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THE SOUTHERN VOICE OF HIP HOP MUSIC

LIL JON
WANTS HIS MONEY!
HOT BOYS
REUNION?
MANNIE FRESH
LEAVES CASH MONEY
ESG
DIRTY
YO GOTTI
REMY MA
JAZZE PHA
PAUL WALL
KILLER MIKE
TRICK DADDY
YOUNG JEEZY

DAVID
BANNER
PLAY WITH IT!
AUG05
PUBLISHER/EDITOR:
Julia Beverly

MUSIC REVIEWS:
CONTENTS
ADG, Wally Sparks

CONTRIBUTORS: FEATURES:
AJ Woodson, Bogan, Cynthia
Coutard, Dain Burroughs, Dar- ESG pg A19
nella Dunham, Felisha Foxx,
Felita Knight, Iisha Hillmon,
TURK pg B20-21
Jaro Vacek, Jessica Koslow, DIRTY pg A26-27
J Lash, Katerina Perez, Keith
REMY MA pg B11
Kennedy, K.G. Mosley, King
Yella, Lisa Coleman, Malik
ALLSTARS pg B13 COVER STORIES:
“Copafeel” Abdul, Marcus
DeWayne, Matt Sonzala, YO GOTTI pg A17 DAVID BANNER pg A32-38
Maurice G. Garland, Natalia
Gomez, Noel Malcolm, Ray LIL WAYNE pg B22-23 PAUL WALL pg B26-28
Tamarra, Rayfield Warren,
Rohit Loomba, Spiff, Swift KILLER MIKE pg B30-31
SALES CONSULTANT: B.G./MANNIE FRESH pg B19
Che’ Johnson (Gotta Boogie) CHAMILLIONAIRE pg A22-24
LEGAL AFFAIRS:
Kyle P. King, P.A. (King Law
5TH WARD WEEBIE pg A29
Firm)

STREET REPS:
Al-My-T, B-Lord, Bill Rickett,
Black, Bull, Cedric Walker,
Chill, Chilly C, Chuck T, Con-
troller, Dap, Delight, Dereck
Washington, Derek Jurand,
Dwayne Barnum, Dr. Doom, Ed
the World Famous, Episode,
General, H-Vidal, Hollywood,
Jammin’ Jay, Janky, Jason
Brown, Joe Anthony, Judah,
Kamikaze, Klarc Shepard,
Kydd Joe, Lex, Lump, Marco
Mall, Miguel, Mr. Lee, Music
& More, Nick@Nite, Nikki
Kancey, Pat Pat, PhattLipp,
Pimp G, Quest, Red Dawn,
Rippy, Rob-Lo, Statik, Stax,
TJ’s DJ’s, Trina Edwards,
Vicious, Victor Walker,
Voodoo, Wild Bill, Young
Harlem

CIRCULATION:
Mercedes (Strictly Streets)
Buggah D. Govanah (On Point)
Big Teach (Big Mouth)
Efren Mauricio (Direct Promo)

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Phone: 407-447-6063
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Web: www.ozonemag.com MONTHLY SECTIONS:
Cover credits: David Banner, FEEDBACK pg A10
Chamillionaire, and Killer Mike
photos by Julia Beverly; Paul
CHICK FLIX pg B46
Wall photo by Cara Pastore. PHOTOS pg A12-20, B8-18
OZONE Magazine is published
eleven times annually by LIVE SHOW REVIEWS pg B49
OZONE Magazine, Inc. OZONE
does not take responsibil-
CD & DVD REVIEWS pg B38-44
ity for unsolicited materials, CAFFEINE SUBSTITUTES pg B45
misinformation, typographical
errors, or misprints. The views
DAVID BANNER’S SPECIAL GROUPIE CONFESSIONS pg A13
contained herein do not nec- EDITION COMIC BOOK:
essarily reflect those of the
publisher or its advertisers. LIL JON pg A42-43 INDUSTRY 101:
Ads appearing in this magazine
are not an endorsement or val- NELLY pg A44 WENDY WASHINGTON pg B35
idation by OZONE Magazine for
products or services offered. JAZZE PHA pg A45 EDITORIALS:
All photos and illustrations are GET COOL pg A46 JB’s 2 CENTS pg A11
copyrighted by their respec-
tive artists. All other con- MARCUS. pg A47 MATHEMATICS pg B15
tent is copyright 2005 OZONE
Magazine, all rights reserved. TRICK DADDY pg A48 GUEST EDITORIALS pg B9
No portion of this magazine
may be reproduced in any way
LIL SCRAPPY pg A49
without the written consent of MANNIE FRESH pg A49 PRISON DIARIES:
the publisher. Printed in the
USA. GANGSTA GRILLZ pg A50 C-MURDER pg A15

OZONE AUGUST 2005 A9


Hate it? Love it?
Send your comments to:
feedback@ozonemag.com

OZONE reserves the right to edit


comments for clarity or length.

It’s about time a Southern-based magazine put the same: our talent. I used to be approached self but I had to tell you and the world how I
it down. I’m up here in Virginia, a.k.a. the Top all the time while hustling my music, and the felt. Also, I respect Young Cash for the drive
of the South, and I got ahold of your mag. I’m people would say that they knew of me and he appears to have, but he too is on Pimp G’s
gonna be following y’all from now on. It’s good would call me Pimp G. Everyone says we look mixtape (which doesn’t even have a name).
to see underground and mainstream Southern just alike. I used to be in denial but I have ac- The fact that he has the audacity to rap with
artist gettin’ their shine on. Keep up the good cepted the resemblance for what it is worth, this man lowers my respect completely. Again,
work and keep it gangsta! JB I fuck with ya! free publicity. When he is in your mag, it’s al- I am a hater even to my crew, but I am also
– LadyDWell, lrbeas@aol.com (Virginia) most like I am in your mag. I actually met him honest. If you print any of this, and he wants
and told him about how I felt, that we looked beef on wax, I’m ready. Your move, twin. -
I’ve been following your mag for about a year alike, and it was weird that we do the same Dame Dozha, damiandoozha@hotmail.com
now and I must say that I’m genuinely happy thing. After meeting him, I traded CDs with him, (Jacksonville, FL)
with your success. I thoroughly enjoy your pub- but didn’t pay much attention to it the first time.
lication and actually look forward to my copy Then, tonight, my evil twin has come to the city The new issue looks great. Spent the morning
each month. As a female, I just wanted to send I dwell in, Tallahassee. He was at The Moon, a reading it. Thank you for putting up with the
the support and let you know that you’re doing place I like to consider my night sanctuar. We bullshit interviews, doing graphic design, and
your thing, withstanding obstacles, and most greeted each other and he gave me his mixtape. draggin’ your camera around to get pics, cause
importantly, facilitating a connection. I see the I felt the need to separate myself from him be- it’s worth it when you put out this good of a
growth with the website and the magazine and cause of the confusion it would cause to have product. To people who are tryin’ to come up
know that you have so much more in the works. us in the same place at the same time. Now, I in the game, you do have a true medium set
Do your thing, stay on the scene, and all you did expect the guy to be good at what he does. up to offer an inside look at the real Hip Hop
deserve will surely be at your feet. And all those I had high expectations, thinking that he looks game. We appreciate it, and even though you
who oppose you without reason will come to re- like me, so he must be blessed with talent as may have some competition, that just shows
gret ever fucking with you! – Skyy, kasmith@ well. Besides, he is in OZONE. Paid for the ad, that you’re on to something. Imitation is the
radio-one.com (Houston, TX) but he is also in the O of OZONE. So he must be highest form of flattery, and none I have seen
doing something right that I am not, and I com- have anything on OZONE. You do a consistently
I been peepin’ your editorials lately in the mag. mend him for that. So, I was excited, in fact. great job with the publication. It helps us, and
I must say I’m impressed with your heart. You The suspense was killing me, wondering what many more like us, more than you will ever
goin’ real heavy against some big dawgs. – Kei- his CD sounded like. I just got through giving it a know. - Trey Wilson, treygeorge3@yahoo.com
non Johnson (Atlanta, GA) thorough listening session. Well, as thorough as (Enterprise, AL)
I could stand, because the music was garbage.
First off, I’d like to thank you for allowing me Beyond garbage. Words can not explain how bad I think you should put my baby Pitbull in the
the opportunity to speak my mind in your maga- it was. I even called in reinforcements to come magazine more. He is the finest and most tal-
zine this month. I don’t want to beat around the listen, because I tend to be a hater. I don’t give ented Latino rapper. Nobody can outdo him.
bush, so I will get to the point. I am Dame Do- anyone much credit. But this guy made me feel Everyobdy should know his name. If you’re not
zha. There’s an uncanny resemblance between the need to write you. I am baffled at the qual- a fan you should be. It’s the sound of his voice
me and another rapper from Jacksonville, Pimp ity of the sound, stature of the cadence he uses, and his fine-ass looks that drive me wild. Pit-
G. So weird that we are from the same town, and even the appearance of the CD. It’s all god bull, we love you and what you stand for. Tell
Jacksonville, and we are both involved in the awful. If you don’t believe me, ask someone, the haters to be gone. You’re #1 in my book.
same industry, but there is one thing that is not and listen yourself. I plan to let him know my- - MissPittbull07@aol.com

< You see, kids, this is


what happens when
you write bad checks,
won’t pay your OZONE
invoice from last year
and threaten the edi-
tor via Blackberry: you
get put on blast!

Hint to aspiring record


label owners: you’re
supposed to pay your
bills before you buy
the fleet of wrapped
vans!

The Source is next!


Final warning!

A10 OZONE AUGUST 2005


internet goin’ nuts

W
Read David Banner’s interview, because he’s
right: the harsh reality of the music business ho’s got
is that people don’t give a fuck about you. I the inter-
realized it a few years ago but it’s the type of thing net goin’
where you have to constantly remind yourself so you nuts? This month
don’t believe the hype. All those hugs and fake love don’t it’s Karrine Stef-
mean anything. Let’s just stop pretending. You don’t know fans, a.k.a. Super-
me, and I don’t know you. This is just a job. head, who fucked
a bunch of famous
So do me a favor. Let’s begin a policy of brutal honestly when it dudes (Kool G Rap,
comes to OZONE Magazine. Don’t send me a kiss-ass email that Ja Rule, P Diddy, Dr.
Trevor, me, and Greg G @
begins with “I love your magazine” and ends with a few paragraphs Dre, Usher, Ray J, Irv
Icon in Orlando Gotti, Bobby Brown,
about your group and how wonderful you are and that you’re the
next big thing and OZONE is sleeping on you. Please, please tell me Xzibit) and wrote a
how you really feel, and if you don’t love it don’t say it. I don’t like book about it, trying
to have my ass kissed, unless your name happens to be Al Lindstrom to pass it off as a
(in that case, I thoroughly enjoyed the quasi-apology but I’m still “cautionary tale.”
waiting for Rene’s). Although the writing style itself is not impres-
sive and her constant claims that she’s learned
If you don’t like me, or the magazine, just say it. Don’t be afraid to her lesson are not convincing, the book landed
speak your mind out of fear that I’ll rip your pathetic ass to shreds on the New York Times’ bestseller list thanks
in my next editorial, even though I probably will. to its scandalous content and plenty of free
radio publicity. Needless to say, the men men-
I’ve been on the road almost every day this month and somehow tioned in this book were not pleased, and I’m
DJ Chill, Matt Sonzala, and sure their wives weren’t either. But the person
me at KPFT Damage Control managed to churn out a 100 pages, thanks mostly to a lightweight
Dell laptop, a mobile high-speed internet card from Verizon, my whose reputation has suffered the most isn’t
radio in Houston
trusty driver, and contributions from a number of good people. even mentioned in the book: Tigger.
Someday I’m going to write a book about traveling on a budget, but
today I’ll just leave you with this nugget of knowledge: sleep is not In the first chapter, Superhead says that she
a travel necessity, but showering is. A $5-10 guest pass to the local will not reveal the most damaging informa-
gym (gyms have showers, you know) is much cheaper than any ho- tion, like “the music industry lover” who she
tel room. And if you can’t imagine going a night on the road without caught in bed with another man. When Kool
sleep, you’ll never make it in this industry so quit wasting your time G Rap and his wife, Ma Barker, called in to
and go get a 9-5. I stay in the OZONE truck because if I have to go a New York radio station to dispute many of
through one more airport full-body search I will SCREAM. Superhead’s claims, Ma Barker insinuated that
this man was Tigger. Superhead didn’t confirm
They say sleep is the cousin of death. Think of all the things I or deny the claim, simply stating, “That’s not
would’ve missed this month if sleep was a requirement. Pitbull and in the book.” Here’s Tigger’s side of the story:
Me, Mike, and Pit in Dallas
Lil Jon disrupting a Mary Kay convention and trying to get me drunk
in Dallas? A memorable 4 AM IHOP breakfast in Houston? A week in New York thanks to the good Do you know Kool G Rap’s wife Ma Barker?
people at Universal? Dame Dash making the most of some really stupid questions on a panel Tigger: I don’t know her. I met her once when
at How Can I Be Down in Miami? Jay-Z greeting Young Jeezy at his album release party, or 50 Kool G Rap came to Rap City, but I have no
and Eminem hanging out backstage at the Anger Management tour in Atlanta (you will not see idea why she’s bringing my name up and tell-
photos of either of these incidents in the magazine because of overzealous bodyguards)? ing lies about me on the radio.

Speaking of overzealous bodyguards, I have a question for Interscope/Violator/Clear Channel/ Do you know Superhead?
Radio One/all other overprotective entities: how famous do I have to be to get a permanent Tigger: I do know Superhead, but we were just
all-access photo pass tattooed on my hand? Cause I feel like I’ve paid my dues. G-Unit has, friends.
like, a twenty page photo agreement that you’re required to sign before you can even get
near any of their artists. In fact, I’m probably violating the agreement by even mentioning it, Usually when you hear a rumor there’s some
so I’m sure a cease and desist order will be forthcoming from the Interscope/XXL Corporation sort of truth to it. Where do you think this
(ha, ha). Thanks for the plug, Elliott, you played into my game beautifully! I’m good at this came from?
too, yes? Tigger: I have no idea where that came from.
I’ve been trying to find Super to find out
Shouts out to Matt & Chill at Damage Control (KPFT) in Houston, Miss Info at Hot 97 in New where this is all coming from. I have no idea.
York, and Michael Soul in Columbus, Georgia, for showing some love on their respective radio
shows. Yes, ladies and gentlemen, the coolest white girl in the South is finally available for For the record, are you hetereosexual?
radio and television interviews, and I’m getting better at the on-camera shit, so Barbara Tigger: I am heterosexual. I love women. I
Walters, watch your back. have never engaged in any homosexual activi-
ties, and I do not like men. I have not, and
Judging from the last TJ’s DJ’s, some of you aspiring rappers must have missed my editorial will not, be entering into any man ever in my
about bad breath. Smoking weed, gold grills, bad hygiene, and networking do not mix. At the lifetime. There’s nobody on this earth that
next pool meeting, if I offer you an Altoid, get the hint. I was just kidding about the ass-kissing could tell you that I’m even remotely homo-
though. Feel free to keep doing it, I don’t mind. sexual. I was actually on Hot 97 this morning
and I challenged Ms. Jones or anybody else
- JB the Brutally Honest (jb@ozonemag.com) who wants to challenge me to put up $100,000
against my $100,000 to take a polygraph
test. And when I win, the money is gonna go
towards my charity for HIV/AIDS prevention.
Guilty pleasure:
Black Eyed Peas “Don’t Phuck with My Heart” What was your motivation for starting a
charity for HIV/AIDS prevention?
Ying Yang Twins f/ Bun B “23 Hour Lockdown” Bun B “Draped Up” Tigger: I started the charity in Washington,
Grandaddy Souf f/ Get Cool “Run It” Webbie “Crank It Up” D.C., which is by far the most highly infected
Tony Yayo f/ 50 Cent “I Know You Don’t Love Me” Jay-Z “Back Then (remix)” area in the country. One out of twenty people
Chamillionaire, Pastor Troy, Killer Mike “Southern Takeover” Remy Ma “Secret Location” in D.C. are infected, and 25-30% of the people
David Banner f/ Jazze Pha “We Should Be Fuckin’” 334 Mobb “Keep It Pimpin’” who are infected don’t know.
P$C f/ T.I. & Lil Scrappy “I’m A King” Young Jeezy “Trapster”

OZONE AUGUST 2005 A11


01: Young Cash, David Banner, and
Jae Millz @ Club Raj (NYC)
02: DJ Dr. Doom, DJ PLO, and DJ
Dap @ The Moon for TJ’s DJ’s (Tal-
lahassee, FL)
03: Too Short and the Bishop of
Crunk reppin’ OZONE @ Visions
for Jeezy’s album release party
(Atlanta, GA)
04: Webbie and Lil Boosie per-
forming @ The Underground
(Tampa, FL)
05: Todd Moscowitz, Mervyn
Mack, and DJ Clark Kent rep-
pin’ OZONE @ Club Raj (NYC)
06: Nutty Boy Entertainment
reppin’ OZONE @ Firestone
for Jamlando Record Pool
meeting (Orlando, FL)
07: BloodLine crew @ TJ’s
DJ’s (Tallahassee, FL)
08: Dewayne Barnum and
Get Cool @ TJ’s DJ’s (Tal-
lahassee, FL)
09: Sandra Jacquemin
and Lisa Lisa (Miami, FL)
10: DJ Fresh reppin’
CRUNK!!! @ WQSL The
Beat (New Bern, NC)
11: Slim Thug and Ebony
Eyez (Houston, TX)
12: Apex and Mercedes
@ Icon (Orlando, FL)
13: Fish N Grits and
Fresh Kid Ice @ KPFT
Damage Control radio
(Houston, TX)
14: Young City and
Young A @ Rap It Up
block party (New Or-
leans, LA)
15: Mr. Collipark and
Jim Jonsin @ The Moon
for TJ’s DJ’s (Tallahas-
see, FL)
16: DJ G-Spot, Malik
Shabazz, DJ Lil John,
Big Al, and Ike G Da
@ How Can I Be Down
(Miami, FL)
17: Young Cash, MIke
Jones, and T-Roy (Jack-
sonville, FL)
18: Medicine Men: KLC,
Moby Dick, Craig B, and
O’Dell @ their studios
(Baton Rouge, LA)
19: Bohagon, Lil Scrappy,
and Rob Mac @ Anger
Management tour (Dallas,
TX)
20: Timbaland, Fat Joe,
and Paul Wall @ Jim Jones’
video shoot (Miami, FL)
21: DJ Clue and Dave Mays
@ State (Miami, FL)

Photo Credits:
Bogan: #20
Greg G: #12
Julia Beverly: #01,02,03,05,
06,07,08,13,15,16,17,19
Keadron Smith: #11
King Yella: #18
Luis Santana: #04
Marcus Jethro: #14
Rico Da Crook: #21
Sandra Jacquemin: #09
Travis Mealer: #10

A12 OZONE AUGUST 2005


Disclaimer: These interviews are anonymous,
so we cannot verify if they are true or not. All SLICK ‘EM (PRETTY RICKY)
details (cities, club names, hotel names) have
been removed. These stories do not necessar- How did you meet Slick ‘Em from
ily represent the opinions of OZONE Magazine. Pretty Ricky?
These stories did not necessarily occur recent- We actually went to high school togeth-
ly, so if you are currently seeing one of these er. We had a class together and we were
fine gentlemen, no need to curse him out. friends first. I really didn’t like him cause
These stories are from different women. he’s not all that attractive to me, but he
had a nice personality.
If you have a celebrity confession, send an
email to feedback@ozonemag.com and we Was he in the group Pretty Ricky when you
will reply with a phone number where you can met him?
call anonymously to be interviewed. They were forming the group, but they weren’t
very well-known at the time. They were just
LIL WAYNE: starting out.

Where did you meet Lil Wayne? Was it more exciting because he was in the
We met after a concert, several years ago. group?
Yeah, a lot more.
Did you approach him, or did he approach he is. Why do you think he was interested in
you? How did you meet? you? Did you have a relationship with him or just
Actually, one of his friends had approached me I’m just his type. He likes light-skinned girls a one-time thing?
outside the club and we were talking. Then with long hair. That’s just what I’ve observed We dated for a few months.
Wayne came by. I guess he tells his friends from being around him. We never really talked
what to do or whatever. I ended up talking to about it. When did it become sexual?
Wayne. We were at their house. It was just me, Slick,
How was he in bed? and Pleasure, and we were chillin’ in the room
Was it a friendly conversation or pick-up Oh, he’s good. I mean, cause he’s such a little watching movies. We were watching the movie
lines or what? guy, people wouldn’t expect much out of him. “Baby Boy” and Slick ‘Em was like, “That’s
It was just a little conversation like, where I’m But he’s good. He’s very energetic. He can go gonna be us one day.” We were just playing
from, stuff like that. He asked me if I wanted for a minute. around and stuff and eventually one thing led
to get on the bus with him. Me and my friends to another.
went with them. Did he do anything unusual?
Not really anything unusual, but he does stuff How old were you?
Were you a Lil Wayne fan before you met during sex. Like, he might be smoking during We’re the same age. We were both 17.
him? sex, or drinking during sex. Stuff like that. And
Yeah, I am a big fan of his. That was my main he always says, “Please, say the baby,” like in Do you think you were too young to be hav-
reason for wanting to get on the ing sex?
Nah, not really.
bus.
“[Lil Wayne] is such a little guy, people wouldn’t
Was the bus headed back to
the hotel? expect much out of him. But he’s good in bed. So was it good or bad?
I’d say it was pretty
Yeah, we went back to the ho-
tel after the show. It was cool.
He’s very energetic. He can go for a minute.” good, but, I guess be-
cause he was young
His friends were around for a – still is young – he liked
minute. I think they had to leave a few hours that song “Soldier.” (laughing) to play around and joke around a lot. That’s
later, so that time, nothing really went on. We kind of a turn-off when I’m in the mood to do
just exchanged numbers. He called me and we Did you only sleep together once or was it a something. He’d be telling jokes, acting silly,
kept in touch. We met back up a while later relationship? playing around.
in [another city]. Then we lost touch for a No, it was several times.
few months. He’d switched numbers. One of What did you do in bed?
my friends had been at the show too, and she Did he ever throw on a Lil Wayne CD to listen He likes really rough sex, and he likes to take
hooked up with one of his friends. When she to during sex? it out and cum on your stomach. He does that
went to see him, I ran into Wayne again and we He played a Lloyd CD once during sex, but a lot.
got back in contact. mostly, nah. He never played a Lil Wayne CD.
It’d usually be so late we’d go to sleep right So you think he just needs to grow up a lit-
When did it become sexual? afterwards. tle.
When me and him started fucking, that’s when He needs to grow up a lot. Even when I see him
he was with Nivea. I started reading magazines Why did it end? on TV, he’s the loudmouth. He’s always the one
that said she was his girlfriend, but he never He got married, so I respect that. We talk every that wants to play around. He acts the same
said anything about it. But he’s kind of a ladies’ now and then but we don’t sleep together any in person.
man about it. He wasn’t trying to jump into more.
it. He was a gentleman. He’s a real respect- Do you still sleep with Slick ‘Em now?
ful guy. There have been rumors that some people No, but we still talk occasionally. We’re not to-
in the Cash Money camp are gay. Did you gether anymore.
What was the situation when you finally ever see anything that would make you think
hooked up? that? Why did it end?
His friends were all in the room, smoking and Oh, no, no, not at all. I haven’t seen any signs I don’t really know. I think it’s because the
stuff, and when everybody left it was just of that, and I’ve been around all of them a lot group started getting bigger and people started
me and him. He took a few phone calls, but – Cash Money and Sqad Up and the new Young to know who they were. He started to get big-
when my phone rang he wanted me to cut Money camp. I never saw anything like that go- headed about the situation. He feels like girls
my phone off. We were in the front room ing on. are always gonna want him wherever they go,
of the suite and then we moved into the so he doesn’t need to have a girl. I don’t really
bedroom. It was like 4 or 5 in the morn- Would you consider yourself a groupie? know.
ing. We started talking and one thing No, I wouldn’t consider myself a groupie, be-
led to another. cause I wasn’t doing it because of who he was. When you see him on TV, how does that make
I was kinda into him as a person. I acted the you feel?
Obviously, he’s got a lot of girls same with him as I would with a regular person Just to know that other girls want him, that
chasing after him because of who who’s not a rapper. makes me want him back.

OZONE AUGUST 2005 A13


01: Joe Budden and Fabolous on
South Beach (Miami, FL)
02: Zay and models @ low rider car
show (Houston, TX)
03: Killer Mike and David Banner
parking lot pimpin’ outside Purple
Ribbon Records (Atlanta, GA)
04: Spiff and Ice Shuler @ Har-
lem Grill (NYC)
05: C.O., Mark, and Pitbull @
Anger Management tour (Dal-
las, TX)
06: Marquis Daniels and B.G.
@ Cairo (Orlando, FL)
07: FoSho @ The Moon for
TJ’s DJ’s (Tallahassee, FL)
08: Smilez and Phil Becker
@ 95.3’s car show (Kissim-
mee, FL)
09: I-20 and Lil Fate @
Visions for Young Jeezy’s
album release party (At-
lanta, GA)
10: DJ Magic Mike and
Jill Strada @ Antigua
(Orlando, FL)
11: Baby and Baby D @
Visions for Young Jeezy’s
album release party
(Atlanta, GA)
12: X and Mr. Collipark
@ Club Raj (NYC)
13: BloodRaw and
Haitian Fresh reppin’
OZONE @ The Moon for
TJ’s DJ’s (Tallahassee,
FL)
14: Chopper City Re-
cords’ VL Mike, BG, and
Sniper (New Orleans,
LA)
15: Dirty @ Kartouche
for Upstart Record Pool
meeting (Jacksonville,
FL)
16: Kaine, Mr. Col-
lipark, D-Roc, and Big
Teach @ Ying Yang
Twins’ album release
party (Miami, FL)
17: Play-N-Skillz,
Pitbull, and Lil Jon @
Anger Management tour
(Dallas, TX)
18: Fat Joe, Paul Wall,
and Jim Jones on the set
of “Summer” (Miami, FL)
19: Southpaw reppin’
David Banner on the set
of Chamillionaire and Lil
Flip’s “Turn It Up”
20: Fiend reppin’ OZONE
(New Orleans, LA)
21: RX, Philly, and Mr. Mur-
doch (West Palm Beach, FL)

Photo Credits:
Bogan: #18
J Lash: #01,16
Julia Beverly: #03,04,05,06,
07,09,11,12,13,15,17,19,21
King Yella: #20
Malik Abdul: #10
Marcus Jethro: #14
Spiff: #08
T-City Promotions: #02

A14 OZONE AUGUST 2005


If you have a comment or question for
C-Murder, email it to feedback@ozonemag.
com or write him here (do not send CDs):

Corey Miller #58815110


P.O. Box 388
Gretna, LA 70054
01: DJ Quest and DJ 007 @ Club Envie
for 007’s birthday (Ft. Myers, FL)
02: Lil Jon and Pitbull reppin’
OZONE @ Anger Management tour
(Dallas, TX)
03: Amerie and DJ Clue @ Sobe
Live (Miami, FL)
04: Ted Lucas, Trina, and Dr.
Teeth on the set of “Don’t Trip”
(Miami, FL)
05: Tone, Q-Tip, and Sylvia
Rhone @ his listening session
(NYC)
06: Sindy Gilbert, James
Eichelberger, and KK Rich-
mond @ Supper Club for
FEDS magazine party (NYC)
07: DJ Dagwood and DJ
Weezy reppin’ OZONE @
The Moon for TJ’s DJ’s
(Tallahassee, FL)
08: Letoya Luckett and
Ebony Eyez (Houston, TX)
09: Black Mike and Rell @
Cairo (Orlando, FL)
10: Paul Wall’s Reebok
signing (Houston, TX)
11: Mercedes and Chris-
tina @ the Blue Room
(Orlando, FL)
12: Bobby Valentino live
(Jacksonville, NC)
13: B.G. reppin’ OZONE
(Orlando, FL)
14: Tigger, Two Faces,
and Playa Rae reppin’
OZONE @ Kasanova’s
(Oklahoma City, OK)
15: DJ H-Vidal and
Webbie reppin’ OZONE
@ The Underground
(Tampa, FL)
16: Snowman dancers
@ Visions for Young
Jeezy’s album release
party (Atlanta, GA)
17: Big Boi outside
Purple Ribbon Records
(Atlanta, GA)
18: Wes Phillips, Mr.
Collipark, Troy Hudson,
Memphitz, TJ Chapman,
Static, & Jim Jonsin @
The Moon for TJ’s DJ’s
(Tallahassee, FL)
19: Theripy, Get Cool,
Legion of Doom DJs, and
Suthern Boi @ TJ’s DJ’s
(Tallahassee, FL)
20: Steve Rifkind, David
Banner, and Gaby @ Elec-
tric Lady for his Certified
listening session (NYC)
21: Strictly Business @ How
Can I Be Down (Miami, FL)

Photo Credits:
Bogan: #04
Travis Mealer: #12
DJ Quest: #01
Johnny Lewis: #21
Julia Beverly: #02,05,06,07,
09,13,16,17,18,19,20
Keadron Smith: #08
Luis Santana: #15
Malik Abdul: #11
Playa Rae: #14
Rico Da Crook: #03
T-City Promotions: #10

A16 OZONE AUGUST 2005


How long have you been rapping?
Man, I been doing this since I was like 13 or
14, back in the day when Skinny Pimp was real
hot and Three 6 [Mafia] was just starting out
on the mixtape circuit. When I was around 15
or 16, that’s when we first started releasing
albums. I put out three indie albums, mostly
through Select-O-Hits.

Did you mostly listen to Memphis rap?


I listened to some rap outside of Memphis,
but I was most inspired by people like 8Ball &
MJG and Skinny Pimp, people that were right
around here.

When people talk about Southern music, do


you feel like Memphis doesn’t get the prop-
er respect it deserves as compared to, say,
Atlanta or Houston?
Memphis played a big part as far as the South-
ern sound. I ain’t a person who really dwells
on that. I just wanna take it to the level that
it should’ve been.

How would you describe your music?


I know people are probably gonna put it in
the gangsta rap category, but I call it reality
music. I ain’t talkin’ about, “Kill kill, murder
murder,” I’m talkin’ about stuff that happens
every day. It’s real life, so people everywhere
are gonna be able to relate to it.

