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    The Jungle Survival Guide to Media Kits for Authors
    The Jungle Survival Guide to Media Kits for Authors
    The Jungle Survival Guide to Media Kits for Authors
    Ebook87 pages56 minutes

    The Jungle Survival Guide to Media Kits for Authors

    By PJ Hultstrand

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    About this ebook

    If you don't make it as easy as possible to publicize you or to promote your work, you will have less success in dealings with radio, print, television, blogs, or any media, really. In my dealings with authors and publicists through my Blog Talk Radio shows, in my position as Managing Editor of The WOD Newspaper, and as the host blog for over a hundred authors in the last few years, I have witnessed a total lack of understanding what a media kit is and what components are needed to be included. The Media Kit is undoubtedly, the single most important tool in an author's arsenal. The success in book sales can be directly attributed to how organized a media kit is and how easy this information is accessible in paper format, as well as digital files for emailing easily. And don't forget to lay in a separate tab for your media kit on your author's website for easy access by the tech savvy media reps. The more opportunities a reader has to find out more about you and your book, the more sales you will add up.

    LanguageEnglish
    PublisherAz Publishing Services
    Release dateApr 29, 2016
    ISBN9781944826055
    The Jungle Survival Guide to Media Kits for Authors

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      Book preview

      The Jungle Survival Guide to Media Kits for Authors - PJ Hultstrand

      Introduction

      To be successful at promoting ones writing, you must understand a single truth to the human condition; people are lazy. Especially when you haven't paid them extra to make any further effort on their part. If you don't make it as easy as possible to publicize you or promote your work, you will have less success in dealings with radio, print, television or any media, really.

      In my dealings with authors and publicists through my Blog Talk Radio station, KWOD, and in my capacity as the Managing Editor of The WOD, a pop culture-fan convention newspaper, I have witnessed a total lack of understanding what a media kit is and what components are needed to be included. Even in my capacity as the host blog site for hundreds of authors, showcasing their works, I have seen the need for an organized media kit.

      The Media Kit is undoubtedly, the single most important tool in your arsenal. The author's success in book sales can be directly attributed to how organized their media kit is and how easy this information is accessible in paper format, as well as digital files for emailing easily. You will be prepared for anything a media person would need from you to help them do their jobs. Also, don't forget to lay in a separate tab for your media kit on your author's website, for easy access by anyone wanting to know more about you and your book(s).

      I have been paid to train authors these steps to producing their media kits over the last few years. It has been my goal to teach myself out of a job. If they followed the plan to produce their media kit for their website and in print format, they will be prepared for anything, therefore they no longer need me around to assist them in getting their own interviews on radio, blogs and even for television.

      This common sense guide will help you understand your book even better then you did after writing it. These steps make you think outside the content of the book in ways you hadn't thought about before.

      How to Navigate the Jungle

      Am sure you heard the term, It's a jungle out there. Well, it is indeed, and more so for authors or aspiring authors who venture out into the jungle of this book industry. They will need to map their course and supply themselves with what they will need, not only SURVIVAL of the fittest, but if they wish to make being an author their full-time career, then they must understand the terrain and follow the roadmap to success.

      While this book doesn't complete your journey, it is one of the first road signs you must find in order to traverse further into the jungle in order to reach your destination. If you do not create your media kit near the beginning of your trip, you are bound to stray off the road.

      Why make it harder on yourself than it has to be? This book is the roadmap to building that media kit and to gain deeper survival techniques of a more organized journey into this book publishing industry jungle. Arm yourself with the essentials and keep on the trail, and we may meet on other side of this jungle. Best of luck.

      Being Prepared with a Media Kit

      Let's say, a staff member of Oprah's show on her television station called you later today and said your name came up from someone who had to bow out of their on-air interview for the next day. Would you be interested in taking her place?

      After fainting, you get up the courage to say, Absolutely! Then they give you their email address, the details on where to go and time to be there, and then ask you to send them your media kit so the producer can become familiar with your project. Rather than looking like an idiot, you say, No problem, I will send it right over.

      You get off the phone and then the stress peaks because not only do you NOT have a media kit, but you don't have a clue what that details or what Oprah's staff is expecting. So, you start browsing the Internet to find out what a media kit is, only to get many entries with magazine media kits, but in vain you can't find out what goes into an author's media kit. You then stare at your book for answers and yes, there is

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