Rating: 4 out of 5 stars
4/5
Unavailable
Unavailable
Unavailable
Ebook311 pages8 hours
Cross-Cultural Selling For Dummies
By Michael Soon Lee and Ralph R. Roberts
Rating: 0 out of 5 stars
()
Currently unavailable
Currently unavailable
About this ebook
Want to reach out to multicultural customers? Cross-CulturalSelling For Dummies is packed with everything you need to knowto tap into multicultural markets, from establishing solidrelationships to adapting your advertising to meeting the needs ofyour new clientele. You’ll acquire key cross-cultural skillsand build a coordinated effort that engages all aspects of yourbusiness.
This practical, easy-to-understand guide shows you how tomeasure the purchasing power of other cultures and change the wayyou market to them. You’ll learn how to do multiculturalresearch, develop a marketing campaign with wide appeal, pick theright media, tune your materials to the market, and establish apresence in the community. You’ll find tips on identifyinggenerational differences with in a culture, pronouncing namescorrectly, and determining customer motivation. Discover howto:
- Reach out to multicultural customers
- Develop strong relationships
- Adapt your sales presentations and techniques
- Clear language barriers
- Boost your street cred
- Present appealing financing options
- Create a foundation for long-term success
- Handle negotiations with skilled hagglers
- Recognize and overcome objections
- Adopt techniques to close the sale
- Create a strong referral base
- Avoid cultural conflicts
- Maintain a diverse sales team
You can realize the incredible untapped potential of themulticultural market to send your sales soaring and your profitsoff the charts. Cross-Cultural Selling For Dummies shows youhow!
Unavailable
Related to Cross-Cultural Selling For Dummies
Sales & Selling For You
You Can Negotiate Anything: The Groundbreaking Original Guide to Negotiation The New Model of Selling: Selling to an Unsellable Generation Rating: 5 out of 5 stars5/5Summary of The Magic of Thinking Big by David J. Schwartz Rating: 4 out of 5 stars4/5Secrets of Closing the Sale Rating: 4 out of 5 stars4/5Summary of Timothy Ferriss' book: The 4-Hour Workweek: More time, more money, more life: Summary Rating: 5 out of 5 stars5/5The Qualified Sales Leader: Proven Lessons from a Five Time CRO Rating: 5 out of 5 stars5/5The Art of Closing the Sale: The Key to Making More Money Faster in the World of Professional Selling Rating: 5 out of 5 stars5/5The Introvert's Edge: How the Quiet and Shy Can Outsell Anyone Rating: 4 out of 5 stars4/5HBR's 10 Must Reads on Sales (with bonus interview of Andris Zoltners) (HBR's 10 Must Reads) Rating: 5 out of 5 stars5/5The Psychology of Selling: Increase Your Sales Faster and Easier Than You Ever Thought Possible Rating: 4 out of 5 stars4/5Summary of You Are a Badass by Jen Sincero Rating: 5 out of 5 stars5/5The Most Powerful Woman in the Room Is You: Command an Audience and Sell Your Way to Success Rating: 4 out of 5 stars4/5Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Rating: 5 out of 5 stars5/5Exactly What to Say: The Magic Words for Influence and Impact Rating: 4 out of 5 stars4/5No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich Rating: 4 out of 5 stars4/5Building a StoryBrand: Clarify Your Message So Customers Will Listen Rating: 4 out of 5 stars4/5Secrets of Power Negotiating, 25th Anniversary Edition Rating: 5 out of 5 stars5/580/20 Sales and Marketing: The Definitive Guide to Working Less and Making More Rating: 4 out of 5 stars4/5DotCom Secrets (Review and Analysis of Brunson's Book) Rating: 4 out of 5 stars4/5Writing That Works, 3rd Edition: How to Communicate Effectively in Business Rating: 3 out of 5 stars3/5The Mom Test: How to Talk to Customers & Learn if Your Business is a Good Idea When Everyone is Lying to You Rating: 5 out of 5 stars5/5Ninja Selling: Subtle Skills. Big Results. Rating: 4 out of 5 stars4/5The Ultimate Sales Machine (Review and Analysis of Holmes' Book) Rating: 4 out of 5 stars4/5
Reviews for Cross-Cultural Selling For Dummies
Rating: 0 out of 5 stars
0 ratings
0 ratings0 reviews