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    Digital Prospecting: Finding, Nurturing, and Closing Sales with Social Technologies
    Digital Prospecting: Finding, Nurturing, and Closing Sales with Social Technologies
    Digital Prospecting: Finding, Nurturing, and Closing Sales with Social Technologies
    Audiobook3 hours

    Digital Prospecting: Finding, Nurturing, and Closing Sales with Social Technologies

    Written by Mike Jones and Ken Guest

    Narrated by Sean Pratt

    4/5

    ()

    About this audiobook

    Traditional cold calling is becoming less and less effective every day because the way people prefer to communicate is rapidly changing.

    Are you frustrated with the diminishing returns from traditional prospecting methods? Have you tried and failed to use social media and email to develop a consistent stream of quality leads? Do you have the sense that there should be a better calendar structure to your overall prospecting strategy, so that there's a clear, unfolding pattern of contact that turns leads into active business opportunities?

    In Digital Prospecting, Mike Jones and Ken Guest offer a proven, battle-tested process for an integrated twenty-first-century prospecting system that leverages today's social technologies. The book outlines the most effective ways to prospect using email and social selling interactions as the initial point of contact with the prospect. The process it offers is not meant to replace cold calls. It's meant only to give you the tools you need to evaluate which method makes the most sense, given your unique situation. Digital Prospecting is a must-listen for front-line salespeople eager to bring their business development plan up to date . . . and for the executives who train, supervise, coach, and mentor them.
    LanguageEnglish
    PublisherAscent Audio
    Release dateNov 23, 2021
    ISBN9781663715586
    Digital Prospecting: Finding, Nurturing, and Closing Sales with Social Technologies
    Author

    Mike Jones

    Mike Jones is an award-winning writer and creative producer who works across a variety mediums including books, screen, digital & interactive media.

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