Tourism development strategy
We have discussed in the previous units in detail, that tourism industry is one of themajor segments of the Indian economy. It is a major contributor to foreign exchangeearnings provides employment to millions directly & indirectly & acts as a vehicle for infrastructure development. Recognizing the importance of the tourism industry, theGovernment of India has taken many policy measures such as Tourism Policy 1982,Tourism Plan of Action 1992 & Tourism Policy 1997. Through these policies, theGovernment called for effective coordination of public & private participation to achievesynergy in the development of tourism. These plans identified new forms of tourismproducts for taking advantage of the emerging markets. Business tourism, healthtourism, rural tourism, pilgrim tourism, adventure tourism, & sustainable tourism aresome of the new products devised for changing demand. Let us study these emergingdimensions in the tourism sector.
After studying this term paper you will be able to achieve following objectives:• Understand emerging trends in tourism.• Learn about new products & old traditional tourism products.• Know the importance of sustainable tourism development.