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Frankfurt Fair Dealer, October 14, Day 3

Frankfurt Fair Dealer, October 14, Day 3

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Published by: Publishers Weekly on Oct 14, 2011
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Frankfurt Fair 
Friday 14 October 2011
14 OCTOBER2011
For round-the-clock Frankfurt Book Fair coverage go to www.publishersweekly.com and www.bookbrunch.co.uk 
EOs noted the challenges facing the global book business but remained confident about its endurance at their annual panel discussion. “It all depends on how you define a book,” Penguin CEO John Makinson observed on being asked if the book market was in decline. “If we’re talking about physical books, the answer is yes.” But if you looked at “our consumption of our media”, he added, “it isn’t decreasing at all.” Arnaud Nourry of Hachette Livre said that the travails of the industry were cyclical, and pinned lacklustre performance in recent years on the global economy. However, “People still want to read.”Titled “New Horizons in Global Publishing”, the panel was based on French trade publishing trade journal
Livre Hebdo
’s 2011 Global Ranking of the Publishing Industry, and was moderated by the study’s author, consultant Rüdiger Wischenbart. It featured, in addition to Makinson and Nourry, Yu Chunchi (Chinese educational publisher FLTRP), and Oleg Novikov (CEO of Russian Publisher Eksmo), and was led by representatives from each of the study’s publishing partners.On the Asian side, Yu Chunchi cited a growing if still nascent business in China, and said the challenge for the industry was to capture the attention of the new generations awash in digital options, “like Angry Birds”. In Russia, the book market is challenged, but potentially vast. Novikov reported that the country’s largest chain was bankrupt, and that there was on average just one bookstore for every 80,000 citizens. He was upbeat, however, about the potential for ebooks to help the industry – provided, he noted, there was some way to combat digital piracy, which he estimated was 10 times larger than the legal market for books.Nourry remained bullish on print, saying he expected ebook sales eventually to top out at
Frankfurt CEO panel goes global
30% to 40% of the market in France, and adding that ebooks challenged publishers to make better physical books. In sharp contrast to the US, where trade ebook revenues are around 20% of the market, and the UK, where the figure is around 10%, Nourry said France’s ebook business was “about 0%”. Novikov, meanwhile, said ebooks accounted for just $2 million total sales in Russia.
Ingram German deal 
ngram Content Group has added to its Global Connect program, reaching an alliance with Germany’s Books On Demand to print and fulfil orders in Germany and its neighbours. Created in late August, Global Connect allows publishers in any country to print and distribute titles in countries where Ingram has its own operations as well as in countries of one of its partners. In addition to its digital book manufacturing capabilities, BoD will handle retail distribution throughout German-speaking countries - Germany, Austria, Switzerland - and in more than 1,000 internet bookstores as well as the most important English-language book markets.BoD joins Singular Digital in Brazil as Global Connect affiliates. The company said it expected to announce a partner in the Far East by the end of 2011. “The demand for the printed book is strong in the German market, and the addition of hundreds of thousands of new titles through Ingram’s Global Connect program is a benefit for the entire publishing supply chain,” said Dr Moritz Hagenmüller, CEO of Books On Demand GmbH. “We are pleased to be an integral part of this innovative distribution service for publishers all over the world.”Publishers that print and distribute books with either Lightning Source or BoD will define markets for each title in the Global Connect program. Lightning Source and BoD will maintain file integrity and security as well as reporting and payment remittance to publishers.
Frankfurt Fair 
Friday 14 October 2011
publishers, including Oxford University Press, Chronicle Books, Workman Publishing, and McGraw-Hill.Te latest update, codeMantra offi cials say, features a “complete overhaul” of the browser-based interface, and a new metadata management application. It also introduces
, an optional add-on application that
ith a cocktail party just off the show floor in Hall 8, codeMantra celebrated on Wednesday the release of
collectionPoint 3.0 
, the company’s popular digital asset management and commercial file distribution platform. First released in 2005, collectionPoint is now used by more than 40
codeMantra launches collectionPoint 3.0
At last year’s Frankfurt Book Fair, the Apple iPad was still a relatively new development that promised to find a place for digital editions of illustrated books left behind by the first waves of e-ink e-readers. It was also the first year at the Fair for YUDU Media, a growing company that specializes in creating rich media content for the web for its clients. A year later, YUDU CEO Richard Stephenson says the company is back and busier than ever, as more publishers look for solutions to put their illustrated content – from cookbooks, to graphic novels, and children’s books – into digital editions.Launched in 2007, YUDU is one of a wave of new exhibitors at Frankfurt helping publishers transition to the new digital marketplace. The company has over 150 Apps now live for clients including some of the largest brands and publishing houses in the world, including Random House, and Williams Sonoma. YUDU offers a range of “fixed format” ePub solutions for the iBookstore, as well as multi-book “container” apps for the App Store. “Quality,” says Stephenson, when asked what the top demand was for his clients. “And we’ve figured it out.”
YUDU is in Hall 8.0, booth L973.
Illustrated books? YUDU’s got an app for that 
To contact Frankfurt Fair Dealer at the Fair with your news, visit us on the Publishers Weekly stand Hall 8.0 R925
Frankfurt reporting by Nicholas Clee and Liz Thomson for
 and Andrew Albanese and Rachel Deahl for
Publishers Weekly 
Project Management: Cevin BryermanAdvertising: Joseph Murray and Fiona ValpyLayout and Production: Heather McIntyreEditorial Co-ordinator (UK): Marian Sheil
To subscribe to
Publishers Weekly 
, go to PublishersWeekly.com or call 800-278-2991.Subscribe to
 via www.bookbrunch.co.uk or email editor@bookbrunch.co.uk for special rates
Frankfurt Fair Dealer 
 issue printed by Henrich Druck + Medien GmbH,Schwanheimer Straße 110, 60528 Frankfurt am Main
Sharjah International Book Fair is the latest signing as affiliate partner to PubMatch, the book publishing and rights database founded earlier this year by
 and Combined BookExhibit.Fair Director Ahmed Al Amri – pictured, centre, with Jon Malinowski of CBE (left) and
 President George Slowik Jr – told
: “This is an excellent development for all exhibitors and visitors. SIBF is a key event for international publishers, providing a gateway to the Arab publishing industry and a platform for Arab publishers to showcase their work to the rest of the world. This partnership with PubMatch will substantially increase the opportunity to buy and sell rights across the globe.”
Sharjah signs up to PubMatch
n another big deal coming out of the US, Molly Stern at Crown has taken North American rights to the anticipated new book by Rebecca Skloot. Te currently untitled work, which Simon Lipskar at Writers House sold,  will explore, as the publisher put it, “the animal-human bond”.Skloot’s runaway hit, and debut,
Te Immortal Life of Henrietta Lacks 
, was published by Crown in February 2010 and now has over 1 million copies in print; it also, among other honours, won the National Book Award. Te new work, which Crown said would “explore some of the biggest, and as yet unanswered, questions at the heart of animals’ roles in our lives”, touches on Skloot’s own background in veterinary medicine; the author worked in the field for over 10 years in, among other capacities, an ER for animals, as well as a veterinary morgue.
Crown nabs Skloot’s new, untitled book
“promises to drastically reduce a publisher’s metadata headaches”. Te platform is fully compatible  with XP, Vista and Mac OSX, and is built upon a flexible, open architecture that allows for easy integration with other systems, tools and applications.Missed cocktails? No worries, you can visit codeMantra at booth D975 in Hall 8.0.

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