Welcome to Scribd, the world's digital library. Read, publish, and share books and documents. See more
Download
Standard view
Full view
of .
Save to My Library
Look up keyword
Like this
1Activity
0 of .
Results for:
No results containing your search query
P. 1
Developing Continutiy of Contact Program

Developing Continutiy of Contact Program

Ratings: (0)|Views: 28 |Likes:
Published by Dave Harkins

More info:

Published by: Dave Harkins on Nov 30, 2008
Copyright:Attribution Non-commercial

Availability:

Read on Scribd mobile: iPhone, iPad and Android.
download as PDF or read online from Scribd
See more
See less

01/10/2011

pdf

 
Developing a Continuity of Contact Program
 A Step-by-Step Approach toImproving Customer (and Prospect) Communication
NCDM Summer 2002 | July 22, 2002
 
Continuity of Contact (COC)
A standard and consistent manner in which tocommunicate with customer and prospectsacross multiple channels and interaction points.
 
Copyright 2002, Taylor-Harkins Group. All Rights Reserved.
2
What it can do for you
!
Increase sales
 – 
New customers, up-sell and cross-sellopportunities
!
Improve loyalty and satisfaction
!
Improve brand identity
 – 
Consistency in message across multiple channels

You're Reading a Free Preview

Download
/*********** DO NOT ALTER ANYTHING BELOW THIS LINE ! ************/ var s_code=s.t();if(s_code)document.write(s_code)//-->