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Hitwise Custom Report for Top Visited U.S.

Broadcast Network TV Show Websites (Week ending


January 29, 2011)

Rank Network Website Market Share Of Visits Previous Week


1 FOX American Idol 9.68% 1
2 CBS NCIS 4.21% 2
3 ABC The Bachelor 4.03% 3
4 CBS Hawaii Five-O 3.55% 11
5 ABC Greys Anatomy 3.19% 4
6 FOX Glee 2.67% 5
7 FOX Americas Most Wanted 2.56% 10
8 ABC Desperate Housewives 2.48% 6
9 CBS CSI 2.32% 8
10 FOX Bones 2.24% 12
Source: Rankings based on market share of U.S. visits among custom category of television network websites among six major
commercial broadcast networks (ABC, CBS, NBC, FOX, The CW and MyNetwork) for the week ending January 29, 2011
(Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise

Hitwise Custom Report for Top Visited U.S. Broadcast Network TV Websites (Week ending January 29, 2011)

Rank Network Website Total Visits Market Share Of Visits Previous Rank
1 CBS www.cbs.com 5780916 31.55% 1
2 ABC abc.go.com 4564153 24.91% 2
3 NBC www.nbc.com 3239641 17.68% 3
4 *FOX Aggregation *FOX Aggregation 3014610 16.45% 4
5 The CW Television Network www.cwtv.com 1712587 9.35% 5
6 MyNetworkTV www.mynetworktv.com 9273 0.05% 6
Source: Rankings based on market share of U.S. visits among custom category of commercial broadcast networks websites (ABC, CBS, NBC, FOX,
The CW and MyNetwork) for the week ending Jan. 29, 2011 (Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.
* includes traffic aggregated from stand alone websites americanidol.com, amw.com, familyguy.com, cops.com, thelot.com and thesimpsons.com.

Source: Experian Hitwise

Including PBS
Hitwise Custom Report for Top Visited U.S. Broadcast Network TV Websites (Week ending January 29, 2011)
Rank Network Website Market Share Of Visits Market Share Of Visits Previous Rank
1 CBS www.cbs.com 5780916 28.29% 1
2 ABC abc.go.com 4564153 22.34% 2
3 NBC www.nbc.com 3239641 15.86% 3
4 *FOX Aggregation *FOX Aggregation 3014610 14.75% 4
5 PBS Online www.pbs.org 2109972 10.33% 5
6 The CW Television Networkwww.cwtv.com 1712587 8.38% 6
7 MyNetworkTV www.mynetworktv.com 9273 0.05% 7
Source: Rankings based on market share of U.S. visits among custom category of commercial broadcast networks websites (ABC, CBS, NBC, FOX,
The CW and MyNetwork) plus PBS for the week ending Jan. 29, 2011 (Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S.
Internet users. * includes traffic aggregated from stand alone websites americanidol.com, amw.com, familyguy.com, cops.com, thelot.com and
thesimpsons.com.
Source: Experian Hitwise
Hitwise Custom Report for Top Visited U.S. Cable Network TV Show Websites Overall (Week ending
January 29, 2011)
Rank Network Website Market Share Of U.S. Visits Previous Week
1 Nick Spongebob 18.73% 1
2 MTV Jersey Shore 4.88% 2
3 Comedy Central South Park 4.19% 3
4 Disney Channel Phineas and Ferb 3.11% 4
5 NIck Victorious 2.67% 5
6 Nick iCarly 2.38% 6
7 Nick Big Time Rush 1.91% 8
8 ABC Family Pretty Little Liars 1.82% 10
9 Cartoon Network Star Wars: The Clone Wars 1.70% 9
10 BET The Game 1.67% 7
Source: Rankings based on market share of U.S. visits among custom category of cable television network websites from
30 leading commercial cable networks (A&E, ABC Family, Adultswim, AMC, BET, Bravo , CNN, Comedy Central,
Discovery, Disney Network, E!, Food Network, FOX News, FX, Hallmark, HGTV, History Channel, Lifetime, MSNBC, MTV,
Nick at Nite, Nickelodeon, Syfy, Spike, TLC, TNT, Travel Channel, TruTV, TVLand, USA, VH1) excluding sports networks
for the week ending January 29, 2011 (Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet
users.
Source: Experian Hitwise

Hitwise Custom Report for Top Visited U.S. Cable Network TV Websites - Excluding Children's
Programming (Week ending January 29, 2011)

