The Beat Goes On
Nov 09, 2021
3 minutes
BY JULIE MULLINS
Finding fresh approaches to doing business isn’t easy, especially in the current climate. But now it’s becoming essential. Audio manufacturers, distributors, and dealers must figure out how to attract new customers while continuing to provide service for existing customers. Neither thing is easily accomplished in an era of change. But failure isn’t an option. People with something to sell must connect with customers, and vice versa. Access is key.
Access can be via the internet, plus UPS or FedEx, plus, ideally, a 30-day return policy
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