You put out three albums independently? It seems like you’ve got good business sense. they don’t like to pay people. Have you had
Two through Select-O-Hits and one through Where did you get that from? Did you read up any problems getting your money?
TVT, the Life album. We had a distribution on the music industry before you got into it, or We got lawyers, managers, people who stay on
situation with TVT but it was still indie. From just a natural hustler? top of that. Me coming from the streets, it’s
the Dope Game To the Rap Game was the first I didn’t really read up on it. I took the hustle part of the street code. I heard stories about
album, and Self-Explanatory was the second. mentality from being in the streets and just took Cash Money and TVT, but where I’m from you
Those were my solo projects. I put out a host it to the music industry. To me, it’s common don’t get in other people’s business. That
of other indie projects. sense. If you how to add and multiply, it’s not didn’t bother me when it came to making
too hard to figure out. If you’re getting $8 per CD my decision. I was taught not to get in other
For anybody else who’s indie and struggling through Select-O-Hits and you sell 10,000 CDs, people’s business. I ain’t thinking twice about
with distribution, would you recommend that’s $80,000. It’s just common sense. You’re what they done with former artists. I’m worried
Select-O-Hits? your own boss. I guess you just have to have the about my money and my money only. I stay out
Yeah, I have a good relationship with them, money in the beginning to do what you have to of people’s business. Once again, a lot of shit is
and made a lot of money with them. do. I just took the same street mentality, the on the artist. If you ain’t on top of your busi-
hustle format, and did it with the rap game. It’s ness, it’s on you. Some people put themselves
Did you decide to stay independent because the same game, really. in a position to get done like that. I just use the
the situation was better for you financially? same strategies to get my paper. I stay on top
Probably not all the way, but that was part of You look kinda clean-cut. Is that part of your of my game and don’t leave no hole open for
it. With a lot of indie rappers, it comes to a image, to separate yourself from people’s per- anybody to get over on you. That’s just life. If
point where you have to expand to even be ception of a Southern rapper? you just wanna be a rapper and all you’re con-
hot down here. It’s like, you’ve come as far as It ain’t really that I try to do it, it’s just how I cerned about is girls and getting high, you ain’t
you gonna go in Memphis. When I put out my am. I would always stay fly, but I ain’t never be- paying attention to your money ‘til you wake
third album I had money, but I wanted to go to lieved in tryin’ to look rough. Certain people do up. I ain’t sayin’ it’s cool for companies to do
the next level. I felt like I had put in enough that – they try to look hard and shit. We wanna artists like that, I’m just sayin’, you have to do
work independently. Now, I’m trying to take it stay fly, stay fresh, look good. We on some playa you and stay on top of your business.
to the next level and get the shine for Mem- shit.
phis. I want to take Memphis to the next level. What other projects are you working on?
That was the main reason I wanted to go with What other parts of Memphis culture do you I do this Blackout Squad CD, where I take all
a major company – I could do stuff that other plan on exposing to the world? the Memphis rappers that I can work with and
artists around here didn’t do. It ain’t all about I wanna show them how real it is down here. Peo- put it together. We do the Blackout CD every so
Memphis not getting the credit. I think a big ple associate Memphis with the club. They think often. We’re about to release Volume 2. We’ve
part of it is that the rappers who were able we in the club all day jumpin’ around, getting got another indie act called V-Slash that’s about
to do it didn’t. If you’re from Memphis, why buck, sweating and wearing big straw hats. It’s to drop too.
are you shooting all your videos in Miami and all about pimpin’. It’s real life down here. Peo-
Atlanta? Everything we do, we wanna be right ple getting money, people looking good, having What do you look for when you sign a new
here where we come from. This is where I common sense. It ain’t no country shit. It might artist?
grew up. be a small city on the map, but it’s equal to New We’re looking for a person who can do them,
York, Atlanta, any other city. It’s real down here. who doesn’t need me in the studio with them
Who exactly are the Block Burnaz? It ain’t what their perception is down here. I all day. Kinda like All-Star. Dude was hot in his
Block Burnaz is the group that’s signed wanna show that to the whole world. own market before I even heard of him, so it
to my label. I got a production deal with ain’t hard work with him. He just like me, he
Cash Money, so we’re able to put out dif- What’s the name of your new album? run his own situation. I just help him add gas
ferent acts through the Cash Money/Uni- Back To The Basics. We got Baby on there, Bun B, to his fire. It’s the same situation we have with
versal situation. Block Burnaz is one of 8Ball, All Star, Block Burnaz, you know. Cash Money. The let us do us 100%, and when
the first groups I took that way. I’ve we’re finished they do what they do.
also got a solo artist, All-Star, out of You have deals with both Cash Money and TVT,
Nashville. and there have been rumors in the past that - Julia Beverly, jb@ozonemag.com

OZONE AUGUST 2005 A17


01: Chamillionaire and Lil Flip on the
video set for “Turn It Up” (Houston,
TX)
02: Peter Thomas and Damon Dash
@ How Can I Be Down (Miami, FL)
03: Justis and Russell Simmons
reppin’ OZONE @ Live 8 (Phila-
delphia, PA)
04: Webbie and DJ G-Man @
KBXX The Box (Houston, TX)
05: Payne, DJ Killatone, and
DJ Y-Not @ Firestone for
Upstart Record Pool meeting
(Orlando, FL)
06: Iz, friend, and DJ Kaoss
@ Cavern (Greenville, NC)
07: Keith Kennedy, Ed the
World Famous, and Ric Ross
@ The Moon for TJ’s DJ’s
(Tallahassee, FL)
08: Ole-E and CJ @ The
Moon for TJ’s DJ’s (Tal-
lahassee, FL)
09: EZ Money, JoJo, and
Jock Smoove reppin’
OZONE @ Visions for
Young Jeezy’s album
release party (Atlanta,
GA)
10: DJ Entice and Smitty
(Miami, FL)
11: Gu and T-City pro-
motional models @ Paul
Wall’s Reebok signing
(Houston, TX)
12: Grace Remedi and
Shawanna Paris @ Blue
Room (Orlando, FL)
13: Trina, Doug E.
Fresh, and Rob Celestin
@ How Can I Be Down
(Miami, FL)
14: Raw from No Luv
and Big L reppin’
OZONE @ Kartouche
for Upstart Record Pool
(Jacksonville, FL)
15: Slick Pulla, Slim
Thug, and BloodRaw @
Jeezy’s album release
party (Atlanta, GA)
16: Mr. Collipark, DJ
Dap, and Lady T reppin’
OZONE @ TJ’s DJ’s (Tal-
lahassee, FL)
17: Chamillionaire and
OG Ron C filming “Turn It
Up” (Houston, TX)
18: Owe Jive reppin’
OZONE @ TJ’s DJ’s (Tal-
lahassee, FL)
19: Erick Sermon and David
Banner @ Club Raj (NYC)
20: Paul Wall and the Trans-
plants (Houston, TX)
21: DJ Chill and Rapid Ric’s
full-body premiere in OZONE
(Houston, TX)

Photo Credits:
Felita Knight: #03
J Lash: #13
Julia Beverly: #01,02,05,07,
08,09,14,15,16,17,18,19,21
Keadron Smith: #04,11
Malik Abdul: #12
Matt Sonzala: #20
Sandra Jacquemin: #10
Travis Mealer: #06

A18 OZONE AUGUST 2005


A lot of people have heard of ESG, but don’t
know exactly who you are.
I’m originally from about thirty minutes out-
side of New Orleans. My dad was always going
back and forth to Houston, so I first met DJ
Screw in 1993. I did a demo with my homeboys
and it became a regional hit. I went to the
penitentiary from 1995-1998, and while I was
locked up, my album sold over 200,000 copies
independently. When I got out in 1998, Screw
had just passed away. I was tryin’ to find a
way to keep the South alive. I did another al-
bum called The Shining, and in 2000 we sold
85,000 copies of another album. At the time, I
was with a label that didn’t want to deal wth
the major labels. I was in the studio learning
and I knew I could do it myself. We tried to
take this shit to another level independently.
Selling 120,000 units or more wholesale, you
could make a million dollars independently.
I was talking to Interscope, but that didn’t
work out because of some bullshit. When peo-
ple aren’t used to having money, they get a
little money and do some bullshit.

Are you referring to the accusation that Slim


Thug cockblocked your deal at Interscope?
Yeah, when we were doing shows together we
were getting love. Steve Rifkind at Universal
liked the album. The album that I created,
and put all this work into, running around to
DJs and getting radio play and promo shows.
[Slim Thug] goes to New York by himself like everybody knows and loves but the rest of the battle rappers who can’t make records. I don’t
it’s something he created by himself. It’s some world just hasn’t had a chance to feel me yet. even wanna be mentioned in any category with
crazy shit. Then, he called me and was like, That’s what I’m tryin’ to do this year. I’m one of battle rappers. I did that way back when I first
“Jimmy Iovine wants to talk to us.” I never Houston’s best kept secrets. started rapping.
even brought up the Universal shit; I left it
alone. He never called me back about Inter- Do you think the Houston artists with major Do you think the art of freestyling has been
scope and I was like, “What happened?” He deals are representing the culture properly? watered down because mixtapes and Rap City
was like, “Jimmy don’t want to talk to both of Well, I’m glad for the whole Swishahouse thing, “freestyles” are often written rhymes?
us, they wanna talk to me.” Everybody knows but a lot of people around the world are thinking Yeah, man, that ain’t a freestyle. Ever since I
in this industry that there’s a few artists that Mike Jones damn near created Screw music and can remember, I used to just embarrass niggas
pop up, but most of the time they want to sign don’t really understand the history of it. But it in battle raps. They’d come with all their meta-
an artist who has Soundscan and BDS. Slim had makes me feel good when you’ve got somebody phors and “yo’ mama”s and they might get a few
never even dropped an album, so that was like Chamillionaire putting the light on Screw “oohs” and “aahs” from the crowd, but when
kinda strange to me. I came to find out that music. I like how Paul Wall reached out to Big it’s my turn, I’ll be talking about their cheap-
he had told them I already signed to another Pokey and put him on “Sittin’ Sideways,” that ass tennis shoes, their nappy-ass hair, their fake
label. When he was in the meeting, Interscope was a playa move. Even though Mike Jones went jewelry, their homeboys next to them with a
asked why I wasn’t there and he said I was platinum, a lot of people in Houston don’t re- muthafuckin’ Roc-A-Fella chain you bought in
signing with somebody else. One of the at- ally respect his music. We’re just really trying to the middle of the mall. Nobody’s tryin’ to hear
torneys who actually worked on the deal with make sure we bring people quality music. Back their dumbass metaphors any more. They’re
Slim is the one who told me that shit. That’s in the days, everybody went out and bought al- amazed by how I do my freestyles. I talk about
how I am, I just speak my mind. I didn’t go on bums, not just one hit song on the radio. Now things on the wall, the club we’re in, anything.
a “bash Slim Thug” campaign or a “I’m gonna you’ve got so many people with one hot song, That’s a real freestyle. My son, he’s four years
whup his ass” campaign. I just try to look at but you get them in the studio and they can’t old, and he can really freestyle too. He’ll be
it like this: Lil Flip ran with ESG, Slim Thug even come up with a real song. like, “I’m with my daddy / We ridin’ around in
ran with ESG, before they even made it to the car,” he’ll make up words and shit.
be heard nationwide. These are people that Your freestyle on the Dirty States DVD was im-
are being looked up to, so I just sit back and pressive. Why don’t you and Lil Flip battle for the title
laugh. There’s people who molded their craft Yeah, man, that night we was twisted up. I start- of “freestyle king”?
off what they do. I ain’t trippin’ though, I ain’t ed freestyling when I was twelve years old. Back Aw, man. I’m on good terms with Flip. I fucks
put out any new music bashing him. I ain’t then everybody used to be into breakdancing or with T.I., too, but it ain’t no bad blood. But I
just a rapper dude. I rap to get paid, but hey, I saying raps from a Run-DMC or N.W.A song. I just promise you, I put this on my son, if you asked
had a murder charge in 1995 that got dropped started rapping about what was around me. I did Flip, he would never agree to battle me. He
to self defense cause that’s what it really was. a big citywide talent show when I was in the sev- rolled with me in and out of town. We’ve had
I had a drug charge, niggas snitching on me enth grade. Twelve years old, I just freestyled. I rap battles for fun, and he know goddamn well
and lying. I did four years in the pen. I done was talking about the whole crowd, and every- there ain’t too many rappers that could see me
been through it all. I’m not tryin’ to come in body went crazy. I did that until I graduated, on some freestyle stuff. I don’t really consider
the industry like, “Fuck you, fuck you,” I’m and when I was in college I started doing shows battle rapping to be freestyling. Freestyling is
comin’ in the industry as an entrepreneur. all throughout the South and Midwest. When I just entertaining and standing up on that mic
I been making moves and making hits. I’m went into a new city, I’d always do a straight and never falling off, going off the top of your
gonna bring you somebody else from the acapella. I don’t even worry about that “free- head. Flip wouldn’t even attempt to come in
South that the rest of the world can really style king” title, but the true Screwed Up Click the ring with me. But he knows I love to see him
respect as a new artist. The whole music knows that the phrase “freestyle king” came up doing his thing, though. Even though Slim Thug
scene is kinda focused on Houston. Not when people were talking about ESG, Keke, and hated on me with the deal and did some foul
just Houston, but people like Boosie and Phat Pat back in the day. Sony was like, “Hey, shit, I don’t wish nothing bad on him. They’re
Webbie from Baton Rouge. The South Flip, we’ll say that Screw gave you the title both products of the ESG tree.
is finally getting they due. I’m kinda ‘freestyle king.’” Not only can I freestyle, but
like a UGK down here, someone that I’m a beast in the studio. A lot of times you have - Photo and words by Julia Beverly

OZONE AUGUST 2005 A19


01: Woodie, TJ Chapman, and Kevin
reppin’ LRG on the set of David
Banner’s “Play” (Los Angeles, CA)
02: VA, DJ Kaoss, DJ Fresh, and R-
O-D at Cavern (Greenville, NC)
03: Uncle Luke, Big Teach, and D-
Roc @ the Ying Yang Twins’ album
release party (Miami, FL)
04: Young Jeezy and Clay @ Vi-
sions (Atlanta, GA)
05: Grace, ESG, Hawk, and
Los @ Screwed Up Records
(Houston, TX)
06: Thomas, Malik Abdul,
and Joey Nice @ Jamlando
Record Pool meeting (Or-
lando, FL)
07: T-Roy, Dereck Washing-
ton, Noah, and Ron Smuv @
Upstart Record Pool meet-
ing (Jacksonville, FL)
08: K-Oz, DJ Nasty, and
Ricky P @ Blue Room
(Orlando, FL)
09: Ted Lucas and Plies
on the set of Trina’s
“Don’t Trip” (Miami, FL)
10: DJ Jelly and Cha Cha
Jones reppin’ OZONE @
Visions (Atlanta, GA)
11: Serious and Josh
@ Visions for Young
Jeezy’s album release
party (Atlanta, GA)
12: Tye Boogie and
AJ Woodson @ Young
Jeezy’s album release
party (Atlanta, GA)
13: Gil Green and Zay
on the set of Chamil-
lionaire’s “Turn It Up”
(Houston, TX)
14: DJ Magic Mike rep-
pin’ OZONE @ Antigua
(Orlando, FL)
15: C Rola and T-City
Promotions reppin’
OZONE @ low rider car
show (Houston, TX)
16: Stay Fresh, Lil
Scrappy, and Mark read-
ing OZONE (Dallas, TX)
17: Lil Flip and Sqad Up
on the set of Chamil-
lionaire’s “Turn It Up”
(Houston, TX)
18: Models (Miami, FL)
19: Mr. Mauricio and DJ
Khaled filming Jim Jones’
“Summer” (Miami, FL)
20: Big Herc, Jigga JT, Val-
erie, Derrick Da Franchise,
Freda, and Young City (New
Orleans, LA)
21: David Banner and Young
Cash reppin’ OZONE @ Club
Raj (NYC)

Photo Credits:
Bogan: #18,19
J Lash: #03,09
Julia Beverly: #04,06,07,10,
11,12,13,16,17,21
Malik Abdul: #08,14
Marcus Jethro: #20
Matt Sonzala: #05
T-City Promotions: #15
TJ Chapman: #01
Travis Mealer: #02
PAUL WALL’S FORMER RAP
PARTNER CHAMILLIONAIRE
IS USED TO BEING

THE
BAD
GUY.
NOW HE’S BACK
FOR REVENGE.

WORDS & PHOTOS:


JULIA BEVERLY

A22 OZONE AUGUST 2005


You’ve had a lot of success in Houston, but do know me are like, Chamillion’s cool. It is what serious than I did. I heard people say all kinds
you feel like you haven’t gotten that main- it is. I don’t go out there tryin’ to be friends of stuff, but I don’t care what they say. I know
stream recognition yet? with everybody. I just do me. You can’t really what he did to me.
I mean, it could always be better, but a lot of worry about that too much, cause at the end of
people know of us outside of the Houston mar- the day, that’s just business. That’s everybody. Ultimately, do you think the beef with Mike
ket. I was doing shows in Cleveland and Denver People smile in your face all day and lie to you. Jones helped or hurt your career?
and all kinds of places before I even got signed That’s what this business is built on. It’s a lot of Nah, man, I don’t think it hurt. You don’t un-
to a major. The bootlegs and the mixtapes help, fake people. I don’t need that. I just hang with derstand the cult following that I have. I don’t
you know. Everybody wants to show the world my team and make money. really think about that and measure it. I don’t
what they have, so that’s what I’m ready to think it hurt my career, so I guess it helped it.
do. A lot of Houston artists are making noise on Honestly, when I dropped it, I thought it was
a national level right now, but a lot of those gonna backfire. But I’m the type of person that
With a lot of Houston artists signing deals, did artists don’t get along with each other. can only hold it in for so long. I have to say
you feel pressure to get signed? That don’t really matter, because the fans who what’s on my mind. If right now, we’re sitting
Not really. It’s just that when you are having a are on the outside looking in don’t really know here and I’m not feeling you, I just can’t hide
certain level of success on the underground, ev- about that stuff and don’t really care. If you’re it. It’ll make me feel better if I say, “I don’t like
erybody wants to step it up and show the world a Mike Jones fan and a Chamillionaire fan, you.” Some people might say that makes me an
what they’ve got. People are like, “He can do it you’ll go buy both CDs regardless of whether asshole, but that makes me feel better. It makes
regionally, but not nationally.” But that doesn’t they’re beefing or not. Of course, when you me feel like a real nigga. When I wake up in
really bother me. The main thing that motivates see a city have success, you don’t want to see the morning and look at myself in the mirror,
me is just being financially set. I don’t care everybody go at each other. But to me it’s not I’m comfortable with myself. I was just basically
about being famous more than I care about be- that bad, it’s just a little tension. Even the venting. The way I grew up, I’ve been around a
ing financially set. It was a lot of people coming beef or whatever that I was in, I felt like it was lot of fake stuff all my life. I got tired of deal-
to me about getting signed, so it just happened something I had to do. If I had to do it again, I’d ing with that world. People tell me that’s just
that way. I didn’t go to New York trying to get do it again. People can have whatever opinion the way it is, you have to pretend. I’m a per-
signed, that’s just how it turned out. they want. That’s just how I feel. son that’s like, nobody’s gonna control my life.
People told me that no matter where I signed
What labels did you talk to? Do you feel like the CD you put out dissing a major deal, I was gonna get screwed, so just
It was a bidding war. I talked to a lot of people, Mike Jones was a bit of overkill? worry about the show money. I’m like, nah, I
from Def Jam to Asylum/Warner. Asylum actu- I heard that before. People are like, “Man, you don’t wanna just worry about the show money.
ally wanted to sign me, and I didn’t know that did a whole CD.” Man, people are so dumb. I’m I just wanna be comfortable with every part of
Swishahouse was signing with them. When I not saying my fans are stupid, though, don’t my life. When I signed the contract, I wanted to
found out, I was like, “I can’t do it.” Joie was quote me wrong. But people don’t really pay feel comfortable with it.
real cool, they came to Houston and hollered at attention to stuff. You could explain the mean-
me, but I just couldn’t do it. ing and the reason why you do something, but What’s the name of your album?
they’re only gonna hear what they want to hear. It’s called The Sound of Revenge, and it’s drop-
You didn’t sign to Asylum because you didn’t As far as the overkill thing, it was three CDs, ping September 27th.
want to be labelmates with Mike Jones and and one of them was chopped and screwed.
Paul Wall? Originally, the CD wasn’t even about him. Wasn’t it originally going to be called Contro-
Yeah, honestly. And I told [Asylum] that. But Count how many songs it really was. They’re versy Sells?
honestly, Universal gave me the best deal. It acting like it was a hundred songs about dude. Yeah, originally, my album was gonna be called
was a deal that made sense for me. Honestly, (laughing) Well, honestly, it was a lot. But we Controversy Sells, but it’s crazy the way it
at first, Universal was the label I didn’t want did leak a lot that were already done. It got panned out. When people were saying, “It’s a
to sign with. But when I learned how their sys- to a point where DJs kept putting it on their publicity stunt,” they basically turned it into a
tem worked, I found out a way to make it work mix CDs, so it just looked like Chamillionaire publicity stunt. There was a concept to Contro-
for me. I’m a person who likes to have a lot of was out there doing all these mix CDs when versy Sells, just like Kanye West’s College Drop-
control. in reality I had only done Mixtape Messiah. It out had a concept throughout it. That’s how I
was so many mixtapes lingering on after that, was doing my album. [Paid In Full], the label I
How did the relationship between you and they were like, he’s still killing dude. It wasn’t used to be signed to with Paul [Wall], put out
Paul Wall deteriorate? really like that. a lot of my fans took it more Controversy Sells. They started dissing me on all
I can’t really put my finger on it. I could point the skits and took my old vocals and put them
out a lot of little things, but they’re really just
little things. I don’t know, honestly. I hear all “REVENGE IS with new Paul Wall verses. I thought it was funny
that they dissed me on all the skits, because my
kinds of stuff from the streets, but I’ve never SUCCESS. fans were calling the label cursing them out.
heard it directly from him. I’ve sat there next
to Paul for so many years and seen him smile at I LOVE THIS Every great rapper has a story, and all this is
creating a big story for me. Before, I was just a
people that he really hated. I’m just not that
type of person. Who would’ve known he could POSITION young kid that could spit. Now, they’re into the
whole story – the breakup of Swishahouse, the
do that to me, too? He was actually sitting there THAT I’M IN breakup with Paul – and it just creates a story
smiling and not telling me what was wrong.
RIGHT NOW, for me. People like to feel like they know you
and what you’ve been through. Honestly, Mike
So would you say that he caused the split?
Nah, it’s a little bit of both. We both were go- BECAUSE Jones has got a song called “Back Then,” and
it’s successful because it’s telling the story of
ing in different directions and arguing. I’m a I’M SO what he’s been through to get to where he’s
person that cares more about the business. For
a while, when we were doing shows, we’d do CONFIDENT. at. People can relate to it, because honestly, a
lot of his music isn’t the best. That’s just my
the good guy/bad guy thing. Kinda like good
cop/bad cop. And he would be the good cop. THERE ARE opinion. At the same time, I understand why
somebody could relate to his story. Anyway, the
We didn’t have a manager. I had to go out there A LOT OF vocals they put on the Controversy Sells album
and be the bad guy. I was doing it for the team.
He’d be whispering in my ear, “$3,500. Don’t FANS OUT was old throwaway stuff. When I left [Paid In
Full], I took my music with me. It made me real
go lower.” So I’d tell [the promoter], “$3,500. I
can’t go lower.” I was doing it for the team. And THERE THAT mad when I heard it, because I didn’t think there
was any Paul Wall and Chamillionaire songs left.
he’s telling them, “I don’t know why Chamil- YOU CAN’T Then I hear Paul rapping over an old verse of
lion trippin’.” So he’s looking like the good guy.
And I was cool with that, because I didn’t care. COUNT ON mine, shooting little shots at me. I’m supposed
to be quiet about this? For a while, me and Paul
But now that we split up, everybody remembers
that he was the good guy and I was the bad guy. SOUNDSCAN wasn’t cool, but I was telling everybody we
were. I knew the power of my words. If I say,
He’s trying to turn it on me. Most people that OR BDS.” “We ain’t cool,” it’s divide and conquer. People

OZONE AUGUST 2005 A23


would start getting in my ear and getting in his ear.
When I’m hearing stuff like that, I can’t be quiet. “THERE’S A LOT OF STUFF
Eventually I’m gonna have to get mad. It is what
it is. There’s a lot of stuff I know about the whole I KNOW ABOUT THE WHOLE
Swishahouse situation that I don’t even talk about. SWISHAHOUSE SITUATION
There’s stuff I could say in the interview right now,
and people would be like “Whoa.” Just to prove THAT I DON’T EVEN TALK
I’m right. But I’m not gonna do that. It’s not for the
media. The media would love that, but I don’t get ABOUT.”
down like that.

So now there’s Revenge.


Well, The Sound of Revenge album title is not di-
rected at anyone personally. It could be anybody.
People just doubt you, and revenge is success. I
love this position that I’m in right now, because I’m
so confident. I know my music, I know the mar-
ket and what it needs, and I feel like I’m about to
bridge that gap. If I fail and fall flat on my face, oh
well. But I love this position I’m in right now. The
Sound of Revenge, just watch me. I’m gonna create
a hell of a story when I’m successful. There are a
lot of fans out there that you can’t count on Sound-
scan or BDS. These people aren’t with me when I’m
going through the streets and hearing what people
are saying. I’m doing shows in towns that ain’t even
got no radio station, with two thousand people in
there screaming my underground lyrics. It’s crazy
right now. Slim Thug just sold 125,000 on his first
week out. I just won a bet. Somebody bet me that
he wouldn’t crack a hundred. We’ve got big fan
bases in the Texas area.

Let’s say, hypothetically speaking, Mike Jones’


album outsells yours. Would you feel like you lost
if that happened?
Remember, I dissed Mike because I had to get it
off my chest. A lot of times the label will try to
push it on. I’ve got footage with two thousand
fans screaming “Dyke Jones.” How come I never
put it out? Do you know what a label would love to
do with that? Honestly, I just wanted him to stop
talking about me. Now, when they ask him about
Chamillionaire in the interviews, he says, “Next
question.” That’s all I wanted him to do. That has
nothing to do with the success of his album. He left
it alone and didn’t say anything, so if his album
does whatever, I mean, I don’t need to get caught
up in that. Of course the fans are gonna be keeping
count, because they take this stuff a lot more seri-
ously than probably the artists do. Me, I know what
my deal looks like from the inside. I don’t know
what a lot of other people’s deals look like from the
inside. I might not be able to tell the fans that I’m
making more money than somebody else, but who
cares? Like B.G., now that he’s on Koch, he might
be making more money than when he was at Cash
Money. Who knows? As long as he feels comfortable
that’s cool. I’m gonna get in this game, make as
much money as I can, open up a whole bunch of
businesses, and fall back. If somebody else wants
to analyze who sold more, that’s on them.

Who are some of the artists featured on The


Sound of Revenge?
We’ve got Krayzie Bone on there, rapping fast, and
a song with Bun B. Bun B’s my favorite rapper. I
got Scarface and Lil Wayne on there. The Lil Wayne
track is produced by Mannie Fresh. Cool & Dre went
in the studio and did like three tracks for me, and
one went on my album. Basically, I remember when
me and Paul first came out with Get Ya Mind Cor-
rect. It was different than everything else that was
coming out of Texas, and it was successful because
it was different. That’s what I’m trying to do for
Texas. I’m trying to do something that’s lyrically
tight, Southern, and the whole world can appreci-
ate it. I don’t run with the trends. At the end of the
day, it’s just good music.

A24 OZONE AUGUST 2005


WORDS &
PHOTOS:
JULIA
BEVERLY

A26 OZONE AUGUST 2005


What’s going on with you guys? bigger cities, that’s all. It’s pretty much the How would you describe your style of music?
Pimp: Really, man, we done started our own la- same. We more laid-back, more country. We Gangsta: We’ve got club music, soulful music,
bel and we’re doing it big with Rap-A-Lot. This talk a lil’ slower than the East coast or West gangsta shit, pimp shit. We touch on different
is our second album with Rap-A-Lot. coast, but person-to-person, we the same. points. All our albums have always been versa-
Gangsta: “Rollie Pollie” is the first single off the tile.
album, featuring Bun B. It’s a hot club song. Who’s featured on the album?
Pimp: We kept it simple. It’s a lot of cats tryin’ Do you have a favorite song on this album
It seems like you fell off the map for a min- to eat and a lot of cats already eating, so we Hood Stories?
ute. Were you just laying low, or recording? like to deal with the ones that’s tryin’ to eat. Pimp: I think mine is “Pray For Me.” It uses a
Pimp: I wouldn’t say we fell off the map, but We’ve got Lil Burn One and Lil Mario from our sample from “Message in a Bottle.” We just
we had to get our business straight. There was label. Lil Burn One was on “That’s Why I.” Those asking our momma and grandmomma to pray
a lot of issues with our management and the are our artists; he’s our first cousin. Lil Mario for us, cause it seems like our prayers aren’t
label we were with. Now we’re doing our thing was on “Get Your Hands Off Me.” We’ve also got reaching. It seems like your grandmomma and
directly with Rap-A-Lot. We had to shoot ‘em another new artist on our label, Rell. We kept momma are always closer to God, so if they got
down cause there was a lot of funny business it hood. We used the dudes that are still around the hookup with God, maybe they can hookup
going on. Now we’re dealing directly with J and the neighborhood instead of getting those big one of their prayers. I really like that song; it’s
things are better. names that are already eating. We kept it sim- really touching. We talking to our momma and
ple. Love the song we did with Bun B, “Gang- God.
How did you end up at Rap-A-Lot? sta.” We ain’t got too many features.
Gangsta: When we were having those prob- It looks like you’ve lost weight.
lems at Universal, Scarface was a fan of our What about production? Any big names, or Pimp: I was 314, now I’m down to 259. But I’m
music. He was like, “If y’all niggas ever need mostly in-house? always gonna have the gut, that’s just my im-
a home, come down to Rap-A-Lot and holla at Gangsta: Mostly in-house. Mike Dean, Maximil- age. I just had to trim down for health reasons.
J. After we got done doing what we had to do lian, Killa B out of St. Louis, and some other You know, I give a fuck about my image, hav-
over there, we hollered at J the next week. We upcoming producers doin’ their thing. It shows ing that big stomach, but I’m just tryin’ to be
signed in Houston. our growth. We kept it on that Southern slang. healthy.