Rank Network Website Market Share Of U.S. Visits Previous Week


1 MTV Jersey Shore 8.95% 1
2 Comedy Central South Park 7.69% 2
3 ABC Family Pretty Little Liars 3.33% 4
4 BET The Game 3.06% 3
5 Bravo The Real Housewives of Atlanta 2.78% 5
6 Comedy Central The Daily Show 2.77% 6
7 Bravo The Real Housewives of Beverly Hills 2.42% 9
8 BET 106 & Park 2.24% 12
9 Oxygen Bad Girls Club 2.22% 11
10 MTV Skins 1.74% 15
Source: Rankings based on market share of U.S. visits among custom category of cable television network websites from
30 leading commercial cable networks (A&E, ABC Family, Adultswim, AMC, BET, Bravo , CNN, Comedy Central,
Discovery, Disney Network, E!, Food Network, FOX News, FX, Hallmark, HGTV, History Channel, Lifetime, MSNBC, MTV,
Nick at Nite, Nickelodeon, Syfy, Spike, TLC, TNT, Travel Channel, TruTV, TVLand, USA, VH1) excluding sports networks
for the week ending Jan. 29, 2011 (Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise


Hitwise Custom Report for Top Visited U.S. Broadcast and Cable Network TV Show
Websites Overall (Week ending January 29, 2011)
Rank Network Website Market Share Of U.S. Visits Previous Week
1 Nick SpongeBob 13.95% 1
2 MTV Jersey Shore 3.63% 2
3 Comedy Central South Park 3.12% 3
4 FOX American Idol 2.48% 5
5 Disney Phineas and Ferb 2.32% 4
6 Nick Victorious 1.99% 6
7 Nick iCarly 1.77% 7
8 Nick Big Time Rush 1.42% 9
9 ABC Family Pretty Little Liars 1.35% 11
10 Cartoon Network Star Wars: The Clone Wars 1.27% 10
Source: Rankings based on market share of U.S. visits among custom category of television network websites
from among six major commercial broadcast networks (ABC, CBS, NBC, FOX, The CW and MyNetwork) and
cable television network websites from 30 leading commercial cable networks (A&E, ABC Family, Adultswim,
AMC, BET, Bravo , CNN, Comedy Central, Discovery, Disney Network, E!, Food Network, FOX News, FX,
Hallmark, HGTV, History Channel, Lifetime, MSNBC, MTV, Nick at Nite, Nickelodeon, Syfy, Spike, TLC, TNT,
Travel Channel, TruTV, TVLand, USA, VH1) excluding sports networks for the week ending Jan. 29, 2011
(Sunday – Saturday) from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise


Hitwise Custom Report for Top Visited U.S. Late Night Talk Show TV Show Websites Overall (Week
ending January 29, 2011)
Rank Network Website Market Share Of U.S. Visits Previous Rank
1 Comedy CentralThe Daily Show 36.08% 1
2 Comedy CentralThe Colbert Report 16.78% 2
3 NBC The Tonight Show with Jay Leno 6.94% 5
4 TBS Conan 6.61% 3
5 TBS Lopez Tonight 6.06% 9
6 ABC Nightline 4.78% 7
7 NBC Late Night with Jimmy Fallon 4.71% 4
8 CBS Late Show with David Letterman 4.18% 6
9 PBS The Charlie Rose Show 3.80% 8
10 E! Chelsea Lately 2.85% 10
DNR = Did not rank
Source: Rankings based on market share of U.S. visits among custom category of television network websites
from ABC, CBS, NBC and TBS for the week ending Jan. 29, 2011 (Sunday – Saturday) from the Experian
Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise


Hitwise Custom Report for Top Visited U.S. Morning Broadcast Network Talk Show TV Show
Websites Overall (Week ending January 29, 2011)

Rank Network Website Market Share Of U.S. Visits Previous Rank


1 NBC The Today Show 85.72% 1
2 ABC Good Morning America 14.11% 2
3 CBS The Early Show 0.18% 3
Source: Rankings based on market share of U.S. visits among custom category of television
network websites from ABC, CBS and NBCfor the week ending Jan. 29, 2011 (Sunday – Saturday)
from the Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise


Hitwise Custom Report for Top Visited U.S. Cable Network News TV Websites (Week ending
January 29, 2011)
Rank Network Website Market Share Of U.S. Visits Previous Rank
1 FOX News O'Reilly Factor 14.09% 2
2 MSNBC Rachel Maddow 12.91% 4
3 MSNBC The Last Word 10.42%
4 MSNBC Countdown with Keith Olbermann 8.71% 1
5 MSNBC Hardball with Chris Matthews 7.87% 5
6 FOX News On the Record with Greta 5.36% 10
7 MSNBC Zeitgeist 5.27%
8 FOX News Fox & Friends 4.40% 7
9 FOX News Shepard Smith 4.29% 8
10 MSNBC Meet The Press 3.34% 6
Source: Rankings based on market share of U.S. visits among custom category of cable television network
websites from CNN, FOX News and MSNBC for the week ending Jan. 29, 2011 (Sunday – Saturday) from the
Experian Hitwise sample of 10 million U.S. Internet users.

Source: Experian Hitwise

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