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Published by: rrramsheed on Feb 29, 2012
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Social network 
A Social network is a theoretical construct useful in the social sciences to study relationships between individuals, groups, organizations, or even entire societies (social units, seedifferentiation). The term is used to describe a social structure determined by suchinteractions. The ties (sometimes called edges, links, or connections) in the structure arecalled "nodes". The nodes through which any given social unit connects represent theconvergence of the various social contacts of that unit. Many kinds of relationships may formthe "network" between such nodes, but interpersonal "bridges" are a defining characteristic of social networks. Social network approaches are useful for modeling and explaining manysocial phenomenaType PublicFounded: Cambridge, Massachusetts, United States (2004)Founder(s): Mark Zuckerberg, Eduardo Saverin, Dustin Moskovitz ,Chris HughesHeadquarters Menlo Park, California, U.S.Area served: WorldwideKey people: Mark Zuckerberg (CEO)COO: Sheryl SandbergCFO: David EbersmanChairman: Donald Graham
 
Industry:InternetRevenue: US$ 3.71 billion (2011), up from $1.97b (2010)Employees:3000+ (2011Website:Facebook.comIPv6 support:www.v6.facebook.comAlexa rank: 2 (February 2012)Type of site:Social networking serviceAdvertising:Banner ads, referral marketing, casual gamesUsers: 845 million (active December 31, 2011)Launched: February 4, 2004Facebook is a social networking service and website launched in February 2004, operatedand privately owned by Facebook Inc. As of February 2012, Facebook has more than 845million active users. Users must register before using the site, after which they may create a personal profile, add other users as friends, and exchange messages, including automaticnotifications when they update their profile. Additionally, users may join common-interestuser groups, organized by workplace, school or college, or other characteristics, andcategorize their friends into lists such as "People From Work" or "Close Friends". The nameof the service stems from the colloquial name for the book given to students at the start of theacademic year by some university administrations in the United States to help students get toknow each other. Facebook allows any users who declare themselves to be at least 13 yearsold to become registered users of the site. Facebook was founded by Mark Zuckerberg withhis college roommates and fellow students Eduardo Saverin, Dustin Moskovitz and ChrisHughes.The Web site's membership was initially limited by the founders to Harvard students, but was expanded to other colleges in the Boston area, the Ivy League, and StanfordUniversity. It gradually added support for students at various other universities beforeopening to high school students, and eventually to anyone aged 13 and over. However, basedon ConsumersReports.org in May 2011, there are 7.5 million children under 13 withaccounts, violating the site's terms of service
 
A January 2009 Compete.com study ranked Facebook as the most used social networkingservice by worldwide monthly active users. Entertainment Weekly included the site on itsend-of-the-decade "best-of" list, saying, "How on earth did we stalk our exes, remember our co-workers' birthdays, bug our friends, and play a rousing game of Scrabulous beforeFacebook?" Quantcast estimates Facebook has 138.9 million monthly unique U.S. visitors inMay 2011. According to Social Media Today, in April 2010 an estimated 41.6% of the U.S. population had a Facebook account.Nevertheless, Facebook's market growth started to stall insome regions, with the site losing 7 million active users in the United States and Canada inMay 2011. Facebook filed for an initial public offering on February 1, 2012.
History of Facebook 
Mark Zuckerberg created Facebook in his Harvard dorm room.In early 2000s, Adam D'Angelo, then a Caltech student who had been Mark Zuckerberg's best friend in high school, had developed the experimental, rudimentary social networkingwebsite Buddy Zoo, that was used by hundreds of thousands of people before D'Angelo shutit down. That summer, Zuckerberg and friends who were also computer science studentsworked coding for the summer in Boston and discussed the implication of D'Angelo'swebsite's success with regard to the future of social networking on the Internet. In the fall,Zuckerberg, returning for his sophomore year at Harvard, wrote CourseMatch, a briefly popular site that helped Harvard students figure out what courses their friends were taking;and then, on October 28, 2003, he wrote Facemash, a site that, according to the HarvardCrimson, represented a Harvard University version of Hot or Not.That night, Zuckerberg made the following blog entries:I'm a little intoxicated, not gonna lie. So what if it's not even 10 pm and it's a Tuesday night?What? The Kirkland [dorm] facebook is open on my desktop and some of these people have pretty horrendous facebook pics. I almost want to put some of these faces next to pictures of farm animals and have people vote on which is more attractive. —9:48 pm

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