What’s the difference between Universal and We had a debate in the magazine recently What’s your diet?
Rap-A-Lot? Is it more family-oriented? – Bohagon didn’t like the fact that Field Mob Pimp: I drink a lot of liquids and eat only twice
Gangsta: Yeah, it’s more family-oriented. You had pigs in their video to represent life in the a day to make sure I ain’t just being doggish. I
can tell J directly what you want to do. With country. drink juice, water, and a lot of liquids. I drink
Universal, you had to go through ten niggas be- Pimp: You’ve got to rep where you come from. liquor. I ain’t never really cared for beer, but
fore you could see Monty or Avery. That right Field Mob put pigs in they video? I ain’t seen no- we drink plenty of liquor and plenty of weed so
there has got a lot to do with it. body else put pigs in their video, so they came it’s a balance.
different and I love them for that shit. It’s the Gangsta: I don’t eat pork no more, I cut that
Did signing with Rap-A-Lot open the doors for country. That’s gangsta. How can you hide being out for health reasons. I just like to know what’s
you to work with other artists on the label from the country? Albany, Georgia is the same going in my body. If it ain’t good for me, I ain’t
like Bun B? as where we come from, Montgomery, Alabama. gonna eat it. I eat a little red meat and chicken,
Gangsta: Yeah, you know, we’ve got our own Shit, we were raised ‘round cows and pigs, so but I’m tryin’ to slack up on that too.
creativity. They give us leeway to make our de- if they took that to the next level and put it Pimp: I still eat pig ears though. I love pig ear
cisions. in their video, that’s love. I don’t know what sandwiches and chitlins. Love it, love it. I don’t
exactly Bohagon said. Maybe he meant it in a think I can leave it alone. I might be on a diet,
How is this album Hood Stories different from different way. I got love for Bohagon too, so I but a pig ear sandwich every now and then is
your last album? think it was just a misconception. okay. (laughing) Nah, I’m just fuckin’ with you,
Gangsta: This album is just a little more ma- but I’m still on pork though. I just watch how I
ture. We representing Alabama and letting nig- Do you think the North has a perception of eat. I don’t overdo it no more. Instead of two
gas know where we’ve been, just keeping it country rappers that includes pigs and such? Big Mac’s, now it’s just one. Instead of five eggs
hood. Pimp: They always gonna think like that. That’s with cheese, it’s two.
Pimp: We more mature. We grew up a little bit how we’re portrayed. But we’re ridin’ big
more. We get older every album and talk about Chevys down here with 26’s. Y’all shit ain’t no Did you notice a change when you stopped
something new and different. harder than ours; ain’t no different. We doing eating pork?
our thing. We could laugh at how they talk or Gangsta: Yeah, I started feeling a little better.
How does Montgomery, Alabama, compare to act, so it goes both ways. No high blood pressure, no headaches.
other cities you’ve visited on the road?
Gangsta: Places like New York and Cali are just For people who might not be familiar with Do you exercise?
you, what’s been your biggest hits so far? Pimp: Yeah, I exercise. I get up in the morn-
Pimp: “Hit The Flo’,” “I Wish,” and “Candy ing and throughout the whole day I end up do-
Man.” “Hit The Flo’” opened the doors; that ing about 300 pushups. I do ten here, and if
was the first hit off our first album. I’m thinking about it I drop and do ten later.
Throughout the whole day it ends up being like
300. I do pushups, situps, and we be on them
barbells too. Shoutouts to my homeboy Rod-
ney, my personal trainer. I go to World’s Gym in
Montgomery, Alabama.
Gangsta: I just like to do pushups and situps and
curls and all that. I don’t do too much. I kinda
gained a little weight so I’m tryin’ to work it
off.
Pimp: The number one workout plan for me is
fuckin’ three different hoes three times a week.
That’s the best cardio a man can get.

Anything else you want to say?


Gangsta: Let everybody know we’ve been gone
for a hot second but we’re back. This time in
the game, we’re dropping something every six
months. We ain’t leaving no more. The album is
in stores August 16th, Hood Stories. Go get it.
(l to r) Da Pimp and Da Gangsta Alabama, stand up!

OZONE AUGUST 2005 A27


How did you start rapping?
My story is basically like the average street
rapper. I just started out bouncing from club
to club, getting on the mic with the DJs
around my city and creating a buzz for my
name. I got into a situation with a local re-
cord company called Mobile Records and did
my first disc with them, Show The World. The
hot song off that album was “5th Ward Weebie
Got Them Hoes Off The Heezy.” I was mostly
on some street rap, thug shit, but it was that
one bounce song that everybody liked.

How long were you with Mobile Records?


For about a year. Then I ran into Partners N
Crime, some real legends in the game. They’re
with UTP and Rap-A-Lot now, but they were
with Southcoast at the time. They discovered
me in the club. I had a real hot name for my-
self. They had already laid down six albums
with back-to-back hits, so they were already
underground legends in New Orleans. They
were kinda like my industry parents. They
raised me and showed me the game; gave me
the chemistry and the formula to make hits.
I released an album through Southcoast under
their direction in 2000. We sold 15,000 with no
radio play and no video play. The radio didn’t
wanna play us, but it was so hot in the streets
they couldn’t deny us. Then I ran into Kane &
Abel through Partners N Crime, and we did a
song called “Shake It Like A Dog.” That song
blew out of the water independently, which shit, we hit Rap City, 106th & Park, Soul Train, both of my songs for singles. I know what my ca-
gave me some recognition. We did a video and all that. P was basically in negotiation mode pabilities are, but these labels are ignoring me
and it made it to the top 10 on the Billboard with me at that time. It’s no bad blood with me like they don’t see me. The labels really piss
charts. I got some real nice regional attention and P. A lot of times when somebody leaves No on 5th Ward Weebie, for real. They know about
off that song. Limit people think it’s a bad situation, but my me; they heard about me. They know what I’m
situation was different. It was more like a work- doing. If they wanna holla, they know where to
Did the major labels come looking for you? for-hire situation. I did songs for his album and find me. It’s like a Mike Jones situation. Every-
The labels were really knocking on the door the 504 Boyz album. I was featured on “Tight body has their struggle process where they’ve
but the labels, Southcoast and Most Wanted, Whips.” gotta grind. I ain’t trippin’, I’m just doing me.
kinda kept that away from me. Me as an art-
ist, nobody had direct contact with me. I feel Why not sign to No Limit? Do people confuse you with Webbie?
like that’s held back a lot of artists. They We wanted to move forward with me signing to Yeah, it’s a lot of confusion because the names
didn’t give me the opportunity to say “Yeah” No Limit, but it’s a business. With my previous are similar. They’re spelled different, though,
or “Nay,” because they were doing all the situations, I was more cautious doing business and I’ve always been 5th Ward Weebie.
talking. They didn’t want me talking to them, with anybody. My lawyers and his lawyers were
which is understandable, but not understand- getting together, and at the end of the day, the I heard you were facing a murder charge?
able because they didn’t give me the opportu- agreement was not official so we just called a Yeah, they tried to C-Murder me. Much love,
nity. The song I did with Kane & Abel opened truce. He’s good, I’m good, we just decided to shout outs to my dawg C-Murder, keep your
up another opportunity at the time. Kane & go separate ways. It’s no beef or bad blood. We head up. I beat that case, man. New evidence,
Abel were really interested in me, and I was just weren’t seeing eye-to-eye on the business. no probably cause. It was just a he-said, she-
loyal. At the time, the best move was to go It’s all good. I got exposure, and he got a hit. It said situation. I was the only known name in the
on the road with Kane & Abel because they was a good situation for both of us. club from New Orleans, so they put a stamp on
were creating work for me. I don’t have no re- New Orleans. They figure everybody from New
grets. I did 500,000 indie on the album, ghetto What do you think is the next step to get more Orleans is a headbusser and a murderer. Nig-
platinum, featuring Mystikal, Three 6 Mafia, mainstream exposure? gas ain’t stupid. I’m not scared and I’m not no
Mr. Serv-On, Fiend, and Kane & Abel. It was a I just gotta keep working and doing me. I’m not hoe, but I’m not stupid. I’m a rapper out here
real step up for me. At that point in my life, I really worried about the majors right now, to be performing, trying to make money. Why would
was making elevated moves. That opened up honest. I’m doing me, indie. When I’ve made I be stupid enough to murder somebody in the
all new doors for me. I got picked to be the enough noise on my own, the labels are gonna club and put somebody in a predicament? They
regional spokesperson for Burger King’s break- come in and bank me up, but that’s not some- couldn’t put two and two together. When they
fast campaign. I did a Judge Mathis commer- thing I’m banking on. I don’t set myself up for found out I had video footage of the actual inci-
cial. We got [Master] P’s attention. I was still big disappointments. I don’t want to wait on a dent, they tried to break the charge down from
on the road with Kane & Abel, but they were major label. If you keep grinding and rocking second degree murder to accessory after the
facing some jail time. They had a case hang- the streets and creating a buzz for yourself, fact. First they said I murdered somebody, then
ing over their heads. I don’t want to get too it’ll happen. Jay-Z said a long time ago, “Treat they said I didn’t but I know who did. Since they
detailed into that, but when P called, I took your first like your last and your last like your couldn’t charge me with murder they tried to
the opportunity. I was never signed to No first.” It’s always a startover process. I believe bring it down. It was a bunch of bullshit. Those
Limit, but P flew me out to Texas to record I’ve done so much work in this game that I’m not dicksuckers ain’t even know what they was do-
with him. That’s when we created the song starting over, I’m just grinding harder. I gotta do ing. My lawyer beat that. They really ain’t have
“Oowee.” I had already laid it down off a more work. I don’t have a team of niggas. I don’t nothing on me. Hip-hop is under a telescope.
bounce beat raw, but when I got with P I have fifty muthafuckers in the office working for They always try to knock off young black rap-
really made it into a real song. We also my company. It’s really just me with about three pers who are getting money. If we do anything
did “Rock The Boat,” which was on the other people. The labels are really gonna have to other than what they expect, they try to pin a
Game Face album. I didn’t know he was be talking what I’m talking, because I done put murder on us. It’s crazy. I just move on from
gonna pick it for a single, I just went so much work in the game. Come on, man. Not that shit.
out there to do work. When the video to be feeling my own shit, but you know, Master
hit BET and MTV and all that good P fucked with a nigga like me and then picked - Julia Beverly

OZONE AUGUST 2005 A29


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DAVID
BANNER
PUT IN YEARS OF HARD WORK
TO GET TO THE TOP. NOW HE’S
GOT TO “PLAY” TO STAY THERE.

WORDS & PHOTOS:


JULIA BEVERLY

A32 OZONE AUGUST 2005


D
o you think MTA2: Baptized in Dirty Wa- themselves. Nobody cares if you had a bad day. spend more time trying to rap, why rap?
ter was your weakest album because it Nobody cares if this is your first time out. If you Because I have a goal. I can have more of an
was put together so quickly? went from being on the streets, homeless, to effect on the world being a rapper. It’s cool
Nah, because I’ve heard people say that was being considered a ten-million dollar dude in being a producer, and you make more money.
their favorite album. I was trying to make a less than a week, nobody cares that it’s gonna But I can always make money. God has blessed
record for the streets, and I think I really ac- take a minute to get adjusted to that. People me to be able to make money. But some people
complished that. The songs that are on the CD don’t give a fuck about you. I’m a good person said I had an effect on the Emmett Till case.
could’ve been at the same level of a “Like A and I love people, but it took my own mother to Some people say I changed the way that people
Pimp” or any other record that I ever produced, tell me, “Everyone’s not like you.” All the stuff view Mississippi. Regardless of whether these
it was just a timing thing. “My Lord,” that was I did in the streets before, the negative things things are true or not, these are powers that I
the equivalent of a “Cadillac on 22’s.” “Crank It I did to people, I did them because of a neces- have only through becoming a rapper. I can’t go
Up” was jammin’. Even now that I go back and sity. I did stuff that I would never talk about on on TV and be like, “Hey, I’m a producer!” Be-
listen to the CD, that shit was jammin’. It’s just the record, I would never say it in a magazine. ing able to be on VH1 and MTV and BET means
not what people expected from me. Even if you more to me than any money. I don’t believe
listen to “Play,” nobody expects that from Da- Hurting people physically, emotionally? that a producer could get the cover of OZONE
vid Banner, at all. Most people don’t even know Yeah. All of that. But all the stuff I ever did, Magazine - could he? To be immortalized in
that’s my song. it was out of necessity, because I had no way history means more to me than money does.
to eat or had to provide for my family. I never Nobody can take my cover of OZONE away. No-
People don’t expect to hear a song like “Play” did anything just because I wanted to do some- body can take my cover of The Source or Fader
because you’re known for being politically thing negative. Anybody I ever did something or URB away. That’s history. That goes down in
and spiritually active in the community? to deserved it because they put their hands on history forever. Nobody can “x” me out of his-
Well damn, I’m still a grown-ass man. I’m thirty- me or stepped in front of whatever I had to do tory. That’s what means the most to me, being
one years old. I think the problem is that people in life. So that’s the harshest reality – people a historical figure.
don’t understand that we’re just people who don’t give a fuck about you. People only care
make songs. Actors can make a movie, and it’s about what they can get out of a situation. Where does your obsession with firearms and
just a movie. We stick an R-rated sticker on it. weapons come from?
A porn actor could say his porn is art, but rap- Do you want to talk about your father’s ill- I understand that the government is no more
pers can’t just make movies. I wanna make mu- ness, or your health problems? honest or upstanding than the average man.
sic that affects every part of a person’s brain. No, not really. Like I said, people don’t give The government and the police department are
What people don’t know is that song has a deep a fuck about that. People are like, “Where’s just as crooked as any individual. You’ve got
meaning to it. First of all, Mr. Collipark a.k.a. DJ David Banner?” Seven months ago I almost died racist people who will kill you because of your
Smurf, the guy that signed the Ying Yang Twins from a heart attack. I had been on the road color; racist cops who will kill you because of
and produces for the Ying Yang Twins, came up for two years straight. I had put out four al- your color. If a police man has the right to bear
with something called intimate club music. He bums – Mississippi, MTA2, and both chopped & arms, regular everyday people should have the
said that crunk music left a lot of the ladies out, Screwed albums – all in one year. I stayed on right to bear arms.
so we’re gonna have to start making music for the road from promo to promo. People are like,
the ladies. He told me, “I want you to be a part “Why you ain’t been here?” It was because I Wouldn’t it be dangerous for anyone to be
of this movement. The whisper song was just was working. Not only that, I’m a producer too. able to obtain a gun, at any time, any place?
the beginning of my music, and I want you to be I’m a platinum producer. I’m actually bigger as I really don’t think it’d be any more dangerous.
a part of it. Your duty is to make songs, not for a producer than I am as a rapper, and I spend A person who really wants to get it poppin’ can
every woman in the club, but for one woman more time trying to be a rapper. People never find what they need. That’s what I don’t under-
in the club. Your duty is to make every woman understood that when I leave from a show, I stand about these bullshit laws. A person who’s
feel like she’s that one woman.” I coupled that can’t go home. I can’t go party. I gotta go do a a criminal doesn’t give a fuck about the reper-
with a conversation I had with a friend of mine beat for Young Buck, or Nelly, or whoever. cussions of the law anyway. Think about it.
who’s a dyke. She does both men and women,
and I asked her why. She said, “Because men If you make more money as a producer and You seem to be a natural politician. Do you
are selfish. But when
a woman loves a man,
she’ll do anything she “PEOPLE
can for that man.” So
I was thinking, damn, DON’T
if a dude made a song GIVE A
saying the stuff that
women want to hear, FUCK
but still from a man’s
perspective, he’s outta ABOUT
here. It’s a hit. YOU.
Having been in the PEOPLE
music industry for
several years now, ONLY
what would you say is CARE
the harshest reality of
the business? ABOUT
People don’t really
care about what’s WHAT
right. They care about THEY
themselves. No mat-
ter how much right you CAN GET
do or how much you
do for the community, OUT OF
no matter what you’re A SITUA-
going through – your fa-
ther’s sick, you’re sick,
you just fell off a mo-
TION.”
torcycle and broke half
your body up – people
don’t care about you.
They only care about

OZONE AUGUST 2005 A33


think you’ll ever run for office? position that the students at Southern were in a beat he wanted me to rap over, [Kanye West’s]
It’s funny you ask that, because a good friend at the time. It was bad. I’d always hear people “Diamonds Are Forever,” and I did the song the
of mine in the music industry is trying to prep say, “If somebody real ran for office, I’d vote way I woulda done it if it was my song. People
me to become the governor of Mississippi. for them and I’d be involved.” It was real pitiful turned that into a diss.
He says that constantly. I don’t like the word around campus. I ran because of the state we
“politician.” To me, a politician is a person were in at the time, not really because it was You’ve always been very accessible to people in
who has an ulterior motive. Originally, a per- something I wanted to do. the industry. Why did you recently change your
son who ran for office was supposed to be phone number?
a regular person from the community who If you did decide to run for governor of Mis- Somebody put my phone number on the inter-
cared about the people. Today’s politicians sissippi, don’t you think you’d have a lot of net and told people to call me if they wanted a
only use politics to position themselves for detractors who’d criticize your lyrics? deal. A thousand people called me and it was just
other things – real estate, finances, war, pow- I don’t worry about them. That’s the problem overwhelming. Somebody called me and growled,
er, or influence. Me, I love people. I love be- with a lot of politicians. Nobody’s perfect. You “David Banner, you the realest nigga evaaaaaaah-
ing around people and I’m not afraid to speak need somebody regular in office, who’s made hhhh!” and hung up. I was like, wow, it’s time to
to people. It’s funny because in America to- mistakes, who can understand the plight of the change my number.
day, with the exception of some parts of the common man. If you haven’t went through any-
South, people don’t even speak to each other. thing, how can you understand the average per- When it comes time to narrow down the songs
People would rather fight you than greet you. son? That’s the problem with America. You’ve that are going to make it on your album, how do
That’s not how I was raised. I love people and got all these people who were born to be politi- you choose?
enjoy people. I love my fans and I love people cians. They don’t know nothing about real life For Certified, I tried to put nothing but hits on
who want to be around me. So, if God puts and real people, therefore, they can’t adjust there. Every song on there could be a single, I
me in a position that fits for me to run for or cater to real people. They’re fake. They’re think. I just tried to stop being personal about it.
office, then that’s what I’ll do. When I ran artificial people. I let people hear it. I called a lot of DJs and got
for SGA president at Southern [University], it their opinions.
wasn’t because I had a motive. It was just the You and Lil Flip had planned to do an album
together, but that never happened, and he People wondered why you named your song
isn’t featured on your new album. Did the T.I. “Cadillac on 22’s” and it wasn’t really about a
vs. Lil Flip situation cause problems for you Cadillac on 22’s.
since you’re friends with both of them? It actually did have to do with Cadillac on 22’s.
Nah. Me and Flip had a song together for this al- People don’t wanna think about it. It was a mes-
bum, but we’d sampled the Eurythmics and the sage to God. I was basically saying that I want to
sample didn’t clear. When T.I. and Lil Flip had do what’s right, but it’s hard when you’re trying
beef, they both were very understanding about to reach kids who come from nothing. They see
the relationship that I had with each of them. the hustlers with Cadillacs on 22’s. It’s hard to get
their attention and talk about something positive
Wasn’t Chaka Zulu managing you for a short that may not materialize right now. They can see
time? that Cadillac on 22’s; they can touch it. They’ve
Me and Chaka are still the best of friends. He watered down rap so much that there’s no imagi-
just had so much on his plate, and didn’t want nation no more. People don’t dig deeper into the
to compromise the friendship that we had. With songs. Like I said in a freestyle, “Cadillac on 22’s,
me being as serious about my career as I can be that was cool / But y’all would rather see a nigga
at times, he just had too much going on. act a muthafuckin’ fool.” Record companies don’t
want people to think.
There was a rumor that you dissed Kanye
West. You don’t talk about death as much as you used
That’s not true. One of the things I hate about to.
rap is that it’s turning into the WWF. Everybody’s I try to be a little brighter now. I went back and lis-
looking for beef and drama. I’m so sick of peo- tened to my last two albums and it was so fuckin’
ple talking about ‘Pac and Biggie and how much morbid and depressing. I don’t want to feel like
they cared about them, but they still perpetu- that no more. A friend of mine was like, “Dawg,
ate violence between rappers. A DJ brought me you not struggling no more. Smile, be happy. Your

“TO BE IM-
MORTALIZED
IN HISTO-
RY MEANS
MORE TO
ME THAN
MONEY
DOES.
NOBODY
CAN ‘X’ ME
OUT OF HIS-
TORY.”
A34 OZONE AUGUST 2005
life is getting better. You’re blessed.” As much as I’ve
been blessed, I’m still a really down person a little bit.
The crowd will never see that, though. I’m so critical
of myself and my career. I don’t ever take time out to
be happy about the things I’ve accomplished. I concen-
trate more on the things I didn’t do right; relationships
I could’ve handled better.

Let’s talk about some of the other people you worked


with on this album, like Jazze Pha.
My thing with Jazze Pha goes a whole lot further than
just music. When I was in Atlanta and was doing bad,
Jazze helped me out. A lot of the early work I got was
because Jazze would always allow me to come into his
studio. Bonecrusher was the one that introduced me to
all of them. When I was doing bad, Jazze would just tell
me to come in and sit back and studio. I never forgot
his kindness. He would even give me drum sounds and
stuff.

Lil Jon.
Lil Jon was just interested in me because he saw the
hustle, and early on he’d even help me out with beats.
When he got hot, dude still supported me and made sure
I got good looks in his videos. The whole Atlanta move-
ment really supported me and what I was trying to do
for Mississippi.

Lil Scrappy.
Scrappy’s like my little brother. He reminds me of how I
was at that age. I always wanted to make sure he’d be
aight, even before his career popped off. Scrappy just
recently came back to Mississippi and did a free concert
for the kids for me.

Mannie Fresh.
I met Mannie Fresh at The Source Awards, when all of
us performed – me, him, Ying Yang, Bonecrusher, every-
body. Mannie was like, “Dude, you’re one of my favorite
artists, cause you’re the underdog. I root for the under-
dog, and I wanna help you.” Ever since then, Mannie has
always helped me, given me sounds, always keeping me
updated on what’s going on. If somebody’s working on
some stuff, he’ll make sure I’m a part of it. Me, Jazze,
and Mannie are just the get money brothers.

Trick Daddy.
Trick goes down in history for me because “Thug Holi-
day” was the first big hit I ever had. Trick really got
it poppin’ for me, and he’s always helped me do well.
Whenever he sees me, he either tells me what I’m doing
wrong or what I’m doing right.

Nelly.
When I produced “Tip Drill” for Nelly, he had already
sold like fifteen million, so for Nelly to come to me for
production was really big. Everywhere I went, people
would tell me, “Nelly was talking about your beats on
the radio.” Dealing with Nelly is one of the things that
helped solidify David Banner as a top-notch producer,
and of course, “Tip Drill” was the ghetto video of the
century.

T.I.
“Rubber Band Man” was the biggest production credit of
my career so far. T.I. told me a long time ago, “If you be-
lieve in me and work with me, I’m gonna take this song
and flip it a million times and come back and get you.”
A lot of people say that, but not too many people keep
their word. Dude came back and took care of me, so
that let me know that it’s still some men in this industry
that can keep their word. Even before he blew up Tip
always made sure he paid whatever he could for beats
– he didn’t want nothing for free.

Twista.
Twista’s one of the best homies in the game. We’ve
known each other for almost ten years. Whenever I call
him, he’s there.
(Above) Banner was elected SGA President of Southern University in 1996, but don’t call him a politician
OZONE
OZONE A
AUGUST
UGUST 2005
2005 AA35
35
A36 OZONE AUGUST 2005
BEHIND THE SCENES ON THE SET OF DAVID BANNER’S “PLAY” Photos by TJ Chapman

A38 OZONE AUGUST 2005


IN TODAY’S FINALLY! MY OWN
ADVENTURE, THE MISSIS-
SIPPI MADMAN DAVID BAN- COMIC BOOK!
NER MORPHS INTO THE YEA!
INCREDIBLE HULK AND
INTRODUCES US TO THE
REST OF HIS CERTIFIED
SUPERHERO
SQUAD!

WORDS/PHOTO ILLUSTRATIONS:
JULIA BEVERLY
ADDITIONAL CONTRIBUTIONS:
TJ CHAPMAN, JARO VACEK,
CJ PETERS, & KING YELLA

A40 OZONE AUGUST 2005


DAVID BANNER’S VIDEO APPEARANCES!
LIL JON, FAT SO FRESH, SO
JOE, & TRICK CLEAN ON THE
DADDY’S SET OF
“PLAY NO “PLAY”!
GAMES”!

WITH LIL FLIP


LUDACRIS’ ON THE SET
“DIAMOND IN OF YUNG WUN’S
THE BACK”! “TEAR IT UP”!

WITH LIL JON YOUNG BUCK’S


ON THE SET “LET ME IN”!
OF “CRANK
IT UP”!

CARL ON THE
THOMAS’ SET OF
“MY FIRST YUNG WUN’S
LOVE”! “WALK IT,
TALK IT”
WITH YUNG &
SWIZZLE!

WITH
BOOSIE
ON THE
SET OF
“AIN’T
GOT
NOTHIN”

ON THE SET
OF CARL THOMAS’
“MY FIRST LOVE”!

WITH COUSIN WITH WILLIE AND


DEWAYNE ON THE COUSIN SWEETS
SET OF “CADIL- ON THE SET OF
LAC ON 22’S”! “CRANK IT UP”!

FUN FACT: DAVID BANNER WILL HAVE A SUPPORTING ROLE IN CRAIG BREWER’S
NEXT FILM, BLACK SNAKE MOON. BREWER ALSO DIRECTED HUSTL E & FLOW.
OZONE AUGUST 2005 A41
DAVID BANNER’S CERTIFIED OZONE COMIC BOOK!

LIL JON!
INTRODUCING...

...THE KING OF CRUNK CAN DOWN A PIMP


CUP OF CRUNK!!! ENERGY DRINK AND
CURSE OUT HIS CEO IN A SINGLE BOUND!

What song are you featured on for David Banner’s new album
Certified?
The song I’m on, “Treat Me Like,” featuring Jadakiss, was supposed to
be on the album, but [my label] TVT are some bitches. In case y’all didn’t
know, I’ll never record another album for TVT again. You’re hearing it right
here in OZONE.

Wow. This sounds like it’s gonna be an interesting interview.


Yeah. I don’t fuck with [TVT Records owner] Steve Gottlieb.

Why’s that?
He don’t know how to pay people and take care of the people that helped
take his label to another level. You’ve gotta take care of the people that
helped you make money and basically made your company and made other
artists wanna come to your fuckin’ label.

Is he just birdfeeding you, giving you small checks?


He ain’t even doing that. I ain’t getting shit.

How many copies did your album sell?


Total, with all the albums that we’ve ever put out, I’ve had record sales
totaling probably about ten million, and I ain’t seen no money from the WHAAAT?!?!!
label. None at all. Zip, zero. Show money and production is how I’m get- YEAAAHH!!!!
ting paid.

Is there some legal action being taken?


We’ve got some things going on with Mr. Steve Gottlieb.

How can he do that, legally, if you’ve got a contract?


Well, you know, people hide things and claim that there are reasons why
you ain’t got your money. But it’s all bullshit.

Claiming that they’ve got to recoup expenses?


Yeah, that’s part of the bullshit, but damn dawg, we sold a lot of records.
Shoulda recouped by now. I don’t wanna get into all the contract details,
but basically, fuck Steve Gottlieb. I need my money.

What about the other artists that you helped bring to the la- LIL JON’S VITAL STATS:
bel? Are they getting paid? ALTER EGO: JONATHAN SMITH
I don’t know if Pitbull is happy. I don’t know if Ying Yang is happy. I don’t
think Jacki-O is happy. I don’t think Teedra Moses is happy. I don’t think
COSTUME: PLATINUM GRILL, SUNGLASSES
anybody’s happy at TVT. SUPERPOWER: ZERO TO CRUNK IN 60 SECONDS!
So what’s the problem? Wouldn’t a CEO want to keep his big- artists’ albums?
gest artist happy? Right, and that goes back to the Banner thing. [Steve Gottlieb] and Ban-
Yeah, you would think that. One of the main rules of having a record com- ner had worked out something, and I guess he’s reneging on their agreement.
pany is to take care of your people. Take care of your little soldiers and Whenever you’re signed to a label, you have to get clearance to appear as a
they’ll be down with you forever. He don’t take care of nobody. feature on other artists’ albums. Banner personally talked to Mr. Gottlieb on a
couple occasions about me getting on a record for his album. I think Mr. Got-
It wasn’t an issue before, with previous albums? tlieb told Banner that he would clear it, but since now I’m not recording for
Yeah, it was, but sometimes you let stuff build up so you can get a more Steve or even talking to Steve, he thinks he can get back at me by not clearing
substantial payday later on. features. He won’t even let me get in videos. I did the “I’m A King” song with
P$C and he sent the label letters preventing them from using the footage. I
When is your contract up? can’t get in the video for the YoungBloodz “Presidential.” It’s a bunch of fuckin’
I have a couple more years, but legally, that stuff will all be worked out. bullshit. He’s hating. But he can’t get to me, because I can still make money as
Somebody else might wanna pick up the contract or whatever. Who a producer. He can’t hurt me.
knows what could happen. All I know is that I don’t fuck with Steve Got-
tlieb. I’m not gonna do any more records for TVT. I’d rather quit rapping Why wasn’t a video filmed for “Lovers & Friends”? There were ru-
than give this muthafucker another album. mors that you had problems with Usher. Do you feel like the record
coulda been bigger than what it was?
So because of the issues with TVT, you can’t appear on other That was the labels again. When you’ve got a song with three superstars from

FUN FACT: DAVID BANNER APPEARED IN ONE OF LIL JON’S FIRST VIDEOS, “BIA
BIA,” SPITTING FLAMES - LITERALLY!
A42 OZONE AUGUST 2005
Yeah, they clearly tried to Punk me. They tried to get me with the same
shit they did to T.I., but it didn’t work. T.I. was getting on a private jet,
and there was some bags in there and they were like, “Who’s bags are
these?” On mine, they had a body in the bag. Dude was duct-taped
and tied up and shit. On T.I.’s they had some bullets in the bag. He’s on
probation, so this muthafucker was trippin’, buggin’ out.

How did you figure it out?


