leader Position
attendees’ needs. Top right: Banner ad (125 x 45 px) only $1,900 for Box Ad (125 x 125 px)
— Ed Kopidlansky equal rotation; +$400 for extra 10 seconds rotation;
Position 1: $2,100
Precision Vision +$200 for extra 5 seconds rotation.
Position 2: $1,800
Enjoy run-of-site exposure: Web ads run on every page of the ARVO Web site. The ARVO Web site
receives 150,000 visitors each month.
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page A1
Year-round Online
and Print Publications
Section A
Online Academic Journals Deadline: Ads are posted within two business days
Investigative Ophthalmology & Visual Science Web site of materials receipt.
The premier publication in ophthalmology and visual sciences, IOVS is known for ■ Duration of ad: One month from start date.
its highly respected peer-reviewed content as well as its spectacular images. IOVS ■ IOVS leader ads may have more than one
publishes more articles than any journal in its field. advertiser in a position, and if so, will be rotated
■ 2009 Impact Factor of 3.431, ranking 6th out of 49 publications equally unless extra time is purchased.
■ Highest Eigenfactor Score ■ All Web ads are 20 seconds in duration unless
■ Ranks #3 in the 5-year Impact Factor, Immediacy index. extra time is purchased.
■ Exposure: over 430,000 hits per month ■ We require animated gif, gif or jpeg files along
with a separate link to the advertiser’s product
or corporate Web site.
Leader ad
IOVS ads
Leader Ad (728 x 90 px): $4,000 equal rotation;
+$300 extra 10 seconds rotation; +$200 extra 5
seconds extra rotation.
Position 1 or 2
Above fold, right sidebar, stacked. Choose either
a banner ad or a tower ad for position 1 or 2
(depending on availability).
Leader ad
New
Position 1
Banner ad
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page A2
Year-round Online
and Print Publications
Section A
Closing Dates: Ads will be posted within two business days of receipt, and will run for 30 days.
File Format: PDF or Word file if text ad
Agency Comission: 15%
Editor-in-Chief: Paul L. Kaufman, MD, University of Wisconsin School of Medicine & Public Health
Position 1
Want extra exposure for your IOVS ad? Add a listing on the ARVO home page for only $200.
This includes 3 lines of text on the ARVO home page and a link to your ad. Box ad
Position 2
Banner ad
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page A3
Year-round Online
and Print Publications
Section A
news
n for Research
The Associatio
www.arvo.org
Published twice a year, this must-have publication is jam-packed with resources, advocacy
Check out your
news, NEI updates, and key information about ARVO and the eye and vision research ‘09 Annual Mee
ting: Mixing scie
nce and fun 2010 Call for
enclosed
Abstracts
community.
■ Winter/Spring issue is polybagged with the ARVO Meeting Preview brochure.
■ Summer/Fall issue is polybagged with the Call for Abstracts for the ARVO Annual Meeting. ity of Melbou
rne; a student
shares her
of the 2009
MD, of the Univers social. For more highlights
r Hugh Taylor,
■ Both issues are posted online as a PDF that is open to everyone, providing long-term
Keynote speake ARVO
ian flair at the
From left to right: ; and a little Hawai receive the
research at a
poster session See who will
g, see page 12. Awards.
fears ARVO 2010
aunted by flu
Annual Meetin
news
mostly from Japan ain- lly reads all Winter/Spr
ng due to the uncert ARVO staff carefu consider suggestions ing 2010
to attend the Meeti H1N1 virus as well as contin ue to
the and we will s of the Annual
post-Meeting survey
Nomination
, with about 10%
of
Around the Globe
E s sought for ARVOARVO Awards
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Fellow s class of 20 .
10
A RVO is plea
the Fellows
sed to anno
page 10). Mor Class of 2010 (see
unce
We want you
!
4th Cover 8.5” x 11” (8.75” x 11.25” bleed; 7” x 10” live) $2,700 $2,600 are being reco e than 250 recipients
ship, dedicatio
to ARVO.
