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Sarah Brown is Documented@Davos Transcript

Sarah Brown is Documented@Davos Transcript

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Randi Zuckerberg interviews Sarah Brown at the World Economic Forum 2012
Randi Zuckerberg interviews Sarah Brown at the World Economic Forum 2012

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Published by: DocumentedatDavos on Feb 03, 2012
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02/07/2012

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SarahBrownisDocumented@DavosTranscriptDocumented@Davos2012
RANDIZUCKERBERG:Welcometoourdocumented@Davoscoverage.We'rehereliveattheWorldEconomicForum,andIamsothrilledtobesittingherewithSarahBrownwho'shererepresentingtheWhiteRibbonAllianceandEducationForAllhereatDavos.Thankyousomuchforjoining.SARAHBROWN:No,it'sapleasurebeinghere.It'sfunbeingatDavosagainandgoodtocomeandtalktoyou.RANDIZUCKERBERG:Thankyou.AndnowyouhavebeenaDavosveteran,whathasbeenyourfavoriteDavosmomentovertheyears?SARAHBROWN:Oh,favoriteovertheyears?Ithinksomeofthebuzziscomingandbeinghereamidstthesnow,thetopofthemountain,meetingallkindsofpeople.ButIthinkmyfavoritemomenthasbeenparticipatinginthebigMaternalMortalitydinnersthatwe'vehostedjustforwomen.Ithinkovertheyearswe'reseeingmoreandmorewomenrepresentedatDavos.Butit'stakentime.SoIthinkbeingpartofmorewomencomingtoDavosandhavingtheirvoicesheard,IthinkiswhatI'veenjoyedseeing.RANDIZUCKERBERG:I'veattendedthatdinnerinthepastandcanattestit'soneofthegreatesteventsthat'sthrownhere.SARAHBROWN:Well,itstartedasafringeevent,andwe'vefinallygotintotheofficialfold.RANDIZUCKERBERG:Congratulations.Now,thisyearEducationForAllisahugeinitiativethatyou'redoing.Canyoutellusabitmoreaboutthat?SARAHBROWN:Well,education'sabigtheme.TheEducationMillenniumDevelopmentGoaltargetisprobablytheonlyonenowthat'stechnicallyachievablebythe2015deadline.There'sstill67millionchildrennotgettinganyschoolingatall.Andwethinkthat'sanumberthat'sachievable.Buildingschools,mobilizingteachers,training.AndaplacelikeDavosisimportantbecauseit'snotjustthepoliticalworldandmotivatinggovernmentleaders,butalsothebusinesscommunitywhohaveahugeparttoplay.RANDIZUCKERBERG:Absolutely,it'sveryimportantforanissuelikethisthattheprivatesector,publicsector,governmentcometogether.Whatdoessuccesslooklikeforyoubytheendofthisweek?SARAHBROWN:Bytheendofthisweek?IsknowingthatIsignedupasmanypeopleaspossibletosaythattheywillputtheirenergyandtheircompanies,their
 
corporations,theirorganizations,theirNGOsbehindthatpush.Gettingthosechildrenintoschoolisimportant.Notjusttogetthemaneducation,butitjustopensupanopportunityforallthecountrieswherechildrenarecompletelymissingoutnow.RANDIZUCKERBERG:Andnow,ofcourse,youareanoverachiever,sooneMillenniumDevelopmentGoalisn'tenough.You'realsoveryactiveontheMaternalMortalityMillenniumDevelopmentGoal.Whatareyoudoingonthatfronthere?SARAHBROWN:Well,myfrustrationwiththeMaternalMortalityGoalwasjustthatnothinghadchangedfortwodecades.Sonothinghadshiftedfromthehalfamillionmotherswhoweredyinginpregnancyandchildbirtheveryyear.Overthelastfiveyears,we'veseenthatmovesomuch.Andthankstoawonderfulcampaignwithsomanypeoplebehindit.Somanywomeninitially.Butnow,menandwomen.Ithinkthatshift,wherewe'vealreadyseenthenumbersdrop.We'remaybe350,000annualdeaths.Good,notgoodenough.Sowekeepdrivingthatthrough.Butyousavethosemothers'livesandthey'realsotheretoraisetheirchildren.Yougetthosechildrenintoschool,andthey'regettingaschoollunch,they'regettingtheirvaccinations.Itallcomestogether.It'spartofthesamepiece.RANDIZUCKERBERG:Socialmediaisahugetopicofthisyear'sWorldEconomicForum,andalotofpeoplearejuststartingtogetintoitforthefirsttime.Butyouarereallyasoc--you'vebeendubbedthehighpriestessofTwitter.SARAHBROWN:Justtheonce,yes.I'vebeendubbedthatonce.RANDIZUCKERBERG:WithoveramillionTwitterfollowers.Howareyouusingsocialmediaonapersonalfronttoraiseawarenessaroundyourcauses?SARAHBROWN:Well,Ialwaysuseditinitiallytocreatevoiceformyself.Thatyoufindwhenyou'retryingtoreachthroughallthetraditionalmedia,sometimesit'sjusteasiertosayitdirectly.Andalso,theflexibilitywhereyoucanputupimages,bitsoffilm,allkindsofthingsyou'redoing.NowI'mreallypleasedtobeworkingwithyouandwithothersasasocialmediaenvoy,andhavinganextrapushwithlotsofothertweeterswhocangatherlotsofnumberstogether,likeMayorCoreyBookerandalltheothersyouhaveonboard,sothatwecanreallycomebehindsupportingtheEveryWomanEveryChildInitiativeoftheUN.RANDIZUCKERBERG:That'sright.Asindividualswehaveverypowerfulvoices,butimagineallcomingtogetherinacoordinatedeffortonsocialmediawhatwecoulddo.

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