Luda hit me one time like, “Yo, nigga, word on the street is that Ashton
Kutcher is tryin’ to get us. Keep your eyes out, be on the lookout. We
the only niggas he ain’t got.” So I was on edge from that day forward.
Anything weird happening, I’m going crazy, like, “What the fuck? Y’all
tryin’ to punk me?” So it only took me about five minutes to figure that
out. Muthafuckers were sayin’ slick shit. And usually, when you get on
a private jet, it’s on a runway. This jet is in a hanger, and there’s a Win-
nebago in the hanger. It was just a couple things that didn’t make sense.
And a body in a bag? Come on, man, you ain’t gonna get me with that.
You gotta do better than that. I don’t think they’re gonna air it, cause
GETTING [Ashton Kutcher] is supposed to be invincible and shit.
CRUNK!!! AT THE
OAKLEY PARTY IN When I interviewed you a year ago you predicted that Ciara’s
LOS ANGELES! “Goodies” would be your next big record. You turned out to
be right – what’s your prediction for the next big record?
three different labels, everybody wants the best for their artists. The I got a couple new ones. I just did a Styles P and Akon song that’s hot,
situation just never got worked out. I ain’t really mad, because we still and I’ve got an Ice Cube and Snoop Dogg song (whistles), that shit is
had the #1 record. The fans showed that they loved it because they made crazy. It’s for Ice Cube’s album. Then I’ve got an Elephant Man joint.
it #1 without a video. Me and Usher are cool. We’ve talked a few times We still figuring out records for E-40, Scrappy, and Bohagon. They’ve
recently. I’m gonna be doing some tracks for some of his other artists. got one called “White Girl” that’s hot.

Was it a similar situation, where the label didn’t want to clear Any interesting tour stories from Anger Management?
the features? To me it’s just work. Every day I’ve gotta be mentally ready to get out
Yeah, it was clearances, and mismanaging. Steve has his Def Jam prob- there and give niggas a good show. We haven’t toured since the Crunk
lems because of the Lyor Cohen lawsuit. Def Jam has a sour taste in Juice album, so to get out here and touch these fans after Dave Chap-
their mouths with Steve from that situation, so that could be part of the pelle and Crunk Juice, it’s great. Eminem brings me on stage with him
problem with getting Ludacris’ verse cleared. It’s just crazy. every night now to close out the shows, so that’s like Em cosigning for
me. At the end of the show, he says, “Lil Jon, is it over?” The last thing
Were you happy with the Crunk Juice album sales? the audience hears is me saying “Yeah!” and “What?!” So I ain’t really
My album sales are amazing. Two million plus and the record is still sell- got no crazy stories, I’m just out here working. I’m like a brand-new
ing. I’m blessed to even be able to put out the last album. I look at every- artist, that’s how I’m looking at the shit. Even though I’m out here with
thing as a blessing. I don’t look at anything negative, because no matter [Eminem and 50 Cent] I’m still the opening act, so I’m grindin’, making
how much negative shit happens to you, there’s always something posi- contacts with the DJs and trying to make business happen. CRUNK!!!
tive you could pull out of it. I showed people I could do some shit other Energy Drink happened because we were on tour. When we went on
than crunk music. I showed them I could do R&B shit too. It showed that the Grey Goose tour I met the guy from Grey Goose, Sydney Frank,
people loved me and Usher and Luda together. and that’s how he got involved with CRUNK!!! Energy Drink. He put
the money up. So, after the last tour CRUNK!!! Energy Drink hap-
Why aren’t the Eastside Boyz on the Anger Management pened, and this is a way bigger tour so who knows what’s gonna happen.
tour with you? We’re just looking for opportunities.
They’re at home working on their album. I don’t really wanna be an
artist right now. I wanna produce. Even though I’ve had all this success, Anything else you’d like to say about Banner’s album?
I haven’t really been able to sit at home and do tracks like most produc- Banner, you need a vacation, you piece of shit. You work too hard. La-
ers. They wanna become as big as I am. They wanna become stars too. dies and gentlemen, I don’t think y’all understand. Y’all really need to go
When we do stuff together, sometimes people just talk to me because pick up Banner’s new album, because this muthafucker was going crazy.
they don’t know who the Eastside Boyz are. They wanna do their own Julia can attest to that – he was losing his mind, no sleep, working on
thing and stand on their own two feet, so they’re at home working on this damn album to make y’all muthafuckers happy. So you need to give
their record. I came out to do the shows cause the shows were already that man the courtesy and go pick it up. Buy his muthafuckin’ album.
booked, and somebody’s gotta go do the shows. So they’re home doing
their album. Me, Scrappy, and Bohagon are working on their albums. BANNER AND
We’ve got the studio on the bus so we comin’ up with some hot shit. JON AT FUNK-
MASTER FLEX’S
Did Trillville skip the tour because of the Lil Scrappy beef? CAR SHOW IN
Nah, Scrappy and Trillville are cool. They had their problems, but they MIAMI!
worked that shit out after those mixtapes came out. Trillville is doing
their thing. I needed to bring Scrappy on the road to keep him out there.
Trillville just had a big record and their album’s coming, but Scrappy
hasn’t had anything since “No Problems.”

Was Scrappy trying to leave BME for G-Unit?


Scrappy and 50 are real cool, and Scrappy and Buck are real cool. So,
you know, that’s his people. He’s not trying to leave BME cause BME
got him to where he’s at, but I guess if 50 can help us make Scrappy
a bigger artist, let’s do it. We’re in this game to sell units. I didn’t ex-
pect Game to sell as many records as he did, but when 50 stepped
in he helped Game become way bigger and sell more records than he
would’ve by himself. It might end up being the same type of situation
with Scrappy. It’s all a business, you know? I have to figure it out. It
could be just 50 talkin’ on some records.

I heard they tried to Punk you on MTV.

OZONE AUGUST 2005 A43


DAVID BANNER’S CERTIFIED OZONE COMIC BOOK!

NELLY!
INTRODUCING...

THIS ST. LOUIS SUPERPOWER’S CO-SIGN


HELPED CARRY DAVID BANNER’S PRODUC-
TION CAREER TO NEW HEIGHTS!

Why did you decide to drop two albums on the same day,
Sweat and Suit?
Honestly, I went into the whole project looking to do one joint. Then I just
started doing so much material I thought it would be hot to do something
different and new.

How long did it take you to record the album?


I probably did the bulk of it in about a month, a month and a half. From
there I was just adding on pieces here and there. After you do it, you want
to listen, see what you got, see what you don’t have, see what you might
wanna add.

When you go into the studio do you specifically say, “Now I’m
going to make a song for the ladies” or “Now I’m going to make
a party song”? What’s the process like?
I just go in and do it. I work with a lot of my in-house producers like Base-
ment Beats and Mo’ Beats, so I pretty much already know what it is I
wanna do. I’m not really trying to categorize it and say, “This one’s for this”
or “This one’s for that.” But it does get to a point to where you have to
be like, “Okay, do I have everything to make this a well-rounded album?”
That’s when I came up with the whole concept of doing two albums. I
realized that people have supported me on both ends of the music that
I do. I’ve had people support me on the “#1”, “Hot in Herre,” “Air Force
Ones,” “Country Grammar,” and “E.I.” But they also supported “Pimp
Juice,” “Ride Wit Me” and “Dilemma.” So I was like, “How about if I just
separated them and did one album of each?”

Let’s talk about some of the collaborations on your album.


They sound natural. Some collaborations nowadays are basi-
cally just people sending files back and forth.
Well, sometimes you have to do the parts separately because of schedul- IT MUST BE
ing. I would love to be in the studio with the artist every time, but it just YOUR ASS,
doesn’t work out that way. With Christina, we were in the studio at the CAUSE IT AIN’T
same time. With Jaheim, we never got to be in the studio at the same YOUR FACE!
time because he had a lot of stuff he had to do in New York, and I had a lot
of stuff I was doing out of L.A. It was impossible to hook up, so we com-
municated on the phone lines, working back and forth. We had a vibe, an
understanding of what we wanted out of the song, so it was easy. We were NELLY’S VITAL STATS:
both thinking in the same direction. ALTER EGO: CORNELL HAYNES JR.
What was the studio process with Christina like?
COSTUME: GOLD TOOTH, BAND-AID
We were just in the studio just chillin’, having fun because the song is so up- SUPERPOWER: RAP-SANGIN’!
tempo. Christina’s voice is incredible, so we just really cut it loose. It was a
bit different for both of us because it was our first time working together. serious power moves lately.
We had to feel each other out, but after a while we just had a ball. You have to. You want to be able to explore other options. I idolize P. Diddy,
Jay-Z, Russell Simmons, Master P and people who have had success outside
You also have hot Southern artists like David Banner and T.I. of music. It shows people that you’re not just a dumb-ass rapper with a doo-rag
on your album. Why did you decide to collaborate with them? on, because there are still a lot of people out there who think that’s all rappers
Because I appreciate what they do. I’ve always been a fan of artists like are. A lot of people think that, and we don’t help them out a lot when we first
T.I. and Big Gipp. I’ve been a fan of Goodie Mob since before I was an get in the game. We don’t do much to change their minds. And that’s because
artist. I grew up on [labels like] South Circle and Suave House [with you’re taking kids that a lot of times come from nothing. All of a sudden you give
artists like] Mr. Mike. Now that I get a chance to work with artists from them something and you expect them to know how to operate and manage it
the South that aren’t necessarily selling records on a national scale, I take and make it last and make it functional. That’s just not the case. You’re taking a
advantage of it. I’m so appreciative of all the support people have given kid who just yesterday was hanging out on the block, chillin’ with his homies and
to me. I’m not taking it lightly and I don’t expect to do it each time I come all of a sudden he’s a businessman and he’s an entrepreneur. You have people
out. I don’t expect to sell over 5 million albums every time I come out. Am who go to school for 15 and 12 years just to learn how to do that. So it’s culture
I hoping for it? Yeah. But if it don’t happen, will I be upset? No, because shock. Boom: here’s this money, now know how to manage it and know what
who can really say that they’ve accomplished everything I’ve accomplished to do with it to make more. We all want to be able to go outside of music and
in their first few years? make something happen so we can stop rapping. Then we can do albums at our
leisure, because we’re feeling the music, not because we have to do it to make
We also have Nelly the businessman. You’ve been making some money. That’s where I’m trying to get to in my career.

FUN FACT: DAVID BANNER PRODUCED THE BEAT FOR NELLY’S INFAMOUS “TIP
DRILL,” A REMIX OF HIS HIT “E.I.”
A44 OZONE AUGUST 2005
DAVID BANNER’S CERTIFIED OZONE COMIC BOOK!

INTRODUCING...

JAZZE PHA!
...THE UNDERRATED MEMPHIS MACK IN-
JECTS SOME PIMPIN’ FLAVOR TO DAVID
BANNER’S NEW ALBUM CERTIFIED!

How did you and David Banner start working together?


I met Banner a few years back. He used to come through my studio with
Bonecrusher. He was really tryin’ to grind. He spent a lot of time at my
studio, just watching and checkin’ out what was going on and the way I did
things. I’m from Memphis and he’s from Jackson, so we kinda like cousins
anyway.

I remember once he mentioned that you’d let him borrow some


production equipment.
Oh, I let him use my sounds. Borrowing equipment is nothing, but he
wanted to borrow some sounds. In production, nobody does that. I mean,
Banner’s just that kinda guy. I wouldn’t give that to anybody. It’s only a
couple producers that I would do that for.

What song did you produce on his new album Certified?


I produced “We Should Be Fuckin’.” We was in the studio kickin’ it, and I OH
told him that’s what he needed. I don’t think he really heard the potential BOY!
at first, but he took a stab at it just because he felt like it was cool. He was
really checkin’ out the vibe of the song and he fell in love with it.

Being from Memphis, how would you compare the music scene
in Memphis to the scene in Atlanta?
I think Memphis is definitely a musical city. Atlanta just had more resources
with LaFace and So So Def and Dallas Austin and everybody doing they
thing. Atlanta just had that head start on a big label level. I’ve got so much
going on out here in Atlanta, I don’t know if I could leave my city now. It’s
like going out of town. I’ve gotta be here. It’s so much more going on here
for me. It’s more friendly for record labels, too. If a label wants to send
Mariah Carey down here to Atlanta, she can come see Jazze Pha, Dallas
Austin, and JD all at one time. It’s more accessible.

Didn’t you originally have a joint venture with Young Jeezy?


Why did you go separate ways?
It’s just that Jeezy wanted to go his own way with his project. I told him
in the beginning that I wasn’t gonna hold him to a contract, because if he
wanted to be gone he could go. I didn’t go to L.A. Reid, I didn’t go to
nobody at Def Jam, I went to Jeezy and I told him myself – do whatever
you want to do with your situation. We had no beef; nothing like that. I love JAZZE PHA’S VITAL STATS:
him, he’s like my little brother. He can always come to me and holla at me. ALTER EGO: FENZELL WASHINGTONZELL
He knows who put him on, and as long as we know, it’s all good.
COSTUME: SUNGLASSES, 5X JERSEY
You seem to have a knack for finding new talent. Is there any SUPERPOWER: EAR FOR NEW TALENT
up-and-coming artists you’d like to name?
Yeah, look out for my man Tone Tone, out of Detroit, and my group Neph- feeling. It’s just the typical story of someone who’s like, if I make it, I ain’t gonna
ew. I’m also closing a deal with a young female that’s incredible, but I don’t be able to hide it. If I make a few mill, you’ll know. I’m gonna put on some new
want to say her name yet. And, of course, Jody Breeze is still with Shon- rims, new clothes, and new jewels.
uff and Boyz N Da Hood. Ciara’s doing movies and a tour right now.
Do you ever just sit back and think about the fact that you make
What’s going on with your solo project? money to do what you love?
Me and Cee-Lo are doing a whole album together right now called The Aw, yeah, I mean, I can’t believe it sometimes. But it ain’t always easy work.
Happy Hour. That’s the next thing. As far as my solo project, I had prob- A lot of people see the effortlessness and the fun parts of the music. The easy
lems with Atlantic Records. They didn’t want to do what they were sup- part is in the studio. It takes nothing to cut a record. If it was that easy to push it
posed to do for the Jazze Pha project, so I had to find a way to do some- and make a whole country of people feel the same way about the song, every-
thing else. It’ll be coming out in November, and I’m doing the majority of body would do it. There’s a lot of work involved. To wake up at 7 AM to take a
the production. Me and Atlantic Records are not seeing eye to eye right flight, day after day after day, people don’t understand what kind of wear and
now. I’ve got a label deal now with Capital. tear we go through.

On Slim Thug’s “Incredible Feeling,” you talk about how much Are there any producers today that you feel are underrated?
fun it is to make money. Is that your main motivation for being Yeah, Jazze Pha! But it’s cool, because that’s why I stepped up and started
in this business, or is it more about the music? saying my name and letting people know that my presence is here. Showing up
You know, that’s just one aspect of it. It’s a celebration. It’s really a great in the videos has done a lot for my career in the last few years.

FUN FACT: JAZZE PHA’S FATHER, JAMES ALEXANDER, WAS A MEMBER OF THE
LEGENDARY SOUL SINGERS THE BAR-KAYS!
OZONE AUGUST 2005 A45
DAVID BANNER’S CERTIFIED OZONE COMIC BOOK!

GET COOL!
INTRODUCING...

...OUR HERO SETS OUT TO PROVE THAT HIS


HOMETOWN OF CORDELE, GEORGIA, IS
MORE THAN JUST AN I-75 SPEED TRAP!

Where are you from?


Cordele, Georgia. Twenty minutes from Albany and thirty minutes from
Macon.

For some reason I thought you were from the Carolinas, be-
cause of your affiliation with Petey Pablo.
Nah, nah, I’m from Cordele, Georgia. Get it right. I ain’t from Atlanta, I
ain’t from Albany, I’m from Cordele, Georgia.

The speed trap near the Florida/Georgia border?


Riiiiight. You go through there and you’ll get pulled over quick.

How many speeding tickets have you got in Cordele?


Nine.

Are you the first rapper from Cordele?


Yeah, I’m the first producer and rapper from Cordele. MY CITY,
How did you get into the music game? CORDELE, GA,
I started producing first. I was working with Field Mob and started rap- AIN’T EVEN GOT
ping on the side. Then it went from me meeting Petey Pablo and produc- NO DAMN MALL!
ing for Petey Pablo to going on the road with Petey Pablo as his DJ. I’m
not a DJ, but he fired his DJ [Dynamite] the night we met. He bought
some beats from me and he gave me the job to just push “stop” and “play”
at every show for $300. He bought five tracks from me that night in Pen-
sacola we met and he had a show that night. He gave me the job as his DJ.
I went on the road with him for six months last year.

How did you go from being Petey’s DJ to being an artist?


I been doing this here rappin’ thing for a minute, and I been producing for
a minute. It just blew up, from Field Mob to Petey to Grandaddy Souf to
David Banner to Lil Scrappy to Nelly and everybody else.

What are some tracks you’ve produced?


Grandaddy Souf’s “Run It,” I produced that and rapped the second verse.
David Banner’s “I Put That On Everything,” with him and Twista. I just
did beats for Lil Scrappy and Nelly, but I don’t know the name of their
songs yet. GET COOL’S VITAL STATS:
ALTER EGO: WILLIE POOLE
As a rapper, are you signed or independent?
I’m gonna drop my album indie. My mix CD, Get Cool a.k.a. Mr.
COSTUME: GOLD GRILL, 3-FINGERED CHAIN
Cordele, comes out August 8th. I’m gonna keep on grinding from there SUPERPOWER: MEMORABLE VOICE
until somebody offers me a good publishing deal, and then I’m gonna start
my own label and bring my group along, UGB. I’ll keep going from there. used to sing bass, but the lead singer was up front and he’d get all the women.
That’s why I quit the group and started rapping.
Your voice kinda sounds like Petey Pablo.
Yeah, I done heard that a lot. They say I sound like Petey, or Banner, or How did you end up working with David Banner?
Ludacris. I try not to sound like none of them. I try to sound like myself, He heard the track I did for Bloodraw and Pastor Troy, “My Block Burn,” and
with my deep voice and sangin’ and rappin’ over tracks. I got a different he got in touch with Bloodraw. TJ the DJ got involved somehow and got my
style from everybody else. I’m the first rapper to sang, rap, harmonize, number and told me to call Banner. I called him and sent him some beat CDs,
and make my own beats all on one song. and a week later I went up there to mix down that track for him. David Banner
is my boy, my homie, and I’m glad he noticed my talent. He’s behind me 100%.
Why do you think you’ll be successful as a rapper when there’s He’s the coolest brother a guy could meet and he cool to work with and every-
thousands of other people trying to rap? thing. The track I did for him is a band beat, it’s him featuring Twista, “I Put
Because I’m a country boy and I’m very different. My sound is different That On Everything.” I hope it does good for him. I love the guy.
from everybody else and I’m more hungry than everybody else. I’m in a
small town. We ain’t even got no damn mall. Did you get the chance to work with Twista also?
Nah, Twista wasn’t there, they just sent the beat to him.
Which do you enjoy more: producing or rapping?
Both. Producers make more money, but I like being in the spotlight. I used Get Cool blessed OZONE with a beat CD filled with 30+ hot tracks. For
to be in a singing group and I’d get mad cause I was in the background. I a copy, email jb@ozonemag.com.

FUN FACT: GET COOL PRODUCED BLOODRAW’S “MY BLOCK BURN,” GRANDADDY
SOUF’S “RUN IT,” AND DAVID BANNER’S “PUT THAT ON EVERYTHING” WITH TWISTA!
A46 OZONE AUGUST 2005
DAVID BANNER’S CERTIFIED OZONE COMIC BOOK!

MARCUS.!
INTRODUCING...

EAST MEM-
PHIS IN THE
HOUSE,
...THE FIRST ARTIST ON B.I.G.F.A.C.E. EN- MANE..
TERTAINMENT, THIS SLICK-SPITTING MEM-
PHIS RAPPER IS HERE TO SAVE THE DAY!

I hear you’re a little bruised right now. What happened?


Yeah, man, comin’ off Banner’s house there’s a blind turn, and this lady was
speeding and she let me have it. She hit my driver’s door. On the real, it
was kinda ugly, man. My ribs were broken. It’s been two weeks, going on
my third week. They told me anywhere from four to six weeks [to recov-
er], so I’m just sitting around waiting. I’m feeling a lot better than when I
first got my ass knocked off. Still sore, but the swelling’s been going down
a lot. It don’t hurt anymore.

Did your life flash before your eyes?


I’ve been in a couple fender benders before, but yeah, a lot of crazy shit
flashes in front of you. You can’t take life for granted. A week prior to that,
a friend of mine from school was killed in a car accident, and another dude
I know died in a car accident recently. I coulda been dead instead of having
a couple of broken ribs, so I’m just trying to be a little more thankful.

How did you become David Banner’s first artist?


I’m from Memphis, and I came down to Jackson State University to play
ball but I broke my foot. I was in a group called the Doberman Gang.
Banner was in the group Crooked Lettaz with Kamikaze, who went to
Jackson State. When I met Kamikaze, we hit it off. We did a couple songs
with him and eventually I met Banner. We were at Kamikaze’s house, and
we walked a few blocks just talking. He was a real dude. I guess you could
say we had a connection. He was out of town at the time, going to school
at Southern University in Baton Rouge, but every time I saw him it was
on some real cool shit. Originally we were gonna be the first artists out on
[Kamikaze’s] OurGlass Entertainment, but that didn’t work out. It was
all cool though, ain’t no bad blood. Me and DB had never lost contact, we
were always good friends, and one day he pulled me to the side, like, “I
know you’re a writer and a rapper, and I make hella beats, all day, every
day, so let’s put two and two together.”

You were featured on Banner’s song “Gangsta Walk” along


with Three 6 Mafia and 8Ball & MJG. Being from Memphis,
how did it feel to be a part of history like that?
I came up listening to the cats that I’m on the song with. It’s long overdue
for gangsta walkin’ to go nationwide. Everybody in the industry has been
jumpin’ on Southern music, so now it’s cool to be crunk. We been getting MARCUS.’ VITAL STATS:
buck in Memphis since I was a little nigga. Niggas been gangsta walkin’ ALTER EGO: MARCUS WILLIAMS
in Memphis ever since I could remember. I think that’s the first dance I
actually knew how to do. I give DB a whole lot of props for reaching out
COSTUME: GOATEE, RUBBER BANDS
and making that song happen. That’s the first time those two cliques got SUPERPOWER: KEEPIN’ IT PIMPIN’
together on the same song, so it was real big. Me, I’m representing East
Memphis. The gangsta walk is like one-two steppin’. It’s kinda like a mosh On the road, you’re Banner’s hype man, barber, artist, and..?
pit, but a little more organized. It’s not just a whole lot of pushin’. When Whatever I need to be doing so we can win. I’m an artist first, but Banner sup-
you see any of the Three 6 Mafia videos, you’ll see Crunchy Black gangsta ports me like a brother so whatever he needs I’m here to do it. I got a couple
walkin’. Throughout the years, it’s kinda changed and upgraded. There’s a mixtapes coming out, and we’re working on my solo album. We got the studio
lot of different versions. They leaning like Michael Jackson nowadays. in the back of the [Certified] tour bus, so we definitely doin’ our thing in the
lab.
Do you still spell your name with a period at the end?
That’s all the time. The period don’t go nowhere. I use my real name, Will you be able to establish your own identity as an artist?
Marcus., because it kinda explains to folks what I’m about. My music is I’ve got my own sound. Memphis got a lot of different flavors. It’s more than just
real humble and to the point. It’s me. Ain’t no attitude or no debating. I “Tear Da Club Up.” When I was comin’ up I was listening to the Isley Brothers,
don’t jump on what’s hot to make me a quick buck. In the rap game, nig- Bobby Womack, Isaac Hayes, and Al Green. My music has more of a soulful
gas wanna jump on what’s hot and they switch they whole style up. More feel to it. Working under Banner’s wing, it’s gonna hit niggas out of left field.
power to ya, but I couldn’t be nobody but myself. That’s why I do it like He’s gonna be doing the primary production on my album. When you hear him
that, man. The period is to let them know that’s me and that’s it. When I produce for other cats, his music really goes to another level that they probably
say “humble,” I mean that I’m just speaking about life, stuff that a lot of wouldn’t have expected. They’re probably used to the crunk stuff he does. It’s
folks can relate to. Regardless of what kind of car you drive or what you’ve gonna be stuff you can get buck to on my album, but I make a lot of ridin’ music
got around your neck, we all still livin’ in the same world. I just talk about first. I definitely separate myself, man, not just from DB. It’s just me. Going
regular life, whether I’m driving a hoopty or a clean-ass Cadillac. back to my rap name, I can’t be nobody but me. It’ll definitely show, man.

FUN FACT: FORMERLY KNOWN AS MR. MARCUS, HE SHORTENED HIS NAME TO


“MARCUS.” TO AVOID BEING CONFUSED WITH THE PORN STAR OF THE SAME NAME!
OZONE AUGUST 2005 A47
DAVID BANNER’S CERTIFIED OZONE COMIC BOOK!

INTRODUCING...

TRICK DADDY!
...THE MAYOR OF MIAMI AND CEO OF THE
DONK RYDERS REPRESENTS FOR DAVID
BANNER AND ALL THE “REAL NIGGAS”!

David Banner says that every time you see him, you tell him
what he’s doing right or wrong. What’s your advice now?
The only thing I think he need to do is an X-rated version of the video for
that new single he got, “Play.” Let them girls show some inner thighs.

You’ve been working with David Banner for a while.


Yeah, you know, he [produced my song] “Thug Holiday.” You could tell he
was raised by an older woman cause he’s a real nigga like me. When we
first worked together I got a good vibe from him. Since then, money ain’t
changed him, and the deal ain’t changed him. The prices of his beats are
still the same for me. I’d put him in the category of a real nigga. DADE COUNTY
IN THIS MUTHA-
What appealed to you about his beat for “Thug Holiday”? FUCKA, YOU
I explained to him what I wanted and he gave me exactly what I asked BITCHES!
for. After [Latocha] Scott got on the song he did some more shit to the
beat. “Thug Holiday” was a big song for me and also for him because it’s so
personal. All of Banner’s songs are the same as mine; we tell stories in our
songs. We make sense all the way through. I’m looking forward to working
on my next album with him. I don’t know the name of the album yet, be-
cause I always name my albums at the last minute. We did a song together,
but I don’t know if it’s gonna make his album. Worst come to worst, it’ll be
on my album. One way or the other, we gonna work together again. I only
work with real niggas; that’s why I don’t have a lot of big features on my
album. The dudes that the media and the fans think are real are the dudes
that don’t sign autographs and don’t take pictures.

You’re featured on Jeezy’s album. Who are some other artists


you plan to work with that fall into the “real” category?
I’m working on a track right now with Camron. I like Beanie Sigel, and
of course that nigga Jay-Z. I like Nas. Besides that, I like the Eric B and
Rakim. Out of the West coast, Snoop is my nigga. I like them niggas from
the Bay area like E-40 and Daz, that’s real nigga shit. In the South, I like
Scarface and that nigga Slim Thug. Besides that, you know, all my niggas
in the 305 like Pitbull and Dirtbag.

I saw an article recently on Slip-N-Slide and there were quite


a few people featured, including Trina and Ted Lucas, but you
weren’t. Are you distancing yourself from Slip-N-Slide? TRICK DADDY’S VITAL STATS:
I am an artist signed to Slip-N-Slide, but I’m also a man that has his own ALTER EGO: MAURICE YOUNG
record label. I gotta eat too. I wish them the best.
COSTUME: DICKIES, ANYTHING REPPIN’ MIA
Were you happy with the success of your last album? SUPERPOWER: KEEPIN’ IT REAL
No, I feel like Thug Matrimony could’ve did better, but I know it did good,
because I have a bigger fan base now. I do both hood records and cross- I heard you didn’t like our 25 Greatest Southern Artists list.
over records. I think I had one of the first rap songs in the last ten years I had some issues, but they weren’t about me. I think I fell in a decent category
or so to be played on pop stations, with the exception of the Nelly and because you had some real top-notch dudes in there. Some of the people you
Kelly [Rowland] collabo [“Dilemma”]. Kelly is my girl. She’s real sexy, and had in the top 5, like 2 Live Crew, Geto Boys, and Outkast, really sold records
that’s the only girl I could like and my wife won’t get mad. I heard her and and kept it consistent. 2 Live Crew opened a lot of doors when music from the
that Dallas Cowboys dude aren’t together no more, so shout out to Kelly. South wasn’t getting airplay. Scarface should’ve had his own section outside of
the Geto Boys. I think Tupac should’ve been number one. Tupac was from all
Are you glad Ricky Williams came back to the Dolphins? over. Tupac was the baby of a lady who was a baby of the slaves. Us black folks
I talked about Ricky real bad, so if Ricky could forgive me for all the shit I have come a long way. Of course there’s nothing you or I could’ve done about
said about him, then I could forgive him for running out on us last season. slavery. But we came a long way on those slave ships. Them ships was crowded
and niggas wasn’t eating. They came over here and worked the shit outta them.
Why did you name your label Donk Ryder Records? All them big strong niggas got sold for a lot of money. The pretty black women
A donk ryder is somebody who rides in a Chevy. You know, Chevys are had to have sex with the masters. ‘Pac represented for the streets all over the
real big in Miami. We call a Chevy ’71, ’72, ’73, ’74, ’75, or ’76 hardtop world, so he could’ve been on the “25 Greatest Southern Artists” list.
convertible a “donk.” The Donk Ryder Click mixtape is coming out. I’ve
got my little brother Soup, also known as Slime. He’s got two names. I got Anything else you wanna say?
Lil Thailand and a young cat named Iceberg. I got a joint venture with one Donk Ryders comin’ real soon. All you suckers and fuck niggas, keep hatin’. Y’all
of Poe Boy’s artists, Brisco. will be dead in a minute so don’t even worry about it.

FUN FACT: TRICK DADDY’S “THUG HOLIDAY” WAS DAVID BANNER’S BREAKTHROUGH
PRODUCTION CREDIT.
A48 OZONE AUGUST 2005
DAVID BANNER’S CERTIFIED OZONE COMIC BOOK!

LIL SCRAPPY! MANNIE FRESH!

F-FR-
F-FRESH!

A-TOWN,
STAY DOWN,
SHAWTY!