ARVO Fello
gnized for
n and cont
their leader-
ributions 2009 Cha
mpalimaud
page 6
2nd Cover 8.5” x 11” (8.75” x 11.25” bleed; 7” x 10” live) $2,430 $2,400
professional use the ‘09
desig
following their nation of FARVO reported Out : Patient-
names. comes
At the Octo
Trustees mee ber 2009 Boar
ting, the Trus d of page 12
fied the crite
3rd Cover 8.5” x 11” (8.75” x 11.25” bleed; 7” x 10” live) $2,250 $2,200
was also special “IOV
criteria are r. co-author
of an S cake.” Kryst 3
online at www available in the Nove
mber 2009 article published en Governan
.arvo.org/awar Ophthalm ce
fellows. Q ds/ ology & Visua issue of Investigati 4
image featu l ve Awards &
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with her ment Here, the new Dr. ARVO 2010 7
Photo court Farjo
esy of Rafal or Jian-xing Ma, MD,
Full Page 8.5” x 11” (8.75” x 11.25” bleed; 7” x 10” live) $2,400 $2,350
.arvo.org/se NEI Director’s 14
rc. Message
Publications 18
21
Cover 5 for 2011! Have your ad on a “5th” cover! Your ad will appear on the Mail
New
Carrier Sheet that is the address sheet under the polybag. Exclusive: One ad
per issue: $5,130. Circulation over 12,600
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page A4
Annual Meeting
Advertising*
Section B
About ARVO’s Annual
Meeting Registrants
5,920 (56%) U.S.
4,601 (44%) Non-U.S
557 Exhibitor Comps
11,078 Total Attendees
Clinician
Scientist Basic
52% Research
44%
Other 4%
The ARVO Annual Meeting Web site gets over 60,000 page views each month from February
through May.
* Annual Meeting Advertising is not corporate support. These items are advertising agency commissionable.
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page B1
Annual Meeting
Advertising
Section B
Annual Meeting Pocket Guide
print publications Ad Close: March 14, 2011
Materials Due: March 28, 2011
Program Summary
Ad Close: February 2, 2011 A favorite at every Annual Meeting, this handy
Materials Due: March 3, 2011 pocket-sized publication is an essential tool for
navigating the sessions, exhibits and events.
The Program Summary, the most Like the Program Summary, it is distributed
popular publication at the Annual to all attendees. It contains the very popular
Meeting, is the guide for the scientific parking coupons, convention center maps,
program. It is distributed to over 11,000 schedules for both scientific and social
attendees. This valuable reference tool events, committee listings, complete exhibitor
is used extensively throughout the information and much more. Attendees will
Meeting and archived for future reference. refer to this useful little book for years to
come.
Sizes Dimensions Rates
Full Page (Bleed) 8-3/8” x 10-5/8” $2,800 Size/Dimensions/Rates
(8 -7/8” x 11-1/8” Bleed; 7” x 10” Live) Full Page
Full Page (No-Bleed) 7-1/4” x 9-1/2” $2,800 4” x 8-1/2” (4-1/4” x 8-7/8” Bleed; 3-1/2” x 8” Live)
½ Page Horizontal 7-1/4” x 4-1/2” $2,200 $2,600
½ Page Vertical 3-1/2” x 7-1/4” $2,200
¼ Page 3-1/2” x 4-1/2” $1,500 ½ Page Horizontal
Add $1,900 for 4-color. 3-1/8” x 3-5/8”
$1,400
Special Black & Add $1,900 for 4-color
Positions White 4-color
4th Cover $7,000 $8,900 Special Black &
2nd Cover $3,780 $5,680 Positions White 4-color
3rd Cover $3,500 $5,400 4th Cover $3,900 $5,800
Opposite 2nd Cover $3,780 $5,680 2nd Cover $3,510 $5,410
3rd Cover $3,250 $5,150
For 2-color availability and pricing, contact Mike Ryan at mryan@arvo.org. Opposite 2nd Cover $3,120 $5,020
Electronic Format Specifications: File should meet SWOP specifications; high-resolution Electronic Format Specifications: File
CMYK PDF files with crop and bleed marks. should meet SWOP specifications; high-
resolution CMYK PDF files with crop and
bleed marks are preferred.
1/4 Page
1/2 Horizontal
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page B2
Annual Meeting
Advertising
Section B
Escalators
Your banner advertisement placed in wells between the “up” and “down” escalators at
the Convention Center (about 16.75” x 50’, call for exact specifications).
Eight sets of escalators available: $5,600 per escalator well;
$24,000 for 4 escalators.
Skywalks
Decal advertisements placed on the windows from the parking garage to the
convention center (2’ square window clings).
Ten window clings on either side of the two skywalks are available.
$550 per 2’ square advertisement, minimum purchase 2 skywalk ads.
Lobby Banners
Vertical banners suspended from the convention center ceilings in the lobby of
Hall B/C, the location of the exhibit hall and meeting registration. (4’ x 19’). Files
needed by March 18, 2011.
