Code No: 12MBA R5-R7

M.B.A. I Semester Supplimentary Examinations, Jul/Aug 2008

MANAGERIAL ECONOMICS
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Time: 3 hours Max Marks: 60
Answer any FIVE Questions
All Questions carry equal marks
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1. What is marketing? Distinguish between ‘market and marketing’.

2. Do you agree with the view that separation of ownership and management intro-
duces a change in decision - making process? Develop your argument in the light
of any behavioral theory of the firm.

3. “The discounting principle and incremental cost concept are both special applica-
tions of opportunity cost reasoning. Explain.

4. Define demand forecasting. Explain the survey techniques of demand forecasting.

5. Define and provide diagrammatic representation for each one the following:

(a) Diminishing Returns

(b) Constant Returns
(c) Increasing Returns

6. Trace the shape and relationship between total cost, average cost and marginal cost
curves.

7. Examine the significance of a firm’s kinked curve in the theory of price under
oligopoly.

8. Critically examine the Dynamic Theory of Profits by Clark.

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