LIL SCRAPP Y’S VITAL STATS: MANNIE FRESH’S VITAL STATS:


ALTER EGO: DARRYL RICHARDSON ALTER EGO: BYRON THOMAS
COSTUME: PIMP CUP, BME CHAIN COSTUME: NONE
SUPERPOWER: STAYING SUPER CRUNK SUPERPOWER: RIDICULOUS BEATS

What’s it been like working with David Banner? Did you do production for David Banner’s new album Cer-
Lil Scrappy: Banner is like the big brother that I never had. He’s the tified?
one that kinda put me back on my game a little bit. He sat there and Mannie Fresh: We’re still doing a song. I’m gonna do one for him. I’m in
told me, “Dawg, you real. I know you short or whatever, so you feel like Houston right now and David left here yesterday. I’m gonna try to get
you gotta be extra crunk cause you’re the small nigga, but nigga, you is a song on there cause his album got pushed back.
Lil Scrappy, feel me? Can’t nobody take that away from you.” When
he told me that, and all the shit he went through, I was like, damn. He’s Have you enjoyed working with David Banner in the past?
a straight uplifting person, and you can tell throughout his career he’s Mannie Fresh: That’s like my brother. When we work together, I don’t
uplifting too. But on the mic he’s a straight beats. On the beats, too. look at it like work. There ain’t really no words I could say. David is just
a good dude.
Are you featured on his album Certified?
Lil Scrappy: Nah, I’m not on his album. Shoulda been, though. But he What about your own solo projects, are you working on an-
gave me a beat for my album, “G’ed Up.” When I say “G’s Up,” I’m talk- other album?
ing about God’s lil’ thug cause God is up, feel me? I’m a real person, so Mannie Fresh: Nah, I’m pretty much doing everybody else’s songs. I
through the hood music I slide God in there every now and then. That’s probably won’t even do that again. I never really wanted to be an art-
what David Banner does too. You can’t just be out here in the streets ist. It’s cool, but I kinda wanna concentrate on doing production. That’s
and be waking up in the morning by your lonesome thinking there’s no- what I love to do. When you start to do one thing, it takes away from
body to help you and shit. That’s the type of nigga David Banner is. another. I’m tired of stretching myself out.

OZONE AUGUST 2005 A49


THE SOUTHERN VOICE OF HIP HOP MUSIC

ESG
DIRTY
YO GOTTI
REMY MA
JAZZE PHA
PAUL WALL
TRICK DADDY
YOUNG JEEZY
DAVID BANNER
CHAMILLIONAIRE
LIL JON
WANTS HIS
MONEY!
HOT BOYS
REUNION?
MANNIE FRESH
LEAVES CASH
MONEY

PAUL
WALL
THE PEOPLE’S CHAMP
01: Big Kuntry and Slim Thug @
Visions for Young Jeezy’s album
release party (Atlanta, GA)
02: Big Cotten and Shock Muzik @
The Moon for TJ’s DJ’s (Tallahas-
see, FL)
03: David Banner’s listening ses-
sion @ Studio 7303 (Houston,
TX)
04: Shawty, DJ Jelly, and Bigga
Rankin @ Visions for Young
Jeezy’s album release party
(Atlanta, GA)
05: Joe Anthony and Lil Jon
@ Anger Management tour
(Dallas, TX)
06: Peter Thomas and Da-
mon Dash @ How Can I Be
Down (Miami, FL)
07: Scarface performing @
Roxy (Houston, TX)
08: Peter Thomas and
Benzino @ How Can I Be
Down (Miami, FL)
09: Jody Breeze reppin’
OZONE @ Visions for
Young Jeezy’s album
release party (Atlanta,
GA)
10: Ruthie, Sandy, and
Rashaun @ Cairo (Or-
lando, FL)
11: Gucci Mane and
Darrell Johnson @ Hot
104.5’s Rap It Up block
party (New Orleans,
LA)
12: DJ EFX and JR rep-
pin’ OZONE @ How Can
I Be Down (Miami, FL)
13: Like father, like
son: Lil Troy and T2
(Houston, TX)
14: Mr. Collipark and
Jokaman @ TJ’s DJ’s
(Tallahassee, FL)
15: Willie, Cubo, Pic-
calo, and Jimmy Choco-
late @ Upstart Record
Pool (Jacksonville, FL)
16: 8Ball, Young Buck,
and MJG shooting their
video for “Stay Fly”
(Miami, FL)
17: DJ Clue and Chad
of The Neptunes @ Sobe
Live (Miami, FL)
18: On the set of Pretty
Ricky’s “Your Body” (Mi-
ami, FL)
19: Gil Green, Chamillion-
aire, and Lil Flip on the set
of “Turn It Up” (Houston,
TX)
20: Sway, Big WIll, and Luke
@ the Rollexx (Miami, FL)
21: Devin the Dude gets his
Pacman on @ Studio 7303
(Houston, TX)

Photo Credits:
Bogan: #16,17,18,20
Johnny Louis: #08
Julia Beverly: #01,02,04,05,
06,12,13,14,15,19
Keadron Smith: #03
Malik Abdul: #09,10
Marcus Jethro: #11
Matt Sonzala: #07,21

B8 OZONE AUGUST 2005


GUEST EDITORIALS Got something to get off your chest? Email jb@ozonemag.com
The Job of Entertainment A Punk Rock Approach to Hip-Hop
Planning For The Future Taking Your Career Into Your Own Hands
By Kamikaze By Matt Sonzala

T D
he NBA has it. The NFL has it. Hollywood actors have it. Hell, on’t be scared off by the title. No one expects you to grab a guitar and
even your local garbage man or fast food employee has it. How- a shave your waves into a Mohawk. We’re not suggesting you should
ever, if your occupation is Hip Hop artist, you don’t have it. abandon your regional sounds in favor of some Limp Bizkitesque
bullshit. No, the point of this column is more to teach the ways that you,
What is “it,” exactly? I’m talking about a pension fund. A retirement the rapper, producer, or DJ can take your career into your own hands and
fund, a 401K. Better yet, we Hip Hop artists often lack something as thrive. This month we’ll focus on touring as an independent artist.
fundamental as healthcare or life insurance. The basic benefits that
are offered to nearly every working citizen in the country never reach It’s no secret that the bulk of an artists’ money comes from touring. Sure,
those of us who call “Hip Hop” our job. some rappers live the fast life for a few good years as they ride out a couple
of hit singles, but what do they do before and after that peak? Sit on your
For the most part, America doesn’t look at rap as a “real” occupa- ass? Sadly, many do.
tion. They’re regularly bombarded with images of lavish homes, big
SUVs, and hundreds of thousands of dollars of jewelry hanging from In order to thrive in this business, you have to get out there in front of the
the necks and wrists of more successful artists. But in reality, hip-hop people. Young punk rock bands do it all the time, without an ounce of tour
artists are hustlers on a really tight schedule. We average a career support. Take a band like Green Day, for example. You may or may not have
span of 3-5 years, if we’re lucky. ever heard of them, and when they first started in the late 80’s, no one
else had ever heard of them either. This trio of guys from the Bay Area in
After all the records have been recorded and all the advances have California began putting out their own records with a local indie label called
been recouped, we still have families to take care of. To society, we’re Lookout Records, much like many rappers do today, but what set them apart
expendable. Once we’ve stopped entertaining them, we’re flushed from the pack was their relentless drive. For ten years they struggled as an
from public consciousness. And if you haven’t been wise with your independent band, mostly on the road. They had a piece of shit van, one
savings, you could very well become another VH1 Behind The Music that probably broke down often, and they hit the road consistently playing
casualty. gigs for next to nothing.

Hip-hop is my job. It’s how I put food on my table and clothes on my As they progressed, the shows started becoming more lucrative, they sold
kids’ backs. I haven’t sold a million records, but I make a comfortable more records, shirts, hats, bumper stickers, and posters, and eventually
living as an independent artist. I’m blessed. But there are many who landed a deal with Warner Bros. With a proven track record both on record
pursue this thing called hip-hop while working day jobs. As I’ve learned, and on the road, they were able to write their own ticket when it came time
this rap game is something that you must be devoted to 24/7 in order to sign with the majors. Their first release on Warner Bros., Dookie, sold
to reach your full potential. It’s hard, however, to do that when you’ve 10 million copies. They had already done their “artist development” before
got bills to pay. The hometown won’t support you, and promoters are ever coming to the majors, and they had already established relationships
constantly asking for “promos.” You can’t live off hope. with venues not only around the country but around the world. And they
did it themselves.
But why should we? Why are a couple of former Leaders of the New
School working minimum-wage jobs? Why did I once see a legendary In hip-hop, David Banner is a great example of this same process. He trav-
artist in the offices of Ichiban Records asking for money to take his eled around the country, sleeping in his van, surrounded by what seemed
daughter to a doctor? How can an artist entertain us for “x” amount of like everything he owned. One deep he would ride from his modest home
years and then suddenly have nothing to show for it? in Jackson, Mississippi to wherever he could work. If the moment called for
him, he was there. Performing, producing, doing features, whatever.
In Mississippi, we are taking steps to change this reality. Almost a year
ago, the Mississippi Artists and Producers Coalition (M.A.P.) was formed Unfortunately, many rap artists are raised on MTV, BET, and commercial ra-
in an effort to unite the state’s artists under one umbrella. The goal dio, and only see the glamour and glitz side of the business. I bet you think
is to promote Mississippi hip-hop and organize a union. That’s right, your career starts and ends with your first and last hit. It’s not true. Last
folks, I said “union.” week I had a conversation with Fresh Kid Ice of the 2 Live Crew. If you know
your history, you know that 2 Live Crew hasn’t had a hit in over ten years.
In the next three years, M.A.P. hopes to establish an organization that But if you pay attention, you know that 2 Live Crew (or some combination
will provide a pension fund for Mississippi emcees. Not only that, but of 2 Live Crew members) has performed in your town in the past year. And
also life insurance, a health and dental plan, and a credit union de- they’ve performed in your town every year since they started. How can
signed to hold artists’ earnings and offer loans to aspiring entrepre- they do this?
neurs. We currently boast over 100 members throughout the state and
have made our mark by organizing our own shows and releasing two It’s simple. Everyone knows that the basis of this business is relationships.
compilation albums under the coalition banner. We’re taking our music If you don’t get out there and meet people and make things happen, you
back! are not going to thrive. I don’t care if you come from a bustling rap mecca
like Houston or Atlanta or a small town like Mobile or Tallahassee. If you
The hip-hop industry is set up to make you famous before it makes don’t get up and go take your music to the people, you are not going to be
you rich. Selfishness and deceit permeate the business, making it hard heard. It takes real determination and stamina. Often, you will lose money
for the little guy to survive. Labels pimp us. If you’re independent, on the first few tours. Unlike the dope game, the money is not always fast.
concert promoters short you while juggling the balls of every rapper- It’s no secret that many of us in this game need to develop some patience
of-the-moment. M.A.P. pledges to cut out the middleman. Hopefully, and get away from the fast money mentality. The real success stories in this
we will create a blueprint for other states to follow suit. game put in time, effort, and often their own money to make their career
jump off.
You deserve to be compensated for your work, as with any job. You
deserve to be able to provide for your family, as with any job. Missis- It doesn’t take much, and the formula has been proven time and time again.
sippi has stood up. Now you do the same. So what are you waiting for?

- Kamikaze is CEO and artist on OurGlass Entertainment. He is also - Matt Sonzala is a freelance writer and photographer for OZONE, Mur-
President and Founder of the M.A.P. Coalition. der Dog, The Source, XXL, and various other publications. He also hosts a
weekly radio show, Damage Control, on KPFT FM in Houston, Texas.
For more information on the Mississippi Artists and Producers Coali-
tion, please call 601-212-6381 or 601-317-1891 or e-mail us at For more information, visit Matt’s always-entertaining blog at
map_LLC@yahoo.com. www.houstonsoreal.blogspot.com.

OZONE AUGUST 2005 B9


01: Dizzee Rascal and Bun B @ Studio
7303 (Houston, TX)
02: Young Buck and Grandaddy Souf
on South Beach (Miami, FL)
03: Yung Redd and SLAB @ KPFT
Damage Control radio (Houston,
TX)
04: Bigga Rankin and Young Cash
@ Kartouche for Upstart Record
Pool meeting (Jacksonville, FL)
05: Chamillionaire with video
models on the set of “Turn It
Up” (Houston, TX)
06: Legion of Doom DJs rep-
pin’ OZONE @ The Moon for
TJ’s DJ’s (Tallahassee, FL)
07: Bruce and video models
on the set of Chamillion-
aire’s “Turn It Up” (Hous-
ton, TX)
08: Damon Dash, Rachel
Roy, and their daughter
@ How Can I Be Down
(Miami, FL)
09: ESG reppin’ OZONE @
Club Raj (NYC)
10: Sally Anthony and
Static reppin’ OZONE @
The Moon for TJ’s DJ’s
(Tallahassee, FL)
11: Nino and Disco @
Cairo (Orlando, FL)
12: Jacki-O reppin’
OZONE @ The Moon for
TJ’s DJ’s (Tallahassee,
FL)
13: Xtaci @ Visions for
Young Jeezy’s album
release party (Atlanta,
GA)
14: Dizzee Rascal and
the g.r.i.T. Boys @ KPFT
Damage Control radio
(Houston, TX)
15: Get Cool and
Collard Greens @ The
Moon for TJ’s DJ’s (Tal-
lahassee, FL)
16: Smack and David
Banner @ Electric Lady
Studios for his Certified
listening session (NYC)
17: Jim Jonsin and
Pretty Ricky on the set
of “Your Body” (Miami,
FL)
18: 50 Cent performing
@ the Anger Management
tour (Dallas, TX)
19: Three 6 Mafia, 8Ball,
and Young Buck reppin’
OZONE on the set of “Stay
Fly” (Miami, FL)
20: Treal and Acafool @
Firestone (Orlando, FL)
21: Sylvia Rhone, Yummy,
and Rockwilder @ Harlem
Grill (NYC)

Photo Credits:
Bogan: #02,17,19
Julia Beverly: #03,04,06,07,
08,09,10,11,13,15,16,18,21
Malik Abdul: #12
Matt Daniels: #20
Matt Sonzala: #01,05,14

B10 OZONE AUGUST 2005


Remy Ma strolls into New York’s Electric
Lady Studios at 9 AM, where a group of
reporters and various industry folks have
gathered to hear cuts from her upcoming
album. “This 9 AM thing was not my idea,”
she begins abruptly. Waving a bag of Skittles
and a blunt, her “ghetto breakfast,” Remy
makes her way to the front of the studio.
In an outfit slightly more dressy than usual,
Remy is clearly uncomfortable, wiggling out
of her heels within five minutes of the ses-
sion and moaning, “I couldn’t find my Up-
towns this morning!”

With Remy, what you see is what you get.


The only female in the Terror Squad crew,
she still acts like one of the dudes. Still,
there’s just Something About Remy, which
is actually the title of her debut album
scheduled for release this summer through
SRC/Universal. With stellar beats from the
likes of Cool & Dre, DJ Khaled, David Ban-
ner, Scott Storch, and other up-and-coming
producers, Remy has been blessed with a
fiery backdrop for her crisp vocals.

Later in the day, Remy is rocking a wifebeat-


er (no bra, of course) and posted up in a
hotel suite, visibly bored from doing a string
of interviews. OZONE attempts to break up
the monotony.

Are you sick of doing interviews? depending on you. he has me, Geddy, Prospect, females. I want people to go to the store and
I hate telling the “how-I-started” story over, all the people that work with us, his family, his think, Am I going to buy this guy’s album or am
and over, and over, and over again. Haven’t cousins, his uncles, his brothers and sisters, his I going to buy Remy’s album? It’s easy to choose
these people read any articles I’ve done in the wife, his wife’s family. They’re callin’ her be- me when it’s between two girls. I’d feel like I
last six years? God, I hate that question. cause they know that’s her man. Like, it’s crazy. accomplished something more if you chose my
That’s the part people don’t understand. He album over a guy’s album.
Aside from interviews, what’s the worst don’t owe me nothing.
part of being an artist? Do you think New York rap is in a rut?
I hate the fucking schedule. Like, nothing’s Big Pun’s chain is up for an auction on eBay. Is I think New York needs a comeback right now.
on time, but everything’s on time, you know his family really hurting that bad financially? But at the same time, I’m not gonna put down
what I mean? Everything has a time, but it’s I wouldn’t know. I mean, I know for a fact that the South. I like Young Jeezy, I like Slim Thug.
never on time. It’s just so much shit. I’ve given the kids money on different occa- It’s been New York for so many years. It used to
sions. Joe has given them money. When Pun be that everybody was trying to sound like they
How did the attitude within Terror Squad passed, though, he had a lot of taxes and bills were from New York. Now, everywhere else is
change when Pun passed? that weren’t taken care of. It’s so many personal getting play, and New Yorkers are trying to flip
For a minute everything was crazy, with Cuban things going on behind the scenes between Joe our style to incorporate it with theirs. We don’t
[Link] leaving and then [Triple] Seis leaving. and Pun’s wife that people don’t know about. need to hear the same thing all the time.
Joe was going through a lot of family issues It’s a lot of animosity between them. She put out
at the time. I didn’t have a record deal. Tony a DVD where she’s totally disrespecting [Pun’s] Are you relieved to finally have your first solo
Sunshine was like, in the middle of a record name. How do you expect the people who loved project?
deal. Everything was real crazy right after Pun your husband to do things for you when every- Yes, yes, yes! And it’s still not even here yet. So
passed. I can’t say that it panned out the best thing you’re doing is degrading his name and I’m about to relieved. All the tension and pres-
way, because I would’ve liked to see every- character? That’s not gonna make people want sure. I have the first-time jitters. It’s so much
body stay together. to help you. Me personally, if I was in posses- pressure, because they expect so much. I’m
sion of Pun’s chain, I’d rather be dead broke and 100% content with everything on this album, but
What’s your opinion on some of the accusa- starving in the streets than to put his chain on people are crazy. You never know what they’re
tions that have been leveled at Fat Joe by eBay. Maybe a pawn shop as the last straw, be- gonna think. Consumers be buggin’ sometimes.
Cuban Link and other people who’ve left the cause you can still get it back. How you gonna
camp? They say Joe doesn’t want his crew sell it to someone you don’t even know? That’s Why do you think the Terror Squad album
to shine and doesn’t pay them properly. crazy. That’s totally disrespectful. didn’t sell well even with “Lean Back”?
A lot of people just don’t understand that We didn’t go on tour. We didn’t promote. We
Joe has soooo many people that depend on Are you still cool with Cuban and Seis? didn’t have ads like we were supposed to. Pro-
him. It’s hard when everybody’s depending on I speak to both of them. They have their differ- motion counts for a lot. It wasn’t pushed right.
you. You can never make everybody happy, so ences with Joe. It’s a bit of a conflict with me
it gets to a point where you just decide, I’m being friends with all of them, but I feel like You’re picky with your beat selection?
gonna try to make myself happy. Trying to I shouldn’t be forced to pick. They’re all my So very picky. Producers hate me. But I have to
make everybody else happy is not working friends, and I’ve known all of them for the same like it if I’m gonna put my fuckin’ lyrics over it.
and I’m not happy either, so at least I’ll be amount of time. Neither side has done anything Your beat can’t be whack in any shape, form,
happy this way. I respect that. That’s why I to hurt me. or fashion.
don’t ask nobody for anything free. I don’t
expect any handouts. I don’t expect any- Do you think the timing is right for you to come If you could steal a beat, what would it be?
thing to be given to me, because nothing out as a solo female artist because there really T.I.’s “A.S.A.P.,” and the “Hate It Or Love It”
was given to him. He doesn’t owe any- aren’t any females holdin’ it down right now? beat that Cool & Dre did for Game and 50. Cool
body anything. Sometimes, people are I feel like the timing is right for me, period, not & Dre are fuckin’ down with Terror Squad, so
like, “If that was me, I would…” But just because of me being female. It’s not about how did I miss that one??
you’re not in that situation. You don’t being a female rapper. I wanna be compared to
know how it is to have everybody all other rappers, period. Other guys and other - Words and photo by Julia Beverly

OZONE AUGUST 2005 B11


01: Lil Flip and Z-Ro on the set of
Chamillionaire’s “Turn It Up” (Hous-
ton, TX)
02: Young Harlem and James
Eichelberger @ Harlem Grill (NYC)
03: Chamillionaire on the set of
“Turn It Up” (Houston, TX)
04: Mr. Collipark and Uncle
Luke @ Ying Yang Twins’ album
release party (Miami, FL)
05: Treal performing @ Fires-
tone (Orlando, FL)
06: MTV’s Rahman Dukes and
Joseph Patel @ Q-Tip’s listen-
ing session (NYC)
07: Memphitz and TJ Chap-
man @ The Moon for TJ’s
DJ’s (Tallahassee, FL)
08: Models Montana and
Leann on the set of Jim
Jones’ video (Miami, FL)
09: Deuce Poppi @ Young
Jeezy’s album release
party (Atlanta, GA)
10: Alonzo Mourning and
his wife @ Zo’s Summer
Groove (Miami, FL)
11: Q reppin’ OZONE
@ Visions for Young
Jeezy’s album release
party (Atlanta, GA)
12: Tony Yayo @ Anger
Management tour (Dal-
las, TX)
13: Meech and DJ
Demp @ Young Jeezy’s
album release party
(Atlanta, GA)
14: Oxycottontail and
Devin the Dude @
Rothko (NYC)
15: Scott Storch, Ame-
rie, and her manager/
boyfriend Lenny @
Sobe Live (Miami, FL)
16: J-Dot, DJ Fresh,
and DJ Kaoss @ Cavern
(Greenville, NC)
17: David Simoneau,
Malik Abdul, and Carina
@ Icon (Orlando, FL)
18: Pretty Tony and Jack
Nasty @ AMA Studios
(Gulfport, MS)
19: DJ Demp, Tampa
Tony, and BloodRaw @
The Moon for TJ’s DJ’s
(Tallahassee, FL)
20: NuBreed Entertain-
ment reppin’ OZONE
@ Firestone for Upstart
Record Pool meeting (Or-
lando, FL)
21: Hawk, ESG, Sway,
DJ Chill, and Yungstar @
Screwed Up Records & Tapes
(Houston, TX)

Photo Credits:
Bogan: #08
J Lash: #04,10
Julia Beverly: #01,02,06,07,
09,12,13,19,20
Malik Abdul: #11,17
Matt Daniels: #05
Matt Sonzala: #03,14,21
P Love: #18
Rico Da Crook: #15
Travis Mealer: #16

B12 OZONE AUGUST 2005


St. Louis, the gateway Arch city, has a storm
brewing in the form of gangsta rap group
The AllStars. Group members Nimmy Russel,
Trust, Top Dolla, and Vic Damone have capti-
vated their city with tales of hustling, street
life, and partying. Top promoters and co-
CEOs Guccio and Just Black are the guiding
hand behind the group and their successes.
The AllStars’ album All City features names
like Akon, Styles P, Bun B, Webbie, Murphy
Lee, and Chingy.

How did the AllStars come together?


Just Black: The AllStars came together in
1999. I started this company in 1991. I was the
first artist out of St. Louis to represent gang-
sta music independently. I didn’t really know
what I was doing when I first started out, but
I just did my songs and put it out.

How has the music business changed from


the time when you first started rapping until
today?
Just Black: It’s not even music right now. It’s
politics. It’s all political, it’s all about the
game. It’s all about who you know. It’s not re-
ally about the music like it was back then. The
game has changed tremendously.

Do you think the changes in the game have


benefited you and the AllStars, or made it
tougher for you to succeed?
Just Black: Nah, it helped us. Gangsta music that keeps everybody straight and together. He’s remix features Chingy.
has never been represented in St. Louis like always on time and puts forth the effort. Next,
we’ve been doing it. It’s 390 independent re- Nimmy Russel is the wild one. His whole image Speaking of Chingy, with him and Nelly having
cord labels in my city, and I can assure you is just wildin’ out. He’s a battle rapper too. He a war of words, how do you guys get along
that over half of them are gangsta rap labels. brings that hardcore street sound. with both cliques?
But you’ve got to do it right so hundreds of Just Black: They’re not really beefing. It’s just
thousands of people can know who you are. Are all the members of the AllStars from the a verbal beef. It’s like, a rapper said something
There aren’t a lot of people who know how to same neighborhood? about another rapper, and that’s it. That isn’t
do it right. We know how to shape songs to get Just Black: Nimmy’s from the West side of St. street beef. It’s a DJ up here named DJ Bishop
mainstream acceptance. Louis. Top Dolla and Trust are from the North who’s a part of our house staff, and he put out
side of St. Louis. Vic Damone is from Illinois, this mix CD called Beef. He took some exclu-
Why do you think the AllStars are so popular across the water, East St. Louis. sives from Nelly and some exclusives from Ch-
in St. Louis? Would you credit that to Guccio ingy. Bishop did it so big that the rappers had
and your promotional savvy? Who’s featured on the All-City album? to speak out about it. It got to the point that
Just Black: You know, Guccio had a record la- Just Black: Webbie, Bun B, Akon, Styles P, Mur- radio stations had to take two days out of the
bel in 1993 called Good as Gold. He already phy Lee, Just Black, Icon and Chingy. week to get Nelly and Chingy and them on the
had the promotional game down, and so I did phone and sort things out. It’s not a legitimate
I, so we really had come together even before How did you get big-name features, being in- beef, though. If it was real there would be ca-
we had the AllStars. Once we came together dependent? sualties.
we developed the AllStars. It took us a while Just Black: This is 2005, and we’ve been in the
to get to this point, because we’ve been work- game since the early 90s. For over thirteen With all the members of the group coming
ing with them for so long, teaching them dif- years, we’ve been building relationships. That’s from different parts of the Lou, do they get
ferent aspects of the game. We always knew how we met all these people. We didn’t have along pretty well?
they were good rappers, but we had to turn to call their agents or go through middlemen, Just Black: They get along good because Guc-
them into writers and entertainers and mold we didn’t have to do none of that. They gave us cio and I really raised them as a group. We put
them into good artists. their prices direct. Each one of these artists flew them on the road and took them all over, and
in, dropped their stuff, collected their money, they just bonded with each other. Each one of
What was the AllStars’ first project? and that was it. Except Styles P, cause he did his them is ready to put out a solo project, but they
Just Black: We were developing the group right after he got out of jail. We were actually understand how important the group is and that
from 1999 til 2003. we did our first project gonna go with Jadakiss, but we felt that Styles P they need one another to be successful.
in 2002, which was a mixtape. In 2003 we put fit what we were doing a little more.
out our first album, The Movement. What group would you compare the AllStars
Tell me about some of the producers who con- to, past or present?
What does each member of the AllStars tributed tracks to the All City album. Just Black: I’d have to say N.W.A.
bring to the table? Just Black: We’ve got our own in-house produc-
Just Black: Trust is the strongest player of ers, 1-0 Productions. We’ve got some tracks from Is there anything else you’d like to say?
the group. He’s got a real pimpin’, player Organized Noize but I’m not sure if they’ll e on Just Black: Go out and pick up the All City al-
style. He’s grassroots, straight from the this album. We went to the West coast and got bum. Check us out on the web at www.bobqp.
street. He keeps most of his lyrics real, real a few tracks, but most of it is from the MidWest com. I’ve also got to mention that Bun B is our
basic. Playa style. Vic Damone is the real producers. We wanted to keep it real Southern, partna, for real! Look out for my solo project
laid-back, gangsta-type playa. He keeps it real home style. We decided instead of spending Grown Folks Music coming real soon, as well
real to the situation. He’s going to give $30,000 on production and $10,000 on features, as a new youth rap group that we’re develop-
you the real, straight and direct. He we’d be better served if we spent the bigger ing. We’re an entertainment company, first and
don’t write about nothing but facts. He bulk on the features and the rest on production. foremost, and we’ve got a lot of big things hap-
spent a little time in the military. Then pening.
you’ve got Top Dolla. He’s the crunk What’s the first single?
man, he’s extra crunk. He’s the one Just Black: The first single is “So Serious.” The - JC (Photo: Andre B. Murray)

OZONE AUGUST 2005 B13


01: Nas and Devin the Dude @ Rothko
(NYC)
02: Pimp G and Ful of Drama
Records @ Kartouche for Upstart
Record Pool meeting (Jacksonville,
FL)
03: Red Dogg, Pimp J, Clay D,
and Tim Brown reppin’ OZONE @
Firestone for Jamlando Record
Pool meeting (Orlando, FL)
04: Kaine, Da Musicians, and
Theo Brown gettin’ CRUNK!!!
@ Club Raj (NYC)
05: Trillville and Big Herc @
Rap It Up block party (New
Orleans, LA)
06: Hoodz DVD @ Universal
press junket (NYC)
07: Butta Smoove, Malik
Abdul, and O-Eazy @ Icon
(Orlando, FL)
08: Jim Jones getting in
shape before his video
shoot (Miami, FL)
09: Lil Wayne on the
set of Trina’s video for
“Don’t Trip” (Miami, FL)
10: T2 reppin’ OZONE by
the Chillmobile (Hous-
ton, TX)
11: Scarface and Kyla
Staten @ Studio 7303
for David Banner’s
listening session (Hous-
ton, TX)
12: Dolla Signs defeats
VA in the MC Royal
Rumble Pt. 2 (Green-
ville, NC)
13: Karen Douglas and
Money Mark (Miami, FL)
14: Scott Storch and
a friend @ Sobe Live
(Miami, FL)
15: TJ Chapman and
Playa Poncho @ The
Moon for TJ’s DJ’s (Tal-
lahassee, FL)
16: Chad Brown, Noah,
Ray Daniels, and Mizike
@ Cairo (Orlando, FL)
17: Lil Jon, Stay Fresh,
Bohagon, Lil Scrappy,
and Pitbull @ Anger
Management tour (Dal-
las, TX)
18: Vince Phillips, Em-
peror Searcy, and DJ Will
@ Visions (Atlanta, GA)
19: The GhostWriters and
Money Mark reppin’ OZONE
@ KPFT Damage Control
radio (Houston, TX)
20: Lil Jon showing off his
Oakley tour bus @ Anger
Management (Dallas, TX)
21: BSU

Photo Credits:
Bogan: #08,09,13,14
BSU: #21
DJ Fresh: #12
Julia Beverly: #02,03,04,06,
15,16,17,18,19,20
Keadron Smith: #10,11
Malik Abdul: #07
Marcus Jethro: #05
Matt Sonzala: #01

B14 OZONE AUGUST 2005


MATHEMATICS
Financial realities of the music business
by Wendy Day
founder of Rap Coalition (RapCoalition.org and RapCointelpro.com)

T
here are a multitude of different deals out there for Head Entertainment had its short-lived deal with Universal,
any recording artist. It depends solely on what you
DIFFERENT TYPES OF RECORD DEALS
it was this type of deal, according to Roy Jones, Jr.
agree to contractually. There is no such thing as a
standard contract; a contract is just an agreement between The only thing the major label or distributor is really re-
two people that says who will do what by when, what hap- sponsible for with a distribution deal is getting the CDs into
pens if they do NOT do it, and how everyone gets paid. You stores and collecting the money. The artist does everything
don’t get what you deserve in this business, you get what else. The length of the deal usually runs 3 years and rarely,
you negotiate. A contract can tie you up for three to seven if ever, goes to an artist who doesn’t already have proper
years, so be VERY careful what you sign! funding already in place. The artist always owns the mas-
ters. This is the type of deal a successful independent label
Just like every deal is different, so is every record label. would seek with a major label after they have released nu-
While one may be great at radio, another one might suck merous successful independent projects regionally.
at radio but be great at blitzing the streets. It’s important to
know the label’s strengths and weaknesses when negotiat- This is also the type of deal an independent label would
ing a deal. In the deals I negotiate, I always make sure the seek from an independent distributor such as Select-O-Hits,
artist is compensated for the area in which the label is weak. Navarre, and/or Bayside Distribution. This is an area where
So if the label is weak at radio, for example, I make certain artists and indie labels MUST understand the difference be-
there is an additional budget for the artist’s team to hire tween being a label and being a production company. An
their own radio promotion people. indie label has the money to effectively market and promote
a CD, the experience and know-how to do so successfully,
When dealing with an independent label to do a deal, it is and a strong work ethic since the indie label does every-
important that they know what they are doing and have thing but get the CD into the store and collect the money.
done if before, are properly financed, and are well connect-
ed in the industry. Any idiot can spend $11 at Kinko’s to A production company makes a great CD, but needs to have
print business cards saying they own a record label. You are a label to deliver it to, because that’s all they have is a great
an even bigger idiot if you sign a deal with one. CD. If you have a great CD but no experience and no money
to market and promote, you are NOT an independent re-
It is important to have an entertainment attorney finalize cord label - I don’t care what your Kinko’s printed business
any deal (or negotiate it, if you are not skilled in this area - I card says. You are not a record label. This is why Koch,
have done numerous deals and still always have a lawyer by Asylum, Fontana, and TVT exist. They offer deals that al-
my side in every deal) because it isn’t always what’s written low people to think they are their own record label, but
in a contract that can hurt you, but often what is missing. they do most of the work and advance most of the money,
making it more of a joint venture deal, and usually a 60-40
Every contract is different because every situation is differ- split (60% to the indie label, that is).
ent! Recording contracts are set up to benefit the label and
not the artist, so many changes are needed. In fact, I once Joint Venture Deal:
heard that the average contract goes back and forth seven This is also a deal that is not easy to get from a major label
times. My deals go back and forth even more than that. without a track record of success. It is usually around a
David Banner’s paperwork went back and forth for nine 50-50 split, and the term can run from 3 to 7 years. Most
months until it was right - by the time he signed his con- labels split the work with the artist (or indie label) but of-
tract and got paid, his first CD had been out for six or seven fer the sole funding for the deal. There can be an advance,
months. This is not standard, nor do I recommend anyone which is always recoupable before the splits, and it is up to
ever put out a CD before the contract is signed. negotiation whether the label owns the masters or splits
them with the artist.
There are basically three different types of deals and then
everything in-between. Deals are not quite so cut and dry, Most joint venture deals are not profitable for the artist,
so I have outlined the three basic types of deals, but a deal because most major labels never recoup all that they have
can fall in between any of these extremes. All deals are at- spent. Unless you have some say over what is spent, how
tainable based on the leverage of the artist, how badly the and where it is spent, it is hard to control this type of
label wants to sign the artist, who is on their team that the deal.
label sees as added value (for example, a successful producer
or a connected manager), if other labels are bidding for the Artist Deal:
artist as well, and the track record of success of the artist By far, this is the most popular and common record deal.
or producers. The label does everything, except record the album (al-
though they pay for it), and they have complete control
Distribution Deal (sometimes called a P&D deal for and ownership. The term is usually for 5 to 7 years, and
“pressing and distribution”): the average percentage for the artist is 12% (meaning the
This is the most difficult deal to get. It can be an 80-20 split, major label keeps 88%). Out of that percentage, the artist
with the major label making 20% and the artist making pays back everything the label spends that is recoupable,
80%. There is rarely money advanced (in a few cases I have rarely leaving the artist any money unless the sales are
seen pressing costs advanced). exceptional (meaning platinum).