Positions available: far right, far left or center. $6,500 per banner.
Column Wraps
Wrap up to 7 columns in the Hall B/C atrium lobby with your product ads. (4’ x 20’). Files
needed by March 18, 2011.
$6,200 per column.
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page B3
Annual Meeting
Advertising
Section B
Hall Banners
Horizontal banners suspended above the main traffic corridors
(19’ x 4’). Files needed by March 18, 2011.
$6,500 per banner.
Instructional Videos
New Get a video clip, a voiceover and the URL to your Web site or
for 2011
image on ARVO’s popular Instructional Videos. The instructional
videos were a smash-hit in 2010 as attendees learned how to use
the online Abstract Search & Itinerary Builder more efficiently. Get
your video clip and voiceover placed before the instructional video
runs, and your message appears again at the end of the video, just like the credits in a
movie!
$3,000: 20 seconds
Tote Bags
Everyone needs a tote bag to carry Meeting literature and giveaway items. Plus the bag is a
collectible souvenir that attendees will use long after the Meeting is over. The tote bags are
distributed at the registration area and all floors of the Convention Center. There is a maximum of 4
company logos that can be on the bags. $25,000 per company logo.
This support item is available only to companies not under the pharma/device guidelines.
Conference Lanyards
Your corporate logo and the ARVO logo will appear on the official ARVO lanyard. Remember, every
attendee needs a lanyard! You’ll have 11,000 mobile displays!
Exclusive: $40,000 (1-color logo); second color $5,000 additional.
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page B4
Annual Meeting
Event Support
Section C
Committee Workshops
Several ARVO Committees organize workshops at the Annual Meeting to highlight key topics in
basic, translational and clinical research. Call for a list of workshops.
Per Workshop: $3,500.
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page C1
Annual Meeting
Corporate Support
Section D
Corporate supporters at the ARVO Annual Meeting get recognition in multiple ways, including:
■ the corporate supporter list in the Program Summary (by February 21) and the Pocket Guide
(by March 14)
■ the ARVO Annual Meeting Web site
■ prominent signage at the Meeting, including session room slides
■ ARVO Supporter Ribbons for booth personnel
Abstract CD-ROM
This ever-popular CD includes PDFs of all 6,000+ abstracts being presented at the Annual Meeting.
Available onsite to all attendees plus bonus distribution at the American Academy of Ophthalmology,
American Academy of Optometry and Society for Neuroscience meetings, as well as others, plus a
FREE ½-page, 4-color ad in the Program Summary if ordered before February 21, 2011.
Exclusive: $25,000
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page D1
Annual Meeting
Corporate Support
Section D
Message Center
Located in ARVO Central, this handy and well-used kiosk of 4 computer
screens is available so attendees can leave messages for colleagues.
Support includes a splash of the company logo and booth number and a
FREE 4-color ad (½ page) in the Program Summary if ordered by
February 21, 2011.
Exclusive: $20,000; Co-support: $11,000.
Water Coolers
Located on all levels of the Convention Center, water coolers are a haven for
thirsty attendees, where they view your corporate message at each visit.
Support is for all 10 stations at the convention center.
Exclusive: $10,000; Co-support 5 stations: $5,500.
”
new business. The staff was a pleasure
to work with. I really liked the relaxed
atmosphere.
— Charles Leiter
Leiter’s RX Compounding
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page D2
Exhibits/
Mailing Lists
Section E
ARVO member list and/or Annual Meeting registrant list Exhibit space assignments: First-
Get direct access to over 12,000 of the best eye and vision researchers in the world! come, first-served with full payment.
Promoting your product or service by direct mail to ARVO members is a cost-effective way of
“ ”
reaching the leaders in vision research. The ARVO membership list is highly selectable, making
it easy to deliver your offer to the right audience for maximum response rates. Customized sorts
available.
ARVO has played an integral
View the ARVO Datacard: http://www.infocusmarketing.com/datacard/ARVO.
part in the continued growth
As an added convenience for those reaching out to ARVO members, INFOCUS Marketing offers
of Good-Lite.
integrated marketing services for your convenience, and time and cost savings.
— Joe Villari
Contact INFOCUS at +1.800.708.5478 or sales@infocusmarketing.com or visit
Good-Lite
www.InfocusMarketing.com
For more information contact ARVO’s Global Sales Manager at +1.240.221.2922 or sales@arvo.org | www.arvo.org Page E1