Welcome to Scribd. Sign in or start your free trial to enjoy unlimited e-books, audiobooks & documents.Find out more
Download
Standard view
Full view
of .
Look up keyword or section
Like this
2Activity

Table Of Contents

0 of .
Results for:
No results containing your search query
P. 1
Network & Digital Market Strategy - Online Participation

Network & Digital Market Strategy - Online Participation

Ratings: (0)|Views: 1,689|Likes:
Published by Joshua Gans
This is the Fall 2011 set of blog posts and comments from the Network and Digital Market Strategy course taught at the Rotman School of Management by Professor Joshua Gans
This is the Fall 2011 set of blog posts and comments from the Network and Digital Market Strategy course taught at the Rotman School of Management by Professor Joshua Gans

More info:

Published by: Joshua Gans on Dec 02, 2011
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF, TXT or read online from Scribd
See more
See less

11/28/2014

pdf

text

original

 
From Blog to Book.
’http://rotmandigital.wordpress.com/’
 
2
 
Contents
1.1 September. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5This will be the website for online class...
. . . . . . . . . . . . . . . . . 5Video introducing the course
. . . . . . . . . . . . . . . . . . . . . . . . 7Demonstrations
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7Links
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7Extra Readings
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11About
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16Slides
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 17”iPhones are for Old People”
. . . . . . . . . . . . . . . . . . . . . . . . . 18iPhones should be for old people
. . . . . . . . . . . . . . . . . . . . . . 23Monday morning critique: iPads and Grades
. . . . . . . . . . . . . . . . 25The Random House Response to the Kindle
. . . . . . . . . . . . . . . . 30Netflix and Amazon
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . 37Re: Fortune and Kindle ebooks
. . . . . . . . . . . . . . . . . . . . . . . 43Pricing options for scholarly publication
. . . . . . . . . . . . . . . . . . 44New Blog: Digitopoly
. . . . . . . . . . . . . . . . . . . . . . . . . . . . 46Harry Potter and the Question no one Asked
. . . . . . . . . . . . . . . 461.2 October. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 50Monday morning critique: App Revenue
. . . . . . . . . . . . . . . . . . 50Buy a friend a digital copy
. . . . . . . . . . . . . . . . . . . . . . . . . . 54The Long Tail
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 55iPad competitor
. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57Monday morning re-evaluation
. . . . . . . . . . . . . . . . . . . . . . . 63OK maybe this is ’too free’
. . . . . . . . . . . . . . . . . . . . . . . . . 68Does Google get platforms?
. . . . . . . . . . . . . . . . . . . . . . . . . 71Monday Morning discussion: backward integration
. . . . . . . . . . . . 733

Activity (2)

You've already reviewed this. Edit your review.
1 thousand reads
1 hundred reads

You're Reading a Free Preview

Download
scribd
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->