This deal is usually reserved for the most successful artists Hope this quick breakdown gives you a starting place to
where the label perceives little risk and sees value in allow- do more research!! In my next Mathematics column in the
ing the artist to do the bulk of the marketing, promotion, next issue of OZONE, I will break down the exact financials
radio, and video work. Cash Money has this type of deal, of an artist’s record deal. If you have any questions, please
as did No Limit back in the mid-90s at Priority. When Body write to me at Mathematics@RapCoalition.org.

OZONE AUGUST 2005 B15


01: Gabe Tesoriero, Shawn Costner,
and Ashaunna Ayars @ Young Jeezy’s
album release party (Atlanta, GA)
02: Maino, Tone, and Yummy @
Harlem Grill (NYC)
03: Pattie and DJ Infinite reppin’
OZONE @ Firestone for Jamlando
Record Pool meeting (Orlando,
FL)
04: Lil Wayne, Boo, and Dizzy
@ Cairo (Orlando, FL)
05: DJ Clue and DJ Ideal on
South Beach (Miami, FL)
06: DJ Chill and DJ Ryno @
KPFT Damage Control radio
(Houston, TX)
07: J-Mills and DJ J-Kwik @
Visions for Young Jeezy’s
album release party (At-
lanta, GA)
08: Game and Twista @
Dub car show (Miami, FL)
09: Earl Thomas and Don
Dinero @ How Can I Be
Down (Miami, FL)
10: Playa Rae, Tigger,
and Eddie Brasco @ Club
Kasanova’s (Oklahoma
City, OK)
11: The Diplomats’ Jha
Jha and Karen Civil
reppin’ OZONE on the
set of Jim Jones’ video
(Miami, FL)
12: Partners N Crime @
Rap-A-Lot vs. Swisha-
house celeb bball game
(Houston, TX)
13: Dizzee Rascal and
Nancy Byron @ the
Gridiron (Houston, TX)
14: O-Solo reppin’
OZONE @ Club Raj
(NYC)
15: David Banner and
Zay reppin’ OZONE
@ low rider car show
(Houston, TX)
16: Fabolous and Young
Jeezy @ Visions for his
album release party
(Atlanta, GA)
17: Tone, Chamillion-
aire, and Bruce Carbone
@ his Sound of Revenge
listening session (NYC)
18: Tity Boy, Ludacris,
Lil Fate, I-20, and Dolla
Boy @ Visions for Young
Jeezy’s album release
party (Atlanta, GA)
19: Trina the diva on her
video set (Miami, FL)
20: Mike Dean, Bun B, and
Willie D @ Rap-A-Lot vs.
Swishahouse celeb bball
game (Houston, TX)
21: Lil Flip reppin’ Treason
clothing on the set of “Turn It
Up” (Houston, TX)

Photo Credits:
Bogan: #05,11,19
J Lash: #08
Julia Beverly: #01,02,03,04,
06,07,09,14,16,17,18,21
Matt Sonzala: #12,13,20
Playa Rae: #10
T-City Promotions: #15

B16 OZONE AUGUST 2005


01: Neef and Joe Budden @ Mansion
(Miami, FL)
02: ESG and Dizzee Rascal (Houston,
TX)
03: Black, Mike Fresh, Webbie,
and Hoe Tester on the set of
Webbie’s “Bad Bitch” (Miami, FL)
04: C-Note, DJ Chill, and Hawk
reppin’ OZONE (Houston, TX)
05: Get Cool and BloodRaw @
Visions (Atlanta, GA)
06: Dan and Michael Watts @
celeb bball game (Houston,
TX)
07: Roland Powell and DJ
Jelly @ Visions for Young
Jeezy’s album release party
(Atlanta, GA)
08: Hip-Hop Today TV @
How Can I Be Down (Mi-
ami, FL)
09: Niko and La’keia @
Bulletproof celeb bball
game (Miami, FL)
10: Beat Bullies on the
set of Chamillionaire’s
“Tear It Up” (Houston,
TX)
11: Gangsta Boo reppin’
OZONE @ Visions for
Young Jeezy’s album
release party (Atlanta,
GA)
12: Young Buck and
Redeyez reppin’ OZONE
on the set of “Stay Fly”
(Miami, FL)
13: Picasso and Brian
Michael Cox @ Visions
(Atlanta, GA)
14: A real chameleon
on the set of Chamil-
lionaire’s “Turn It Up”
(Houston, TX)
15: Kaine and Mr. Col-
lipark @ the Ying Yang
Twins’ album release
party (Miami, FL)
16: David Banner and
OG Ron C @ Studio 7303
for his Certified listen-
ing session (Houston,
TX)
17: Zay, DJ Chill, and
Matt Sonzala reppin’
OZONE on the set of
Chamillionaire’s “Turn It
Up” (Houston, TX)
18: Lil Jon officially
inducting Bryan Leach into
the BME family (Dallas, TX)
19: Rasaq and Chamillion-
aire on the set of “Turn It
Up” (Houston, TX)
20: Boo da Boss Playa, Slick
Pulla, and Serious @ Visions
(Atlanta, GA)
21: Gil Green reppin’ Krim-
inaltized Jeans (Houston, TX)

Photo Credits:
Bogan: #12
J Lash: #09,15
JC Crunk: #18
Julia Beverly: #03,05,07,08,
10,11,13,17,19,20,21
Keadron Smith: #16
Matt Sonzala: #02,04,06,14
Rico Da Crook: #01

B18 OZONE AUGUST 2005


WILL THERE BE A
HOT BOYS Is this the end
of an era? MANNIE
REUNION? FRESH
STRIKES OUT ON HIS OWN
I heard that you’ve left Cash
“There’s four Money and there’s a Hot Boys
different people, reunion project in the works.
you know, so Well, we doing something like
there’s negotia- that, but it ain’t what y’all think.
tions from four It ain’t nothin’ messed up with
different angles. Cash Money, I’m just doing my
I’m ready to own thing. That part of it is true
do it if they’re – Chubby Boy Records. But it ain’t
ready to do it. ended on no bad note or whatever,
It’s easy for us it’s just time for me to do me.
four to get in That’s all.
the room and
agree to do it, Sounds like you’re being politi-
but since pretty “IT’S OFFICIAL THAT I’M NOT cal.
much everybody
is signed with a
WITH [CASH MONEY] NO MORE, It’s official that I’m not with them
no more, but I’m doing my own
different record BUT IT AIN’T A SITUATION WHERE thing. It ain’t a situation where we
company, we’ve
got to work that
WE GONNA BE NAME-CALLING gonna be name-calling and going
out first. But AND GOING BACK AND FORTH. IT’S back and forth. It’s just me matur-
ing. It’s time for me to do me. It’s
Baby don’t have
no say-so. That’s
NO BAD BLOOD.” - MANNIE FRESH no bad blood.
part of the deal.

B.G.
Everybody wants
to do it, but
they fact is, they
don’t want him THE BABY
involved. That’s
how the whole
GANGSTA IS
thing came to LOVING LIFE
be. They asked
me if I wanted to
AFTER CASH
do it, and since MONEY
three of the four
What’s the status
Hot Boys don’t
of the lawsuit
want Baby to
you filed against
have no part
Cash Money?
of the project,
It’s looking good,
that’s the way
really, really
it’s gotta hap-
good. I can’t re-
pen.” - Mannie
ally talk much on
Fresh
it but it’s looking
real good.
“I talked to
Mannie the other
You just dropped
day. He’s no
a new album?
longer with Baby.
Yeah, I just dropped my new album Life After Cash Money. Life’s going good, I’m
He got his own
just doing what I do. I’ve got a Chopper City Boys album I’m about to drop too.
thing he’s doing. He did some cuts for Juvenile and he’s
doing some cuts for B.G. The conversation we had was
How are things with Koch compared to the situation you used to be in at Cash
basically that we need to get back together and do this
Money?
thing. There’s gonna be a Hot Boy reunion when I come
It’s alright. At the time it was the best situation for me, and I was just trying to
home.” - Turk
drop an album cause I hadn’t dropped one in about two years. At that time, that
was the best choice. I’m finished with that situation and I’m movin’ on now. I got
“To tell you the truth, I heard we are about to do
like three or four different deals on the table right now for my label.
something like that. They asked me if I agreed. I ain’t
trippin’. Maybe we will do a reunion album. That’s what I
Have you been in contact with Turk?
heard, but the boss gotta agree on that first. They could
Yeah, I talked to him about a week ago. They say he’s supposed to go back to court
say he’s greedy or whatever, but the boss still gotta
on August 1st and it’s looking good for him, so hopefully he’ll be home soon. I wish
agree on that for me to do anything. I could say I agree
him the best in his situation and I can’t wait for him to come home.
and I wanna do it, but still, if he don’t agree, I can’t do
it. And I’m the President of Cash Money Records now, so
He said that it may have been a good thing he got locked up because he was
it’ll have to be released under Cash Money. Baby would
able to get over his drug addiction.
have to sign off on it cause he gonna have to get his
Ya know, if that’s how he feels about it, that’s good. I can’t really speak on that,
too.” - Lil Wayne
but I know I wouldn’t want to go to jail over it. I was fortunate enough to not have
to go to jail to overcome [addiction].
“It’s a possibility, as long as Birdman ain’t got nothin’
to do with it. He might have to sign off on [Lil] Wayne’s
How did you overcome it? Just quit cold turkey?
behalf, but not on my behalf.” - B.G.
Yeah, I just felt it inside me. It just wasn’t there no more – the feeling, the drive,
the craving. I was just craving money, and [heroin] and money don’t mix.

OZONE AUGUST 2005 B19


B20 OZONE AUGUST 2005
Why are you in prison? was just the thing to do. It was like a fashion
They allege that I shot a police officer. I’ve been statement. All the girls wanted a nigga with the
held without bond in Memphis, Tennessee, on dope dick. That’s the reason why I got on it. I
attempted murder and possession of a firearm didn’t think I was a junkie, but now that I’m
charges. The firearm charge is a federal charge. not in denial, I can see it for what it really was.
I go to court on August 1st. The judge gave [the Like I said, since I’ve been through that, now I
prosecution] til the first to find a material wit- could go and tell someone who’s in that same
ness. I don’t know if they’re gonna proceed or predicament that there is a way out. There is a
go forward with the charges. I’ve been in jail God that can deliver you from it if you put your
for eighteen months, and I’m finally going to get mind to it.
a fair trial. I’ve been waiting from the begin-
ning. They denied all my suppression hearings Where do you think you’d be right now if you
and bond hearings. The police sued me for $60 weren’t in prison?
million dollars before I got prosecuted. They Three days before the incident [I’m in prison
wasn’t even tryin’ to take me to trial. for] on January 26th, 2004, I got on my knees
and prayed to God. I told God, “I don’t know
Do you think you’re being treated unfairly be- when I’m gonna stop using drugs, unless it’s
cause you’re a rapper? life threatening.” Three days later, I guess God
Yeah, that’s basically what it is. There was three answered my prayers, because right now I’m
of us in the house, and the other two people supposed to be dead. God protected me and
that was with me went home. They hit me with a fuck about us at all. It was all about [Baby]. shielded me. I know that. I’ve been here for
the charges. I’m not gonna talk about my case, When I came home from jail after 7 months, eighteen months. Even though things look bad
but I know one thing – I’m innocent. Hopefully in 2001, I decided to leave and signed a deal on the outside, I know it’s a spiritual awakening
they’ll dismiss the charges before I even go to with Koch. because it’s something I prayed for. I wanted
court and it’ll get settled like that. If we have deliverance from those drugs. I wanted my life
to go to trial, the world gonna see the truth. Have you kept in contact with anyone from back, my career back. I’ve got my own label
Cash Money? now and a lot of people want to sign me to their
Worst-case scenario, how much time are you B.G.’s been down here twice to see me. I label, so it’s a blessing.
looking at? haven’t really talked to Juve. I talked to Baby,
To tell you the truth, I don’t even know what Fresh, and Slim. If the charges against you are dropped, how
I’m facing because I know I didn’t do anything. do you avoid falling back into the same ad-
I’m not worried about what I’m facing. I know Are any of them helping with your current diction?
I’m coming home, for a fact. legal situation? Staying focused. Doing what I want to do and
They ain’t fuckin’ with me like that. My court not worry about other people. Being in con-

< >
You were kinda the quietest member of Cash costs and all that, I’m takin’ care of. I’d say trol of my life and accepting the things I can’t
Money. We heard Juvenile and B.G.’s reasons B.G. is my main dawg. He keep it real. He ain’t change. I can’t change drugs. I can’t change
for leaving, but what were your reasons? never changed. But when you get in a situation people’s attitudes. I gotta be concerned with

“BACK THEN, [HEROIN] WAS JUST THE THING TO DO. IT WAS LIKE A
FASHION STATEMENT. ALL THE GIRLS WANTED A NIGGA WITH THE DOPE
DICK. I DIDN’T THINK I WAS A JUNKIE, BUT NOW THAT I’M NOT IN DE-
NIAL, I CAN SEE IT FOR WHAT IT REALLY WAS ... I GUESS GOD ANSWERED
MY PRAYERS, BECAUSE RIGHT NOW I’M SUPPOSED TO BE DEAD.”
The same - money problems. I wasn’t getting like this here, people just tend to forget about me and what I’m doing.
what I was supposed to be getting, and that’s you. [Cash Money] says they’ve got love for me.
the reason I left. Money problems. It was always They get in all these magazines and scream my Do you plan on releasing any material while
supposed to be a family thing. We were young name, but that shit ain’t real. I still got love for you’re incarcerated?
men. We trusted people, and that was our those niggas, because I’ve got “Baby,” “Slim,” I released Penitentiary Chances last year in
downfall. We trusted Baby to do the right thing and “Mannie” tattooed on my chest. I got loy- April. I got another album called Still A Hot Boy
and treat us fairly, which he didn’t. [Lil] Wayne alty love for them, but it was wrong how they that I plan on releasing later on in August. I
was actually the youngest of the Hot Boys, but did a nigga. I can’t cry over spilt milk, though. haven’t really set a release date because of my
they raised me. I been with them since I was I just have to learn from it and capitalize from trial. I might hold it back or I might release it,
15 years old, but when the big money came, it. I’m 24 years old now. I was young then. Now it depends on how everything goes. I’ve got 21
Baby just wanted to be greedy. He wanted ev- I’ve got my own label, Young & Thuggin’ Music. cuts with production from DJ Toomp.
erything for himself, the money, the spotlight. I’m the leader now, I’m the CEO, so I guess I had
He was birdfeeding us, basically, just giving us to go through that to get to where I’m at now. There’s rumors that Mannie Fresh is also leav-
enough. We were young niggas, and he’d just With this jail situation, it took me coming here ing Cash Money.
give us enough to be satisfied. He was giving us to kick my drug habit and get back focused on I talked to Mannie the other day. He’s no longer
cars and jewelry, but on the backend, no royal- my career. with Baby.
ties. We were blinded to it because of all the
fancy things he was giving us. When you were with Cash Money, do you think Why did he leave?
they encouraged your drug habit to keep your Same situation. Baby playing games with money.
When did it come to a breaking point? When mind off the business? Baby is a selfish, greedy-ass nigga. That’s just
did you decide to leave? No, I wouldn’t say they condoned us getting what it is. That’s no secret. So if any mutha-
I went to jail in 2000, when my Young & Thug- high. They’d always tell us, “Y’all don’t want fucker is thinking he’s straight, he’s not.
gin’ CD came out. I kinda had that feeling, like, to be doing that.” I ain’t gonna put my habit on
Damn, man, I’m locked up, I got a whole album Baby. I’d say he’s probably the reason I turned B.G. sued Cash Money. Do you plan on taking
and I’m part of the Hot Boys and these boys to [drugs], but it’s not his fault I was putting it legal action against them as well?
ain’t answering my phone calls or returning my up my nose or putting it in my arm. Yeah, I plan to take legal action. Basically, ev-
letters - what’s going on? I went through the erybody’s gotta take legal action against Baby
whole seven months trying to figure out if they Do you think that drug abuse is a severe prob- because we started Cash Money. He was the
were just showing me tough love cause of my lem in New Orleans? CEO, but without us, it wasn’t no Cash Money.
drug habit, or they just sayin’ fuck me. I was It’s not just in Louisiana. I love my city, so I We weren’t paying attention to the paperwork
confused. When i came home, Juvenile and ain’t gonna say it’s the city’s fault or the state’s like we should’ve, and we were so young. Fif-
B.G. had left. To me, that meant they ain’t give fault because drugs are all over. Back then, it teen, sixteen years old.

OZONE AUGUST 2005 B21


Have you started classes at the University of people. Do you think it’s different in your So it wasn’t an issue because you weren’t
Houston? situation because of the relationship? hurting for money.
Yes ma’am. I’m in my second semester. I mean, that has a lot to do with it, but that Not at all.
relationship just began. I mean, he’s been my
How does it feel to go from the rap game to father since day one, but the way the world Do you think Mannie Fresh’s departure from
a classroom? is seeing the relationship now is new. They’re Cash Money will affect your career?
I’m not actually sitting in class every day. To looking at it like I’m the one he really cares Any Lil Wayne fan knows that they bought Lil
tell the truth, it’s just like another job. I have about, but it just became like that. No one else Wayne’s album not because of the single, but
a tutor, so I just go into the classes to take the is around. At the end of the day when the smoke because Lil Wayne can spit.
exams. clears, he can see who’s still there.
You don’t think Mannie leaving would have
There are rumors that Mannie Fresh is leav- You never had the same type of money prob- the same result as Beats By The Pound leaving
ing Cash Money. lems that Juvenile, Turk, and B.G. complained No Limit?
I think Mannie’s already gone. I think he’s al- about? I never listened to No Limit so I don’t really
ready got a solo deal with someone. I don’t Like I said, I’m the youngest, so I can’t speak know, but you know, music is changing and
really wanna say who, because I’m not sure. for a grown man. They probably had different evolving. Back in the day, that music was what
issues than me. To me, $100,000 is like a mil- was up. It still is. You’ve got Young Jeezy’s hot-
Have you seen that coming for a while? lion dollars. I could live off that for two years. I test single with Mannie Fresh. But you’ve also
You know, I’ve been the only child by my moth- wouldn’t even ask for no money, and my mom, got Swizz Beatz, Kanye West, and a lot of other
er for twenty years. I’m 22 now and my brother she’s a well-off woman. She’s a working wom- producers. I’ve come to that point as an artist
is two. My momma always told me to worry an. Even though I’m signed to Baby, still to this where I’ve got to grow. Any Lil Wayne fan can
about myself first. That’s all I ever did – focus day, my momma will break her neck to get me go back to my first round of spitting and they’ll
on myself and what’s gonna better me. I guess anything. It was always that way. It’d be times know that I touched the mic to rap, not to make
that type of stuff would’ve been a blur to me, when everybody had just got a new car. I’d you move just to make you listen. So for me, as
because I’m so focused on me. When it hap- come around with a new car three months later an artist, I’m progressing, so I need my music
pened, I didn’t really see it coming, because because my mom bought it for me. to also. Me sticking with Mannie Fresh would be
I’m focused on me. the same sound.

Having interviewed Turk,


B.G., and other people
who have done busi-
ness with Baby, ev-
erybody says the
same thing: he’s
greedy, doesn’t
take care of his
Who are you working with for your new al- blame that on where you’re from. If you’re tal- What is Slim’s role in Cash Money?
bum? ented, you’re talented. Some of the greatest Slim owns it. Baby is the mouth. Slim’s the
Swizz Beatz, Cool & Dre from the Terror Squad, muthafuckers come from places you ain’t never brains, though. He makes all the final deci-
Havoc from Mobb Deep, X-Files, Howard M from heard of. It ain’t really about that. I just don’t sions. Everything we’ve ever said, everything
Baton Rouge, and my man from the Dipset. get the exposure everybody gets. I stay low, I Baby’s ever done is what Slim told him to do.
stay in the cut. My lights always dim. You see Slim sits back and watches. On the tour bus
I heard you and Camron are real cool. people like 50 Cent and them on TV all day so back in the days as the Hot Boys, that’s what
Yeah, that’s my big brother. When I come to the you have no choice but to see them. There’s I did. B.G. and all them rode Baby’s bus, but I
city, I don’t have to stay in the hotel. That type been plenty of 50 songs I hated just cause I always rode on Slim’s bus. I’ve got that same
of shit. I’m on Juelz Santana’s second single, heard it so much. attitude. I guess I didn’t see what they saw.
and me and Boo hopped on their mixtape. Juelz
and Young Jeezy got a mixtape coming out and I Do you think that’s because of the machine What artists do you have on Young Money?
jumped on that too. that’s behind you? First up is my man Currency, he used to be in
It ain’t about the machine that’s behind me, it’s No Limit. That’s my first solo artist, then I got
When you get calls from artists like Destiny’s the machine that’s behind them. a roster full after that.
Child and Bobby Valentino for appearances,
do you feel like you’re getting more respect So if you were on Interscope, you’d be more Are most of the artists you’ve signed based
as a lyricist on a mainstream level? commercially successful? in New Orleans?
I think the Destiny’s Child thing was just because Probably so. But I love my situation; I wouldn’t Well, Boo – from Boo & Gotti – is from Chicago.
they from the South and they keeping it real. give it up for the world. I’m President of a self- He said when it’s time for his album to come
That’s how we all looked at it. T.I. and Wayne, made company. I never have to make another out he’s gonna flip a coin to decide if it’ll come
that’s the South, so I felt like that’s what that rap in my life. Every day I wake up wondering out through Cash Money or Young Money. Boo’s
was about. As far as Bobby, we just real cool. if I still want to be a rapper, and that’s kinda in this group I got comin’ out called the Paper-
To tell you the truth, I sent the song back to scary. I really do wake up thinking, man, I got so boys. It’s gonna be crazy – it’s me, Boo, Kurupt,
him with one verse and they sent it right back much stuff to do now. I don’t even have time to and Juelz. East coast, West coast, down South,
like, “Yo, you need to do two verses.” I mean, go to the studio, and when I do go to the studio, Midwest. We haven’t recorded any songs yet,
I appreciate it. I’m trying to get my artist to record. but we’re anxious right now. We’re just excited
that everybody’s been approved. Everybody’s
Do you think you don’t get the same type of So you’re literally in the office every day, do- situation is straight; we got all the paperwork
respect as a lyricist from New York? ing paperwork and sitting behind a desk? done.
Of course I don’t get that type of respect, but Yeah. I’m the CEO of my label, Young Money,
you can’t blame that on the South. You can’t and the President of Cash Money. The Young Are you working on a new solo album?
Money office is located in Miami, and the Cash The Carter 2 is coming in October. They keep
Money office of course will always be located in leakin’ it, but it’s cool. I assure
New Orleans. you that no songs that get
leaked will be on The Cart-
er 2. They’re making me
work harder.

- Julia Beverly

OZONE AUGUST 2005 B23


PAUL
WALL
Houston is getting a lot more media attention
BABY
WORDS: MATT SONZALA
PHOTOS: MIKE FROST
got myself, Mike Jones, Slim Thug, we don’t But you have to admit it’s fallen off a little bit. Ten
these days. Do you think you’re partly respon- all sound the same but you can tell from our years ago when these stations were really fighting
sible for that? slang and our voice that we all come from the each other, they were a lot more open to support-
Naw, I just played my role in keeping the torch same background. That’s what the different ing the community. But Houston never had to rely
lit. Even if there never woulda been a Paul Wall, geographical regions have done for music. on radio. What’s it take for an independent artist
it still would’ve happened. I think a lot of it They’ve brought their scene and culture to to really infiltrate the streets in Houston?
comes from UGK, with Pimp C being locked up. the rest of the world, and that’s what’s going It’s a combination of a lot of things. Of course,
That has a lot to do with the media and press on in Houston. Houston is dead smack in the your music gotta jam, and you gotta be consistent
situation, because everybody wants to know middle of the country and dead smack at the with your music. You can’t just jam every now and
what he’s locked up for, when he’s getting out, bottom. We’ve been living in our own little then; that ain’t gonna work. You gotta be con-
what is Bun B doing, and what are their plans world down here for so long. We didn’t get sistent with it. It also takes time and patience.
for when he gets out. I think that draws a lot any media attention and that was cool with Swishahouse been doing this since 1995. I started
of attention to it, and being a positive person, us cause we were getting money. A lot of rapping in 1999 with Swishahouse but I was do-
you can look at the positive in the situation. other people around the country were getting ing stuff with them in terms of street promotion
Of course it’s a bad thing that he’s locked up, a gang of media attention but they weren’t and DJing since 1996 or 1997. It takes time. If it’s
but it could always be worse. Just looking at getting too much money. We’re trying to in- meant to be, it’s gonna be. People rush things too
the positive in the situation has drawn a lot of troduce this sound to the rest of the world. much; they jump the gun or switch their style up.
attention to what’s going on in Houston. When Shouts out to DJ Screw for inventing this. I think the main thing is just being patient. Most
anybody asks about Houston rap, you can’t people aren’t patient and they want to compete
mention Houston rap without mentioning what There’s a lot of articles about Houston fo- on the same level as the big boys. You just gotta
Rap-A-Lot has done with J Prince and the Geto cused on beef within the city. I don’t really do you and make good music.
Boys, and of course what UGK has done. You see that. Artists say that Houston doesn’t
can’t mention Texas rap without mentioning show support. Houston is hot right now, but it’s also a close-knit
UGK, so naw, I don’t feel responsible. I hear a lot of people in Houston say that. community. How is it for outside producers or la-
They’re like, “Aw, man, the radio be hating.” bels coming in and looking for Houston artists?
We’ve had everything in Texas for years – our But if you look at the playlists statistically, With the success of songs that have a sample in
own distribution, sales, and fans, but we never Houston shows more love to local artists than the hook, like “Still Tippin’,” “Back Then,” “Sit-
really had the media. Now all of a sudden it’s any other city across the country except for tin’ Sideways,” and even “They Don’t Know,” too
like a media feeding frenzy down here. Do you maybe Atlanta, New York, and L.A Any station many people are trying to do that. They gonna wear
think people like yourself, Chamillionaire, and in the country is gonna be playing Lil Jon and that shit out. It’s already worn out in my eyes. If
Slim Thug have brought it to the next level? T.I., cause that shit’s hot. If you’re in Atlanta you keep doing that shit, it takes away from it.
Well, back then we was just on some different and they’re playing T.I., that’s not the same They think that all you’ve got to do to make a
type stuff. I was real bragadocious back then. as playing a local artist. Yeah, he’s from At- Houston artist pop is to get a song with a sample
We were all in the Swishahouse. It was just lanta, but he’s not a local artist. He’s a na- in the hook. I think that takes away from what
about bragging about how much money we had, tional artist. Houston is the only city in the the city has to offer. Going back to the samples
how fly we were. It was all about being fly. Of country – at least from what I’ve seen, and we took, that shit ain’t nothin’ new. That’s been
course we got a lot of that from the Screwed Up I’ve been to every radio station in the coun- going on in Houston forever. When UGK did “Dia-
Click, because the way Lil Keke used to deliver try – at any given time, you’re gonna have an monds and Wood,” it was a sample from the Screw
his raps was just so fly. He’d take something so independent artist on the playlist in Houston. tape [Grace]. And that’s a classic song. People are
simple and add emphasis to it and change the They always show a lot of love to local talent. wearing it out now; putting any type of sample ot
way it came out. I think a lot of the country is I really didn’t notice that at first cause I was any type of beat. That shit ain’t working. People
so one-track minded that they never expected caught up in that too, thinking they’re hating. need to just do them. Of course Screw music is the
this to happen. But when you’ve got sounds like It’s not that they’re hating, they’ve just gotta backbone of Houston, but there’s a lot of people
the Hot Boys and No Limit in Louisiana, and follow protocol. There’s procedures they have who are not coming up in that Screw genre. You’ve
you look at what Nelly did for St. Louis, those to go through and people they’ve gotta an- got people like Chingo Bling – his fans aren’t nec-
are respected styles coming from those areas. swer to. They can’t just play whatever they essarily fans of his because he’s slowed down. Peo-
Not that everybody in Louisiana sounds like the want. It’s a system, and you’ve gotta respect ple like Chingo Bling because he’s Chingo Bling.
Hot Boys or No Limit or that everybody in St. that. If you abide by the rules and you’ve got But at the same time, you’ve gotta respect the
Louis sounds like Nelly, but you definitely can some jammin’ music, it’s gonna get played Screw Above all you’ve gotta respect the Screw.
tell where they’re from. In Houston, you’ve though. If you don’t respect DJ Screw and the Screwed Up

B26 OZONE AUGUST 2005


Click and people came before you and paved camaraderie; that’s true. You see a lot of peo-
the way and laid the foundation for all this shit, ple doing features with other artists, because
then you’re stepping on people’s toes. I hear Atlanta has so many major acts: Monica, Usher,
people say, “Man, I ain’t with that Screw music, Lil Jon, TI, Goodie Mob, Boyz N Da Hood, Young
I’m doing some other stuff.” Not to discredit Jeezy, Jermaine Dupri, Mariah Carey, Jagged
them, but they’re separating themselves from Edge, Ciara, Ludacris, the list goes on. When
the heart of the city. The heart of the city is Usher gets on a song with TI, I don’t think it’s
what DJ Screw created. That’s not to say they because he’s from Atlanta, it’s because he’s one
won’t survive, but that’s always the rumor in of the number one rappers in the country. When
Houston. They say people aren’t gonna like your I do a song with Slim Thug, I consider him one
music unless it’s screwed. That’s not necessarily of the prominent rappers in the country When I
true, but I just think that’s embedded in peo- do a song with Bun B, it’s because he’s a legend.
ple’s minds. Here in Houston, if it’s done right, It’s not just because he’s from Houston, it’s be-
it just sounds better Screwed. It sounds better cause I respect his music and his hustle. There’s
to us. But shit, Jay-Z is jammin’, whether he’s only one or two people in Houston that don’t
Screwed or regular spee. I’ve met a bunch of get along with everybody.
big-name producers who have moved to Hous-
ton, and it seems like they all have the same With everything happening in Houston, do you
agenda. They move to Houston with more of a see the music industry migrating here to give it
pop sound or a national sound, some produc- the backbone that Atlanta has?
tion more appropriate for Puffy Daddy or Snoop. Realistically, it’s just a matter of time. Hous- when Watts used to let me pass out flyers for
Like what Pharrell tried to do with Slim Thug. ton is the fourth largest city in the country, so him. Then he started putting me on mix CDs.
That shit don’t work. Even with me. When we that shit is bound to happen anyway. The rap It was an honor just to be in the mix. I give
were working on the album, my buzz and the scene in Houston has been so “local” for a long him 100% of the credit. T Farris put me on “Still
media attention is humongous, so we were try- time and everybody doubted the sound, but Tippin’,” which gave me a lot of publicity and
ing to find out what we could do to get radio look at the sales. Chicago was Mike Jones’ #1 exposure. I give Swishahouse 100% of my credit,
play. They’re like, “Let’s get Pharrell or Timbal- market. Chicago bought more Mike Jones CDs next to God. Whatever Mike’s got going on, he’s
and or Dr. Dre on a beat and somebody big on a than Houston and Dallas did. It’s not a local doing his thing. I support him and what he do.
feature or a hook.” That’s what a lot of people sound. The sound is everywhere. I was in the I really have no idea what’s going on. I don’t
moving to Houston are trying to do – bring that airport today and I got stopped by some white know why he don’t stay Swishahouse.
mainstream sound. But that’s not gonna work. kids from Iowa! For real! They mama came up
That didn’t work with Slim Thug. What worked to me and asked me to take pictures with her It’s good to hear you being positive about the
with Slim Thug was “Three Kings,” which had kids. I threw a peace sign up and they was like, situation. But even during the short time you
him rapping on a Texas beat that Mr. Lee made. “Aw, he chunkin’ the deuce.” Cuz they saw me weren’t with Swishahouse, your release with
He had Bun B and TI on there, and he was doing on MTV with Sway. When MTV came down here, Chamillionaire, Get Ya Mind Correct, was an
Slim Thug. That’s what works. I don’t know if it they brought so much attention to what’s going independent milestone for Houston in terms of
was Interscope or Geffen holding it up. I know on in Houston. sales and style.
it wasn’t Slim Thug, cause he was tellin’ me Thank you. A lot of that was just because we
the whole time, “Man, I don’t know why they Shortly after the Swishahouse/Asylum deal, it teamed up with Madd Hatta and Cat and Paid in
won’t push this ‘Three Kings.’” If they would’ve was announced that you’d gone over to Atlan- Full. Madd Hatta is just a genius when it comes
pushed “Three Kings” it would’ve been one of tic. How did that happen? to making business decisions, and Cat’s work
the biggest singles of last year. But Slim still did Well, Asylum is a branch off of Warner Bros. and ethic is phenomenal. They didn’t’ force any-
incredible his first week. Interscope thought Atlantic. So when we go to Asylum, the ultimate thing on us and let us make our own decisions
“Still Tippin’” wasn’t gonna work, but now ev- goal is to get upstreamed to either Atlantic or with the direction we wanted to go. We were
erybody over there is kicking themselves in the Warner Bros. Mike Jones got upstreamed to young and ready to work, just happy to be in
ass because they didn’t put it on Slim’s album. Warner Bros., so strategically, it was good for that position. We were full of energy and made
me to go to Atlantic. If we were both on Warner it into a positive situation. I was just happy to
“Still Tippin’” was originally Slim Thug’s song? they would always push us together and have be a part of it. I’ve been blessed because my
Yeah, of course. It’s his freestyle, his hook. us do everything together, which isn’t neces- whole career, from start to finish, has been a lot
sarily a bad thing but it takes away from our of good situations. I’m still climbing the ladder
Did you have a problem with that becoming a individuality. Being on Atlantic, they can focus though. It’s good to see the amount of success
Mike Jones single? Even in Vibe magazine, they on pushing me. We both support each other and I’ve had to day, and I’m not even at the top
made it sound like Mike Jones was doing you team up when we can for the big situations. T.I. yet. I’m still in the middle. But even if every-
and Slim a favor to put y’all on his song. and Grand Hustle are also teamed up with At- thing ends today, I can honestly look back and
Naw. To be honest, I was just happy to have a lantic, so since I’m so close with them Atlantic say, “Damn, I had one hell of a career.” I’m just
song that was as big a hit as “Still Tippin’.” T has taken notice of me for a long time. blessed to be where I’m at.
Farris put me on the song. Originally they did
“Still Tippin’” to a different beat and it just Is it still Swishahouse though? Have you heard Chamillionaire’s new Man on
wasn’t it. That just wasn’t the one. The beat Oh, yeah, everything we do is Swishahouse. Fire disc and the shots he took at you? He’s
for “Still Tippin’” that you hear today was the We’re just using Atlantic and Asylum’s resourc- claiming that he ghostwrote stuff for you on Get
last beat we had left for The Day Hell Broke es. The artists signed to Swishahouse are my- Ya Mind Correct.
Loose Pt. 2 and nobody wanted to rap on it. The self, Mike Jones, Archie Lee, Cooda Bang, Aque- I’ve heard about it, but I haven’t heard the CD
way the beat was tracked, it was just a constant leo, and R&B singer Crystal. myself. Man, I ain’t worried about that shit. I
loop and it was hard to write to. T just told me don’t concern myself with those type of things.
to write to it as a freestyle. That’s what I did. Mike Jones doesn’t seem to be reppin’ Swisha- I focus on positive things, like putting down
Salih Williams made both of those beats, and house anymore on TV or in interviews. Just an $80,000 on this house to bring my interest rates
“Back Then” and “Sittin’ Sideways” too. I was observation. Have you noticed that? down. I’m not worried about negativity. I wish
just honored to be on the song. I don’t want to Yeah, definitely. Shit, not just in interviews, but him all the best. I hope he’s successful. I ain’t
discredit Mike by saying it’s Slim’s song, but it he ain’t. I support Mike in what he do. I don’t got no hard feelings. I hope he sells a million
is Slim’s song. it was originally on The Day Hell know if that’s something he’s got with Swisha- records his first week, cause if he does, every-
Broke Loose Part 2. house, or if he’s just doing his own thing. He’s body who buys his album is gonna go back and
always had the Ice Age company, so that aint’ buy Get Ya Mind Correct and Controversy Sells.
When that song was originally made, it was nothing new. That’s more money in my pocket.
around the same time that major changes start-
ed happening at Swishahouse. How much credit do you give Swishahouse in You are one of the few rappers who seems to
People always compare Houston to Atlanta. your career? stay out of all the beef.
They say, “Man, we need to get along, like they Me? Shit, 100% of my credit. I would’t be shit There’s been situations where I’ve thought
do in Atlanta.” But shit, if you go to Atlanta, ev- without Michael Watts, G. Dash, and T Farris. about it, and I played chess. I think actions
erybody don’t always get along. There’s a lot of They started all the shit with me back in 1996 speak louder than words. I don’t talk about it, I

OZONE AUGUST 2005 B27


and Hawk, they came before me and they kind and listened to a lot of Screw tapes and tried to
of helped bring me to where I’m at today. They emulate it as best as I could.
reached out to me at different times and gave
me a helping hand. Bun B came and did some What’s the going rate for an album to get
stuff with me and gave me a helping hand. That screwed and chopped? Do you make a lot of
let me know I need to help somebody else and money doing that?
keep it going. I gotta keep showing love down Yeah, a lot of it depends on the artist. There’s
the line and help people coming out behind me. always different ways. Of course, getting points
It’s not just about me, it’s about keeping the on the album is one way. As far as flat fees, it
heart pumping in the city. That’s why I always can be anywhere from $5,000 to $15,000. It de-
let it be known about what DJ Screw has done. pends on the artist, the label, the relationship,
and the album.
You’re one of the few white rappers that doesn’t
come off as a gimmick. Is it a lengthy process you have to put a lot of
With me, it was never an issue growing up. My thought into or is it just natural?
mom always instilled in me that I’m Paul. It’s I just jump in and knock it right out. I can do it
not that I’m white and everyone else is black, in a few hours, a whole day or so. But Michael
I’m just Paul and they are who they are. It don’t Watts, he really put a lot of time into it. Ev-
make a difference what race you are. Houston ery project he does. Shit Michael Watts doing
is so multi-cultural. Since we’re so close to the his thing. He doing a great job of carrying the
be about it as best I can. I’m Paul Wall. Part of border of Mexico, the Hispanic population is hu- torch, carrying on the legacy.
me is a real nice guy. But shit, I’ve got a temper mungous. And we’re so close to the Gulf of Mex-
too. If you push my buttons enough I’m gonna ico that the Caribbean is right around the cor- When was the first time you heard DJ Screw?
go off. When I listen to music, though, I don’t ner, so we’ve got a large Jamaican population, When I heard rap I heard Screw. There was
wanna hear about that shit. I just wanna hear Cuban population, Puerto Rican population and Screw tapes and there was the radio. As a little
good music. Since that’s what I want to hear, Trinidadian population. The Indian population is kid I didn’t understand what it was all about, I
I try to abide by those same principles when huge. The Asian population is huge. There’s only just thought that that shit was jammin’ more
I’m making music. My career doesn’t thrive off two airports in America that fly directly into than the radio was jammin’. Shit, it’s just what
making a scene and stirring up commotion and Pakistan, and Houston is one of them. The city we would listen to. It’s just like any other form
trouble. I’ve been blessed to be around people is multi-cultural. My mom always instilled that of music. There’s country, rock, jazz, classical,
like Salih Williams and Pretty Todd and Calvin in me and taught me anti-racism. She wasn’t rap, pop, R&B, and Screw music. For me it was
Earl, the G.R.i.T. boys and Yung Redd and Trae even neutral about the shit; she taught me that just an option of a different form of music.
who support me 100% in everything I do. it’s not cool to be racist. Shit, it’s 2005, not
1960. It’s never been an issue with me in life You’ve set a new landmark though, because
The industry likes to play up all of that contro- or in rap. It’s just me being me. The only place you are screwing and chopping The Transplants,
versy though. Have you ever been approached people really mention it is when I go on the East a rock album. How did that come about, and
by someone in the business who might want you coast. Other than that, nobody ever points it how does that process differ from screwing and
to jump into these controversies? out. I’m cool with a lot of rappers, and I’m cool chopping a rap CD?
Oh yeah, definitely, a lot. And shit, I be doing in- with other white rappers like Haystak, Bubba Man, it pretty much was the same process, but
terviews sometimes and they try to rile me up. Sparxxx, and White Dawg. it took a lot of effort. I had always been a fan
Only magazines I got at my house is OZONE. of Tim Armstrong and Rancid and Travis Barker
Racism is a lot more prominent up North even and Blink 182 and Skinhead Rob anyway. I met
What producers are you working with? though people have the perception that the them at Atlantic Records’ offices. When we met
I got Salih Williams, and I wish I would have got South is racist. That stigma also relates to the they was showing me love, telling me they were
more from him but he’s so hot right now it’s fact that we never had the media down here. fans of my music. I was like, “Man, you gotta
hard to get with him. I got KLC from the Medi- People don’t even know what Houston is about, be kidding me. Y’all are fans of my music?”
cine Men. DJ Paul and Juicy J, Sanchez and K-O like you say in the song. They played me their new album and I was like,
from Grand Hustle and of course the Grid Iron, Yeah, just like Bun says, “All they know is what “Man, y’all need to let me go on and screw and
Pretty Todd and Calvin Earl. we tell ‘em and what we sell ‘em.” That’s all chop that bitch.” They were like, “Hell yeah.”
they know. They don’t’ even really grasp what They just wanted to hear how it would sound.
You came up with Pretty Todd right? we have going on. They have no idea. That’s Atlantic asked me to do it on a promotional tip,
Yeah, we went to college together at the Uni- why people on a major label say, “We have but the buzz around it got so big that they de-
versity of Houston. I’ve known him longer than an album, let’s get it screwed and chopped,” cided to put out a commercial release. Just like
that, but that’s when we first started clicking and go to the cheapest DJ they can find. Then anything else, I’m just happy to be a part of it.
up and hanging tough. Myself, Calvin and Pretty it don’t sell because the DJ didn’t do it right.
Todd, we all pretty much have the same vision. They could’ve just went to Michael Watts. They Do you listen to rock music too?
Musically we want to make good music, with don’t understand that just anybody can’t screw Yeah, I listen to a lot of different forms of mu-
musical concepts and themes. We don’t want to and chop. Even to this day, if DJ Screw didn’t sic. I gotta diversify. I can’t just watch BET
make the same music, we want to make ground- do it, it ain’t screwed. But at the same time, Uncut and 106th & Park all the time, either. I
breaking music. We don’t want to make the we’ve gotta honor his legacy, so that’s why we watch Bill O’Reilly, everything. Even though
same old shit and we don’t want to make trendy call it screw music. DJ Screw is a legend. He I don’t agree with thing I see on Bill O’Reilly
music for now, we want to make timeless music paved the way and created the backbone of ev- all the time and the way he talks to people,
where you can put the song in five years from erything we are in Houston. it’s good to watch it just from an educational
now and it’s still gonna jam. That’s the ultimate standpoint. I’m trying to understand a differ-
goal for what we’re doing. We all have our own What are some of the records that you’ve ent side of the fence. I’m trying to understand
different backgrounds and creative concepts screwed and chopped as a DJ? where he’s coming from, even though I don’t
and roles that we play. The shit that they doing I did T.I.’s Urban Legend, Lil Flip’s last CD, the agree with it. It helps me step my game up. I
is just ferocious. And with the G.R.i.T. Boys and new C-Murder and Master P CDs. I did Z-Ro’s watch CNN and Court Tv and Forensic Files. A
Yung Redd teaming up too, I’m just happy to be Let The Truth Be Told. But the one that I took lot of shit. It ain’t just entertainment all the
a part of it. I know I keep saying that shit, but I the most pride in was DEA. That was DJ Screw’s time. I’m soaking up information.
never in a million years expected that I’d be in group, Dead End Alliance. Screw, Fat Pat, Hawk,
the position that I’m in. Never. So just for me to Lil Keke, KK, and all the main rappers from the Outside of hip-hop, who are some of the artists
be here is like wow, I’m just happy to be here. first Screwed Up Click were on that album. 3-2, you listened to coming up?
I’m enjoying this to the fullest, living it up and ESG, and Big Moe were on the album too. It was Sade. That was one of the first CDs I screwed
trying to make sure my stay here lasts as long as a classic, one of my favorite albums of all time. and chopped on my own. I use to jam to Phil
it can. And I’m trying to do what’s right. People I always asked Hawk when he was gonna put out Collins with Jimmy D in the lab. I got that from
like Bun B and Big Hawk, they really reached out the screwed and chopped version, and I bugged a lot of my older partnas in the hood. They used
to me. And they helped me in my journey and in him so much he was like “Go on and do it.” I did to jam that shit, and I was like, “Man, that shit
my path and being that they are legends, Bun B it and took a lot of pride in that. I went back jammin’.”

B28 OZONE AUGUST 2005


I
f honesty is brutal and the truth hurts, Killer Mike is pain personified.
Known among his peers as a man who holds his tongue for no one (not
even his mentors Outkast), Killa Kill from Adamsville has used his talents
to speak on whatever comes to mind and doesn’t give a damn what you think
about it. Rather, he’s concerned that you think about it.

Today, however, Mike is actually pondering what people think of him, or not think
words: of him, for that matter. “I wasn’t on [OZONE’s] 25 Greatest Southern artists
MAURICE G. GARLAND list, and that’s a problem for me,” he growls, puffing on a freshly unwrapped Al
Capone cigar. “Somehow in the midst of twenty-five muthafuckas my name gets
photos: forgotten? I’ma make sure that never happens again.”
JULIA BEVERLY

B30 OZONE AUGUST 2005


Being left off that list wasn’t the first time admits the artist who once recorded a song titled
amnesia has fallen on Killer Mike’s name. His “Rap Is Dead.” “But you got to understand that
lyrically acclaimed but production-critiqued the stance I was coming from wasn’t a criticism
2003 debut Monster quietly sold 511,000 copies of Dre, it was a critique of the state of Hip Hop.
off the strength of the singles “A.D.I.D.A.S.,” Nobody is above critiquing; niggas come to me
“Akshon (Yeah!),” and its crunked-out remix all the time and tell me they think I sound bet-
“Re-Akshon.” But, according to Mike, Colum- ter over certain beats. I should be open enough
bia Records (pun intended) killed the project’s to accept that shit. I don’t have a problem with
chances of going platinum when they under- Dre, but I’m just like any other fan. I’m asking,
shipped the record, thus making Monster lovers ‘Why the fuck you stop rapping? Nigga, you one
buy the CD from the local bootlegger. On top of the top 5 emcees I ever heard in my life,
of that, his label Aquemini Records’ distribu- why don’t you love rap anymore?’ I genuinely
tion home, Sony, merged with BMG and laid-off want to know. [Dre] gets in some articles and
most the people responsible for promoting his says Hip Hop done ran its course and don’t have
record, thus pushing it further down the priority nothing left. How can you say that when you
list. That string of events resulted in a failure to got niggas like Webbie and Boosie putting Baton
completely exploit the exposure he was receiv- Rouge on the map and the south approaching its
ing from his breakthrough appearance on that zenith? Or niggas like Talib Kweli becoming your
year’s anthem, Bonecrusher’s “Neva Scared.” favorite street rapper’s favorite rapper and nig-
gas like Bun B staying in the game 15 years and
Ever the optimist, Mike hasn’t looked at the still rapping hard?”
situation as a failure. Instead, he’s acting like
a shark on a mission for its elusive prey after Dre isn’t the only peer/elder to feel Killer
catching the scent of Mike’s compassion-
its blood. “That situ- “I DON’T HAVE A PROBLEM WITH [ANDRE ate wrath. On his DJ
ation just keeps me 3000], BUT JUST LIKE ANY OTHER FAN, I’M Sense mixtape The
doing my crunches and
push-ups and writing a
ASKING, ‘WHY THE FUCK YOU STOP RAPPING? Killer, he uses “Dun-
geon Family Dedica-
little later at night,” WHY DON’T YOU LOVE RAP ANYMORE?’ I tion” to both praise
says Mike about his GENUINELY WANT TO KNOW.” - KILLER MIKE and plead his extend-
album that pretty ed family to return to
much attained slept-on status the day it was re- into a Memphis Bleek mold where his mentors the rap game and reestablish themselves.
leased. “Who would have thought that a nigga are constantly telling him he’s just one hit
from Adamsville would be heard and appreci- away. But, Killer Kill has already come of age, “They did something great,” he says in a voice
ated by that many people? But this time I want got The Understanding and is looking to use this hinting that no one else agrees with him. “In
to sell 1 to 5 million.” album to show he is a M.A.D.E. man. the South it has always been about humility, but
really, fuck humility! Everybody talks bad about
“This time” translates into Killer Mike’s sopho- “I’m not just some dude Outkast brought out,” T.O. but no one gave a shit about him until he
more release Ghetto Extraordinary, an album frowns the rapper who got introduced to listen- started giving a fuck about himself. So if by as-
that has the poise, production, and personnel ers on ‘Kast’s 2000 drum-and-bass romp “Funk- sociation I’m DF, I’ma rep this shit and never
to propel Mike to that million-selling mark. anella.” “I’m me. I was blessed to be signed by let you forget what legacy I’m a part of. The DF
Monster was recorded on a strict budget that the premiere rap group on earth. It ain’t a gift flag done landed in the muthafucking mud, so
saw him using affordable studios and no big- and curse, its gift man.” I’ma pick it up. I just can’t rep no shit that gets
name appearances. His new album, however, overlooked.”
sees him with more resources, including his own The biggest gift to be received from his asso-
studio conveniently located across from ‘Kast’s ciation so far is the 2002 Grammy for Best Rap At the same time, he is also planting his own
Stankonia Studios and a little assistance from Performance by a Group or Duo for his part in flag in the ground, Grind Time Official. Com-
Three 6 Mafia, 8 Ball & MJG, and Jagged Edge. “The Whole World.” But the blessing in disguise prised of S.L. Jones, Young Pill, Nickel Plated
is the fact that he is now in a fresh situation. Nario, Bigg Slim, Jackpot, G.G. McGhee, Zach
The self-proclaimed “King Kong of the South” Aquemini, the label founded and ran by Big Boi Nichols, Sharpshooter, Cuzo and Shawty Mark,
continues to spit his brash blend of street in- and Andre 3000, dissolved after Dre decided to GTO is a team of lyricists that Mike feels will do
tellectualism, prototypical G shit and flat out pursue a career in Hollywood instead of acting him proud and keep him sharp as well.
soapboxing by cranking out the police brutal- like a record exec. Now the new Big Boi-helmed
ity addressing “Shot Down,” the semi-auto- Purple Ribbon imprint, which is also home to “I don’t need those industry relationships where
biographical “Mama Said,” and “Niggas Down Sleepy Brown, Bubba Sparxxx, Konkrete and we cool one year and we dissing each other
South,” a reworked version of Master P and Scar, is where the Killer rests. next. I’d rather make friends with a bunch dope
UGK’s decade old classic “Playaz From the ass niggas who hungry,” he boasts, mention-
South.” His first single “My Chrome” has all the “You’re gonna get a better sense of who I am ing that all of their recording goes down at his
makings of a hit: a cameo from a commercially because I’m out here by myself now,” says the Grind House studio. “I want to be a conduit for
accepted multi-platinum selling artist (Big Boi) former Morehouse College philosophy major other niggas who are great. If you ain’t helping
and a dancer-clad video by Hype Williams. who went to school as a part of a bet to prove others then you living your life in vain.”
a naysaying high school teacher wrong. “You
“I don’t want to be a B-level artist my whole ca- don’t see Big and Dre next to me all the time Ultimately, the artist born Michael Santiago
reer. And the only way to do that is to crush, kill ‘cause they doing their thing. So that puts me in Render wants to see the culture he loves and
and destroy,” says Mike, whose cynical voice- the best light I ever been in, totally alone.” knows like the back of his hand help itself. He
mail threatens, “If I don’t go platinum, I’m go- feels that the only way to do that is to speak
ing back to robbing niggas.” “Its not about my But loneliness is a feeling that’s hard to deal the truth.
art being B-level, it’s just that when you don’t with, and Mike has been dealing with it the
go platinum then that’s just what it is. I ain’t best way he knows how, rapping about it with “Niggas telling you the truth about the good shit
stupid. Reebok ain’t called me about my en- that brutal honesty of his. The outspoken MC about coming up, but not the whole truth. Part
dorsement deal.” snatched ears like a snagged doorknocker when of the truth is just as bad as a lie,” he says.
he called out his movie-making mentor on DJ “Yeah, I used to make money off crack, but that
Mike’s perception of A-level is a towering one. Drama’s Gangsta Grillz XI. In the society gut- shit ain’t good for the neighborhood. It fucked
How can you ever be satisfied with a gold-sell- check “Bad Day Worse Day” Mike emphatically a lot of people up. The first time I ever counted
ing record when you’ve been discovered and rhymed: “Q-Tip’s singing, Dre 3000 acting/Got out $10,000 to myself, just from the stench of
endorsed by Outkast, who’ve sold over 17 mil- damn, niggas too good for this rappin’?/I’m just the money and the thought of what I had to do
lion albums? asking, what the fuck happened?” to get it, I threw up. That’s the truth.”

Hell, the way things look, he could easily fall “That put a strain on our relationship at first,” Does it hurt yet?

OZONE AUGUST 2005 B31


What was your career path? Did you go to col- seeing it through. Persistence counts too.
lege? If you’re trying to get the attention of a
I majored in history at Vassar and then I became major label, you’ve got to make sure that
a paralegal for a big law firm. I was on my way to we receive magazines regularly. If it’s not
law school when I started freelance writing because on stands, we don’t know how regularly it
I was interested in pop culture. A friend of mine, comes out.
Kevin Powell, encouraged me to try and get pub-
lished. He was very instrumental when I was start- Have you ever been put in a position where
ing to write. I go published in Vibe and a few other you had to promote a product you didn’t per-
magazines, just little pieces here and there. That sonally agree with? Like, for example, Nelly’s
led to me working at Arista’s publicity department “Tip Drill”?
as an assistant. I was just trying to meet more edi- I do believe in everyone’s right to express them-
tors to get more writing assignments, and plus, I selves creatively and artistically. I’ve only been in
liked music. Arista went through some changes and a position once or twice where I objected to some-
I ended up taking on more responsibilities, so basi- thing and chose not to work that project. As far as
cally I got into public relations by accident. I start- “Tip Drill,” I felt that Nelly had the right to express
ed doing campaigns and reaching out to journalists. himself. But do I agree with some of the decisions
I was there at Arista when Bad Boy was launching that young women make to get into this business?
Craig Mack and Biggie, so that was interesting to No, I don’t. Ladies can keep their clothes on – they
work with them from the ground up. I got an offer don’t need to do that to make it in this business.
to go over to Jive, where I worked with KRS-One and I think the “Tip Drill” video did start a healthy
Tribe Called Quest. I ended up coming to Universal debate in hip-hop. I don’t feel compromised as a
from Jive. To sum it up, I went to college to go to woman by the records that I’m promoting, but that
law school but I ended up in publicity, and due to
having solid relationships with journalists and edi-
Wendy Washington doesn’t mean I agree with everything. Sometimes
I have questions, and I’m in a position where I can
tors and growing with those people, I was able to Senior VP of Media Relations question an artist one-on-one. Hopefully through
get this position. I think it’s a real blessing to work Universal/Motown that dialogue I can inspire them to think, but I also
around music and creativity at this level. believe in their freedom.
If you read something negative about
Since your degree isn’t applicable to the music in- an artist you represent, are you per- Have you ever represented an artist who wouldn’t
dustry, do you think college was a waste of time? sonally offended? show up for interviews?
No, I don’t. There are different types of publicity When you’re an artist, everything is Absolutely. At first I used to get really upset, but
– there’s event planning, personal party publicists, fair game. Some people are gonna now, if I’ve got an artist like that, I just don’t make
and publicity for a label. Publicity for a label in- like your album, some aren’t. Some commitments on their behalf. There’s so many art-
volves strategically planning from the ground up. people are gonna like what you stand ists and so few slots for artists trying to get signed,
You’re taking a completely unknown artist from A for, and some aren’t. Everything is par so if they don’t want it, someone else does.
to Z. It encompasses the other parts of publicity. A for the course, and I understand that.
lot of people think it’s just getting into parties and I also understand that sometimes it You have a lot of staff in your publicity depart-
stuff like that, but you need skills to do this type of doesn’t matter whether it’s good or ment. How do you make sure everything runs
job. You need to be able to analyze the artist; fig- bad, sometimes it’s just free adver- smoothly internally?
ure out how they’re different from everybody else. tising. I try to maintain a professional Luckily, it just seems like the staff is large, because
You’ve got to be able to sell them to smart people, stance, but I do get rubbed the wrong this time around we have a lot of great interns. This
because writers and journalists read just about ev- way when something is misquoted or is another reason people need to stay in school, be-
erything. You can’t pull the wool over them. You unfairly written. If there’s a negative cause a lot of companies won’t let you intern any-
have to be articulate. Fresh out of high school, I article and the writer clearly doesn’t more unless you’re in college and receiving credit
don’t think you have the skills you’d need. respect the artist or the rap genre, I for doing an internship. It’s not as easy as it once
have a problem with that. But I don’t was. So, it looks like we have a bigger staff than we
Universal is one of the few labels that does press expect everything to be rosy and won- actually do. With the last press junket, there was
junkets for local magazines. How important do derful. really just four of us that put together the whole
you think grassroots publications are? thing, and we just stay focused. It took 3-4 weeks of
I think they’re absolutely essential. I started doing If your artist gets arrested, are you consistently getting together and planning; trying
junkets back at Jive, working with E-40. I’m from secretly happy for the publicity? to assign people different tasks.
Colorado, so I was familiar with E-40 and Too Short, No, never. If an artist is talented
but a lot of the writers were very isolated. Outkast they’ll get the press anyway. I don’t What are you looking for when you select in-
had just started – I worked with them at Arista, ac- think you need negativity to fuel terns?
tually – but outside of the East Coast it was basically press. Unfortunately, a lot of press The interns that stand out to me are the ones that
just Death Row. No one really understood who E-40 does thrive off negativity. A talented don’t stand around and don’t need to be told what
was. I flew out a bunch of journalists to Vallejo, artist with a great product doesn’t to do. They’re like, “How can I help? What can I
California. No one understood what his reality was need those gimmicks. do?” They take initiative. If you see me running
like until we got to his house party and we saw how around, nobody should be standing still. A lot of
he flowed. After that, we all got it – who he was, What advice would you give to some- people think things are beneath them, like running
what the music was about. We did a press junket one trying to start up a grassroots to the store or getting clips. Things like that show
again for Cash Money. We flew all the magazines publication? follow through. No matter how trivial or small you
out to New Orleans. When Juvenile came out with One thing that we look at with these think the job you’re doing is, someone’s always pay-
“Ha,” they didn’t understand. But when you go junkets is follow through. Do you have ing attention. If you don’t have to ask someone two
down to New Orleans and see how people were liv- a track record? If we invest our money or three times to do a small task, that establishes
ing then, you can understand his lyrics. That’s how in you by making sure you have great their credibility. We’ve hired some interns because
the junket concept came about; just trying to help editorial content – not just ten minutes they were ready for more responsibility, but a lot
journalists understand how the music is shaped by on the phone or before the show in of people feel like, “I didn’t know I was coming up
the artists’ environment. In every region, there’s your area – are you gonna be around in here to run errands and do clippings.” The ones that
a magazine that means more and has more of a few months? Starting up, you really get more out of the experience are the ones that do
a reach than some of the national magazines, have to have a business plan or some- it without complaining. They’re bright and eager.
because people are familiar with them and thing that shows you’re committed to
they support local artists a lot How could someone apply for an
more. It’s just like a mixtape.
To me, street magazines are “No matter how trivial or small you internship?
Send in your resume to the Univer-
like mixtapes. Grassroots think the job you’re doing is, some- sal/Motown Records Media Rela-
magazines reach out to
people immediately. one’s always paying attention.” tions Department/Internship at 1755
Broadway, New York, NY, 10019.

OZONE AUGUST 2005 A35


WEBBIE VARIOUS YOUNG JEEZY TREY SONGZ
SAVAGE LIFE HUSTLE & FLOW SOUNDTRACK LET’S GET IT: I GOTTA MAKE IT
Trill/Asylum/Warner Grand Hustle/Atlantic/Warner THUG MOTIVATION 101 Atlantic/Warner
Def Jam
If you ever wanted to know I’m going to be a little biased with Stories of hard times
what authentic independent this review, mainly because I’m from First things first. What the fuck and struggles are
Southern Hip Hop music Tennessee. If you haven’t seen the is up with that intro? I wonder if often the foundation of
sounds like, this album is a movie Hustle & Flow, it’s about a that’s a beat from the engineer many rap releases, but
good start. Webbie’s sound down-and-out pimp from Memphis who who supposedly got his head they’re rarely the basis
is explicitly Southern. Some has dreams of breaking into the music cracked for leaking this album? for a full-fledged R&B
people would see that as a game. The beat is kinda dope in a album. Especially not
roadblock to national airplay weird Eastern Asian sitar kind when it’s coming from
and platinum plaque. Others Now that you know I’m biased, here is of way. It just seems so out of a young crooner with
will see this as the type of my beef with this soundtrack: where place. As for the rest of the the official stamp of ap-
artistic and creative control are all the Memphis artists? Sure, album, it’s exactly what you’d proval from the Queen
that, if presented in the right you’ve got 8Ball & MJG, Nasty Nardo, expect. Perhaps Jeezy says it of Soul herself, Aretha
manner, can also lead to the and Al Kapone, but that’s not enough. best: “See, I spit it for y’all, on Franklin.
platinum promised land. But, rather than dedicating my entire the real, my nigga, shit, I spit
review to this travesty, I’ll focus on it for y’all.” Up next we have But this is the case of
Fortunately for Webbie, his how good the rest of the album is. what could be the next ATL an- up-and-coming soul
current situation is the latter. them: “Bang,” featuring T.I. and stirrer Trey Songz. His
Webbie does his music his This album is a classic hood movie Lil Scrappy. Straight rida music! debut album, I Gotta
way, for his community. Fresh soundtrack done in the image of the Make It, is full of the
off the independent success Menace II Society soundtrack, but it’s Throughout the album, Jeezy’s tales of hard times
of Gangsta Muzik, a joint nowhere as good as that one was. signature ad-libs (“Yeaaaaah,” you’d expect to hear
album with his Trill Entertain- Instead of putting out a compilation “That’s riiiiiight,” and “Let’s from a new rapper
ment labelmate Lil Boosie, of throwaway tracks, remixes, and old get it!”) get a little old, but trying to break into
Webbie already has a steady album cuts from newly signed artists aren’t quite as nerve-wracking the overcrowded urban
fan base ready to line up at in the Warner Music Group stable, as “Who!? MIKE JONES!” Young music scene.
stores to buy his debut solo this soundtrack could have used more Jeezy seems to be a graduate
album Savage Life. Memphis influence and less Atlanta of the Project Pat school of Hailing from the small
influence. No disrespect to the Atlanta rapping. He has the ability to town of Petersburg,
Webbie’s debut does not artists, because their songs are good, put together extremely simple Virginia, Trey combines
disappoint. Savage Life picks but they could’ve been better uses rhymes without making them the raw emotion of Al
up right where Gangsta Muzik somewhere else. sound like nursery rhymes. His Green with the nimble
left off. The first joint, “G flow is so smooth and fluid, you vocal gymnastics of
Shit,” is exactly what it The songs done by the movies lead get so caught up in singing you Marvin Gaye. Evidence
claims to be – gangsta shit. character D Jay are sort of an anomaly. don’t realize he’s not doing any of this lethal combina-
Even though this album has They’re dope in a way, because they Eminem-like verbal acrobatics. tion can be heard on
its share of features, includ- sound like real Memphis records (Al Ka- his lead single, “Just
ing Mannie Fresh, Trina, Bun pone and Frayser Boy wrote the lyrics, On the cut “Last of A Dying Gotta Make It,” where
B, and B.G., Webbie remains and DJ Paul and Juicy J produced some Breed,” featuring Young Buck it seems as if Trey is
the star. of the beats). But the songs are still and Trick Daddy, Young Jeezy begging the audience to
whack, because I know they’re fake. and his collaborators explain have his back through-
Aside from the gangsta music, I guess that’s Hollywood for you. Still, why real men are scarce. The out his struggle.
Webbie has his fair share of no matter how much Terrance Howard song also seems to be a gangsta
misogynistic records that talks about all the “anna on his chest,” tribute to Scarface and 2Pac. On Other notable songs
women still love. By now, I’m ol’ buddy ain’t from Memphis. “My Hood,” Jeezy rides a rub- include “Cheat On You,”
sure you’ve heard the album’s berband man-type rhythm and “Your Behind,” and
lead single, “Give Me That,” Note to all you A&Rs over at Warner: gives love to the place closest the remix of the lead
where Webbie and Bun B en- Playa Fly, Gangsta Blac, Yo Gotti, to his heart. Another standout single, which features
courage all the women to give Skinny Pimp, and DJ Squeeky are all cut is “Soul Survivor,” featuring labelmate Juvenile and
it up. Another record sure from Memphis, and could’ve contrib- a gut hook from Akon. The pas- the aforementioned
to be a hit with the ladies uted greatly to the soundtrack. And sion on this song is intense, and Aretha Franklin. With
is the Mannie Fresh-assisted even though Three 6 Mafia had cameos I don’t think anyone but Akon such a heavyweight
“Come Here Bitch.” Take a in the movie and did some beats for D could’ve sung this hook. The co-signing, the
wild guess what that record Jay, they aren’t on the soundtrack. The Streetz Iz Watchin’ and Trap Or pressure is on the
is about. If you want to feel next person who makes a movie about Die mixtapes got us all hyped up deliver the goods.
like you just ran through an Memphis rap and doesn’t include Three for the album, and Jeezy does Trey Songz comes
authentic dirty South hood 6 Mafia on the soundtrack should be what he always does: deliver through beauti-
club, listen to this album. clubbed over the head. that dope! fully.

- Wally Sparks - Wally Sparks - Wally Sparks - Wally Sparks

B38 OZONE AUGUST 2005


diddy to spit some game to a prospective Mrs. This Statlanta native takes full advantage of his
Spoolz. From what he describes, she is as beauti- abilities to rock a mic. Plus, it doesn’t hurt that
ful as the melody of this track. the track fully captivates your being and forces
you to vibe.
Jody Mo / Vibin’ – Florida Boy
Contact: Furquann – 904.545.5539 Suave Smooth / Gangstas, Thugs – Headquar-
“Vibin’” has a sense of an old school song with a ter
new school spin. Jody Mo does a good job blend- Contact: Jermaine – 561.389.5525
ing the two worlds to make a cool vibe. The high pitched crunk machine, Suave Smooth
is back to deliver another tune that quenches
21 Reese f. Triple J / Fly As I – Hustle House your thirst for good music that rides at the same
Contact: Todd Brinson – 561.209.3868 time. Anytime Suave Smooth blesses a track,
TJ’S DJ’S 2nd QUARTER 2005 Heavily reppin’ Palm Beach (bitch!), 21 Reese you are in for a treat or a concussion from rock-
TASTEMAKERS ONLY XCLUSIVES and Triple J conspire to create a cut that states ing your skull too much.
(www.TJsDJs.com) how sexually fly they are. Over the heavy guitar
strings, this cut comes of as a cut that can be Boo / Say It To My Face – J
T-Pain / I’m Sprung – Jive played to help set the mood. Contact: Greedy – 917.673.4940
Contact: TJ Chapman – 850.877.6090 Shouts to this crooked letta representa, Boo.
This is the quintessential definition of a hit re- AMZ / Big Chevy’s – Infared “Say It To My Face” has been in circulation for
cord. At first listen this “rapper turnt sanga” Contact: Kane – 954.665.4279 some time, but now that J is behind it hopefully
captures your attention and takes you on a musi- In this ode to the South Florida classic whip, the rest of the nation will catch on to what the
cal ride that parallels ecstasy. T-Pain’s star will Chevy’s, AMZ creates a track that makes any car South already knows, Boo is nice with his.
continue to rise. collector proud.
Scoundrels f. Pastor Troy / Ghetto – Invisible
Z-Ro f. Devin The Dude, Juvenile / The Mule Tone / Doin’ It Over Here – Digital Soul Contact: KD – 706.393.3773
– Rap-A-Lot Contact: Doc – 202.561.5838 The Scoundrel Squad link with Pastor Troy on
Contact: Xavier James – 713.680.8588 This Philly representa’ jumps on this club track this cut to let the people know about life in the
Z-Ro enlisted the services of Devin and Juvenile and blows it up like dynamite! “Doin’ It Over “Ghetto.” While it may not always be pretty,
to tell the tales of what happens when women Here” will have your head bumpin’ like an 808 The Scoundrel Squad show that with some good
are d-whupped, or rather when they’re hit with before you realize it. friends, even the ghetto can sound good.
the mule. The collaboration works well and gives
good advice to prevent your tires from being Knowa Logic / Get Atcha – The Hit Connect Racket City / Ya’ll Don’t Want It – Analysis
slashed. Contact: Knowa Logic – 321.947.4052 Contact: Michael – 404.222.0766
Knowa Logic’s flow matches this track perfectly. This moody track by Racket City is perfect for
BG f. Homebwoi / Where Dey At – Chopper This is another shining example of how the South riding slowly around the city of their hometown
City can ride a beat just as good as or better than any of Atlanta. Plus, “Ya’ll Don’t Want It” helps you
Contact: Jamal – 504.940.5793 other region in the Union. get your nerve up if you’re about to go into
On another Mr. ColliPark (“Wait (The Whisper battle.
Song)”) track, BG and Homebwoi tag team to Kimillion / Fever – Rough World
make another cut that the streets and Cerwin Contact: Mickey Rallens – 786.586.4653 Pitbull / Down South – Slip-N-Slide
Vegas will love. Special shout goes to Mr. Col- “Fever” will have your temperature rising in Contact: Jullian – 786.344.4433
liPark for the creative use of a heartbeat. the club. But, be careful as Kimillion’s version is This is a celebration of the Southern culture as
highly contagious. Make sure there are paramed- Pitbull and company spit about what makes the
Rich Boy / Niggaz Get To Poppin’ – Interscope ics around in case you get too caught up. South so great. In addition, the classic Florida
Contact: Ian Fletcher – 310.925.6736 track takes it back to the era of Trick Daddy’s
This Alabama native expertly rides 16 bar verses Bomb Squad / What’s Really Real – R-N-S upbringing too many moons ago.
over an Indian influenced track to create a song Contact: Bomb Squad – 813.601.1122
that will have asses poppin’ as much as pistols at This Tampa crew created a track that is easy to Young Cash / Gimme A Bottle – D&G/SRC
a Jamaican new year’s party. two step to. Plus, as with most Tampa cuts, it Contact: Young Cash – 904.622.6229
can double as a smoking track as well. Young Cash has proudly taken the 904 and placed
Trina f. Lil Wayne / Fly Nigga – Slip-N-Slide it squarely on his back. To celebrate his recent
Contact: Roc – 305.535.7595 Rita Mosley f. Trap / Water – Fem Fatale signing to SRC, pass the bottle, throw this cut on
Trina has returned to the music scene by visiting Contact: Earl Graves – 586.709.1557 and watch a party develop.
the landlord of the Carter, Lil Wayne. The pair The bass line in “Water” gets the dance floor rip-
playfully trade secrets on how to pull that fly pling with hands in the air. Rita Mosley’s sultry Tampa Tony / Let’s Smoke – R-N-S
stunna or stunnette. vocals suck in the listener and become as re- Contact: Tampa Tony – 850.210.3480
freshing as cold H2O. “Let’s Smoke” is a themed song that celebrates
Lil Fatt / Big Bottles – Big Planz The Blunt Splitter. The Blunt Splitter is Tampa
Contact: Desmond Pollard – 334.549.4119 Steve Austin / Bussa Move – Bioniq Labs Tony’s invention that is the greatest devise for
Lil Fatt makes his contribution to the club scene Contact: Steve Austin – 214.264.6666 smokers since the herb itself. Get one today!
by poppin’ “Big Bottles” with his Big Planz posse. Steve Austin went into the lab and spared no
If this record has any validity, a night out with expense creating a track that makes you wanna Baby Stone / Catchin’ Cases – Corner Boy
Lil Fatt sounds like a spectacular evening that “Bussa Move.” But, if you listen carefully, this Contact: Miclarre – 866.716.7068
would make Donald Trump jealous. song will also land you in the hospital if you don’t In this righteous tune, Baby Stone is speaking
stick and move. out against the recent rise in our people catchin’
Phifty 50 / Let ‘Em Hate – Phifty-50 cases. But the real answer lies in a simple state-
Contact: Ray Goody – 904.626.9446 Woody / Don’t Even Worry ‘Bout It – MiWice ment, STOP SNITCHING!
Phifty 50 puts detractors on blast with this cut. Contact: Mimi – 561.236.5739
These Jacksonville natives understand that if you If you think you’ve had a bad day, put on Woody’s Young Swiss f. BG / Pimping In It – Holla
don’t have haters, you’re not doing it right. latest cut, “Don’t Even Worry ‘Bout It.” It is a Point
jammin’ hip-hop blues track that will make your Contact: Rob – 347.256.6530
Wideframe / What It Do – RND troubles seem miniscule by comparison. Young Swiss and BG team to create a track
Contact: Derrick McKinney – 713.521.2616 x12 that is a point by point break down on what
This Texas native releases a laid-back track about Poncho / Fi De Gals Dem – City Boy pimping is. Plus, the track is so cool that it
how to hang in the Lone Star State. Contact: Ewen A. – 561.718.9066 does half of the game spitting for you.
Poncho puts down gutta verses over an island
J. Spoolz / Beautiful – New Money track that will have women whinnin’ on time. Partners-In-Crime / Pooh Shooter – Rap-
Contact: Frank – 412.758.2750 Stat Quo / Like That – Interscope A-Lot
J. Spoolz takes advantage of this radio friendly Contact: Zeek – 404.786.3157 Contact: Xavier – 713.680.8588

B42 OZONE AUGUST 2005


Partners-In-Crime take advantage move to the head of the class like
of this island melody to make a Robin Givens.
song that will have big bubbles
bouncing from left to right. AMZ / Combustion – Infrared
Contact: Kane – 954.665.4279
TQ f. Mike Jones / Tear This The Almighty Zoe are a group of
Bitch Up – HUD Muzic folks you do not want to mess with.
Joan Scott – 909.396.1310 With “Combustion” this is your
The Cali crooner TQ partnered warning or you may end up lost and
with Mike Jones to make a club never found.
song designed to “Tear This Bitch
Up.” Make sure you get your Mari / Silly of Me – Big Shot
game in early, because once TQ Jay Mendez – 201.993.4184
and Mike Jones get going there This jazzy R&B tune is a song of
won’t be much candy left. redemption by Mari. She under-
stands that not every relationship
Tha Chief f. Gangsta Boo / Get works out, but she takes personal
Back Space – Stay Paid responsibility for her mistakes and
Contact: Rod – 678.283.8057 will learn from them. Ya gotta love
After a long mission, Tha Chief that.
found where Gangsta Boo has
been hiding and recruited her E-Scrilla / Whole Life - Fast Flip
to jump on this club track. Boo Contact: E-Scrilla – 561.452.3506
brushes off the dust and attacks There is a reason why scrilla is in
the mic as if no time has passed. this artist’s name. His whole life
he’s been making that bread and
Young Capone f. Daz, T-Rock / will continue to make stacks until
I’m Hot – So So Def the end.
Contact: Mel – 212.786.8215
Young Capone matches lyrics to 7 Cal / All Soldiers – RIP
the title of the record ”I’m Hot.” Contact: Ian – 561.615.4211
Plus, it doesn’t hurt to have Daz This is a sober celebration of the
check in and rip this fire track. fallen soldiers in the wars created
by politicians who don’t have the
21 Reese / Lean To The Front courage to fight themselves. 7 Cal
– Hustle House does a good job in preserving their
Contact: Todd – 561.209.3868 memory with “All Soldiers.”
“Lean To The Front” is for those
who are the best at what you do. - Keith “1st Prophet” Kennedy,
Make sure you let folks know and keith@tjsdjs.com
THE RAW REPORT ROLAND TRILL ENTERTAINMENT ALL ACCESS
www.RawReport.com POWELL BOOSIE & WEBBIE: GANGSTA VOLUME 9
DAT BOY MUZIK www.TheDVDMagazine.com
Raw, unadulterated, fresh, and interesting! It’s FUNNY www.TrillEntertainment.com
the Raw Report DVD Magazine, with informative, This edition of All Access features a
flawless interviews. Actually, the Raw Report is You’ve probably Louisiana is known for bringing must-see behind-the-scenes freestyle
probably the only DVD magazine that lets the seen Roland that next-level music out of the from Hot 97 featuring Memphis Bleek,
interviewer interview themselves. For instance, in Powell in a lot South. It started in New Orleans the Young Gunz, and Jay-Z. Next,
one chapter called “Up Your Game,” Bob Johnson of your favorite with the Miller boys, better Clinton Sparks shows how it’s done on
(founder of BET and current owner of the NBA’s music videos, known as Master P, C-Murder, his Sirius radio show. The Get Familiar
Charlotte Bobcats) give insights into his billion- BET Comicview, and Silkk Da Shocker. The Cash captain shows why and how he never
dollar BET sale to media giant Viacom. He talks Showtime at Money Millionaires took the stops.
about branding the BET name and his reasons for the Apollo, or sound to another level. It seems
selling. on Cedric the that the next dynasty to arise Gloria Velez and Joe Budden are at it
Entertainer’s out of Louisiana is Trill Enter- again. In Volume 8 they seemed like
The first chapter deals with the Game vs. 50 Platinum DVD tainment, hailing from Baton a lovable couple, with Joe admitting
Cent beef, presented as a documentary along the series. Repre- Rouge. that he licks her secret spot and brag-
lines of a 60 Minutes segment. When Raw Report senting Jackson- ging about how good Glo gives head.
interviews The Game, he is candid and funny, and ville, Florida, The DVD starts with Lil Boosie Now they hate each other? Gloria
answers every question with some real gully, gutta better known as showing off his money, guns, reveals Joe’s hidden talent by playing
shit. When asked if he’d fucked R&B star Mya yet, Duval County, and cars (BMW 745 and a Dodge a saved message of Budden singing,
he replies, “Naw, she turned me down.” When Roland reps the Magnum) and giving a tour of “I wanna make love all through the
asked if he’d do a song with Memphis Bleek, he city proudly his neighborhood. Next up is day.” It isn’t flattering. She also claims
said, “Naw! Even if I died and came back with a everywhere he Webbie, who explains his up- that he lied about his age, can’t walk
Roc chain.” Chuck Taylor talks about his company, performs under bringing and how he got started through his own hood, doesn’t have a
The Black Wall Street, being from Compton, and the name Lil rapping. In this DVD you’ll hear big dick, doesn’t know what to do in
how he bought every house on the block he grew Duval. and see for yourself how one bed, and couldn’t last more than five
up on. of the summer’s biggest songs minutes. She claims that he is one of
Here, Powell (the Body Head Bangers “Do her groupies and won’t take “no” for
Next, Mississippi is represented through a candid gives you hilari- It Big”) was modified from an an answer. To hear Budden’s response,
interview with Boo Da Boss Playa. Boo talks about ous skits about original Webbie song. Accord- you have to pick up the limited edition
how he was the first artist to ever drop a double real-life situa- ing to Webbie, he created the of the DVD.
CD in Mississippi, and how Clive Davis signed him tions (growing song at age 17. Magic and Roy
on the spot. When asked about fellow Mississippian up in the hood, Jones took the hook “Do It Big” As always, there’s plenty of eye candy
David Banner, Boo quickly lets you know that he’s baby mama and released the song nation- from behind-the-scenes at various
from Canton and Banner is from Jackson, and their drama, player ally. To back up his claims, the video shoots, including Fat Joe, Beanie
music is different. Next Boo introduces his new hating), and it’s DVD shows videos of Webbie Sigel, and Cuban Link. These are the
single, “Miss Me With That Rap Shit,” featuring all mixed with performing both songs. women Mike Jones is rapping about: “a
Young Jeezy and Bleu Davinci. his off-tune dime that’s top of the line.” All Access
singing. Powell Although rumors suggest that goes behind the scenes of Sigel’s video
The cover features Boyz N Da Hood, so the Raw also takes you Boosie and Webbie don’t get shoot for “Feel It In The Air,” featuring
Report interviews Block, the mastermind who to some of the along too well, Webbie denies Method Man. This DVD also includes an
organized this Southern rap supergroup. All the hardest comedy the claims. He says that while exclusive interview with Beanie before
members take turns telling their story, and you clubs, where the recording the album Gangsta he went to jail. Juelz Santana talks
come away knowing the Boyz a little better. audience is en- Muzik together, he and Boosie about how Dipset is poised to bring Hip
couraged to boo were like brothers. In any fam- Hop back to dominance. Puffing on the
The Raw Report DVD magazine definitely sets the comedian if ily there wil be differences of best purple, Jim Jones explains why he
itself apart from all other DVD magazines. Their he sucks. opinions, but the competition doesn’t give a fuck about major labels.
commercials are flashy, the features are produced makes them each strive to be
and edited professionally, and the freestyles give Dat Boy Funny better rappers. From the North to the South, All Ac-
artists a chance to shine and show off their skills is an accurately cess talks to the self-proclaimed
(Elliott Ness’ freestyle is worth listening to). In titled DVD. Overall, this DVD is an inter- King of the South T.I. In this inter-
the “Whips” section, Luda takes you for a spin If you love esting look at two talented view, a shirtless T.I. explains how
in his new Bentley GT convertible coupe, but be standup comedy artists with very different he’s been getting women since
careful if you’re thinking of running up on him for and skits, this personas. Boosie has that the sixth grade. The limited
the jack move, cause Luda carries an extra clip! DVD should defi- gangsta vibe, and Webbie version of this DVD is full of hot
Pick up a copy of the Raw Report and you won’t be nitely be in your has star power and cross- interviews and behind-the-
disappointed. collection. over appeal. scenes footage.

- Malik Abdul, malik@ozonemag.com - Malik Abdul - Malik Abdul - Malik Abdul

B44 OZONE AUGUST 2005


DJ Chuck T
01: Clinton Sparks (hosted by Eminem) “Anger Management 3” “Down South Slangin’ Vol. 17”
www.ClintonSparks.com Boston, MA
02: DJ Strong & DJ Warrior (hosted by Kurupt) “Untouchable Radio 5” CaliUntouchableDJs.com Los Angeles, CA www.DJChuckT.com
03: DJ Kool Kid “The Diesel Flashbacks” www.DJKoolKid.com NYC
352-246-4495

04: DJ Ideal “Interscope South” www.DJIdeal.net Miami, FL Hot tracks:


05: DJ Kurupt “Real Talk Pt. 2” www.DJKurupt.com NYC #02 - David Banner f/ Jazze Pha & 8Ball
“My Gun”
06: Klarc Shepard “Pink Chocolate” 404-488-9943 Gainesville, FL
07: DJ Scream & Ron C (hosted by Stat Quo) “Only The Crunk Survive #05 - Chamillionaire f/ Lil Flip “Turn It Up”
Meets I-95” 770-875-3 544 Atlanta, GA #27 - Young Jeezy f/ Akon “Soul Survivor”
08: DJ Y-Not (hosted by Payne) www.Nubreedent.com 407-923-8156 Orlando, FL #30 - Bonecrusher f/ Killer Mike & Trick
09: DJ Smallz (hosted by Master P) “Southern Smoke 20” www.DJSm
allz.com Ft. Myers, FL
Daddy “It’s On”
10: Voice of Da Streetz (hosted by Tony Yayo) “Hood Radio Pt. 5” Orlando, FL
11: P Cutta & DNA “Automotive Rhythms” www.PCutta.com
12: DJ Ideal & OG Ron C (hosted by Bun B) “Da Bottom Vol 4. Chopped & Screwed” www.DJIdeal.net Miami, FL
13: DJ S1 “Survival of the Illest: Dipset vs. Swishahouse” djs1@tma
il.com mixtaperadio.net
14: DJ RPM (hosted by Gucci Mane) “Dirty Money Pt. 4”
15: Greg Street “Celebrity Car & Bike Show mix CD” www.GregStreetCa
rShow.com Atlanta, GA
16: DJ EFN (hosted by Stat Quo) “Unstoppable Vol. 32” Miami, FL
17: DJ Barry Bee “Mixtape Serial Killa Pt. 2” 252-758-1122 Affishaul@
yahoo.com NC
18: DJ Quote (hosted by Mike Jones) “Who? The Mixtape” www.DJQuoteTheBeatmaker.com Denver, CO
19: DJ Purfiya (hosted by Sojo) “Stop Sleepin Vol. 2: Welcome to
the FLA” DJPurfiya05@yahoo.com FL
20: DJ GQ (hosted by Pee Wee Kirkland & Mr. Cheeks) “Part 14” DJGQ@tmail.com 954-572-3445 Miami, FL
OZONE AUGUST 2005 B45
1
Venue: Visions Nightclub
4 Location: Atlanta, GA
1 Date: July 26th, 2005

By 9:30, the streets around


Atlanta’s Visions Nightclub
were already buzzing. With a
line at the front door down the
street and around the corner,
and a massive crowd surround-
ing the VIP red carpet out back,
Jeezy’s buzz was clearly about to
climax with the release party for his
major label solo debut. While guests
6 at the VIP entrance struggled for
position, various rappers, DJs, and
industry figures strolled up the red
carpet. Killer Mike, Too Short, Gang-
sta Boo, Ludacris and his DTP fam-
ily, Khia, Jody Breeze, Boo da Boss
5 Playa, Field Mob, and comedians Ro-
land Powell and Shawty braved the
sweltering July heat to come out and
show support.

Jeezy arrived fashionably late, well


after 12:30, after the fire marshal
had shut down all entrances. With
Slim Thug and his CTE entourage in
tow, Jeezy strolled the red carpet
and greeted the media before head-
ing into the packed nightclub (1). The
path upstairs to the VIP section with-
in the VIP section was overwhelming-
ly crowded and humid. Jeezy and co.
8 moved (slowly) towards an ultra-ex-
clusive section of the VIP where Jay-
Z and Beyonce were hiding out from
the crowd, alongside Ludacris. While
2 everyone jockeyed for position, I
moved to a slightly less crowded part
of the club, where the open bar was
adorned with snowmen (2).

Just when you thought it was too late


for a performance, Jeezy and co. hit
the stage (3). Backed by his CTE art-
ists Slick Pulla and BloodRaw, fellow
Boyz N Da Hood member Big Duke,
3 and a whole bunch of guys wearing all
black, Jeezy’s crew runs deep (4, 5).
Fellow BMF affiliate Fabolous made
a guest appearance (6). Jeezy ran
through a string of street hits (“Ova
Here,” “Air Forces”) along with new
cuts off his album (“Then What,”
“Tear That Pussy Up,” “Soul Survi-
vor”). The crowd was already famil-
iar with the material, since bootleg
copies of the album hit the streets
weeks ago. Nonetheless, judging
from the fans in the front row hold-
ing up copies of the actual album (7),
it doesn’t look like the bootlegging
hurt Jeezy’s Soundscan too much.

On one cut, Jeezy assured his folk


on lockdown that he won’t enjoy the
success until they’re home, but he
still looked like he was enjoying him-
7 self (8). When 3 AM rolled around,
the club turned off the sound sys-
tem. Everyone left sweaty as fuck,
but satisfied with a fire performance
and a story to tell. Ain’t nothin’ like
a gangsta party, right?

- Julia Beverly

OZONE AUGUST 2005 B49

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